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February 2016
Re: Town of Vail Design Review Board Sign Application
The purpose of this application is to seek approval for a proposed new sign installation near the bottom of the Eagle Bahn Gondola for summer 2016. This summer Vail Mountain will be
kicking off its Epic Discovery Program on Vail Mountain as our primary branding for summer activities and we are proposing to install new signage to begin promotion of that brand.
http://www.epicdiscovery.com/vail/
The proposed sign structure contains 4 sign panels measuring 52.5” high (including branding elements) x 64” wide; 2 of the panels will display our traditional mountain maps, the 3rd
panel will display the most important guest message and the 4th panel houses an LED display screen. The digital display will be used to inform the guest about Gondola operation schedule
and hours, ticket operations schedule and hours, Hiking Center (located in the Arrabelle) schedule and hours and other important guest information or directional items. These items
might include trail status’, weather and condition warnings, safety messages and event messaging.
The proposed sign structure will replace the 2 existing summer map structures plus as many as 5 existing freestanding guest informational signs, all of which are currently located near
the entrance to the Eagle Bahn Gondola. This new structure is for summer use only and we would like to have it in place by Memorial Day of each year and removed at the end of summer
operations (usually early October).
Thank you for your consideration.