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03. 2025.04.17 - Monthly Financial Update (2025 YTD)
Vail Local Marketing District Monthly Financial Update April 17, 2025 Lodging Tax Collections 2024 2025 2025 Budget % Change $ Change from % Change Month Actuals Budget Actuals Variance from Budget 2024 from 2024 January 829,813 826,599 812,289 (14,310) -1.7%(17,524) -2.1% February 895,959 893,528 868,091 (25,437) -2.8%(27,867) -3.1% March 1,175,363 1,097,174 April 160,893 235,456 May 69,329 69,140 June 247,361 246,690 July 348,209 347,264 August 309,370 308,531 September 318,191 371,011 October 133,752 124,782 November 152,165 149,000 December 866,151 848,824 YTD Total 5,506,555$ 5,518,000$ 1,680,380$ (39,747)$ -2.3%(45,392)$ -2.6% Prior Year Collections 10,017 Total Lodging Tax Collections 5,516,572 5,518,000 1,680,380 (39,747) (45,392) Preliminary Annual MTD YTD Budget Less % of Prior Year Budget Amount Actual Amount Actual Amount YTD Actual Budget Total Actual 5,518,000.00 868,091.38 1,680,380.38 3,837,619.62 30 5,506,554.98 .00 .00 .00 .00 +++10,017.05 350,000.00 .00 .00 350,000.00 0 .00 63,000.00 11,273.53 28,950.37 34,049.63 46 240,116.66 2,650,000.00 .00 .00 2,650,000.00 0 .00 $8,581,000.00 $879,364.91 $1,709,330.75 $6,871,669.25 20%$5,756,688.69 $8,581,000.00 $879,364.91 $1,709,330.75 $6,871,669.25 20%$5,756,688.69 .00 .00 .00 .00 +++52,618.41 162,979.00 28,383.75 54,718.75 108,260.25 34 226,732.00 32,000.00 .00 .00 32,000.00 0 32,000.00 .00 .00 .00 .00 +++172,991.00 243,000.00 .00 .00 243,000.00 0 .00 108,309.00 28,077.25 28,077.25 80,231.75 26 .00 257,133.00 21,427.75 42,855.50 214,277.50 17 262,475.33 152,500.00 12,708.33 25,416.66 127,083.34 17 152,500.00 511,859.00 27,799.10 86,888.68 424,970.32 17 372,189.43 73,080.00 3,021.88 4,480.21 68,599.79 6 120,166.37 387,850.00 45,017.72 87,065.80 300,784.20 22 416,295.59 156,500.00 16,802.83 21,802.83 134,697.17 14 124,932.90 180,200.00 .00 35,000.00 145,200.00 19 344,385.35 442,196.00 40,579.92 60,365.04 381,830.96 14 437,872.49 275,000.00 6,895.00 6,895.00 268,105.00 3 690,722.74 100,000.00 16,920.00 16,920.00 83,080.00 17 5,000.00 131,900.00 3,396.33 6,687.68 125,212.32 5 110,579.01 50,000.00 .00 .00 50,000.00 0 50,000.00 22,725.00 10,165.14 15,087.88 7,637.12 66 30,047.41 $3,287,231.00 $261,195.00 $492,261.28 $2,794,969.72 15%$3,601,508.03 .00 .00 .00 .00 +++82,595.12 .00 .00 .00 .00 +++1,537,939.13 1,303,994.00 .00 .00 1,303,994.00 0 .00 203,000.00 815.86 1,315.86 201,684.14 1 179,265.51 $1,506,994.00 $815.86 $1,315.86 $1,505,678.14 0%$1,799,799.76 .00 .00 .00 .00 +++271,988.90 31016.10 Lodging Tax- Prior Year 31260.00 Business Licenses Department 0000 - Revenue 31016.00 Lodging Tax 31610.00 Interest 33.00 Professional Fees 33.11 Research 32011.00 Transfer from GF Department 0000 - Revenue Totals REVENUE TOTALS EXPENSE Department 6300 - Marketing Income Statement Through 03/31/2025 Account Account Description Fund 600 - Vail Local Marketing District REVENUE 55.03 LMD Digital Department 6301 - VLMD Destination 55.00 LMD Traditional 55.03 LMD Digital 55.26 Marketing Sponsership 73.00 Miscellaneous Department 6300 - Marketing Totals 55.21 LMD Website 55.25 Social 55.22 LMD Branding and Production 55.23 LMD Contingency 55.13 LMD Email Marketing 55.18 LMD Public Relations- Direct 55.20 LMD Photography 33.56 Public Relations Services Fees 55.05 Database Systems 55.09 In- Market Marketing 33.23 Vail Valley Partnership Service Fees 33.50 Advertising Agent Fees 33.20 Accounting Fees 33.21 VLMD Marketing Coordination VVP / TOV 33.22 Town of Vail Service Fees 55.10 LMD Marketing 55.15 LMD International Department 6301 - VLMD Destination Totals Department 6302 - VLMD Front Range Preliminary Annual MTD YTD Budget Less % of Prior Year Budget Amount Actual Amount Actual Amount YTD Actual Budget Total Actual Income Statement Through 03/31/2025 Account Account Description 418,485.00 .00 .00 418,485.00 0 .00 $418,485.00 $0.00 $0.00 $418,485.00 0%$271,988.90 1,000.00 .00 .00 1,000.00 0 .00 60,000.00 10,500.00 14,385.00 45,615.00 24 59,007.36 199,790.00 33,298.33 49,947.50 149,842.50 25 190,275.96 75,000.00 2,719.18 15,313.52 59,686.48 20 27,578.31 2,500.00 .00 795.00 1,705.00 32 3,304.00 10,000.00 48,547.06 48,547.06 (38,547.06)485 1,764.14 20,000.00 .00 .00 20,000.00 0 21,544.80 $368,290.00 $95,064.57 $128,988.08 $239,301.92 35%$303,474.57 17,500.00 .00 .00 17,500.00 0 .00 .00 .00 .00 .00 +++26,000.00 735,270.00 .00 .00 735,270.00 0 .00 124,000.00 .00 .00 124,000.00 0 .00 889,692.00 .00 .00 889,692.00 0 .00 136,560.00 .00 .00 136,560.00 0 .00 58,000.00 .00 .00 58,000.00 0 .00 801,000.00 165.00 165.00 800,835.00 0 .00 237,978.00 3,968.12 3,968.12 234,009.88 2 .00 $3,000,000.00 $4,133.12 $4,133.12 $2,995,866.88 0%$26,000.00 $8,581,000.00 $361,208.55 $626,698.34 $7,954,301.66 7%$6,002,771.26 8,581,000.00 879,364.91 1,709,330.75 6,871,669.25 20%5,756,688.69 8,581,000.00 361,208.55 626,698.34 7,954,301.66 7%6,002,771.26 $0.00 $518,156.36 $1,082,632.41 $1,082,632.41 +++($246,082.57) Beginning Fund Balance (Preliminary)3,217,712 3,463,795 Ending Fund Balance 3,217,712 3,217,712 %age of Normal Annual Operating Revenues 58%58% 71.03 Recreation Events 55.41 LMD Memberships 55.01 LMD Print Advertising 55.10 LMD Marketing 55.40 LMD Travel 55.42 LMD Familiarization Trips 55.10 LMD Marketing 55.50 LMD Event Recruiting Department 6303 - VLMD Group Sales Totals Department 6304 - VLMD Special Events 33.07 Collection Fees 55.54 LMD Event Liason 71.02 Visitor Draw Events Department 6302 - VLMD Front Range Totals Department 6303 - VLMD Group Sales 55.17 LMD Direct Sales Department 6304 - VLMD Special Events Totals EXPENSE TOTALS Fund 600 - Vail Local Marketing District Totals REVENUE TOTALS EXPENSE TOTALS Fund 600 - Vail Local Marketing District Net Gain (Loss) 74.04 Signature Events 74.05 Education & Enrichment Event Funding (Tier IV) 74.06 Fireworks 74.09 Town Produced Events 74.10 Ambient Events