HomeMy WebLinkAboutPEC160006 Project Narrative.pdf VAILK.;►CENTRE
The following information is to accompany the submittal of plan documentation and the conditional
use permit for review.
The Vail Centre is a non-profit corporation that has been expanding in Vail over the past 18 months.
The acquisition of real estate within the Town will provide an opportunity for the Vail Centre to
cement itself as a key culture asset of the Town. The purpose of the Centre is to align with
Universities around the world to host their 3-5 day certificate courses in Vail during the summer and
fall. The Vail Centre also hosts corporate group learning and fellowship programs that occur
throughout the year.
The Board of the Vail Centre has analyzed the Treetops facility and has determined the following as it
pertains to the conditional use permit:
As the attached plans illustrate,the proposed Vail Centre use will consist of the following:
Grade Level:
• The west end will be occupied by a bookstore,of approximately 1,062 square feet, and an
attached café of approximately 345 square feet(163 net square feet seating area). The Café will
not sell liquor,and its food preparation will not require any new exterior venting.
• The center 2,760 square foot(1,075 square feet net seating area) section will be used as flexible
classroom/meeting space plus associated support functions(restrooms, chair/table storage).
Included in this area calculation is a lineal reception/break-out space.
• The eastern end of this level will house the entry reception area to the Centre's
conference/office/studio facilities, 2 large conference rooms and the stairs ascending to the
Upper Level.This space totals another 1,630 square feet(537 net square feet seating area).
Upper Level:
• The existing 2,888 square feet(1,987 net square feet) will accommodate professional suites,
business offices,and studios.
The Vail Centre is located in the Lionshead Mixed Use 1 District(LMU-1).Art. H,Section 12-7H-3
stipulates"Eating and drinking establishments" and "Retail stores and establishments" as permitted
uses at"first floor or street level". The proposed retail,and "Conference facilities and meeting
rooms",fall under the enumerated conditional uses.
Art. H,Section 12-7H-4 Permitted and Conditional Uses for second floor and above, identifies the
anticipated uses as allowable under a conditional use permit as they fall under"Conference facilities
and meeting rooms"and "professional offices, business offices and studios".
ACIP-A1
VAILv__„orCENTRE
When referencing Art 12-16-6 (Criteria; Findings) of Chapter 16 Conditional Use Permits the
following representations are offered:
1. Relationship and impact of the use on development objectives of the town.
• The proposed bookstore/cafe will represent new sales tax revenue and retail traffic
generation. The addition of the bookstore/cafe to the space will generate approximately
$700,000-$900,000 of new retail sales annually.
• The Centre participants will represent a percentage of new visitors to Vail whose presence
will result in residual spending on lodging, retail, recreations and transportation. It is
projected that an incremental$4M annual spend will result from course participants by
2020.
• The users of the Vail Centre averages 35-60 years of age with professional jobs that allows
for high levels of discretionary spending.
• The Vail Centre aligns with the strategic goal of the Town of Vail to increase lifelong learning
opportunities and leadership resources to the town.
• The partners of the Vail Centre also support the Town's goals of achieving a world-class
reputation.
• The Vail Centre plans to add 6,000 incremental annual mid-week room nights by 2020.
2. Effect of the use on light and air,distribution of population,transportation facilities, utilities,
schools, parks and recreation facilities, and other public facilities and public facilities needs.
• Most Centre attendees will likely be guests of our lodging partners and thus have limited use
of municipal parking facilities.
• There is great access across the street from the Treetops Plaza building,to provide shuttle
service for drop off/pick up.
• The Centre's learning programs will serve to bolster use of The Grandview Room making
improved use of an existing Town asset.
• Heaviest use from Sunday-Thursday and scheduled during non-holiday.
3. Effect upon traffic,with particular reference to congestion, automotive and pedestrian safety
and convenience,traffic flow and control,access, maneuverability, and removal of snow from
the streets and parking areas.
• Most programs will occur early evening with an average of 80-100 participants, likely to
represent a minor impact public transportation and parking facilities.
4. Effect upon the character of the area in which the proposed use is to be located, including the
scale and bulk of the proposed use in relation to surrounding uses.
• The Vail Centre will separately apply to enhance the entrance to the facility to match the
quality updates the Town of Vail has made to the Lionshead Welcome Center, and will
address these enhancements at a later date with the design review committee and
otherwise as required under recorded covenants affecting the property.
5. Such other factors and criteria as the commission deems applicable to the proposed use.
6. The environmental impact report concerning the proposed use, if an environmental impact
report is required by chapter 12 of this title.
• Not applicable.