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HomeMy WebLinkAbout2011-04-05 Agenda and Support Documentation Town Council Evening Session VAIL TOWN COUNCIL EVENING SESSION AGENDA 07k TOT VAIL TOWN COUNCIL CHAMBERS 75 S. Frontage Road W. Vail, CO 81657 6:00 P.M., APRIL 5, 2011 NOTE: Times of items are approximate, subject to change, and cannot be relied upon to determine at what time Council will consider an item. 1. ITEM /TOPIC: Citizen Participation (15 min.) PRESENTER(S): Public 2. ITEM /TOPIC: Consent Agenda: 1) Approval of Release Town of Vail v. WENK et al. Case number 08CV467 and Settlement Amount of Nine Hundred Thousand dollars ($900,000); and 2) Approval of Findings of the Vail Town Council for Real Estate Transfer Tax Appeal Hearing March 15,2011 (5 min.) PRESENTER(S): Pam Brandmeyer 3. ITEM /TOPIC: Town Manager Report: Revenue Highlights - Kathleen Halloran February Sales Tax - Kathleen Halloran (15 min.) PRESENTER(S): Kathleen Halloran 4. ITEM /TOPIC: Conference Center Funds Update (45 min.) PRESENTER(S): Kent Logan and Stan Zemler ACTION REQUESTED OF COUNCIL: Staff requests that Council answer the questions posed in Section VII of the attached memorandum, including project selection, public outreach, next steps, sample ballot language and refund methodology. BACKGROUND: The purpose of this session is provide the Council with an update on the concepts selected for potential funding through a ballot initiative to reallocate the Conference Center Fund and to get direction from the Vail Town Council on next steps. The concepts directed for review by the Town Council at the September 21 meeting include: • Remodel the Golf Clubhouse with the addition of an events pavilion This multi - purpose venue would serve golfers, Nordic users, potential special events and meetings /receptions. • Remodel and expansion of Vail Village Welcome Center to support a Heritage Center with space for receptions and other functions and T6wi'iWvide signage /information /guest enhancement system —This multi -media welcome center would be high tech yet high touch; triple the square footage of the existing information center with connectivity to the Colorado Ski and Snowboard Museum on the floor below as well as a flexible floor plan for receptions and other functions. • Expansion of the fields at Ford Park An additional field and restroom would be added in Phase I of this Ford Park implementation project on the Upper Bench. This phase does not include parking, the Lower Bench or Ford Amphitheater projects. • Council directed staff to remove Dobson Arena expansion and renovation at the December 7 meeting STAFF RECOMMENDATION: Staff recommends that Council direct Staff to move forward with the proposed next steps. 5. ITEM /TOPIC: A review of the proposed Lionshead Redevelopment Master Plan amedments to facilitate the Ever Vail project. Lionshead Redevelopment Master Plan (Resolution No. 6, Series of 2011): A request for a recommendation to the Vail Town Council for an amendment to the Lionshead Redevelopment Master Plan, pursuant to Section 2.8, Adoption and Amendment of the Master Plan, Lionshead Redevelopment Master Plan, to amend the detailed plan recommendations for West Lionshead (Ever Vail), and setting forth details in regard thereto. (PEC 110002) Major Subdivision: A request for a review of a preliminary plan for a major subdivision, pursuant to Chapter 13 -3, Major Subdivision, Vail Town Code, to allow for the creation of two lots for the redevelopment of the properties known as Ever Vail (West Lionshead), located at 862, 923, 934, 953, 1000 and 1031 South Frontage Road West, and the South Frontage Road West rig ht-of-way/u nplatted (a complete legal description is available for inspection at the Town of Vail Community Development Department), and setting forth details in regard thereto. (PEC080062) Rezoning (Ordinance No. 7, Series of 2011 y A request for a recommendation to the Vail Town Council for a zone district boundary amendment, pursuant to Section 12 -3 -7, Amendment, Vail Town Code, to allow for a establish Lionshead Mixed Use 2 District zoning on Parcels 1 and 2 of the Ever Vail Subdivision located generally at 862, 923, 934, 953, 1000, and 1031 South Frontage Road, and the South Frontage Road rig ht-of-way/u nplatted (a complete legal description is available for inspection at the Town of Vail Community Development Department), and setting forth details in regard thereto. (PEC080061) Special Development District Amendment (Ordinance No. 8, Series of 2011 A request for a recommendation to the Vail Town Council for a major amendment to Special Development District No. 4, Cascade Village, pursuant to Section 12- 9A -10, Amendment Procedures, Vail Town Code, to allow for the removal of Development Area D (Glen Lyon Office Building) from Special Development District No. 4, Cascade Village, and for a zone district boundary amendment, pursuant to Section 12 -3 -7, Amendment, Vail Town Code, to include ffi6�. Object property in the Lionshead Mixed Use 2 District, located at 1000 South Frontage Road West /Lot 54, Glen Lyon Subdivison, and setting forth details in regard thereto. (PEC090036) Title 12, Zoning Regulations, Vail Town Code, Amendment ( Ordinance No. 9, Series of 2011): A request for a final recommendation to the Vail Town Council for prescribed regulation amendments, pursuant to Section 12 -3 -7, Amendment, Vail Town Code, to amend Section 12- 10 -19, Core Areas Identified, Vail Town Code, to amend the core area parking maps to include "Ever Vail" (West Lionshead) within the "Commercial Core" designation, and setting forth details in regard thereto. (PEC080065) (60 min.) PRESENTER(S): Warren Campbell and Vail Resorts Development Company ACTION REQUESTED OF COUNCIL: The Community Development Department requests the Vail Town Council continue the Major Subdivison, Ordinance No. 7, 8, and 9, Series of 2011, and Resolution No. 6, Series of 2011 to the April 19, 2011 public hearing. BACKGROUND: Lionshead Redevelopment Master Plan: On January 24, 2011, the Planning and Environmental Commission forwarded a recommendation of approval, with conditions, for proposed amendments to the Lionshead Redevelopment Master Plan, by a vote of 3 -1 -2 (Rediker opposed, Viele and Cartin recused). Major Subdivision: On January 10, 2011, the Planning and Environmental Commission forwarded a recommendation of approval, with conditions, on the preliminary plan for the major subdivision to establish Parcels 1 and 2 of the Ever Vail Subdivision, by a vote of 5 -0 -2 ( Viele and Cartin recused). Rezoning: On January 10, 2011, the Planning and Environmental Commission forwarded a recommendation of approval, with conditions, for a zone district boundary amendment to establish Lionshead Mixed Use 2 District zoning on Parcels 1 and 2 of the Ever Vail Subdivision, by a vote of 5 -0 -2 ( Viele and Cartin recused). Special Development District Amendment: On January 24, 2011, the Planning and Environmental Commission forwarded a recommendation of approval, with conditions, for a major amendment to Special Development District (SDD) No. 4, Cascade Village, to remove the Glen Lyon Office Building from the SDD in order for it to be incorporated into the Ever Vail Subdivision, by a vote of 4 -0 -2 ( Viele and Cartin recused). Title 12, Zoning Regulations, Vail Town Code, Amendment: On January 11, 2010, the Planning and Environmental Commission forwarded a recommendation of approval, with conditions, for a prescribed regulations amendment to Section 12- 10 -19, Core Areas Identified, Vail Town Code, by a vote of 4 -0 -2 ( Viele and Cartin recused). STAFF RECOMMENDATION: The Community Development Department recommends the Vail Town Council continue the public hearing on the request for the Major Amendment, Ordinance No. 7, 8, and 9, Series of 2011, and Resolution No. 6, Series of 2011 to the April 19, 2011 public hearing. 6. ITEM /TOPIC: Lionshead Transit Welcome Center Construction Contract Award (45 min.) PRESENTER(S): Tom Kassmel ACTION REQUESTED OF COUNCIL: Award Construction Contract BACKGROUND: The TNhlbf Vail and the Vail Reinvestment Authority, are in the process of completing the Lionshead Transit Center Project. The Project has multiple design and construction Phases, each at various points of completion. The purpose of this Council session is to award the construction contract for the Lionshead Transit Welcome Center (LHTWC), the Phase II Improvements. The Town received 6 bids thru a public bid process, with R.A. Nelson being the lowest responsible bid after a detailed evaluation of scope, schedule, logistics and cost during a subsequent two week process. STAFF RECOMMENDATION: Town Staff recommends awarding the project to R.A. Nelson, with Alternates 1, 2, 3, 5, 7 and 8, excluding alternates 4, 6, 9, and 10, and directing the Town Manager to enter into a contract with R.A. Nelson, in a form as approved by the Town Attorney, for a total contract amount not to exceed $5,910,000.00; and approve an increase in the Lionshead Transit Center Project budget in the amount of $197,000; and approve the finishing of the space under the stairs as described above, increasing the Lionshead Transit Center Project budget by an additional $100,000 for a total of $297,000. 7. ITEM /TOPIC: Adjournment (9:05 p.m.) 4/5/2011 W (TF YAM VAIL TOWN COUNCIL AGENDA MEMO MEETING DATE: April 5, 2011 ITEM /TOPIC: Consent Agenda: 1) Approval of Release Town of Vail v. WENK et al. Case number 08CV467 and Settlement Amount of Nine Hundred Thousand dollars ($900,000); and 2) Approval of Findings of the Vail Town Council for Real Estate Transfer Tax Appeal Hearing March 15,2011 PRESENTER(S): Pam Brandmeyer ATTACHMENTS: Findings of the Vail Town Council RETT Appeal 4/5/2011 FINDINGS OF THE VAIL TOWN COUNCIL REAL ESTATE TRANSFER TAX APPEAL HEARING MARCH 15, 2011 This matter came before the Vail Town Council on March 15, 2011 as an appeal from the Town Manager's denial of the application for a real estate transfer tax exemption concerning property transferred on September 29, 2010. The property at issue is Condominium Unit A -5 and Parking Unit AP -25, Building A, Northwoods Condominiums, commonly known as 600 Vail Drive #A5, Vail, Colorado. On March 15, 2011, the Vail Town Council reviewed the application and supporting materials submitted by the applicant. The Vail Town Council voted unanimously to UPHOLD the Town Manager's decision to deny the application subject to the following findings: Under Section 2- 6 -6(A) of the Vail Town Code, the applicant has the burden of proving that an exemption from the real estate transfer tax applies and has failed to prove that the transfer qualifies for a real estate transfer tax exemption, for the following reasons: 1. The applicant failed to prove that the transfer was made to an organization that is owned by the persons by whom such transfer was made. The evidence did not establish that Parpolcondor was owned by the same persons who owned Pacific Condor. 2. The applicant failed to prove that the owners of Parpolcondor have the same relative interests in Parpolcondor as they had in the property immediately prior to the transfer. 3. There was consideration paid in this transfer and therefore the transfer is disqualified from a RETT exemption. Specifically, the evidence showed that a $1.2 million mortgage and note were executed by Parpolcondor to Pacific Condor in the transfer. This mortgage is consideration under the Code, because it is a mortgage given to secure the property's purchase price. 4/5/2011 2 -1 -1 m (TF YAM VAIL TOWN COUNCIL AGENDA MEMO MEETING DATE: April 5, 2011 ITEM /TOPIC: Town Manager Report: Revenue Highlights - Kathleen Halloran February Sales Tax - Kathleen Halloran PRESENTER(S): Kathleen Halloran ATTACHMENTS: Revenue Highlights February 2011 Sales Tax 2011 Sales Tax Information 4/5/2011 MEMORANDUM March 31, 2011 To: Vail Town Council Stan Zemler Pam Brandmeyer Judy Camp From: Sally Lorton Re: February Sales Tax On the reverse side please find the latest sales tax worksheet. I estimate Vail will collect another $75,000.00 in February sales tax to bring February collections to $2,780,501.00. If so, we will be up 11 % or $274,781.00 from budget and up 7.9% or $203,141.00 from February 2010. The ski season (November — February) would be up 10.6% or $884,982.00 February Lift Tax is up 5.5% or $40,403.00 from February 2010. Lift Tax for the ski season (November — February) is up 11.7% or $237,820.00 from 09/10. 4/5/2011 TOWN OF VAIL REVENUE HIGHLIGHTS March 30, 2011 Sales Tax Upon receipt of all sales tax returns, February collections are expected to be $2,780,501 up 11.0% from budget and 7.9% from last year. The ski season (November- February) is up 10.6% from prior year. Inflation as measured by the consumer price index was up 2.1 % in February. Real Estate Transfer Tax (RETT) RETT collections through March 30 total $1,062,254, flat from this time last year. Approximately $466,203 or 44% is from major redevelopment projects including Landmark, Manor Vail, Mountain View, Ritz Carlton Residences, Solaris, and The Sebastian. Collections not related to major redevelopment projects currently total $604,079, down 14% from this time last year. Parking Revenue Season year -to -date (Nov -Feb) Pass sales for the season to -date November - February total $705,406, down 5.8% compared to the prior season. Daily sales for the season so far total $2,465,564, down 5.6% compared to the prior season. Parking transactions (this number does not include pass usage) compared to last season: Vail Village is up 4.9% and LionsHead is down 3.7 %. Transactions from season pass sales have fluctuated as well: 802 passes were sold this winter, down 8.7% from prior season. The number of value cards, however, increased by 74 %, mainly due to the inclusion of Eagle County residents. 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Lionshead Redevelopment Master Plan (Resolution No. 6, Series of 2011 A request for a recommendation to the Vail Town Council for an amendment to the Lionshead Redevelopment Master Plan, pursuant to Section 2.8, Adoption and Amendment of the Master Plan, Lionshead Redevelopment Master Plan, to amend the detailed plan recommendations for West Lionshead (Ever Vail), and setting forth details in regard thereto. (PEC 110002) Major Subdivision: A request for a review of a preliminary plan for a major subdivision, pursuant to Chapter 13 -3, Major Subdivision, Vail Town Code, to allow for the creation of two lots for the redevelopment of the properties known as Ever Vail (West Lionshead), located at 862, 923, 934, 953, 1000 and 1031 South Frontage Road West, and the South Frontage Road West right -of- way/unplatted (a complete legal description is available for inspection at the Town of Vail Community Development Department), and setting forth details in regard thereto. (PEC080062) Rezoning (Ordinance No. 7, Series of 2011 A request for a recommendation to the Vail Town Council for a zone district boundary amendment, pursuant to Section 12 -3 -7, Amendment, Vail Town Code, to allow for a establish Lionshead Mixed Use 2 District zoning on Parcels 1 and 2 of the Ever Vail Subdivision located generally at 862, 923, 934, 953, 1000, and 1031 South Frontage Road, and the South Frontage Road rig ht-of-way/u n platted (a complete legal description is available for inspection at the Town of Vail Community Development Department), and setting forth details in regard thereto. (PEC080061) Special Development District Amendment (Ordinance No. 8, Series of 2011 A request for a recommendation to the Vail Town Council for a major amendment to Special Development District No. 4, Cascade Village, pursuant to Section 12- 9A -10, Amendment Procedures, Vail Town Code, to allow for the removal of Development Area D (Glen Lyon Office Building) from Special Development District No. 4, Cascade Village, and for a zone district boundary amendment, pursuant to Section 12 -3 -7, Amendment, Vail Town Code, to include the subject property in the Lionshead Mixed Use 2 District, located at 1000 South Frontage Road West /Lot 54, Glen Lyon Subdivison, and setting forth details in regard thereto. (PEC090036) Title 12, Zoning Regulations, Vail Town Code, Amendment ( Ordinance No. 9, Series of 2011 A request for a final recommendation to the Vail Town Council for prescribed regulation amendments, pursuant to Section 12 -3 -7, Amendment, Vail Town Code, to amend Section 12- 10-19, Core Areas Identified, Vail Town Code, to amend the core area parking maps to include "Ever Vail" (West Lionshead) within the "Commercial Core" designation, and setting forth details in regard thereto. (PEC080065) PRESENTER(S): Warren Campbell and Vail Resorts Development Company ACTION REQUESTED OF COUNCIL: The Community Development Department requests the Vail Town Council continue the Major Subdivison, Ordinance No. 7, 8, and 9, Series of 2011, and Resolution No. 6, Series of 2011 to the April 19, 2011 public hearing. 4/5/2011 BACKGROUND: Lionshead Redevelopment Master Plan: On January 24, 2011, the Planning and Environmental Commission forwarded a recommendation of approval, with conditions, for proposed amendments to the Lionshead Redevelopment Master Plan, by a vote of 3 -1 -2 (Rediker opposed, Viele and Cartin recused). Major Subdivision: On January 10, 2011, the Planning and Environmental Commission forwarded a recommendation of approval, with conditions, on the preliminary plan for the major subdivision to establish Parcels 1 and 2 of the Ever Vail Subdivision, by a vote of 5 -0 -2 ( Viele and Cartin recused). Rezoning: On January 10, 2011, the Planning and Environmental Commission forwarded a recommendation of approval, with conditions, for a zone district boundary amendment to establish Lionshead Mixed Use 2 District zoning on Parcels 1 and 2 of the Ever Vail Subdivision, by a vote of 5 -0 -2 ( Viele and Cartin recused). Special Development District Amendment: On January 24, 2011, the Planning and Environmental Commission forwarded a recommendation of approval, with conditions, for a major amendment to Special Development District (SDD) No. 4, Cascade Village, to remove the Glen Lyon Office Building from the SDD in order for it to be incorporated into the Ever Vail Subdivision, by a vote of 4 -0 -2 ( Viele and Cartin recused). Title 12, Zoning Regulations, Vail Town Code, Amendment: On January 11, 2010, the Planning and Environmental Commission forwarded a recommendation of approval, with conditions, for a prescribed regulations amendment to Section 12- 10 -19, Core Areas Identified, Vail Town Code, by a vote of 4 -0 -2 ( Viele and Cartin recused). STAFF RECOMMENDATION: The Community Development Department recommends the Vail Town Council continue the public hearing on the request for the Major Amendment, Ordinance No. 7, 8, and 9, Series of 2011, and Resolution No. 6, Series of 2011 to the April 19, 2011 public hearing. ATTACHMENTS: Memoradum Responding to TC Questions Raised on March 15, 2011 Attachment A for the Memorandum Responding to TC Questions from March 15, 2011 Attachment B to the Memorandum Responding to TC Questions from March 15, 2011 Attachment C tot he Memorandum to TC Responding to Questions from March 15, 2011 Resolution No. 6, Series of 2011 Saff Memorandum to TC 040511 Draft of Resolution No. 6, Series of 2011, LRMP Amendments for Ever Vail Attachment A Staff Memorandum to the PEC Dated Janaury 24, 2011 Regarding the LRMP Amendments Attachment B PEC Minutes of the January 24, 2011, Public Hearing Regarding the LRMP Amendments Attachment C 4/5/2011 MEMORANDUM TO: Vail Town Council FROM: Community Development Department DATE: April 5, 2011 SUBJECT: Follow up to Town Council questions from the March 15, 2011 work session on the Lionshead Mixed Use 1 and 2 Districts and Special Development Districts I. QUESTIONS What is the rate of participation of Manor Vail units in the rental program and their rate of occupancy? There are a total of 140 units at Manor Vail. Of these units, 93 (66 %) participate in the rental program. Of the 17 new units constructed during the redevelopment, two (12 %) participate in the rental. The annualized occupancy rate for units participating in the rental program is 45% to 55 %. Are conference groups in the range of 750 to 1,000 participants a critical group to attract in Vail? Staff has attached the Executive Summary and Demand Projections portions of the 2004 Draft Vail Conference Center Business Plan. Table 4 of the Executive Summary identifies the projected events and attendance from 2007 -2011. The identified average attendance for the various conference types ranged from 100 to 517 attendees. In a memorandum from the Vail Valley Partnership, attached for reference, it was identified that the organization was not pursuing large groups due to a lack of space to host their events. It is stated that the single largest facility is that of the Cascade which can accommodate 700 attendees. If multiple properties are used allowing for break out meeting and meal space approximately 800 attendees may be accommodated. In terms of "lost business" since 2008 the Vail Valley Partnerships reports that 39 groups in excess of 750 attendees have been lost. What is the average participant size of medical and health and wellness conferences? In the Vail Valley Partnership memorandum, Mike Egan, President and CEO of the Steadman Philippon Research Institute, identified the typical medical and health and wellness conference as ranging between 100 and 300 attendees. According to Eagan, the existing facilities in Vail, with regard to technology, do not lend themselves well to Continuing Medical Educations class room teaching environments. II. ATTACHMENTS A. Executive Summary of the Draft Vail Conference Center Business Plan March 2004 B. Chapter 8, Demand Projections of the Draft Vail Conference Center Business Plan March 2004 C. Vail Valley Partnership memorandum dated April 5, 2011 1 4/5/2011 5 -I -I HVS Conference, Sports & Entertainment DRAFT Vail Conference Center Business Plan Executive Summary 1 Executive Summary Summary of Key HVS assisted the Town of Vail's appointed Conference Center Advisory Findings Committee (Committee) in developing a recommendation for a new conference center in the Town of Vail. For a complete understanding of the recommendations and estimates and the supporting analysis the reader should refer to the full report. Table 1 shows a summary of key data on the proposed project. Table 1 Summary of Key Project Data Facility Program Main Ballroom 25,000 Square Feet Breakout Meeting Space 20,000 Square Feet Gross Building Area 100,000 Square Feet Estimated Demand at Stabilization (2011) Number of Events 244 Attendance 75,600 New Room Nights 69,425 Estimated Financial Operations at Stabilization (2011) Revenue $5,035,644 Expenses $5,778,937 Net Income (Loss) ($743,293) Estimated Economic Impact at Stabilization (2011) Total Spending $33,131,009 Jobs 329 Fiscal Impact $1,416,386 Financing Assumptions Estimated Construction Cost $42,501,024 Annual Debt Service Payments $2,600,000 Date of Debt Issuance December 2004 Repayment Period 30 Years Ta Exempt Interest Rate 4.70% Source: HVS 4�20H -2 -I HVS Conference, Sports & Entertainment DRAFT Vail Conference Center Business Plan Executive Summary 2 Project History The need for a new conference center in Vail has been under consideration for some time. Prior studies and analysis have identified the need for a conference center with anywhere from a 20,000 to 40,000 square foot main ballroom. Despite these findings, Vail has continued to lack a conference facility that can accommodate groups in excess of 500 attendees. In November 2002 voters in the Town of Vail passed a public referendum in favor of developing a new conference center with proceeds from an additional 1.5 percent lodging tax and a 0.5 percent sales tax. The Town appointed a Committee to determine the financial feasibility of developing the facility with the available revenues and the appropriate facility program. In August 2003 the Town of Vail hired HVS Convention, Sports & Entertainment Facilities Consulting to develop a business plan for a conference center. This analysis is designed to determine the feasibility of such a development and to measure its potential economic impact in the community. Recommended Facility This report recommends that the Town of Vail pursue the development of a Program new conference center with a 25,000 square foot main ballroom / exhibit space and 25,000 square feet of breakout meeting space. The facility should feature an overall level of quality representative of Vail's reputation as a world -class resort destination. Design features should enhance event attendees' sense of being in a remarkable mountain resort. Table 2 shows the recommended program. 4/5/2011 5 -2 -2 HVS Conference, Sports & Entertainment DRAFT Vail Conference Center Business Plan Executive Summary 3 Table 2 Recommended Facility Program Size Capacity Area Square Banquet Theater Reception Classroom U -Shape Feet Main Ballroom / Exhibit Space 25,000 2,070 2,780 2,630 1,710 670 Ballroom A 8,400 690 930 880 580 220 Ballroom B 4,100 340 460 430 280 110 Ballroom C 8,400 690 930 880 580 220 Ballroom D 4,100 340 460 430 280 110 Mountain Terrace 5,000 410 560 530 -- -- Meeting Rooms 20,000 1,650 2,220 2,110 1,370 530 Block 1 / Junior Ballroom 10,000 830 1,110 1,050 680 270 Junior A 2,500 210 280 260 170 70 Junior B 2,500 210 280 260 170 70 Junior C 2,500 210 280 260 170 70 Junior D 2,500 210 280 260 170 70 Block 2 6,000 500 670 630 410 160 Room 2 -A 3,000 250 330 320 210 80 Room 2 -B 1,500 120 170 160 100 40 Room 2 -C 1,500 120 170 160 100 40 Block 3 4,000 330 440 420 270 110 Room 3 -A 1,000 80 110 110 70 30 Room 3 -B 1,000 80 110 110 70 30 Room 3 -C 1,000 80 110 110 70 30 Room 3 -D 500 40 60 50 30 10 Boardroom 500 -- -- -- 20 10 Total 1 45,000 3,720 5,000 4,740 3,080 1,200 Lobby/ Prefunction Space - Ballroom 10,000 Lobby / Prefunction Space - Meeting Rooms 10,000 ' Square feet excludes terrace Sources: LMN & FNS The Committee asked HVS to analyze an alternative facility program with a main ballroom measuring 20,000 square feet and a total construction cost that could be adequately funded with annual debt service payments of $2.55 million. HVS analyzed this alternative scenario in detail. After reviewing the two options the Committee determined that the 25,000 square foot ballroom scenario was preferable due to its greater demand potential. The Committee also asked HVS to determine the effects of eliminating all events other than conferences at the recommended facility. A decision to implement a booking policy that restricted all but conferences from occurring at the facility would 4/5/2011 5 -2 -3 HVS Conference, Sports & Entertainment DRAFT Vail Conference Center Business Plan Executive Summary 4 more than double the estimated annual operating deficit. This analysis is included in an appendix. Site Issues At the direction of the Committee, HVS and its architectural consultant LMN Architects assessed the capacity of two potential sites to accommodate the recommended facility program. The sites included the Charter Bus Lot adjacent to the Lionshead parking structure and the area above the existing Lionshead parking structure. LMN's analysis of the sites revealed that either could accommodate the recommended facility. The smaller Charter Bus Lot site would require the construction of a two -level conference center. The option that calls for building the facility above the parking structure could accommodate a single -level facility. A single -level conference center generally is more efficient in terms of its special layout, but a properly designed two - level facility can achieve a high level of efficiency as well. In addition, building the facility over the parking structure would leave the Town more options for incorporating a proposed adjacent transit center. Construction consultants working for the Town estimated that the construction premium for building the facility above the parking structure would be approximately $3 million in hard construction cost. Due to concerns about the useful life of the existing Lionshead parking structure being less than the anticipated life of the conference center to be built above, the Town directed HVS to proceed with the assumption that the facility would be built on the Charter Bus Lot site. However, the Town continues to evaluate potential solutions that could improve the feasibility of the option of building above the parking structure. Existing Conditions Vail has several hotels with conference center space, but none with a dedicated ballroom space with more than 8,300 square feet. An analysis of six peer resort markets details the facility programs and operations of their conference centers. Table 3 shows the amount of function space in these conference centers and the number of lodging units in their market areas. 4/5/2011 5 -2 -4 HVS Coherence, Sports & Entertainment DRAFT Vail Conference Center Business Plan Executive Summary 5 Table 3 Square Feet of Function Space by Type in Peer Resort Conference Centers and Area Lodging Units Largest Room (Estimated Square Feel of Maximum Lodging Units Square Feel of Facility Largest Single Banquet Number of in Market Annual Meeting Space Space Capacity in # of Meeting Rooms Area Operating Profit People (Loss) Banff Centre 52,814 5,879 486 53 4,364 ($639,465) Keystone Conference Center 44,180 19,800 1,636 25 1,300 ($1,695,565) Monterey Conference Center 40,976 19,600 1,620 15 4,500 ($1,500,000) Snowmass Conference Center 18,399 10,823 894 10 1,300 WA Telluride Conference Center 10,961 6,069 502 9 1,362 ($600,000 Whistler Conference Centre 34,403 16,500 1,364 19 5,200 WA Peer Facility Average 33,622 13,112 1,084 22 3,004 ($1,108,757) Banff Centre financial operating revenue includes $8.9 minion in grants Sources. Major Exhibit Hall Directory 2002 and respective facilities Input from Event HVS surveyed planners of national and State events to learn about their Planners perceptions of Vail's attractiveness as a location for their events and to gauge their overall level of interest in bringing events to a new conference center in Vail. HVS received a total of over 50 completed responses to an internet survey, conducted three focus groups, and interviewed several other meeting professionals. One of the key survey questions asked event planners of national and regional events to rank the relative attractiveness of the set of peer conference centers and the proposed facility in Vail, as shown in Figure 1. 4/5/2011 5 -2 -5 HVS Conference, Sports & Entertainment DRAFT Vail Conference Center Business Plan Executive Summary 6 Figure 1 Ratings of Overall Attractiveness of Resorts as Event Locations Vail, CO - Conference Center *.::. 3.4 lil Monterrey CA - Conference 3.3 Center Aspen, CO - 3nowmass 3.2 Conference Center Keystone, CO - Resod & 3.0 Conference Center Whistler, BC - Conference 3.0 Center 2.9 Banff, AB - Banff Centre 1 2 3 4 5 Very Unattractive Avenge Very Attractive Source: HVS Survey These event planners ranked the proposed Vail facility ahead of any of the other peers as a potential location for their events. In another key question, HVS asked national event planners to indicate how frequently they believed they would utilize the planned Vail conference center. Two - thirds of the event planners indicated that they expected to utilize the conference center. Approximately 43 percent of the respondents indicated they planned on using the facility at least once every five years. HVS also surveyed State of Colorado event planners and asked them to rate the overall attractiveness of a set of existing primary convention facilities, conference centers, and hotels with meeting space that frequently host State events. This survey was entirely separate from the national survey and the respondents and results are distinct and do not overlap with or represent a subset of the national survey. HVS selected the list of facilities based upon an assessment of the one or two facilities in each market that would compete most directly with a conference center in downtown Vail for State events. Figure 2 shows the average ratings of these selected facilities. 4i5 _ 2 011 5 -2 -6 HVS Conference, Sports & Entertainment DRAFT Vail Conference Center Business Plan Executive Summary 7 Figure 2 Relative Attractiveness of Selected Event Locations Among State Event Planners Vail 4.43 Denver 3 Colorado Springs 321 r Aspen 321 Keystone 3.07 Englewood 2.92 Telluride 2.36 Grand Junction 2 Forl Collins 228 Pueblo 2.07 Greeley 2.00 Boulder 1.92 1 2 3 4 5 Very Unattraclive Average Very Attractive Source: FNS Survey Event planners rate Vail as easily the most attractive event destination. It is typical to see some bias in favor of the subject location in such surveys, but the disparity between the rating for Vail and the other locations in the state is noteworthy. The disparity between Vail and the other resort locations on the list is indicative of significant demand potential associated with events that typically utilize resort locations. Demand Projections Table 4 shows the projected number of events and attendees by type of event between 2007 and 2011, the point at which the analysis estimates that the facility would reach a stabilized point of demand. 4i ;'011 ? -7 HVS Conference, Sports & Entertainment DRAFT Vail Conference Center Business Plan Executive Summary 8 Table 4 Projected Events and Attendance 2007 - 2011 Event Type 20 07 2008 2009 2010 2011 Number of Events Corporate Conferences 15 19 21 22 23 Association Conferences 7 15 22 25 26 Banquets 25 30 38 42 45 Meetings 90 100 107 109 110 Entertainment 10 13 14 15 15 Other 20 22 23 24 25 Total 167 199 225 237 244 Average Attendance Corporate Conferences 433 473 481 485 507 Association Conferences 507 498 503 511 517 Banquets 400 400 400 400 400 Meetings 100 110 115 120 125 Entertainment 500 500 500 500 500 Other 450 450 450 450 450 Total Average 258 281 293 302 310 Total Attendance Corporate Conferences 6,500 8,995 10,095 10,675 11,650 Association Conferences 3,550 7,465 11,070 12,765 13,450 Banquets 10,000 12,000 15,200 16,800 18,000 Meetings 9,000 11,000 12,305 13,080 13,750 Entertainment 5,000 6,500 7,000 7,500 7,500 Other 9,000 9,900 10,350 10,800 11,250 Total 43,050 55,860 66,020 71,620 75,600 Source: HVS The projection estimates that total attendance would increase from 43,050 in 2007 to 75,600 in 2011. Table 5 shows the estimated percentage of room nights the conference center would attract that would be new to the community and the resultant number of new room nights by type of event. 4/5/2011 5 -2 -8 HVS Conference, Sports & Entertainment DRAFT Vail Conference Center Business Plan Executive Summary 9 Table 5 New Room Night Projections Event Type 2007 2008 2009 2010 2011 Percent New to the Market Corporate Conferences 80% 83% 84% 85% 85% Association Conferences 85% 87% 88% 90% 90% Banquets 50% 55% 60% 65% 70% Meetings 15% 18% 20% 20% 20% Entertainment 0% 0% 0% 0% 0% Other 15% 15% 15% 15% 15% New Room Nights Corporate Conferences 15,680 23,406 27,216 28,985 31,875 Association Conferences 8,500 18,357 28,160 33,120 34,740 Banquets 950 1,265 1,740 2,080 2,380 Meetings 165 252 300 320 340 Entertainment - - - - - Other 75 75 75 75 90 Total 25,370 43,355 57,491 64,580 69,425 Source: FNS The projection estimates that the proposed conference center would attract close to 70,000 new room nights to the market annually by demand stabilization in 2011. Table 6 shows the projected operating revenues and expenses for the recommended facility. Table 6 Projected Conference Center Revenue and Expenses Revenue /Expenses 2 007 2008 2009 2010 2011 Revenue $2,496,333 $3,394,855 $4,169,501 $4,652,975 $5,035,644 Expenses $3,610,253 $4,334,901 $4,997,440 $5,427,391 $5,778,937 Net Income ($1,113,920) ($940,046) ($827,939) ($774,416) ($743,293) Source: WS The financial operating projections estimate that the facility would operate at a deficit of between $1.1 million in the first year and $743,293 at stabilization in 2011. Operating deficits in this range are typical for conference center facilities of this size. After 2011 inflation would cause the annual operating 4/5/2011 5 -2 -9 HVS Conference, Sports & Entertainment DRAFT Vail Conference Center Business Plan Executive Summary 10 deficit to increase slightly as the expenses increase at a greater increment due to the fact that they are greater than revenues. Economic Impact The ability of conference centers to attract new events and attendees from out of town who spend considerable amount of money in the local economy is the primary rationale for municipalities to invest in these facilities. HVS estimates the amount of new spending that the proposed conference center would attract to the Town. The methodology HVS employs is designed to measure only the new spending that the proposed facilities would attract to the Town and exclude any transfer spending. Using average spending data from the International Association of Conference & Visitor Bureaus and several local sources, HVS estimates the amount of new direct spending the proposed facilities would generate. HVS then uses an input / output model to estimate the indirect and induced spending the Town's economy would capture and the number of jobs this spending would support. Table 7 shows the estimated new spending and the number of jobs the events attracted to the conference center and headquarters hotel would generate in the Town economy. Table 7 Total Spending (Inflated Dollars in Millions ) & Employment Impact 2007 2008 2009 2010 2011 Type of Impact Spending Jobs Spending Jobs Spending Jobs Spending Jobs Spending Jobs Direct Impact $8.7 102 $15.1 170 $20.7 226 $23.7 252 $26.2 268 Indirect' 1.0 10 1.8 16 2.5 21 2.8 24 3.1 26 Induced' 1.3 14 2.2 22 3.0 29 3.5 33 3.8 35 Total $11.0 125 $19.0 207 $26.2 277 $30.0 308 $33.1 329 ' Total industry output Source: HVS The economic impact analysis estimates that the conference center would attract new events and attendees that would generate approximately $33.1 million in new direct, indirect, and induced spending into the Town economy and would support 329 jobs. Table 8 shows the estimated fiscal tax revenue that the additional events and attendees would generate for the Town. r 4/5/2011 5 -2- 10 HVS Conference, Sports & Entertainment DRAFT Vail Conference Center Business Plan Executive Summary 11 Table 8 Summary of New Fiscal Tax Revenue 2007 2008 2009 Estimated Tax Base Estimated Tax Base Estimated Tax Tax Base Revenue Revenue Revenue Local Sales $8,130,138 $365,856 $13,589,590 $611,532 $18,717,020 $842,266 Hotel Lodging 3,777,237 109,540 6,654,038 192,967 9,175,759 266,097 Total $475,396 $804,499 $1,108,363 2010 2011 Estimated Tax Base Estimated Tax Tax Base Revenue Revenue Local Sales $21,458,855 $965,648 $23,941,871 $1,077,384 Hotel Lodging 10,567,174 306,448 11,689,710 339,002 Total $1,272,097 $1,416,386 Source: F NS By the time demand for the proposed conference center stabilizes in 2011, the analysis estimates that the new spending would generate a little over $1.4 million in fiscal tax revenue annually for the Town. Of this new revenue, approximately $295,055 would be allocated to the conference center from the 0.5 percent sales tax and 1.5 percent lodging tax and $163,656 would be allocated to the Vail Local Marketing District, leaving approximately $957,675 in Town of Vail tax revenue that isn't directly allocated to the conference center or the marketing district. Financing The town of Vail hired an architectural consulting firm to develop a cost estimate of the recommended facility, results of which are shown in Table 9. 4/5/2011 5 -2 -11 HVS Conference, Sports & Entertainment DRAFT Vail Conference Center Business Plan Executive Summary 12 Table 9 Conceptual Cost Estimate of the Rec ommended Conference Center Conference Center- 125 Parking Spaces- Total Project 100,000 SF 40,965 SF Cost Item Total Cost Cost / SF Total Cost Cost / SF Hard Costs Construction $27,371,452 $274 $2,504,111 $61 $29,875,563 Sitework $3,868,831 $39 in above $3,868,831 Total Hard Costs $31,240,283 $312 $2,504,111 $61 $33,744,394 Soft Costs Design, Engineering, and Materials Testing Fees $2,467,982 $25 $87,644 $2 $2,555,626 FF &E, Teledata, POS, AN, Parking Equip, Etc. $1,920,000 $19 $275,000 $7 $2,195,000 Permits, Tap Fees, and Other Govt. Fees $350,000 $4 $50,000 $1 $400,000 Contingency $1,798,913 $18 $145,838 $4 $1,944,751 Legal, Project Management, and Insurance $1,661,253 $17 In Cont. Cntr. -- $1,661,253 Total Soft Costs $8,198,148 $82 $558,482 $14 $8,756,630 Total Development Cost $39,438,431 $394 $3,062,593 $75 $42,501,024 Source: Arch@ectural ResourceConsultants HVS developed preliminary estimates of the amount of revenue that will be available from the dedicated taxes, as shown in Table 10. 4/5/2011 5 -2 -12 HVS Conference, Sports & Entertainment DRAFT Vail Conference Center Business Plan Executive Summary 13 Table 10 Estimated Revenues Available for Debt Service Sales Tax Revenue Lodging Tax Revenue Estimated Total Available Year Oper Profit Available for Available for Total Available Tax Annual % Revenue for Conference Center Conference Center Revenue ($000) Change (Loss) s) Debt Service ($000) ($000) ($000) 2003 1,813 1,531 3,343 - -- 3,343 2004 1,763 1,512 3,274 -2.1% -- 3,274 2005 1,700 1,497 3,197 -2.4% -- 3,197 2006 1,789 1,542 3,331 4.2% -- 3,331 2007 1,939 1,619 3,557 6.8% (1,114) 2,443 2008 2,002 1,679 3,681 3.5% (940) 2,741 2009 2,052 1,747 3,798 3.2% (828) 2,970 2010 2,102 1,818 3,920 3.2% (774) 3,146 2011 2,153 1,895 4,047 3.2% (743) 3,304 2012 2,201 1,948 4,149 2.5% (766) 3,383 2013 2,250 2,002 4,253 2.5% (789) 3,464 2014 2,301 2,058 4,359 2.5% (812) 3,547 2015 2,353 2,116 4,469 2.5% (837) 3,632 2016 2,406 2,175 4,581 2.5% (862) 3,719 2017 2,460 2,236 4,696 2.5% (888) 3,808 2018 2,515 2,299 4,814 2.5% (914) 3,900 2019 2,572 2,363 4,935 2.5% (942) 3,993 2020 2,630 2,429 5,059 2.5% (970) 4,089 2021 2,689 2,497 5,186 2.5% (999) 4,187 2022 2,749 2,567 5,316 2.5% (1,029) 4,288 2023 2,811 2,639 5,450 2.5% (1,060) 4,390 2024 2,875 2,713 5,587 2.5% (1,092) 4,496 2025 2,939 2,789 5,728 2.5% (1,124) 4,604 2026 3,005 2,867 5,872 2.5% (1,156) 4,714 2027 3,073 2,947 6,020 2.5% (1,193) 4,827 CAGR 2.5% 1.5% Souse: FNS The investment banking firm of George K. Baum assisted HVS in defining the appropriate financing assumptions and calculated the financing capacity under the proposed financing plan. The Committee considered a variety of financing plans with varying assumptions regarding annual debt payments, total facility cost, cash funded versus insured reserves, and other variables before selecting a preferred finance plan. Table 11 shows the funding capacity and the source and uses of funds that result from this financing approach. 4/5/2011 5 -2 - 13 HVS Conference, Sports & Entertainment DRAFT Vail Conference Center Business Plan Executive Summary 14 Table 11 Sources & Uses of Funds Sources Proceeds of Debt $42,450,000 Premium (Discount) 1,086,882 Cash contribution from tax revenues prior to debt issuance 501,024 Total $44,037,906 Uses Project Fund $42,501,024 Underwriters Discount 424,500 Cost of Issuance 424,500 Insurance Premium 600,249 Debt Service Reserve Fund Insurance 87,057 Rounding 576 Total $44,037,906 Source: George K. Baum & Company This preliminary assessment of financing capacity indicates that the dedicated revenues are sufficient to support debt payments on an approximate $42 million bond issue. Table 12 shows the estimated net debt service payments each year, the coverage ratio, and the net fund balance. 4/5/2011 5 -2 -14 HVS Conference, Sports & Entertainment DRAFT Vail Conference Center Business Plan Executive Summary 15 Table 12 Vail Conference Center Available Revenue, Debt Service, Coverage Ratios, and Fund Balance Available Cash Annual Annual Annual Capital Net Fund Funded Funds Main- Balance Revenue Funds Net Debt Debt Funds Annual Cumulative Additional Available tenance other Expen- Yearly Net Assuming Year from Debt Available Service Service Available Operating After Reserve ditures Cash Flows Net Fund Annual Dedicated Service for Debt Payments Coverage After Debt Loss Operating Co ry Balance Interest Taxes Payments' Service Service Loss button Growth 2003 3,343,447 3,343,447 3,343,447 3,343,447 3,343,447 3,343,447 2004 3,274,466 3,274,466 3,274,466 (210,000) 3,064,466 6,407,913 6,465,086 2005 3,196,774 3,196,774 (2,597,988) 1.23 598,786 598,786 (2,037,330) (1,438,543) 4,969,369 5,137,095 2006 3,330,929 3,330,929 (2,596,363) 1.28 734,566 734,566 (500,938) 233,629 5,202,998 5,458,568 2007 3,557,418 300,000 3,857,418 (2,899,363) 1.33 958,055 (1,113,920) (155,865) (40,000) (495,865) 4,707,133 5,056,045 2008 3,681,127 300,000 3,981,127 (2,896,863) 1.37 1,084,265 (940,046) 144,219 (70,000) (225,781) 4,481,352 4,916,722 2009 3,798,346 300,000 4,098,346 (2,896,113) 1.42 1,202,234 (827,939) 374,295 (80,000) (5,705) 4,475,647 4,995,093 2010 3,920,224 300,000 4,220,224 (2,898,144) 1.46 1,322,080 (774,416) 547,664 (100,000) 147,664 4,623,311 5,228,173 2011 4,047,036 300,000 4,347,036 (2,896,355) 1.50 1,450,680 (743,293) 707,387 (135,000) 272,387 4,895,697 5,589,961 2012 4,148,514 300,000 4,448,514 (2,895,575) 1.54 1,552,939 (765,592) 787,347 (220,000) 267,347 5,163,045 5,952,897 2013 4,252,567 300,000 4,552,567 (2,901,888) 1.57 1,650,680 (788,560) 862,120 (250,000) 312,120 5,475,165 6,366,811 2014 4,359,261 300,000 4,659,261 (2,598,28B) 1.79 2,060,974 (812,216) 1,248,758 (275,000) 673,758 6,148,922 7,149,441 2015 4,468,665 - 4,468,665 (2,599,888) 1.72 1,868,777 (836,583) 1,032,194 (300,000) 732,194 6,881,116 8,003,891 2016 4,580,846 4,580,846 (2,597,388) 1.76 1,983,459 (861,680) 1,121,779 (350,000) 771,779 7,652,895 8,912,536 2017 4,695,878 4,695,878 (2,597,750) 1.81 2,098,128 (887,531) 1,210,597 (400,000) 810,597 8,463,492 9,875,538 2018 4,813,833 4,813,833 (2,595,738) 1.85 2,218,095 (914,157) 1,303,939 (415,000) 888,939 9,352,431 10,933,348 2019 4,934,786 4,934,786 (2,596,350) 1.90 2,338,436 (941,581) 1,396,855 (420,000) 976,855 10,329,286 12,097,163 2020 5,058,815 5,058,815 (2,599,350) 1.95 2,459,465 (969,829) 1,489,636 (425,000) 1,064,636 11,393,922 13,368,661 2021 5,185,998 5,185,998 (2,599,500) 1.99 2,586,498 (998,924) 1,587,574 (435,000) 1,152,574 12,546,496 14,749,839 2022 5,316,417 5,316,417 (2,596,800) 2.05 2,719,617 (1,028,891) 1,690,725 (435,000) 1,255,725 13,802,221 16,257,786 2023 5,450,154 5,450,154 (2,596,250) 2.10 2,853,904 (1,059,758) 1,794,146 (435,000) 1,359,146 15,161,367 17,894,941 2024 5,587,297 5,587,297 (2,599,000) 2.15 2,988,297 (1,091,551) 1,896,746 (435,000) 1,461,746 16,623,113 19,662,690 2025 5,727,931 5,727,931 (2,598,000) 2.20 3,129,931 (1,124,297) 2,005,633 (435,000) 1,570,633 18,193,747 21,569,555 2026 5,872,147 5,872,147 (2,598,250) 2.26 3,273,897 (1,158,026) 2,115,871 (435,000) 1,680,871 19,874,618 23,619,266 2027 6,020,038 6,020,038 (2,599,500) 2.32 3,420,538 (1,192,767) 2,227,771 (435,000) 1,792,771 21,667,388 25,815,926 2028 6,171,698 6,171,698 (2,596,500) 2.38 3,575,198 (1,228,550) 2,346,647 (435,000) 1,911,647 23,579,036 28,169,025 2029 6,327,223 6,327,223 (2,599,250) 2.43 3,727,973 (1,265,407) 2,462,567 (435,000) 2,027,567 25,606,602 30,678,282 2030 6,486,715 6,486,715 (2,597,250) 2.50 3,889,465 (1,303,369) 2,586,096 (435,000) 2,151,096 27,757,699 33,353,977 2031 6,650,275 6,650,275 (2,595,500) 2.56 4,054,775 (1,342,470) 2,712,305 (435,000) 2,277,305 30,035,004 36,201,635 2032 6,818,008 6,818,008 (2,598,750) 2.62 4,219,258 (1,382,744) 2,836,514 (435,000) 2,401,514 32,436,518 39,222,197 2033 6,990,022 6,990,022 (2,596,500) 2.69 4,393,522 (1,424,226) 2,969,296 (435,000) 2,534,296 34,970,814 42,427,193 2034 7,166,427 7,166,427 (2,598,750) 2.76 4,567,677 (1,466,953) 3,100,724 (435,000) 2,665,724 37,636,538 45,818,422 ' A portion of the funds accumulated prior to debt service issuance is used to augment debt service payments in years 2007 through 2014 Project implementation costs of $210,000, including consulting lees and owner's representative costs, subtracted from fund balance in 2004 Cost of debt Issuance, underwriters spread, insurance premiums and cash towards construction cost of $2,037,330 subtracted from fund balance in 2005 Pre - opening expenses of $500,938 subtracted from fund balance in 2006 Source: FNS International Including both the annual debt service payments and the estimated operating deficit of the conference center, the tax revenues dedicated to this project are sufficient to finance its costs and still maintain a healthy fund balance to help insulate the Town from risk associated with higher -than- anticipated operating deficits. To help the Town evaluate the implications of increased operating deficits for the facility HVS performed a sensitivity 4/5/2011 5 -2 - 15 HVS Conference, Sports & Entertainment DRAFT Vail Conference Center Business Plan Executive Summary 16 analysis on the effects of a series of increased operating deficits, as shown in Table 13. Table 13 Sensitivity Analysis on Size of Operating Deficit as a Percent of Original Estimate Base 110% 125% 150% 197% Annual Net Fund Annual Net Fund Annual Net Fund Annual Net Fund Annual Net Fund Operating Operating Operating Operating Operating Year Income Balance Income Balance Income Balance Income Balance Income Balance Loss wAnterest ( Loss) wAnterest Loss w/Interest Loss wAnterest Loss wAnterest 2003 3,343,447 - 3,343,447 3,343,447 3,343,447 - 3,343,447 2004 6,465,086 - 6,465,086 6,465,086 6,465,086 - 6,465,086 2005 5,137,095 - 5,137,095 5,137,095 5,137,095 - 5,137,095 2006 5,458,568 - 5,458,568 5,458,568 5,458,568 - 5,458,568 2007 (1,113,920) 5,056,045 (1,225,313) 4,944,653 (1,392,401) 4,777,565 (1,670,881) 4,499,084 (2,194,423) 3,975,542 2008 (940,046) 4,916,722 (1,034,050) 4,709,421 (1,175,057) 4,398,469 (1,410,069) 3,880,215 (1,851,890) 2,905,898 2009 (827,939) 4,995,093 (910,733) 4,701,452 (1,034,924) 4,260,992 (1,241,909) 3,526,892 (1,631,040) 2,146,783 2010 (774,416) 5,228,173 (851,857) 4,852,070 (968,020) 4,287,915 (1,161,623) 3,347,658 (1,525,599) 1,579,974 2011 (743,293) 5,589,961 (817,622) 5,133,098 (929,116) 4,447,802 (1,114,940) 3,305,643 (1,464,287) 1,158,384 2012 (765,592) 5,952,897 (842,151) 5,411,661 (956,990) 4,599,809 (1,148,388) 3,246,721 (1,508,216) 702,915 2013 (788,560) 6,366,811 (867,416) 5,737,465 (985,699) 4,793,446 (1,182,839) 3,220,080 (1,553,462) 262,152 2014 (812,216) 7,149,441 (893,438) 6,428,112 (1,015,270) 5,346,117 (1,218,325) 3,542,792 (1,600,066) 152,543 2015 (836,583) 8,003,891 (920,241) 7,186,568 (1,045,729) 5,960,584 (1,254,874) 3,917,277 (1,648,068) 75,860 2016 (861,680) 8,912,536 (947,848) 7,995,069 (1,077,100) 6,618,868 (1,292,521) 4,325,201 (1,697,510) 13,106 2017 (887,531) 9,875,538 (976,284) 8,853,629 (1,109,413) 7,320,766 (1,331,296) 4,765,994 (1,748,436) - 36,978 2018 (914,157) 10,933,348 (1,005,572) 9,802,549 (1,142,696) 8,106,350 (1,371,235) 5,279,353 (1,800,889) - 35,403 2019 (941,581) 12,097,163 (1,035,740) 10,852,869 (1,176,977) 8,986,428 (1,412,372) 5,875,694 (1,854,915) 27,512 2020 (969,829) 13,368,661 (1,066,812) 12,006,106 (1,212,286) 9,962,275 (1,454,743) 6,555,889 (1,910,563) 151,885 2021 (998,924) 14,749,839 (1,098,816) 13,264,093 (1,248,655) 11,035,473 (1,498,386) 7,321,107 (1,967,880) 338,100 2022 (1,028,891) 16,257,786 (1,131,781) 14,643,745 (1,286,114) 12,222,682 (1,543,337) 8,187,578 (2,026,916) 601,582 2023 (1,059,758) 17,894,941 (1,165,734) 16,147,323 (1,324,698) 13,525,897 (1,589,637) 9,156,853 (2,087,724) 943,050 2024 (1,091,551) 19,662,690 (1,200,706) 17,776,033 (1,364,439) 14,946,048 (1,637,326) 10,229,405 (2,150,355) 1,362,118 2025 (1,124,297) 21,569,555 (1,236,727) 19,538,207 (1,405,372) 16,491,184 (1,686,446) 11,412,813 (2,214,866) 1,865,475 2026 (1,158,026) 23,619,266 (1,273,829) 21,437,378 (1,447,533) 18,164,548 (1,737,040) 12,709,830 (2,281,312) 2,454,960 2027 (1,192,767) 25,815,926 (1,312,044) 23,477,452 (1,490,959) 19,969,740 (1,789,151) 14,123,555 (2,349,751) 3,132,726 2028 (1,228,550) 28,169,025 (1,351,405) 25,667,708 (1,535,688) 21,915,733 (1,842,825) 15,662,440 (2,420,244) 3,906,249 Source: WS This sensitivity analysis shows that the annual operating deficit would need to be 197 percent of the current estimates in each year for the net fund balance to dip below zero at any point during the debt repayment period. Implications of an There are some indications that the cost associated with adding the necessary Increase in the parking spaces to the adjacent parking deck associated with the conference Construction Cost center could increase by $1.5 to $2.0 million over the current estimate. There are several options for dealing with such an increase in the construction cost. 4/5/2011 5 -2 -16 HVS Conference, Sports & Entertainment DRAFT Vail Conference Center Business Plan Executive Summary 17 The first option to consider would be to take the additional costs out of the fund balance. Since the fund balance with interest is over 4.5 times greater than the projected annual operating loss in 2007 and that ratio rapidly increases thereafter, the Town could still maintain a sufficient fund balance to cover any unintended significant increases in annual operating losses if the fund balance decreased by $1.5 to $2.0 million. If the fund balance decreases by $2.0 million the ratio of the fund balance to the estimated annual operating deficit is still 2.7 to 1 in 2007. Another option would be to restructure the debt service payments to make them greater in later years when there is more tax revenue available to pay off the debt. Similar to taking the additional construction funds from the fund balance, this option is attractive because it does not alter the physical program or demand potential of the facility. However, restructuring the debt service payments so that they are lower in the early years and greater in the later years would increase the overall financing cost of the project. The third and least attractive option would be to reduce the construction cost of the conference center itself by reducing the size of the facility. If this option proves necessary as a last resort for dealing with increased construction costs, the least damaging approach to the demand potential of the facility would be to reduce the breakout meeting space. A small reduction in the amount of breakout meeting space of 3,000 square feet or less would have the least detrimental effect on the demand potential of the facility. If a greater reduction of facility program space were necessary, than the main ballroom area would likely need to be reduced so as to preserve an adequate ratio of fixed -wall breakout rooms to total function space. Timing of the Issuance The Committee considered the merits of waiting an additional year and of Debt issuing debt in December of 2005 rather than December 2004. The advantage of waiting an additional year would be that the Town would collect an additional year's worth of tax revenues in that time and this money would augment the initial fund balance for the project. However, if interest rates rise during 2005 the additional borrowing costs may offset the advantage of beginning with a higher fund balance. Another consideration is the additional year of cost escalation in the construction cost for the facility. Finally, waiting another year would delay the opening of the facility and the economic benefits it is projected to generate for the Town's economy. In consultation with the Town's financial advisor, the Committee determined that the interest rate risk and construction cost increase associated with 4/5/2011 5 -2 -17 HVS Conference, Sports & Entertainment DRAFT Vail Conference Center Business Plan Executive Summary 18 waiting another year was not worth the benefit from another years worth of tax revenue collections. If tax- exempt rates increased by 0.75 percent in 2005, a scenario considered possible by the Town's financial advisor, the capacity of the Town's debt issuance would decrease by approximately $2.9 million. This decrease in debt capacity would largely offset any gains from an additional year of tax collections. 4/5/2011 5 -2 -18 HVS Convention Sports & Entertainment DRAFT Vail Conference Center Business Plan Demand Projections 8 -1 8, Demand Projections The facility recommendation sets the stage for demand and financial' operating projections. The recommended conference center will provide Vail with a facility that is capable of attracting and accommodating a new subset of event demand for the market. Distinction Between The development of a conference center in Vail would represent a significant Conference Center and shift in the capacity of the market to attract events. In the past, Vail has relied Existing Vail Facilities on a combination of hotels with meeting spaces and Dobson Arena to with Function Space provide venues for larger conferences, in excess of 500 attendees and other types of events. Vail's ability to compete for events in excess of approximately 500 attendees is currently very poor due to the fact that event planners almost always avoid situations where their events need to be conducted in more than one facility. As a result, Vail has largely been unable to attract larger events that can upwards of 1,500 attendees into the market, fill up rooms in multiple lodging properties, create a significant increase in downtown activity, and generate the level of overall economic impact that motivates resort communities to invest in conference centers. A conference center is designed to attract the type of events that generate significant economic impact by hosting events that bring in far more attendees than any single hotel in the market can accommodate. In addition, these facilities serve as a type of living room for the community, hosting a variety of banquets, entertainment events, fundraisers, and local civic events, when there are no room night generating events scheduled in the facility. Individual hotels or hotel resort facilities typically develop meeting space to generate group room night demand in periods when other higher -rated corporate or leisure demand is not sufficient to provide adequate levels of occupancy. In periods when corporate or high -end leisure travel is at its peak —either due to seasonal patterns or economic cycles —these facilities may elect to leave their meeting spaces vacant or rent them for day meetings because they can command higher room rates from other demand segments. Hotels are also reluctant to provide room blocks in excess of a certain percentage of their total room counts so as to avoid turning away more �i i 4/5/2011 5 -3 =1 HVS Convention, Sports & Entertainment DRAFT Vail Conference Center Business Plan Demand Projections 8 -2 profitable corporate business. As a result, the size of events that individual properties can accommodate is constrained. Conference centers can accommodate larger events that attract room nights not only to nearby properties, but also to other facilities in the market area. The fact that selected events have spent considerable time and effort to convert Dobson Ice Arena into a function space for their events is evidence of the strong demand for larger events in Vail. However, Dobson was not designed for these types of events and lacks the breakout space, business amenities, audio / visual capabilities, and overall quality level to effectively accommodate most conferences and professional meeting events. Demand Projections For the purposes of this demand projection, HVS estimates that the Vail for the Vail Conference Conference Center will open on January 1, 2007. HVS bases its demand Center projections on the several key factors analyzed in the preceding report sections, including: • The levels and character of event demand at existing hotels with meeting facilities in the market, • Surveys, interviews, and focus groups with event planners, • Comparative analysis of the Vail market relative to a set of peer markets, • The actual event demand in selected peer markets with conference center facilities, • Lost business data maintained by the Vail Valley Chamber & Tourism Bureau, and • Interviews with the Vail Valley Chamber & Tourism Bureau sales staff. Table 8 -1 shows event projections for the new Vail Conference Center for 2007 through 2011. l 4/5/2011 5 -3 -2 HVS Convention, Sports & Entertainment DRAFT Vail Conference Center Business Plan Demand Projections 8 -3 Table 8 -1 New Vail Conference Center Projected Events and Attendance 2007 - 2011 Event Type 20 07 2008 2009 2010 2011 Number of Events Corporate Conferences 15 19 21 22 23 Association Conferences 7 15 22 25 26 Banquets 25 30 38 42 45 Meetings 90 100 107 109 110 Entertainment 10 13 14 15 15 Other 20 22 23 24 25 Total 167 199 225 237 244 Average Attendance Corporate Conferences 433 473 481 485 507 Association Conferences 507 498 503 511 517 Banquets 400 400 400 400 400 Meetings 100 110 115 120 125 Entertainment 500 500 500 500 500 Other 450 450 450 450 450 Total Average 258 281 293 302 310 Total Attendance Corporate Conferences 6,500 8,995 10,095 10,675 11,650 Association Conferences 3,550 7,465 11,070 12,765 13,450 Banquets 10,000 12,000 15,200 16,800 18,000 Meetings 9,000 11,000 12,305 13,080 13,750 Entertainment 5,000 6,500 7,000 7,500 7,500 Other 9,000 9,900 10,350 10,800 11,250 Total 43,050 55,860 66,020 71,620 75,600 Source: HVS The projection assumes that demand will stabilize in 2011. The term "stabilized demand" does not mean that the demand stops increasing. Rather, a new facility reaches stabilized demand after sufficient time has passed since the announcement and the completion of a project so that its demand potential is no longer restricted by the fact that it is a planned or a new facility. Booking a facility that is under development presents challenges because potential tenants must consider the possibility that the facility will not open as scheduled. In addition, some potential tenants are cautious of being one of the first events booked into a recently opened facility, due to concerns regarding the potential for operational problems associated with l new facilities. When a facility reaches its stabilized level of demand, it has achieved its demand potential relative to its peer facilities. t 4/5/2011 5 -3 -3 HVS Convention Sports & Entertainment DRAFT Vail Conference Center Business Plan Demand Projections 8-4 The time it takes to reach a stabilized level of demand for different events varies by event type. Association conferences have longer booking windows and are less likely to risk booking a newly opened facility because their sponsoring associations often depend greatly upon such events for their overall annual revenue. Some association events have booking lead times of three to five years. Smaller meetings, banquets, and certain corporate events may book within three months or less. Assuming that the recommended facility opens on January 1, 2007, the facility will complete five years of operation and reach its stabilized demand by the end of 2011. The reluctance among event planners to schedule events in newly opened facilities has grown in recent years as a result of the recent influx of new facilities. The greater number of available conference facilities enables event planners to be more selective and less likely to assume the risk inherent in scheduling an event in a facility soon after its scheduled opening. Delays in the opening of conference centers are relatively common and there will be considerable uncertainty among event planners concerning the actual opening date until its construction is well underway. In recognition of this, HVS has projected a modest level of demand in the first years of operations and an accelerated increase to the point of stabilized demand in years four and five. The following points provide details on HVS' demand projections for the various event categories. Corporate Conferences Vail's appeal to corporations conducting employee seminars, training, sales meetings, product launches, and incentive functions is significant. Interviews with hotels with meeting space in Vail indicate that these events provide a significant source of their group room night demand. Many such events are too large for any of the existing facilities in Vail. The lost business reports maintained by the Vail Chamber & Tourism Bureau and interviews HVS conducted with selected examples reveal a significant volume of events that are in excess of 500 attendees that have expressed interest in coming to Vail. Vail's reputation as a premiere resort location has an obvious appeal for high - end professional groups such as doctors, lawyers, and business executives. The strong orthopedic medical presence in Vail suggests that it would be an ideal location for larger medical conferences and continuing educational activities than existing hotel venues can accommodate. The Town should 4/5/2011 5 -3 -4 HVS Convention, Sports & Entertainment DRAFT Vail Conference Center Business Plan Demand Projections 8 -5 consider the possibility of developing relationships with area universities and a leading medical center that is interested in conducting a series of programs and seminars. Such affiliations are beneficial for facilities because they serve as a source of demand in less busy years or seasons and cost little in marketing once the relationship is established. For example, the conference center could serve as the home for continuing medical education in the field of orthopedics and draw upon the significant local talent in this field. Other j natural affiliations could include environmental and geological studies programs at universities in the region. Table 8-2 shows HVS' demand projections for corporate conferences by season and scope. Table 8 -2 Projected Corporate Conferences by Season and Scope of Event Season / Scope 2007 2008 2009 2010 2011 Summer National 5 33% 6 32% 7 33% 7 32% 8 35% State & Regional 4 27% 6 32% 6 29% 6 27% 6 26% k' Shoulder 1 National 2 13% 3 16% 3 14% 4 18% 4 17% State & Regional 3 20% 2 11% 2 10% 2 9% 2 9% Ski National 0% 1 5% 2 10% 2 9% 2 9% State & Regional 1 7% 1 5% 1 5% 1 5% 1 4% Total 1 15 100% 19 100% 21 100%1 22 100%1 23 100% Sources: HVS i The facility is projected to initially attract roughly the same amount of state demand as national demand. As the facility becomes more established in the market the ratio of national corporate demand increases. The summer is expected to be the busiest season for corporate conferences, followed by the ' shoulder season. Demand during the ski season is expected to be no more than three events per year due to the very high room rates during this period. However, the events that do occur will be highly lucrative to the Town in terms of both room revenue and other spending. Association Conferences The new conference center would enable Vail to compete much more effectively for association business. The input HVS received from association planners in the focus groups and surveys indicates that Vail has tremendous 4/5/2011 t 5 -3 -5 HVS Convention, Sports & Entertainment DRAFT Vail Conference Center Business Plan Demand Projections 8 -6 z appeal as an event location. HVS anticipates that a greater number of sate associations will utilize the conference center, but the national associations will generate more total room nights because of their larger size and longer average stay in the market. National association conferences will account for a larger portion of total event demand in Vail than in other peer resort locations due to the strength of Vail's reputation as a premiere resort destination. Vail's wealth of visitor attractions makes it a particularly appealing event location for a wide variety of rotating national conferences. The facility recommendation for the conference center is tailored in part to capture a larger share of national association events than the other peer resort facilities can accommodate. The demand potential for state association events is considerable. One of the biggest challenges for Vail as a destination for association events is the cost and convenience of transportation. However, the focus groups and surveys indicated that concerns regarding transportation to Vail are minimal among state event planners. Furthermore, the State of Colorado is somewhat lacking in larger facilities to host state association events, although the City of Colorado Springs is considering the development of a new convention center. Denver's Colorado Convention Center focuses primarily on national conventions and tradeshows and consumer shows because few State events are large enough to need the amount of exhibit space it offers. Outside of Denver's primary convention center, the State's largest facilities capable of handling conventions and tradeshows are Denver's larger hotels with meeting space. The recommended conference center in Vail is large enough to compete effectively with these Denver hotels for the larger state association events. Examples of such larger State Association events include the annual conferences of the Colorado Pharmacists Association and the Colorado Association of School Executives, which require more exhibit space than any of the resort peer conference centers offer but can fit nicely into the recommended conference center in Vail. Table 8 -3 shows the estimated annual number of association conferences by season and geographic scope. i 4/5/2011 5 -3 -6 HVS Convention, Sports & Entertainment DRAFT Vail Conference Center Business Plan Demand Projections 8 -7 Table 8 -3 Projected Association Conferences by Season and Scope of Event Season /Scope 2007 2008 2009 2010 2011 # I % # % # % # % # % Summer National 2 29% 4 27% 6 27% 7 28% 7 27% State & Regional 4 57% 6 40% 8 36% 9 36% 10 38% Shoulder National 0% 1 7% 2 9% 2 8% 2 8% State & Regional 1 14% 3 20% 4 18% 5 20% 5 19% Ski National 0% 0% 1 5% 1 4% 1 4% State & Regional 0% 1 7%1 1 5%1 1 4% 1 4% Total 7 100% 15 100% 22 100% 25 100% 26 100% Source: HVS The projected number of association events reflects the increasing difficulties that new facilities are having in booking events soon after they open. Demand eventually increases to 26 events per year, 17 of which would occur in the summer season. Seasonality of Conference Demand The high degree of seasonality of conference demand has some important implications for the facility program and marketing efforts. With a projected total of 31 conference events in the summer season, the conference center needs to be able to accommodate simultaneous events. HVS developed a mock event schedule for the summer season that indicated the facility would need to have at least eight simultaneous events during the summer to reach its projected level of event demand. This need to accommodate simultaneous' events is one of the primary rationales for the recommendation of a 25,000 square foot, divisible main ballroom space that is capable of handling simultaneous events of between 10,000 and 12,000 square feet. This demand seasonality provides a uniquely appealing market opportunity for Vail, as the peak seasons for group event demand, the summer and to a lesser extent the shoulder season, are during periods of relatively lower occupancy and average daily room rates. Even in the summer when occupancies can be fairly high, the injection of additional group demand into the market has the potential to significantly bolster room rates as properties can become more selective in terms of the rates they offer and the demand segments they target. 4/5/2011 5 -3 -7 HVS Convention, Sports & Entertainment DRAFT Vail Conference Center Business Plan Demand Projections 8 -8 Banquets The main ballroom at the conference center would be the largest and one of the premiere banquet spaces in the Vail market, both in terms of size and overall quality of the space. The ballroom would not only serve as a main exhibit and food service area for conferences, but also as a stand -alone banquet hall for weddings, fundraisers, and various food functions. Examples of such events include receptions, holiday parties, civic luncheons and dinners, chamber of commerce functions, and others. The new facility should be particularly successful in attracting stand -alone events that utilize the ballroom spaces, in part because of the current small supply of hotel -based ballroom space in downtown Vail lacks a larger ballroom such as the one recommended for the conference center. The 10,000 square foot junior ballroom on the meeting room level would also host smaller banquets, however the number of events in this projections assumes that the facility would not aggressively compete for banquets requiring less than 10,000 square feet so that it doesn't compete directly with existing hotel properties. Meetings The new Vail Conference Center's meeting rooms would not only serve as breakout meeting space for conferences and events with exhibits, but also serve as space for smaller meetings. Meetings as defined in this market analysis include various smaller gatherings such as business seminars, employee training sessions, civic events, classes, and other similar events. HVS considered the existing supply of meeting spaces in area hotels and other facilities in determining reasonable levels of meeting demand. The analysis also considered the number of meetings at conference centers in peer markets. The conference center would likely t most of its meeting demand during Yg g g peek group demand periods when space at hotel -based facilities was booked. Considering that most meetings are smaller in size than conferences, many meeting planners will tend to prefer to use smaller venues with meeting space that is oriented specifically for their types of events. At an average attendance between 100 and 125 per meeting, the HVS projections assume that the conference center focuses on larger sized meetings. i" Entertainment Entertainment events that could occur in the proposed conference center range from indoor arts or musical performances to cultural festivals. These 4/5/2011 5 -3 -8 HVS Convention, Sports & Entertainment DRAFT Vail Conference Center Business Plan Demand Projections 8 -9 events would occur in the conference center's main ballroom space, which could provide temporary seating arrangements for different types of setups. Most of these events would occur in the winter season when Vail has the largest number of potential attendees to draw from and the demand for conferences is at its lowest point due to high lodging room rates and occupancies. The facility would not host rock concerts or consumer shows that are likely to cause significant wear and tear on the ballroom's amenities. Other The other category includes events such as assemblies and various civic functions. HVS based its projections of other types of events on the levels of demand at comparable facilities and an assessment of events currently occurring at other facilities that may be more appropriate for a conference center. In addition, there are some types of events that may not be occurring at all that would occur if the proposed facility were available. Assemblies include functions such as religious gatherings and graduations. The other category also includes any unique events that do not fall into one of the prior categories. One example of such an event is the World Ski Championship. The conference center could be utilized as a media center for this event if it should return to Vail. In the past, the organizers have erected temporary tents to house the media center for this event at a significant cost. Projected Room Nights HVS has estimated room night generation by multiplying the number of from Conference estimated attendees by two factors: 1) the percent of attendees requiring Center Demand lodging and 2) the average length of stay in the market. The projection presents attendance by type and scope of event, and the assumptions regarding lodging demand vary accordingly. The assumptions regarding the percentage of attendees requiring lodging is based on the experience of comparable facilities and CVBs in booking national, state, and local events. This assumption also factors in the share of event attendees who are likely to share a room during an event. For instance, national events are likely to have a higher percentage of event attendees requiring lodging than state events. However, lodging room rates in the winter may motive a higher percentage of event attendees to double occupancy. HVS weighs these various factors in its estimates for the percent of attendees requiring a distinct lodging room. The average length of stay is calculated according to assumptions regarding data on event length. Information from the actual event statistics of existing conference centers in other markets, event planner surveys and interviews, and industry standards inform these assumptions regarding average event length. 4/5/2011 5 -3 -9 HVS Convention, Sports & Entertainment DRAFT Vail Conference Center Business Plan Demand Projections 8 -10 HVS tailored these assumptions specifically for Vail based on the characteristics of events appropriate for the market and the likelihood that attendees to state events would come from far enough away to require overnight lodging. Table 8 -4 shows the assumptions regarding the percentage of attendees requiring lodging and the number of room nights per lodger. Table 8 -4 Assumptions for N umber of N ights in Market and Percent of Attendees Requiring Lodging Length of Stay (Nights in Vail) % Attendees Requiring Lodging Event Season/Scope Corporate Association Corporate Association Conferences Conferences Conferences Conferences Summer National 4.25 4.00 90% 95% State & Regional 3.25 3.00 75% 80% Shoulder National 3.25 3.25 95% 95% State & Regional 2.50 2.25 75% 80% Ski National 4.50 4.00 90% 90% State & Regional 3.75 3.50 70% 70% Source: HVS The preceding assumptions reflect the average total number of room nights in Vail by season and type of event. HVS has factored in information from interviews with Vail lodging facility managers with meeting space, data from the Vail Chamber & Tourism Bureau, and industry data in these assumptions. On average, event attendees will spend less time in a resort market like Vail because the primary purpose of their trip is typically for business or professional reasons rather than recreation. However, there will be some event attendees who choose to extend their stay in Vail because of its overall appeal. Precise data on length of pre and post stays is difficult to quantify and attempts to do so are often influenced by the policy goals of those sponsoring such studies. In light of this, HVS views the preceding assumptions as reasonable, but also recognizes that some upside potential exists, particularly if marketing efforts focus on providing affordable lodging rates for event attendees who elect to extend their stays. 4/5/2011 5 -3- 10 HVS Convention, Sports & Entertainment DRAFT Vail Conference Center Business Plan Demand Projections 8 -11 Table 8 -5 shows the resulting projection of room nights generated by event type from 2007 through 2011, the year when HVS estimates that demand will stabilize. Table 8 -5 Projected Room Nights 2007 - 2011 Event Type 2007 2008 2009 2010 2011 Corporate Conferences 19,600 28,200 32,400 34,100 37,500 Association Conferences 10,000 21,100 32,000 36,800 38,600 Banquets 1,900 2,300 2,900 3,200 3,400 Meetings 1,100 1,400 1,500 1,600 1,700 Entertainment - - - - - Other 500 500 500 500 600 Total 33,100 53,500 69,300 76,200 81,800 Source: HVS HVS estimates that the new conference center would generate approximately 33,100 room nights in the market in 2007 and 81,800 by 2011. A small portion of these room nights comes from events that may have been in the market at other facilities. HVS made assumptions about the percentage of room nights from each event category that would be transferred from existing facilities in the market. These ratios will be small because the proposed conference center will provide a new type of event space in the Vail market, opening up new categories of demand. Additionally, HVS assumes that the management of the conference center will not focus its marketing efforts on smaller conferences that could fit into lodging facilities with event space, except for periods when group demand is at its highest and event space is sparse. Table 8 -6 shows the assumptions of the ratio of room nights that will be new to the market and the total number of new room nights. c t i r: i 4/5/2011 5 -3 -11 HVS Convention, Sports & Entertainment DRAFT Vail Conference Center Business Plan Demand Projections 8 -12 t; E= Table 8 -6 Ratio of Conference Center Room Nights New to Market and Total New Room Nights Event Type 2007 2008 2009 2010 2011 Percent New to the Market Corporate Conferences 80% 83% 84% 85% 85% Association Conferences 85% 87% 88% 90% 90% Banquets 50% 55% 60% 65% 70% Meetings 15% 18% 20% 20% 20% Entertainment 0% 0% 0% 0% 0% Other 15% 15% 15% 15% 15% New Room Nights Corporate Conferences 15,680 23,406 27,216 28,985 31,875 Association Conferences 8,500 18,357 28,160 33,120 34,740 Banquets 950 1,265 1,740 2,080 2,380 Meetings 165 252 300 320 340 Entertainment - - - - - Other 75 75 75 75 90 Total 25,370 43,355 57,491 64,580 69,425 S ource: FNS The ratio of new room nights increases for certain categories of demand as the facility is expected to attract a higher share of new events to the market as it approaches demand stabilization and the effects of its targeted event marketing are fully realized. As the facility establishes itself in the market for conferences it will be able to attract large events that have longer planning horizons and larger events are more likely to be new to the market. Over time the facility will develop its own marketing contacts and attract interest from potential events that may have not considered Vail in the absence of a true conference center facility. HVS based the assumptions regarding the share of new room nights on the following: • A detailed analysis of the existing Vail hotels with conference center facilities in Section 2, • Interviews with managers of existing hotels with conference center space to determine the degree to which they can compete for events approaching 500 attendees and their views on the relative market position of the conference center, p • The input from event planners indicating their preference for a l self - contained hotel conference center whenever one is large enough to accommodate their events, 4/5/2011 5 -3- 12 HVS Convention, Sports & Entertainment DRAFT Vail Conference Center Business Plan Demand Projections 8 -13 • Event planner survey responses that indicated the need for simultaneous use of more function space than is currently available in any existing facility in Vail, • Vail Valley Chamber & Tourism Bureau lost business reports which demonstrate a significant volume of events that are too large for existing Vail facilities, • The demand projections, which call for a modest number of larger events rather than more smaller ones, and • An overall assessment by HVS of the ability of the conference center to complement existing conference facilities rather than compete with them for a finite supply of events. The projection of Vail Conference Center event - related room nights new to the market serves as a primary input in the analysis of the economic impact associated with the event activity at the facility. Potential Negative Impact on Existing Facilities A new facility with the amount of function space recommended in this report will cause the market to shift and affect existing lodging properties with meeting facilities to some extent. The magnitude of this impact is extremely difficult to quantify and depends upon the target market of the facility and the share of demand that is either too large for any existing facilities or occurs during times when larger existing event spaces are fully utilized. The recommended conference center in Vail is designed to target events of 500 attendees and above, which reduces the direct competition between it and existing facilities. However, the conference center will fill in open spans in its event schedule with smaller events if they are available. In general, any event that can fit into one of the existing lodging properties with event space will prefer to be in such a facility since their entire event could occur under one roof. So, in many cases the conference center will only be competitive for smaller events when the larger lodging properties with event space do not have adequate capacity to accommodate the full event demand. The negative impacts on existing facilities that do occur will be largely focused on the least attractive event spaces in the market that currently serve as overflow event space or as second choices of events that would prefer to be elsewhere if there were sufficient availability. Another consideration regarding the issue of negative effects on existing properties is that in the 4/5/2011 5 -3- 13 HVS Convention, Sports & Entertainment DRAFT Vail Conference Center Business Plan Demand Projections 8 -14 absence of the development of the conference center the underlying growth in the demand for events as the economy expands would motivate existing properties to develop new or expanded event spaces and new properties to include event space in their facility programs. If however, the conference center is built, the impetus for developing such new event space will decrease somewhat. As a result, over the long term the development of the conference center will have as much or more effect on the type and maximum capacity of new event space in the market than its overall supply. HVS' projections estimate that in the stabilized year of demand 85 percent of the total room nights occurring in the conference center would represent net new group room nights in the market. The remaining 12,375 room nights would be those that may have occurred elsewhere in the market even without the existence of this new facility. However, one should not consider all of these transferred room nights to represent a net loss of room nights to existing properties. These existing properties will react to the increased competition in a number of ways to seek new sources of group room demand on their own. If one assumes that they would be able to replace at least half of these transferred room nights, the net effect on existing properties would be 6,188. Underlying growth in the demand for group room nights over time will gradually reduce the portion of transferred room nights that are not replaced by new demand. The conference center is projected to achieve much lower levels of event demand in its first years of operation and this will further mitigate negative effects on existing properties. It is also possible that the increased event activity associated with the conference center will increase the exposure of Vail as an event destination and cause the underlying rate of growth in group room night demand to increase. The potential for negative effects on existing lodging properties with event space deserves careful consideration and was one of the primary rationales for the recommended facility program and suggested target market of events in excess of 500 attendees. If the conference center project included a new full- service attached hotel designed to accommodate most of the net new group demand the potential negative effects on existing lodging properties would be considerably greater. However, given that the entire supply of net new group room nights associated with conference center events will enter the existing group demand pool the project represents a net benefit to existing properties in the form of increased group room night demand. r- Approach to Marketing The demand projections assume that Vail will maintain certain key policies Efforts and procedures that are typical of booking practices currently implemented E i 4/5/2011 5 -3 -14 HVS Convention, Sports & Entertainment DRAFT Vail Conference Center Business Plan Demand Projections 8 -15 in peer markets with resort conference centers. These policies grant priority to events that generate substantial numbers of room nights. Typically, certain types of events and/or events that generate a minimum number of room nights are given booking priory 18 months and out so that events that do not meet a minimum room night threshold will not preclude the booking of events that have more economic impact potential. HVS recommends that Vail adopt a booking policy that reserves conference center dates for 18 months in advance for events that attract a total of at least 500 room nights and for 12 months in advance for events that attract a total of at least 200 room nights. The average advance booking times for group events has been decreasing in g g l� p g recent years and it is important that the conference center reserve events dates for the most productive events in respect to their ability to generate economic impact. This type of booking policy insures that conference facilities do not lose out on the most lucrative events in terms of economic impact because the facility's schedule is filled with less productive local events that attract relatively less new spending. Within 12 -to -18 months, facilities are usually free to book any type of business deemed worthwhile for the community, regardless of the number of room nights it generates. This policy has implications for the financial operations of the facility. Local events and banquets typically generate more revenue on a per square foot utilized basis than conferences because so many facilities with event space are willing to discount or waive space rental fees for events that generate room night stays. In most cases, sales and marketing for conference facilities is the joint responsibility of the local convention & visitors bureau and the management staff of the facility. These entities are expected to cooperate on proposals for group business. The bureau focuses its efforts on events such as corporate and association conferences, employee training, sales meetings, seminars, continuing education, and incentive functions that generate a substantial number of room nights. The conference center sales staff is usually more focused on attracting events that generate net operating income and help to mitigate any operating deficits of the facility. These dual marketing aims help maintain a balance between the desire to utilize the conference center as a tool for attracting event attendees from out -of -town and the resulting economic impact they generate and the need to keep any necessary operating subsidies for the facility to a minimum. However, the specific characteristics of the marketing arrangements for such facilities can vary considerably from market to market, particularly in the case of resort markets such as Vail that 4/5/2011 5 -3- 15 HVS Convention, Sports & Entertainment DRAFT Vail Conference Center Business Plan Demand Projections 8 -16 have large resort companies that are actively engaged in their own marketing efforts. Without a larger conference facility, the Vail Valley Chamber & Tourism Bureau's ( VVCTB) prior marketing and sales efforts have been largely directed at hotel -based events. This analysis assumes that the VVCTB or another entity designated by the Town will begin conference center marketing and sales efforts in earnest immediately. In certain instances a municipal department of tourism markets conference facilities rather than a visitor bureau. However, the VVCTB's group marketing budget and marketing materials for 2004 includes an effort to being marketing the conference center. Regardless of the specific marketing arrangement, HVS assumes that these marketing efforts will be comparable to the efforts of other peer markets assessed in this report. This will require an increase over existing marketing resources devoted to promoting Vail as a destination for state, regional, and national conferences. The degree to which these increased resources come from an increase in existing funding sources, new funding sources, and/or a reallocation of existing sources is a matter for the Town, the designated marketing organization, and other interested parties to assess. HVS estimates that the total costs of marketing the conference center to corporate and association events will be between $600,00 and $700,000 annually in 2003 dollars including salary and benefits costs. If the VVCTB were to take on a portion or all of the marketing responsibilities, the necessary increase in conference - oriented marketing efforts would not only be a function of resources, but would also require a change in the emphasis of overall bureau activities. The emergence of Vail as a truly competitive and active in participant in the market for conferences between 500 and 1,500 attendees will require a similar shift in the functions and focus of the VVCTB. The City should consider various ways of assisting the efforts of the VVCTB or whatever entity markets the facility and providing incentives to help protect the community's investment in a new conference center. Currently, the VVCTB collects commissions from lodging properties on rooms it books. Some similar form of commissions on conference center related room nights could, in conjunction with a portion of the group marketing resources the VVCTB already has, provide the necessary financial resources to effectively market the conference center. Due to the increasing propensity of event attendees to book lodging through alternative means such as the internet and various discount lodging companies, HVS recommends that the Town consider establishing a system for tracking the 4/5/2011 5 -3- 16 r HVS Convention, Sports & Entertainment DRAFT Vail Conference Center Business Plan Demand Projections 8 -17 number of conference center room nights booked by the VVCTB and establish a commission system with the lodging community based on the estimated share of total conference center room nights rather than those booked directly by the VVCTB into individual lodging properties. As discussed in the section on event planner input in this report, a single point of contact for establishing room blocks for conferences is critical for the success of the facility. The Town of Vail should implement a system that encourages event planners and attendees to utilize such a central reservation system. There are several ways to accomplish such a system, and the specific characteristics of it are dependent upon the type and structure of the entity responsible for marketing the facility. However, it is important to stress that the marketing of the conference center and the process of booking group room blocks must be seamless and convenient for both event planners and attendees. i 4' '_'011 `rs J -17 A4 1a l.l.ey PnJ9Tn Eft SHlP The Chamber 6 Tourism Bureau. Memorandum April 5, 2011 To: Vail Town Council CC: Kelli McDonald, Town of Vail Economic Development Manager Beth Slifer, Vail Local Marketing District Advisory Council Re: Group sales opportunities in Vail The Vail Valley Partnership, as the dedicated vendor for group sales to the Vail Local Marketing District and Town of Vail, was recently asked to provide basic market information regarding groups & meetings. Specifically, the Partnership was tasked with providing background information to the Town Council on the number and size of group functions that would fit in a venue for 750+ as well as the potential for hosting Continuing Medical Education (CME) meetings. As part of this project, the Partnership reached out to a small sample of local lodging properties with the most meeting space available for groups /meetings. We also researched our database. While these findings are accurate, please note it is not an all - inclusive survey of all the hotel properties in the Town of Vail but rather a snapshot of select large partners. Of equal importance, it is important to note that the Vail Valley Partnership (nor the Vail lodging community) are not aggressively pursuing large group programs due to a lack of space to host their events /functions. Currently the largest venue available to host groups is at the Vail Cascade Resort at the Gore Range Hall with 19,234 square feet to accommodate up to 700 attendees. By utilizing multiple properties (Vail Mountain Marriott Resort & Spa and Vail Cascade Resort), this allows for over 45,000 square feet of meeting space to accommodate up to 800 attendees with breakout meetings and meal space. Lost Business: PO Box 1130, Vail, CO 81658 www.visitvailvalley.com 4/5/2011 5 -4 -1 A4 1a l.l.ey PRA°Tn Eft SHlP The Chamber 6 Tourism Bureau. Since 2008, the Vail Valley Partnership has found that, through our direct sales efforts, Vail has lost the following business (primarily due to lack of group meeting space or accommodations): 188 groups less than 300 (64 %) 65 groups between 300 -750 (22 %) 39 groups greater than 750 (14 %) Over the same time period, the Vail Marriott Resort & Spa reported at least 25 -30 group programs lost due to lack of space to accommodate their program. The Vail Cascade Resort reported losing at least 15 groups totaling 12,000+ room nights. Continuing Medical Education programs: The HVS conference center study (2004) estimated the average size of meetings (not specifically medical) at 125 people. Based on a brief survey of lodging properties, the average CME program in Vail is between 60 -150 people; consensus is that this is due to the fact that, as a destination, we do not have the capability to handle programs much larger than this due to space constraints. The Partnership knows (from prior discussions, group proposals and attendance at industry tradeshows) that Continuing Medical Educations programs are an opportunity for Vail; for example, Johns Hopkins has 800 CME programs per year. Select stakeholder feedback: Vail Mountain Marriott Resort & Spa (Sonny Kerstiens): It's not necessarily a matter of "lost" groups as the fact that most experienced planners know that Vail simply doesn't have the space to accommodate large groups. It's more of a matter of groups that we can't pursue. My opinion on the large event /meeting location is that it is most certainly a necessity if we want to truly be a year -round destination. I am confident, based on our National sales arms, that we would be able to bring more people to Vail in the summer months should we have a venue to accommodate. I firmly believe it can help June, August and September. The business is out there. Vail Cascade Resort (Margaret Coyle): A large community meeting space would drive more business to Vail. We cannot bid on many PO Box 1130, Vail, CO 81658 www.visitvailvalley.com 4/5/2011 5 -4 -2 A4 vela val.ary PnPTfIEPSHIP - The Chamber 6 Tourism Bureau. association programs due to exhibit space needs. The town would also be able to play in smaller city -wide groups (a "city- wide" group being a program that utilizes multiple lodging properties to accommodate their guests). Examples include ski shows, summer sports shows, etc.....with these types of events it would drive room nights into the spring, summer and fall time frames for all of Vail. Mike Egan (President and CEO of Steadman Philippon Research Institute: As you may know we just finished a national orthopedic course at the Marriott for 200+ surgeons. Upcoming we host the Vail Hip Symposium for 250 surgeons at the Cascade. Unfortunately, the facilities are less than ideal, as are most in the USA, typically being hotel ballrooms, with poor sight lines to the information being presented. I strongly believe that a conference center, with amphitheater, for up to 300 participants would be in constant use, if available. Once medical societies were aware of such a facility, in Vail, it would be sought after for their respective meetings. The attendees of these meetings usually are accompanied by family members, spend 3 -6 days and make an economic impact. These type of meetings are held virtually every weekend throughout the USA. There are no dedicated facilities that I am aware of, for such meetings. As you know, our group frequently presents at such meetings worldwide (last year we made 220 such presentations worldwide) There are annual meetings that are 1000 - 40,000 attendees, but the most frequent are the 100- 300 in size. If there were a facility for medical tourism here, we of course, would have more courses here. So would the various other medical specialties. John Schelter (Arthrex): Ideal seating and space requirements for Continuing Medical Education programs is: Classroom Style set up for CME Credits 25 square feet per person for groups of less than 60 people. (2 persons per 6 foot table) 23 square feet per en for _r�oups of 60 to 250 people ZZZZZD I 0 CLASSROOM STYLE: Most desirable Additions: At times there will be model /demo table in the back — preferred 6 ft with no chairs. PROJECTION: We prefer 2 — 8X8 r PO Box 1130, Vail, CO 81658 www.visitvailvalley.com 4/5/2011 5 -4 -3 A,4 Veal,[ Val t y P n P T n E R S H I P The Chamber 6 Tourism Bureau. 4� Ll.KI ear projection screens because it allows the a higher resolution and smoother delivery. (10X10 for 250) Front projection screens are fine as well — we prefer to hang the projector so it does not interfere with anyone's view. It is positioned in front of the screens. PO Box 1130, Vail, CO 81658 www.visitvailvalley.com 4/5/2011 5 -4 -4 MEMORANDUM TO: Vail Town Council FROM: Community Development Department DATE: April 5, 2011 SUBJECT: Resolution No. 6, Series of 2011, a resolution to amend Chapter 4, Recommendations — Overall Study Area and Chapter 5, Detailed Plan Recommendations, Lionshead Redevelopment Master Plan, pursuant to Section 2.8, Adoption and Amendment of the Master Plan, Lionshead Redevelopment Master Plan, to amend the recommendations for West Lionshead (Ever Vail) and setting forth details in regard thereto. I. PURPOSE The purpose of this agenda item is to review Resolution No. 6, Series of 2011. Resolution No. 6, Series of 2011, is a resolution to amend Chapter 4, Recommendations — Overall Study Area and Chapter 5, Detailed Plan Recommendations of the Lionshead Redevelopment Master Plan. The proposed amendments incorporate greater detail with regard to the Master Plan recommendations for the proposed Ever Vail project. Resolution No. 6, Series of 2011 is attached for reference (Attachment A). II. BACKGROUND On January 24, 2011, the Planning and Environmental Commission forwarded a recommendation of approval, with modifications, of the proposed amendments by a vote of 3 -1 -2 (Rediker opposed, Cartin and Viele recused). The January 24, 2011 staff memorandum (Attachment B) and hearing minutes (Attachment C) are attached for reference. The modifications included with the recommendation of approval were as follows: 1. Section 4.4.3 the Commission does not believe the proposed view corridors should prevent other properties form redevelopment, specifically proposed view corridor eight. 2. Section 5.17.1 is to be modified to include the language from 5.20 regarding the provision of access to ERWSD . 3. Section 5.172 is to be modified to include the language from 5.20 regarding the provision of access to ERWSD . 4. Section 5.172 is to be modified to delete the second sentence of paragraph four and a new sentence added to reference section 4.7 of the Master Plan. 5. Section 5.17.7 is to be modified to state in the sixth sentence of the first paragraph that `public spaces and plazas are not shaded by buildings 6. Section 5.17.8 Staff shall inform the Town Council that the Commission is concerned about the timing of office replacement. 1 4/5/2011 5 -5 -1 7. Section 5.17. 10 is to be modified to identify the creek as a "community resource" and be more affirmative in the requirement of wetland preservation and tree preservation and relocation. Additionally, language requiring the mitigation of development impacts is to be added. 8. Section 5.21.12 is to be modified to state 5.17.13 and the third paragraph is to be deleted. 9. Section 5.21.13 is to be modified to state 5.17 14 and to delete references to the LEED and include references to the green design principles 10. Section 5.20 Staff shall inform the Town Council of the architectural design concern raised by the public and discussed by the Commission. III. ACTION REQUESTED OF COUNCIL The Town Council is being asked to actively engage in a discussion with the applicant, staff, and public on the proposed resolution and to continue this application to the April 19, 2011 public hearing. IV. ATTACHMENTS A. Resolution No. 6, Series of 2011 B. January 24, 2011 Staff Memorandum to the Planning and Environmental Commission C. January 24, 2011 Minutes of the Public Hearing 2 4/5/2011 5 -5 -2 MEMORANDUM TO: Planning and Environmental Commission FROM: Community Development Department DATE: January 24, 2011 SUBJECT: A request for a recommendation to the Vail Town Council for an amendment to the Lionshead Redevelopment Master Plan, pursuant to Section 2.8, Adoption and Amendment of the Master Plan, Lionshead Redevelopment Master Plan, to amend the recommendations for West Lionshead (Ever Vail) and setting forth details in regard thereto. (PEC110002) Applicant: Ever Vail, LLC, represented by the Mauriello Planning Group Planner: Warren Campbell I. SUMMARY The applicant, Ever Vail, LLC. represented by the Mauriello Planning Group is requesting a recommendation to the Vail Town Council for an amendment to the Lionshead Redevelopment Master Plan, pursuant to Section 2.8, Adoption and Amendment of the Master Plan, Lionshead Redevelopment Master Plan, to amend the recommendations for West Lionshead (Ever Vail) and setting forth details in regard thereto. Amendments to Chapter 4, Master Plan Recommendations — Overall Study Area, and Chapter 5, Detailed Plan Recommendations, are proposed to provide more specific recommendations and standards for the Ever Vail development. Based upon Staff's review of the criteria outlined in Section VI of this memorandum and the evidence and testimony presented, the Community Development Department recommends the Commission forward a recommendation of approval, with conditions, to the Town Council regarding the proposed amendments to the Lionshead Redevelopment Master Plan. II. DESCRIPTION OF THE REQUEST The applicant, Ever Vail, LLC, represented by the Mauriello Planning Group is requesting a recommendation to the Vail Town Council for proposed amendments to the Lionshead Redevelopment Master Plan. The proposed amendments are intended to change those portions of the Master Plan which no longer reflect the desired outcomes of the West Lionshead properties that will comprise the Ever Vail development. The amendments will establish the desired recommendations and standards for the Ever Vail development. The purpose of the amendments are not to amend or otherwise alter the overall goals, objectives and policies stated in the Master Plan. 1 4/5/2011 5 -7 -1 The Master Plan recommendations for West Lionshead (Ever Vail) were adopted in 2007, and included three key concepts that would result in the creation of a new portal to Vail Mountain. Those key concepts are the relocation and realignment of the South Frontage Road, public parking spaces in addition to any zoning requirement, and the incorporation of a ski lift (gondola). The proposed amendments are the result of approximately three years of review of the redevelopment of West Lionshead with the development known now as Ever Vail. The amendments propose to capture the current thinking about the desired results within Ever Vail. The amendments include several images which will exhibit the specific and general goals and objectives of Ever Vail. These concepts for layouts and design include, but are not limited to, the South Frontage Road relocation, the gondola, the transit center, the public parking, the mountain operations service yard, loading and delivery, pedestrian and vehicular circulation, and public plazas and walkways. Staff has attached the proposed amendments to the Master Plan (Attachment A). The proposed amendments in the attachment are indicated with additional language in bold and language to be removed (deleted) shown in strife thrE) III. BACKGROUND On December 11, 2006, the Planning and Environmental Commission forwarded a recommendation of approval for amendments to the Lionshead Redevelopment Master Plan to include the Vail Professional Building and Cascade Crossing parcels within the Master Plan boundaries and to amend the recommendations for the area known as "West Lionshead ". On February 6, 2007, the Vail Town Council adopted Resolution No. 4, Series of 2007, which implemented the changes to the Lionshead Redevelopment Master Plan regarding West Lionshead and the area known as Ever Vail. On September 24, 2007, the Planning and Environmental Commission forwarded a recommended approval of the preliminary plat by a vote of 6 -0 -0. This application was subsequently withdrawn by the applicant while it was in the Town Council review process. On October 22, 2007, the Planning and Environmental Commission forwarded a recommendation of approval on the proposed rezoning of the two new parcels proposed to be established in the Ever Vail Subdivision by a vote of 5 -1 -0 (Cleveland opposed). This application was subsequently withdrawn by the applicant while it was in the Town Council review process. On August 11, 2008, the Town of Vail Planning and Environmental Commission voted 4 -0 -1 (Viele recused) to forward a recommendation of approval of Resolution No. 19, Series of 2008, for the Vail Land Use Plan map amendment to allow for a change in the land use designation from Community Office to Lionshead Redevelopment Master Plan for the Glen Lyon Office Building site. On September 2, 2008 the Vail Town Council approved Resolution No. 19, Series of 2008, described above. The motion passed 4 -3 -0, with Foley, Hitt and Rogers dissenting. 2 4/5/2011 5 -7 -2 On December 8, 2008 the Town of Vail Planning and Environmental Commission voted 5 -0 -1 (Viele recused) to forward a recommendation of approval to the Vail Town Council for Resolution 26, Series of 2008, which included amendments to the Lionshead Redevelopment Master Plan to incorporate the GLOB within the document. On February 3, 2009 the Vail Town Council adopted Resolution No. 26, Series of 2008, by a vote of 5 -1 -0 (Foley opposed). On March 22, 2009, the Planning and Environmental Commission approved a partial preliminary plan which established the 1 -70 right -of -way. This partial preliminary plan was endorsed by the Town Council on April 21, 2009, for submittal to CDOT for review. On January 10, 2011, the Planning and Environmental Commission unanimously forwarded recommendations of approval to the Vail Town Council for the adoption of the Ever Vail preliminary plan and the zoning of Parcels 1 and 2 of the Ever Vail Subdivision to Lionshead Mixed use 2 District. These recommendations of approval were conditioned upon the recording of the Ever Vail final plat. IV. ROLES OF THE REVIEWING BOARDS Lionshead Redevelopment Master Plan Amendments Planninq and Environmental Commission: Action: The Planning and Environmental Commission is advisory to the Town Council. The Planning and Environmental Commission shall review the proposal and make a recommendation to the Town Council on the consistency of the proposed amendment with applicable review criteria and the policies, goals and objectives outlined in the Lionshead Redevelopment Master Plan and other applicable master plan documents. Town Council: Action: The Town Council is responsible for final approval /denial of a Lionshead Redevelopment Master Plan amendment. The Town Council shall review and approve the proposal based on the consistency of the proposed amendment with applicable review criteria and the policies, goals and objectives outlined in the Lionshead Redevelopment Master Plan and other applicable master plan documents. V. APPLICABLE PLANNING DOCUMENTS This section of the memorandum contains portion of the Lionshead Redevelopment Master which are pertinent to the application. The proposed amendments are found in the attachments. Lionshead Redevelopment Master Plan (in part) 4/5/2011 3 5 -7 -3 Chapter 1: Executive Summary Recommended Actions The following list summarizes the recommended actions, both public and private, that are contained in the master plan. Please refer to individual chapters for more detail on specific topics and individual properties. Development/ Redevelopment • Encourage, facilitate, and provide incentives for the redevelopment and renovation of existing structures in Lionshead. • Create a Vail Civic Center comprised of the Dobson Ice Arena, the Vail Public Library, and new development on the existing charter bus lot. • Develop the south face of the Lionshead parking structure with ground floor retail/ commercial space and locals/ seasonal housing above. • Develop the Town of Vail infill parcel at the east portal to the Lionshead pedestrian and retail mall; make it an active entry landmark. • Encourage first floor retail expansions in the retail core improving the spatial proportions of public spaces by extending into the pedestrian street. • Encourage, facilitate and provide incentives for the creation of a five -star resort hotel in the Lionshead core. • Encourage, facilitate, and provide incentives for the creation of seasonal housing in the western end of Lionshead. Pedestrian Circulation • Implement the Vail Streetscape Masterplan for the Vail Village - Lionshead connection along West Meadow Drive. • Redevelop the existing east Lionshead pedestrian portal. • Develop, with public - private cooperation, two continuous pedestrian axes (north -south and east -west) through Lionshead. Create new walkways and plazas and replace deteriorated pavements. • Install a snowmelt system in the Lionshead pedestrian mall. • Require pedestrian walks and paths along all streets. • Connect the Gore Creek recreation path below the Gondola lift line. • Provide for pedestrian and bicycle traffic along the South Frontage Road. • Encourage, facilitate, and provide incentives for the creation of one or more new west Lionshead pedestrian portals through redevelopment of Concert Hall Plaza, the Montaneros Condominiums, and the Vail Associates core site. • Create a new north Lionshead pedestrian portal in conjunction with development of a public transportation facility on the north day lot. • Replace the existing skier bridge. • Implement a comprehensive directional signage program. Connections with the Natural Environment • Create a passive recreation trail system on the south side of Gore Creek. • Establish public view corridors to preserve the visual connections to Lionshead's natural environment. 4 4/5/2011 5 -7 -4 • Encourage, facilitate, and provide incentives for the creation of green landscape corridors penetrating into the Lionshead environment. • Enhance the western end of the Gore Creek recreation path through landscape and environmental remediation. Vehicular Circulation • Restrict the vehicular traffic on East Lionshead Circle to Town of Vail "in- town" transit, emergency vehicles, and adjacent local property owners. • Provide all necessary improvements to the South Frontage Road including widening, acceleration /deceleration lanes, landscaped medians, and other appropriate measures to facilitate and clarify traffic flows. • Realign the South Frontage Road at the western end of Lionshead. • Realign the West Lionshead Circle and Lionshead Place intersection. • Encourage, facilitate, and provides incentives for the removal of snowcats and winter mountain service vehicles from Forest Road. • Create a central skier drop -off point on the north day lot. • Implement a comprehensive directional signage program for vehicles. Transit • Create dispersed transportation centers in Lionshead to accommodate local and regional transit, local shuttles, skier drop off, and charter buses. Locations for these facilities may include the North Day Lot, the Lionshead Parking Structure, and West Lionshead (aka EverVail). • Remove the existing Concert Hall Plaza bus drop -off. • Relocate the existing Lionshead Place regional bus stop to the north day lot, Lionshead Parking Structure, or West Lionshead area.. • Improve the now difficult left turn from East Lionshead Circle onto the South Frontage Road. • Connect the future development in west Lionshead to the Town of Vail in- town transit route. • Investigate alternative clean transit technologies. • Investigate potential intermodal connections to future non - vehicular regional transit systems. Parking • Add at least one more deck to the Lionshead parking structure. • Conduct studies to establish the user profile of people accessing Lionshead from the parking structure; use this to determine the desired user profile and true parking demand. • Investigate the possibility of a secondary parking structure in the western end of Lionshead. Chapter 2, Introduction 2.1 Purpose of the Master Plan "This master plan was initiated by the Town of Vail to encourage redevelopment and new development initiatives in the Lionshead study area. Both public and private interests have recognized that Lionshead today lacks the economic vitality of Vail and fails to 5 4/5/2011 5 -7 -5 offer a world class resort experience. Lionshead's economic potential has been inhibited by a number of recurrent themes: • Lack of growth in accommodation units ( "hot beds'); • Poor retail quality; • Deterioration of existing buildings; • Uninteresting and disconnected pedestrian environment; • Mediocre architectural character; and the • Absence of incentives for redevelopment. This master is a comprehensive guide for property owners proposing to undertake development or redevelopment of their properties and the municipal officials responsible for planning public improvements. The plan outlines the Town's objectives and goals for the enhancement of Lionshead and proposes recommendation, incentives, and requirements for redevelopment and new development. " 2.2 Definition of a Master Plan In the development of the Lionshead Master Plan, the following definition has been used as the basis for this work: A master plan is a guide, a flexible framework for future action. It articulates a community's fundamental land use policies, principles, and goals in a broad and general way. It plans for the future physical development or redevelopment of an area of the community, including its functional and circulation systems and its public facilities. The land use policies in a master plan are generally implemented through zoning ordinances. Existing zoning and land use codes may be modified and new provisions enacted in order to conform to the master plan and carry out the plan's objectives. A master plan does not convey approval for particular development proposals or concepts, nor can it be implemented in a short time frame. After adoption of the Lionshead Master Plan, every development proposal will have to go through the applicable development review and approval process, with its attendant public notices and public hearings. A proposal's adherence to the policies contained in the adopted master plan will be one of the factors analyzed by staff, the Planning and Environmental Commission (PEC), the Design Review Board (DRB), and the Town Council (as applicable) in determining whether to approve or disapprove the specific proposal. 6 4/5/2011 5 -7 -6 2.3 Policy Objectives The Town Council adopted six policy objectives on November 4, 1996 to outline the important issues to be addressed in the master plan and to provide a policy framework for the master planning process. 2.3.1 Renewal and Redevelopment Lionshead can and should be renewed and redeveloped to become a warmer, more vibrant environment for guests and residents. Lionshead needs an appealing and coherent identity, a sense of place, a personality, a purpose, and an improved aesthetic character. 2.3.2 Vitality and Amenities We must seize the opportunity to enhance guest experience and community interaction through expanded and additional activities and amenities such as performing arts venues, conference facilities, ice rinks, streetscape, parks and other recreational improvements. 2.3.3 Stronger Economic Base Through Increased Live Beds In order to enhance the vitality and viability of Vail, renewal and redevelopment in Lionshead must promote improved occupancy rates and the creation of additional bed base ( "live beds" or "warm beds') through new lodging products. 2.3.4 Improved Access and Circulation The flow of pedestrian, vehicular, bicycle and mass transit traffic must be improved within and through Lionshead. 2.3.5 Improved Infrastructure The infrastructure of Lionshead (streets, walkways, transportation systems, parking, utilities, loading and delivery systems, snow removal and storage capacity) and its public and private services must be upgraded to support redevelopment and revitalization efforts and to meet the service expectations of our guests and residents. 2.3.6 Creative Financing for Enhanced Private Profits and Public Revenues Financially creative and fiscally realistic strategies must be identified so that adequate capital may be raised from all possible sources to fund desired private and public improvements. 7 4/5/2011 5 -7 -7 VI. CRITERIA FOR REVIEW OF PROPOSED MASTER PLAN AMENDMENTS The applicants are proposing to amend Chapter 4, Recommendations Overall Study Area, and Chapter 5, Detailed Plan Recommendations of the Plan, to include detailed recommendations for development within the "West Lionshead" area for the Ever Vail Development. Amendments to the Lionshead Redevelopment Master Plan require a public hearing review process as outlined in Section 12 -3 -6 of the Town Code. If approved, amendments are adopted by resolution by the Vail Town Council. According to the Lionshead Redevelopment Master Plan, amendments to the Master Plan must address the following review criteria: How have conditions changed since the plan was adopted? The Lionshead Redevelopment Master Plan was adopted in December of 1998. Since its adoption there have been several resolutions approved to include properties such as the Vail Professional Building, Cascade Crossing, and most recently the Glen Lyon Office Building within the study area boundaries for the Master Plan. These properties were included within the study area boundaries and recommendations and standards for the redevelopment of the sites were incorporated into Chapters 4 and 5 of the Master Plan. The result of the incorporation of these properties and the associated recommendations for redevelopment is the proposed Ever Vail development. Conditions have changed since the adoption of amendments to the West Lionshead recommendations in 2007, which warrant the adoption of amendments to the Master Plan. The Master Plan does not currently reflect the most recent concepts anticipated for the Ever Vail development. Those concepts include the incorporation of the Glen Lyon Office Building site into the planning for Ever Vail, the single phased relocation of the South Frontage Road West, and the basic concepts for bulk, mass, heights, and structure layout to create public spaces and streets. The proposed amendments seek to provide clear direction on the desired outcomes to be associated with Ever Vail. The amendments include text and images which begin to provide greater framework and validity to the plans and designs which have been reviewed in earnest over the past several years. The proposed amendments are also to serve as a reflection of the findings of the fiscal and economic analysis performed by Economic and Planning Systems which was presented to Town Council in late 2010 and early 2011. How is the plan in error? Staff does not believe the plan is in error. The proposed amendments seek to provide the clear direction the Town and applicant are seeking for the Ever Vail development. The amendments attempt to capture the concepts and ideas that the Planning and Environmental Commission, Town Council, Staff, consultants, and the applicant have been discussing since the 2007 amendments to the Master Plan. As Ever Vail will be a project which is completed through multiple phases Staff and the applicant believed that amendments to the Master Plan 8 4/5/2011 5 -7 -8 should be adopted to memorialize several key concepts and ideas in order to preserve them for discussion and inclusion when proceeding with future applications such as the major exterior alteration applications. How would an addition, deletion, or change to the plan be in concert with the plan in general? The proposed amendments are in concert with the Lionshead Redevelopment Master Plan as they are not amending any of the adopted policies, objective, or goals that are currently recommended for the West Lionshead area. Ever Vail is located within the West Lionshead area and the proposed amendments provided greater specificity with regard to the desired outcomes to be achieved through redevelopment on the site. Staff believes the amendments further existing concepts contained within the Master Plan thus they remain in concert with the plan in general. VII. STAFF RECOMMENDATION The Community Development Department recommends that the Planning and Environmental Commission forwards a recommendation of approval, with conditions, to the Vail Town Council of a proposed amendments to the Lionshead Redevelopment Master Plan, pursuant to Section 2.8, Adoption and Amendment of the Master Plan, Lionshead Redevelopment Master Plan, to amend the recommendations for West Lionshead (Ever Vail) and setting forth details in regard thereto. Staff's recommendation is based upon a review of the criteria and findings as outlined in this memorandum and from the evidence and testimony presented. Should the Planning and Environmental Commission choose to forward a recommendation of approval of this request; the Community Development Department recommends the Commission pass the following motion: "The Planning and Environmental Commission approves with conditions the applicants' request for proposed amendments to the Lionshead Redevelopment Master Plan, pursuant to Section 2.8, Adoption and Amendment of the Master Plan, Lionshead Redevelopment Master Plan, to amend the recommendations for West Lionshead (Ever Vail) and setting forth details in regard thereto." Should the Planning and Environmental Commission choose to forward a recommendation of approval of this request; the Community Development Department recommends the Commission include the following conditions: "1. The applicant shall provide revised digital images to staff depicting the Simba Run underpass on all figures identified in the amendments, prior to being scheduled for the reading of a Resolution to adopt the changes to the Master Plan. 2. This approval for amendments to the Lionshead Redevelopment Master Plan is contingent upon approval of the associated 4/5/2011 9 5 -7 -9 special development district major amendment application, recording of the final plat, and the adoption of the proposed Lionshead Mixed Use 2 District zoning for the property. " Should the Planning and Environmental Commission choose to forward a recommendation of approval, with conditions of the applicants' request, staff recommends that the following findings be made as part of the motion: "The Commission finds that the proposed text and figure amendments to the Lionshead Redevelopment Master Plan comply with the review criteria outlined in Section VI of the memorandum to the Planning and Environmental Commission, dated January 24, 2011, and that the amendments, as proposed, further the goals, objectives and policies, as stated in Chapter 2 of the Lionshead Redevelopment Master Plan. " VIII. ATTACHMNENTS A. Proposed Amendments to the Lionshead Redevelopment Master Plan 10 4/5/2011 5 -7 -10 PLANNING AND ENVIRONMENTAL COMMISSION January 24, 2011 �. 1:OOpm TOWN OF VAlI, ' TOWN COUNCIL CHAMBERS / PUBLIC WELCOME 75 S. Frontage Road - Vail, Colorado, 81657 MEMBERS PRESENT MEMBERS ABSENT Luke Cartin Michael Kurz Bill Pierce Henry Pratt John Rediker Tyler Schneidman David Viele 60 minutes 1. A request for a recommendation to the Vail Town Council for an amendment to the Lionshead Redevelopment Master Plan, pursuant to Section 2.8, Adoption and Amendment of the Master Plan, Lionshead Redevelopment Master Plan, to amend the recommendations for West Lionshead (Ever Vail) and setting forth details in regard thereto. (PEC110002) Applicant: Ever Vail, LLC, represented by the Mauriello Planning Group Planner: Warren Campbell ACTION: Approve with conditions /modifications MOTION: Pratt SECOND: Schneidman VOTE: 3 -1 -2 ( Rediker opposed, Vlele and Cartin recused) CONDITION(S): 1. The applicant shall provide revised digital images to staff depicting the Simba Run underpass on all figures identified in the amendments, prior to being scheduled for the reading of a Resolution to adopt the changes to the Master Plan. 2. This approval for amendments to the Lionshead Redevelopment Master Plan is contingent upon approval of the associated special development district major amendment application, recording of the final plat, and the adoption of the proposed Lionshead Mixed Use 2 District zoning for the property. 3. The Commission recommended the following modifications to the proposed Master Plan amendments: 1. Section 4.4.3 the Commission does not believe the proposed view corridors should prevent other properties form redevelopment, specifically proposed view corridor eight. 2. Section 5.17.1 is to be modified to include the language from 5.20 regarding the provision of access to ERWSD . 3. Section 5.17.2 is to be modified to include the language from 5.20 regarding the provision of access to ERWSD . 4. Section 5.17.2 is to be modified to delete the second sentence of paragraph four and a new sentence added to reference section 4.7 of the Master Plan. 5. Section 5.17.7 is to be modified to state in the sixth sentence of the first paragraph that "public spaces and plazas are not shaded by buildings ". 6. Section 5.17.8 Staff shall inform the Town Council that the Commission is concerned about the timing of office replacement. 7. Section 5.17.10 is to be modified to identify the creek as a "community resource" and be more affirmative in the requirement of wetland preservation and tree Pa a e 1 4/5/20`11 5 -8 -1 preservation and relocation. Additionally, language requiring the mitigation of development impacts is to be added. 8. Section 5.21.12 is to be modified to state 5.17.13 and the third paragraph is to be deleted. 9. Section 5.21.13 is to be modified to state 5.17.14 and to delete references to the LEED and include references to the green design principles 10. Section 5.20 Staff shall inform the Town Council of the architectural design concern raised by the public and discussed by the Commission. Commissioners Viele and Cartin recused themselves on this item. Warren Campbell made a presentation per the Staff memorandum, allowing for comment on each section as he reviewed them with the Planning and Environmental Commission. Section 4.4.3 Ever Vail View Corridors Commissioner Pratt asked for the purpose of proposed view corridors 6 and 8. He asked why view corridor 6 is so far down the site. He suggested it should be located further up the creek towards the frontage road, potentially on the pedestrian bridge proposed across Red Sandstone Creek. He added that there is nothing preventing further encroachment towards the creek and that the view corridor should provide further protection. Similarly, view corridor 8 is not connected to the project. Warren Campbell explained that there was previously a view corridor located on the bridge of the relocated frontage road looking south. The view corridor was removed as there is a 30 -foot setback off of the centerline of Red Sandstone Creek providing for a 60 -foot wide no build zone negating the need to protect the view. He stated that view corridor 8 was to provide for a connection back to the Lionshead core along the proposed pedestrian connection. Commissioner Pierce asked what the Gore Creek setback is from the centerline. Warren Campbell responded that the setback is 50 feet from centerline resulting a 100 -foot wide zone. Dominic Mauriello added that Lionshead is 60 acres and has 5 view corridors. He noted that the view corridors would protect from future development. However, he agrees that view corridor 8 may not be necessary unless the commission wants to limit the Marriot. Commissioner Pratt added that the view corridors need to be necessary for inclusion in the Master Plan. George Ruther added that the view corridors are needed to visually orient people around and through Ever Vail. Section 5.17.3 Parking Commissioner Rediker asked what parking requirements are required in Lionshead Mixed Use 1. Warren Campbell responded that the parking requirements are regulated through Chapter 12 -10 Off Street Parking, Vail Town Code, which identify the required number of parking spaces based upon each land use and there sizes. Page 2 4/5/2011 5 -8 -2 Commissioner Rediker asked about when the Commission would determine parking requirements for uses without parking requirements listed such as is identified for the gondola. Warren Campbell responded that this would occur during the conditional use permit application. Commissioner Rediker asked who the 400 parking spaces would be provided for in the development. Warren Campbell responded that the 400 public parking spaces would be in addition to what is required by zoning regulations and the no net loss of employee parking. For example, this would be in excess of the parking required for the hotel, dwelling units, and commercial. The 400 parking spaces are meant to address the Town's parking shortage and provide parking for the new gondola. Section 5.17.2 Vehicular Access and Parking George Ruther added that the proposed Master Plan language would remove the concept of how redevelopment would occur in West Lionshead should the frontage road remain in its current location, but rather recommends realignment. Dominic Mauriello stated that there are a number of enclosed loading and delivery bays at -grade and the language should be amended in the fourth paragraph to identify that these proposed locations exist. Bill Pierce asked if the amendments should reflect the exact locations of above ground loading and delivery. He stated that there are a number of issues with at grade loading and delivery bays, specifically with the doors being open allowing visibility into the spaces. Dominic Mauriello stated that the at -grade loading and delivery are within the development and do not directly accessible from the frontage road. Section 5.17.3 Parking Dominic Mauriello stated that he recognizes that there is further word smithing and changes to be made by the Vail Town Council when policy discussions occur, however he specifically wanted to keep the 283 parking space number in paragraph 2 to lock in that number. George Ruther stated that this number could change and the Town's files reflect the need for replacement of 283 parking spaces under the no net loss policy of the Master Plan. Commissioner Rediker asked about the short term spaces for skier drop off and grocery store uses. Dominic Mauriello responded that the skier drop -off could be signed to allow commercial access to the grocery store which is in close proximity. It was currently not known what language would be placed on the signs to allow this and for what time duration. He noted that there will be parking for the grocery store underneath the building. Commissioner Pratt asked to clarify that the 400 spaces would be in excess of required parking and replacement parking. George Ruther confirmed that it would be 400 spaces plus the replacement parking plus required parking, totaling approximately 1,100 parking spaces. Paqe 3 4/5/2011 5 -8 -3 Commissioner Rediker asked about the location of bus stops and their relationship to the gondola. Warren Campbell responded that the walk would be about 800 feet, which is closer than the walk from the transportation center to lifts in Vail Village. Section 5.17.5 Gondola and Vail Mountain Portal Commissioner Rediker asked how close the gondola building is to Gore Creek. Warren Campbell responded that the face of the building will be at least 50 feet from the centerline of Gore Creek. Commissioner Rediker asked what easements would be required for the gondola. Warren Campbell responded that an agreement will need to be reached with the Town of Vail for an easement across several town owned parcels to allow the gondola lift line to proceed up the mountain. Dominic Mauriello added that a conditional use permit would be required and further discussion of the specifics would occur at that time. Section 5.17.6 Pedestrian and Bike Access Commissioner Pratt asked about the pedestrian connections from southwest corner of the Ritz to the gondola. He stated that the route is out of the way and confusing. He suggested a more direct route along the access road to the subterranean maintenance facility be incorporated. Dominic Mauriello responded that there are grade changes and access to below grade areas for vehicles that would prevent access by pedestrians. He added that it is not impossible to allow for pedestrian access but it is not desirable. He stated that pedestrians will be fed into the commercial area of the project. Commissioner Pierce added that the alley between the Arrabelle and Lion Square Lodge, and between Arrabelle and Lionshead Center both are the shortest way to the Lionshead gondola, and so people use these alleys frequently. Commissioner Pratt added that people want to take the quickest route to the lift, and that in other locations, people don't have to walk away from the lift. Commissioner Rediker asked where the exact location of the pedestrian bridge across Gore Creek was proposed to be located. Dominic Mauriello pointed out its location. Commissioner Pratt added that a bridge to the project from the Gore Creek bike path would help to connect both sides. Section 5.17.7 Public Spaces and Plazas Commissioner Pratt suggested that fifth sentence of the first paragraph be revised to clarify that the buildings were causing the shading and not the sun. Paqe 4 4/5/2011 5 -8 -4 Section 5.17.8 Preservation of Existing Office and Retail Space Commissioner Pratt asked about the timing of the office replacement. He added that being a tenant of one of the buildings, a hypothetical tenant would have to leave and sign a lease elsewhere, thus leaving the Town of Vail. He suggested that there be some agreement on timing. Dominic Mauriello added that this would be something that would be negotiated with the Town. Commissioner Pierce added that there should be some language about the replacement of office, perhaps half being replaced quickly. Section 5.17.10 Relationship to Red Sandstone Creek and Gore Creek Commissioner Rediker stated that the creeks should be referred to as natural resources not amenities. There should be more shall statements not should statements, specifically about the preservation of trees and vegetation. He is pleased with proposed improvements along Red Sandstone Creek, making it a better waterway. He stated that stone /boulder areas along Gore Creek and Red Sandstone Creek are inappropriate. He stated that only certain places should take people right up to the creek with other areas being protected from people encroaching. Words like contemplates and best efforts are too broad. He said the project should enhance the protection of the creek. Jim Lamont, president of Vail Homeowners Association, spoke about pushing urban uses too close to the creek edge. He said there needs to be more protection of the creeks and limits as to how close development, paths, etc. can go. He referenced the water quality data that has been gathered recently which highlight the need to protect the riparian corridor. Section 5.17.11 Employee Housing Commissioner Rediker asked whether there is an employee housing component to the Ever Vail project and asked about timing of employee housing. Warren Campbell responded that the applicant is proposing to meet the employee housing needs but it may or may not be all on -site at the moment each building is completed. However, at the completion of the project, the full regulations will be met both on and off site. Section 5.17.12 Development Standards Commissioner Pierce asked if the interpolated grading plan is included in other SDD amendment requests. He stated the value of having the baseline for redevelopment in the future. Commissioner Rediker asked for clarification on 3 to 4 story maximum along Gore Creek. George Ruther stated that master plan language was attempting to convey a perception of the desired outcomes not black and white regulations. The language 3 to 4 stories was an attempt to clarify the desired bulk and mass expression. Section 5.17.13 Architectural Improvements Commissioner Pratt asked if the proposed language in the second paragraph is setting up the project for a deviation from the design guidelines. He added that Lionshead from the 1970s Paqe 5 4/5/2011 5 -8 -5 used to be a contemporary expression of alpine architecture, and that the same mistakes should not be in Ever Vail. Commissioner Pierce said hopefully we wont repeat the 1970s Lionshead style. He added that each board should review the architecture for compliance with Master Plan. Commissioner Pratt added that this section should say it should comply with Lionshead Design Guidelines. Dominic Mauriello stated that the third paragraph could be struck. Section 5.17.14 Green Building Commissioner Pierce stated that the LEED mention could be stricken as the program may not be around in the future or a different program may be desired. Commissioner Pratt agreed that LEED should be removed and a more general reference to green building principles included. Section 5.20 Eagle River Water and Sanitation District Diane Johnson, representative of ERWSD, stated that the proposed language for her organization's property was acceptable. She did request that Sections 5.17.1 and 5.17.2 be modified to include the language found in 5.20 with regard to providing legal and physical access to ERWSD. She added that Section 5.17.2 should expand on "cars and trucks" to mention the need of construction vehicles, semi - trucks, etc. to access the ERWSD site. Jim Lamont, Vail Homeowners Association, made a comment on 5.20. He stated that the Vail Homeowners Association is concerned about the location of the ERWSD, and its interaction with Ever Vail and the Town as a whole. The functional and aesthetic relationship is concerning. The town has left the interaction between ERWSD and Ever Vail to the owners. He asked a number of questions regarding the ERWSD site, including zoning, etc. Lamont asked if the ERWSD was redeveloped, if the Design Guidelines of the LRMP would apply. He stated that the Town has control of how the ERWSD gets redeveloped and it should be clear that architectural improvements are needed. He stated that the Commission should set guidelines about the ERWSD site, and how it should aesthetically be connected to the Ever Vail project. Commissioner Pierce stated that no one is overlooking the lack of detail on ERWSD site in the LRMP. He asked Staff what direction to go in. George Ruther stated that any amendments could be brought forward by the public, staff, property owners, Commissioners, Town Council, etc. He said Staff would be reluctant to suggest that the ERWSD site be mixed use with retail etc. Jim Lamont added that high class international clientele oriented development next to the "barnyard" is inappropriate. He stated that the plant could have a park on the top to be more compatible with public spaces of Ever Vail. He added that the Town could be laughed at for not addressing this. Diane Johnson stated that the district and the applicant worked together to discuss future changes on the site. She added that to relocate a sewer treatment facility was not an easy task. There were many complicated and expensive issue related to pipe up sizing and discharge back Paqe 6 4/5/2011 5 -8 -6 in the current location to address water rights issues. She added that taxpayer money should not go for beautification beyond what is necessary. Jim Lamont added that the ERWSD should be committed to accomplishing compatible beautification to adjacent projects. Commissioner Rediker asked for clarification of compatible beautification. Jim Lamont responded that the ERWSD site needs to be a good neighbor in the community and fit the aesthetic guidelines. Commissioner Pierce said the commissioners should be careful in responding to neighbor concerns about an existing property that is not being redeveloped. Dominic Mauriello stated that the ERWSD site is required to comply with the LRMP design guidelines. Commissioner Pierce said that he agrees but perhaps there should be a note that this site doesn't have to comply with the LRMP design guidelines. George Ruther stated that there is no way to force changes to any building not proposing to redevelop. Jim Lamont said he would be upset if the ERWSD would not be interested in updating the property to meet the guidelines better. He said the community needs to push for improvements. Commissioner Pratt suggested that the master plan amendments be tied into the Gore Creek Water study to ensure protection. Diane Johnson, ERWSD, stated that Red Sandstone Creek is a major contributor of loading (i.e., phosphorus and nitrogen) to Gore Creek and the studies show that the negative components found in Red Sandstone Creek occur up above the Ever Vail site where old logging roads and such cause impacts. She believes the applicant's mitigation efforts on Red Sandstone Creek cannot address (improve) the conditions that exist upstream of the proposed development. Commissioner Pratt said he is uncomfortable putting requirements on ERWSD, but the Town Council should know that there are concerns about the language in 5.20 Commissioner Pierce went back to public view corridors, specifically view corridor 6 and respecting that the setbacks provide permanent view corridor. He stated that view corridor 8 affects others, not Ever Vail, and this is not the purpose of the view corridor. George Ruther responded that the view corridor 8 is for a visual connection from Ever Vail back to the Lionshead Core not to capture a view about the Marriott. The Commissioners agreed to a five minute break to allow Staff an opportunity to capture all the modification they heard to the proposed language so it could be read back to them. Staff read the multiple changes into the record and the Commission referenced them in their motion. Paqe 7 4/5/2011 5 -8 -7 W (TF YAM VAIL TOWN COUNCIL AGENDA MEMO MEETING DATE: April 5, 2011 ITEM /TOPIC: Lionshead Transit Welcome Center Construction Contract Award PRESENTER(S): Tom Kassmel ACTION REQUESTED OF COUNCIL: Award Construction Contract BACKGROUND: The Town of Vail and the Vail Reinvestment Authority, are in the process of completing the Lionshead Transit Center Project. The Project has multiple design and construction Phases, each at various points of completion. The purpose of this Council session is to award the construction contract for the Lionshead Transit Welcome Center (LHTWC), the Phase II Improvements. The Town received 6 bids thru a public bid process, with R.A. Nelson being the lowest responsible bid after a detailed evaluation of scope, schedule, logistics and cost during a subsequent two week process. STAFF RECOMMENDATION: Town Staff recommends awarding the project to R.A. Nelson, with Alternates 1, 2, 3, 5, 7 and 8, excluding alternates 4, 6, 9, and 10, and directing the Town Manager to enter into a contract with R.A. Nelson, in a form as approved by the Town Attorney, for a total contract amount not to exceed $5,910,000.00; and approve an increase in the Lionshead Transit Center Project budget in the amount of $197,000; and approve the finishing of the space under the stairs as described above, increasing the Lionshead Transit Center Project budget by an additional $100,000 for a total of $297,000. ATTACHMENTS: Memo 4/5/2011 MEMORANDUM TO: Town Council FROM: Tom Kassmel, Public Works Department DATE: April 5 2011 SUBJECT: Lionshead Transit Welcome Center Construction Contract Award I. Background The Town of Vail and the Vail Reinvestment Authority, are in the process of completing the Lionshead Transit Center Project. The Project has multiple design and construction Phases, each at various points of completion; • Phase I: Description: A new Frontage Road Transit Building, Bus Bays, Frontage Rd Improvements, and a New Passenger Drop -off in the Lionshead Parking Structure. Status: Construction in progress, scheduled for completion by June 30 2011 • Phase II: Description: Lionshead Transit Welcome Center replacing the existing Lionshead Auxiliary Building. Status: Bid Process complete. Ready for construction contract award. Pending construction schedule April 25 — Dec. 15 with possible early setup and tenant move out the April 18 — April 24 • Phase III: Description: Streetscape improvements to the East and West portals of Lionshead at E. Lionshead Circle and W. Lionshead Circle bus stop plaza areas. Status: Reviewing Design RFP's for design in 2011 and construction budgeted for 2012. The purpose of this Council session is to award the construction contract for the Lionshead Transit Welcome Center ( LHTWC), the Phase II Improvements. Since Council approval for the LHTWC improvements, the project received PEC and DRB approval, and Construction Documents were completed and publically bid. The final project includes the demolition of the Lionshead Auxiliary Building and the construction of a new three (3) story Lionshead Transit Welcome Center, which includes; • First Floor: Public waiting area, information, locker room, restrooms, and a retail component, • Second Floor: Vail Recreation District offices, program space for Camp ECO Fun and Imagination Station, • Third Floor: A flexible community event space and rest rooms, • Access: Two new elevators and heated stairs for building and parking structure access. The Town received 6 bids thru a public bid process, with R.A. Nelson being the lowest responsible bid after a detailed evaluation of scope, schedule, logistics and cost during a subsequent two week process. 4/5/2011 6 -1 -1 Progress of the project since the kick -off in May 2009 has been tracked on the Town of Vail website at http:/ /www.vailgov.com /transitcenter. All formal documentation, memos and presentations are available there for your review. II. Summary of Bid Results The Town of Vail publically bid the Lionshead Transit Welcome Center project and received six (6) bids from pre - qualified bidders on March 15` 2011 (See attached Bid Summary). The initial base bids received ranged between $6.0 and $7.2 million, with total alternates increasing the bids to $6.8 to $7.7 million. Following the bid opening staff reviewed each bid, interviewed the two most responsive bidders, and requested additional information /clarifications and value engineering evaluations from those two bidders, The Weitz Company and R.A. Nelson. After presentation of the schedule, logistics plan and potential Value Engineering (VE) by each general contractor candidate, and a careful review of the VE efforts by the Town staff and the design team , the lowest responsible bidder providing the best combination of scope and price is R.A. Nelson at $5.91 million (refer to attached Bid Summary and VE Summary) III. Bid, VE Process and Alternates The Town of Vail began the bid process for this project in January with three bid packages: A, B, and C. These first three bid packages were let in order to save approximately six (6) weeks in the 2011 construction schedule. Proposals for the LHTWC Packages A (Precast Structure), B (Elevators), C (Mechanical Equipment) were publically advertised and solicited. Proposals were received on January 25` and Bid Packages A and B were awarded by Council on February 2n Bid Package C was not awarded as it was not advantageous to the Town at that time based on short lead times shown by the proposers. Prior to the issuance of LHTWC Bid Package D, the General Contractor (GC) construction bid package, the Town pre- approved eight (8) general contractors to bid the project, thru a Request For Qualifications approval process. Bid Package D was let out to bid to those pre- approved on February 7` 2011, and. included the complete construction of the project, including the mechanical equipment that was not awarded in Bid Package C. Bid Package D also required the general contractor candidates to use the pre - selected sub- contractors from Bid Packages A and B, and include the cost quoted for the fabrication and installation portions of Packages A and B in their bid. On March 15`", 2011 the Town received six (6) bids at a public bid opening. The initial base bids received ranged between $6.0 and $7.2 million, with total alternates increasing the bids to $6.8 to $7.7 million. Following the bid opening staff reviewed each bid and requested additional information /clarifications from the two most responsive bidders, The Weitz Company and R.A. Nelson. 4/5/2011 6 -1 -2 These two firms were chosen based on both of their base bids being at least $160,000 lower than the next lowest bidder; their being the only two firms that did not request additional monies to meet the Town's schedule requirements; and still being the two low bidders using any combination of alternates. The two apparent low GCs were debriefed on March 16 and requested to provide a very detailed construction schedule, a detailed "submittal" preparation and approval schedule, a detailed logistics plan, pricing of a list of value engineering options prepared by the design team and Town staff, as well as a request to provide any other value engineering opportunities they saw. The submittals were received as requested by the noon deadline on March 22 and each team then presented their information in person to the Town and design team in oral interviews on March 23rd. All VE, logistics and scheduling submittals and presentations were kept in strict confidence, and no information from one candidate was shared with the other GC candidate. All information was then reviewed by the Town and the design team, additional submittal clarifications were requested from the GC's on March 24 and then received back by the Town on March 25 A final VE analysis was completed, and a recommended VE strategy and GC award recommendation was then provided to Council for review on March 31 St, for direction on April 5tH Value Engineering Highlights The hard construction cost target budget for this project was $5.6 million dollars based on a estimate completed in December. Subsequent scope additions and escalation were known to have increased this budget, but due to the proximity of the bidding by general contractors, paying for another estimate and requesting additional budget funding was not a practical use of Town funds. As expected the bids received were over this target number. The VE process realized over 150 items that were worth over $1.0 million. After a rigorous and collaborative analysis and VE process staff, the design team, and the GC's were able to bring the project within 5% of the target budget. The majority of the accepted VE items will not be noticed in the finished building. Some of the highlighted VE items are; Potential user noticeable items: • Removal of canopy roof over the First Floor VRD patio that was tucked up against the parking structure behind the trash enclosure —$50k • Removal of the Corten paneling from the north side of the building and replacement with stone veneer. This is in the area between the building and the parking structure with limited visibility. —$20k Unnoticeable VE Items: • Revised logistics plan savings —$25k • Alternate snow fence connection —$12k • Alternate wood grade for wood trim Fascia —$40k • Alternate thickness of wood fascia —$10k • Alternate wood knot appearance in glulams —$12k • Wood T &G ceiling stained and sealed on site in lieu of pre- finished —$9k • Replace Citadel Metal soffit with T &G soffit —$35k Alternates 4/5/2011 6 -1 -3 The project was bid as a base bid with ten (10) alternates. The contractors were instructed to bid the base bid based on the plans and specifications with no schedule or Federal Transit Authority constraints. They were also instructed to bid the ten alternatives as follows; 1. Performance & Payment Bonds: This alternate was included to understand the cost of bonding the project; this also helps the Town understand the bonding companies' perspective of the contractor from a performance and payment liability standpoint. This alternative is recommended for award. 2. Accelerated Schedule: This alternative was included to understand the additional cost that might be incurred to meet the Town's ideal construction schedule milestones. a. Southeast Lionshead parking Structure stairs and lower access tunnel open from June 30 — September 6th b. Elevators open to the public by November 15 2011 c. All First Floor work completed by November 15 2011 d. Building completion by December 15 2011 This alternative has no costs associated with it and is recommended for award. 3. Access Plan: This alternative was included to allow the contractor to provide alternative means of construction to meet the Town's restrictive staging and access plan requirements other than that presented to the contractor. This alternate has no cost associated with it and is recommended for award. 4. Federal Transit Authority (FTA) Requirements: This alternative was included to understand the additional costs that would be incurred by the Town in order to comply to the FTA requirements, most notably the Davis Bacon Wage Act. This alternate is not recommended for award as it will cost more to be FTA compliant than the FTA funding remaining in the Town's 5309 grant. (See below for detail) 5. Fire Upgrades: This alternative was provided to separate out the costs of upgrading the Lionshead Parking Structure fire suppression standpipe system. This alternative is recommended for award. 6. Photovoltaic Cells on Roof: This alternative was provided to understand the additional cost to add photo cells on the roof of the project. The pay back for this alternate in utility savings is 25 years as bid, with the help of potential grant funding the payback is expected to reduce to 16 years. This is a very visible display of solar technology and complies with the Towns goal of being stewards of the environment. Staff believes this should be reassessed with the environmental projects to be presented to Council later this month. This alternative is not recommended for award at this time. 7. Light Fixture: This alternative was provided to understand the additional costs to install LED fixtures in the passenger drop -off drive aisle instead of matching the existing parking structure fixtures. This alternative is recommended for award. 8. Corten: This alternative was provided to understand the cost add or cost savings if a traditional corten fabrication system was installed instead of the specialized system that is included in the base bid. Though the base bid specialized corten system may provide an enhanced aesthetic appeal and will be more resistant to runoff staining, staff believes it is in the best interest of the Town to realize the alternate savings. The alternate corten system will weather differently and will show rust staining from water run -off as typical with weathered steel. This alternative is recommended for award. 9. General Conditions: This alternative was provided to understand the additional costs that might be incurred if the project were to be extended beyond the anticipated construction schedule due to no fault of the contractor. This alternative is not recommended for award but will be the basis for future General Conditions cost if needed. 4/5/2011 6 -1 -4 10. Overhead: This alternative was provided to understand the expected overhead on any additional changes that are due to no fault of the contractor. This alternative is not recommended for award but will be the basis for future Overhead costs if necessary. IV. FTA Considerations The Lionshead Transit Center Project, as a whole, Phase I and II, were allocated approximately $5.0 million from a Federal Transit Authority 5309 grant. The grant requires a minimum 80/20 split in order to receive the funds, as well as compliance to federal rules and regulations. In order to make full use of the FTA funding of $5.0 million, the town is required to spend a minimum of $1.25 million, over and above the FTA funds, for a total of $6.25 million. Phase I of the Lionshead Transit Center Project, anticipated to be completed on June 30` 2011, is expected cost approximately $6 million dollars all inclusive (Design, Construction, Management, etc ). Since 96% of the required expenditure will be met by the Phase I project alone, only about $200k to $250k will be available for use by Phase II. The most costly FTA requirement for this project is the Davis Bacon Wage Act, in which a minimum wage must be paid to all employees of the General Contractor and the sub - contractors, these prevailing wages are determined and provided by the Federal government on a periodic basis. In this particular project the cost of meeting these requirements ranged from —$313k to — $668k, with the recommended contractor coming in at $312,906. The Town staff is recommending not to use the remaining FTA funding for the LHTWC, Phase II Improvements. This will save the Town from paying —$313k for the $200k to $250k remaining of the grant, and will relieve the project of the burden of FTA compliance and auditing. By forgoing the remaining grant funding for this project, we are eligible to use the remaining $200k to $250k of funding for the purchase of Town buses. We currently have $2 million budgeted for the purchase of buses, by using the remaining grant funds for the buses the Town will save $200k to $250k in the Capital Fund. However this will require the VRA /TIFF to make up that same shortfall in the LHTWC project budget. V. Project Budget In order to stay within the Lionshead Transit Center Project overall budget the total budgeted construction costs for Phase II was $6.46 million. Construction (Bid +VE) $5,910,000 Construction (Owner provided) $ 302,000 AIPP, Lighting, Signage, Security Cameras, Utility Service Connections, BP Fees, Site Furnishes, Building FF &E Construction Administration /Inspection /Testing $ 120,000 Construction Contingency $ 325,000 Total: $6,657,000 Budget shortfall: $ 197,000 4/5/2011 6 -1 -5 Staff proposes the following to make up the shortfall; Since the TIFF bonding was approved last Fall, which included funding for the Lionshead Transit Center Project (Phases I, II, III), the Lionshead Surface Parking Expansion, and the Library Remodel, the Town has developed three potential parking lot expansion conceptual layouts, all of which can be constructed for under $650k, well within the —$962k budget. Staff recommends transferring $197k of this budget to the Lionshead Transit Center project budget to make up for the shortfall. This transfer will allow each project to be completed as scheduled. Also, the budget assumed the full use of the FTA grant of $5 million for this project. By forgoing the grant funding for this project, we are able to use the remaining grant funds towards the purchase of new buses which will save $200k to $250k in the Capital Fund, as described above. However this will require the VRA /TIFF to make up that shortfall of $200k to $250k in the LHTWC project budget due to the grant fund transfer. By implementing both of these budgetary strategies, the project can be awarded within budget, and maintain its current construction schedule. VI. Local Contractors Each General Contractor has significant recent local experience within Vail and each have provided the following breakdown of fees that will be provided by local subcontractors. The fees have been broken out by percent of contract dollars, and by local sub - contractors, and percent of workers that reside in local Counties. For the purposes of these discussions we have provided the breakdown of those sub- contractors and workers who are within Eagle County. GC and Sub - Contractors in Eagle County RA Nelson 82% Weitz 60% GC and Sub - Contractor's workers residing in Eagle County RA Nelson 85% Weitz 76% VII. Additional Scope After final design and final approvals from DRB and PEC, the under stair storage area become a very desirable space for multiple functions. The original design assumed this area was cold storage and mechanical space. This underutilized 1200 SF area of cold storage has the possibility of changing into useable and habitable space by adding finishes, mechanical, electrical and plumbing fixtures, thus a very economical way to gain space in a critical area. The request is to moderately finish this space, for retail storage /BOH, an IT room, VRD/Town storage, and most significantly a possible location for a future Ambassador Host Locker room and bathroom. The total increased cost of this space has been estimated at $100,000 or roughly $83 per square foot. Moving forward with this recommendation would require an additional budget increase over and above the requested budget above. A plan view of the potential finished space is attached for reference. 4/5/2011 6 -1 -6 VIII. Operation and Maintenance Once constructed, it is estimated that the net new Operation and Maintenance costs, including utilities, janitorial services, general maintenance, and snowmelt, will be in the range of $55,000 to $65,000 per year. These numbers will be adjusted once operations begin. Snowmelt Costs: $20,000 Utility /Janitorial /Maintenance $40,000 These costs have been anticipated and will be budgeted for in the 2012 and future years budgets. Operating costs from project completion to the end of 2011 will be minimum and have been included in the 2011 budget. There are possible cost savings to the operations and maintenance, if the town decides to be reimbursed for utilities and maintenance by tenant users. A volume discount for elevator maintenance may also be available. IX. Staff Recommendation Town Staff recommends awarding the project to R.A. Nelson, with Alternates 1, 2, 3, 5, 7 and 8, excluding alternates 4, 6, 9, and 10, and directing the Town Manager to enter into a contract with R.A. Nelson, in a form as approved by the Town Attorney, for a total contract amount not to exceed $5,910,000.00; and approve an increase in the Lionshead Transit Center Project budget in the amount of $197,000; and approve the finishing of the space under the stairs as described above, increasing the Lionshead Transit Center Project budget by an additional $100,000 for a total of $297,000. X. Attachments Please find attached these additional documents for your review and understanding: • Bid Summary & Value Engineering Summary • Additional Space Exhibit 4/5/2011 6 -1 -7 TOV Lionshead Transit Welcome Center updated on March 30, 2011 Bid D - Summary Printed on 3/31/2011 at 11:32 AM FCI MW Golden PCL RA Nelson Weitz White Base Bid $ 6,837,000.00 $ 6,816,136.00 $ 7,160,905.00 $ 6,650,777.00 $ 6,606,000.00 $ 6,877,000.00 Alternate p1 Bonds $ 43,250.00 $ 73,861.00 $ 55,000.00 $ 66,050.00 $ 52,300.00 $ 65,900.00 Alternate p2 Accelerated $ 180,500.00 $ 120,191.00 $ 109,378.00 $ - $ - $ - Alternate p3 Access Plan $ - $ - $ - $ - $ - No Bid Alternate p4 FTA $ 668,832.00 $ 471,468.00 $ 444,606.00 $ 312,906.00 $ 358,232.00 $ 387,500.00 Alternate p5 Fire Alarm $ 22,454.00 $ 21,383.00 $ 32,691.00 $ 36,032.00 $ 21,000.00 $ 21,600.00 Alternate p6 Photovoltaic $ 31,894.00 $ 30,373.00 $ 31,309.00 $ 28,470.00 $ 29,700.00 $ 30,700.00 Alternate p7 Light Fixture $ 1,810.00 $ 1,723.00 $ 1,776.00 $ 1,775.00 $ 1,200.00 $ 1,740.00 Alternate p8 Corten $ (375,000.00) $ (341,738.00) $ (320,000.00) $ (325,000.00) $ (409,050.00) No Bid Alternate p9 General Conditions $ 7,993.00 $ 9,149.00 $ 11,195.00 $ 20,945.00 $ 9,620.00 $ 9,700.00 Alternate #10 Overhead (As submitted) $ 10,932.00 $ 134,302.00 $ 138,439.00 $ 137,800.00 $ 136,500.00 $ 135,600.00 Clarifications Yes None Major Minor Minor None Contract Comments Yes None Yes None None None Schedule Dates April 25 - Dec 12 April 25 - Feb 6 April 25 - March 12 1 May 2 -Dec 6 May 2 - Dec 15 April 25 - Dec 15 Calendar Days 230 1 329 1 323 1 212 1 230 230 Total 1 $ 7,429,665.00 $ 7,336,848.00 $ 7,665,299.00 $ 6,929,755.00 $ 6,805,502.00 $ 7,529,740.00 Total w/ Recommended Alternates 1,2,3,5,7, & 8 $ 6,710,014.00 $ 6,691,556.00 $ 7,039,750.00 $ 6,429,634.00 $ 6,271,450.00 $ 6,966,240.00 Value Engineering Summary Town of Vail Developed $ (133,028.00) $ (56,418.00) Contractor Developed & Comment Responses 1 1 $ (372,674.00) $ (124,354.00) Total Recommeded VE 1 1 $ (505,702.00) $ (180,772.00) Tennant Finish Costs 1 $ (13,878.00) $ (6,050.00) Total Bid w/ Recommended Alternates and VE 1 $ 5,910,054.00 1 $ 6,084,628.00 S\11111, wo, IAe ae1 a \aa o,r�\w,�P�111.1ntia1o�\ald P ,.e�a,d,\ 4/5/2011 w,w�aummarv+raN Page 1 of 1 6 -1 -8 A 3 2.1 2.2 - A.5 ROOM \ / ,HOST SKI STORAGE 129 � ° 123 B ® / I I �a� HALL / 32 / H.S. RESTROOM 131 ® / 1 c / /�. — - - - - - -- E/STORAGE 127 — — — — — — — — — WATERgNTRY STORAGE 121 STORAGE INFO CENTE 103 � ELEV MECH ROOM / \ 122 \ STORAGE ST / AI / ELEV. 02 AIR2 ELEV. 01 • / �� 10� / e� I o UP VESTIBULE / ° UP 101 i \ U � Cl 2 6 ' `' / LANDSCAPE AND HARDSCAPE