HomeMy WebLinkAbout1997-10-07 Support Documentation Town Council Evening Session
VAIL TOWN COUNCIL
EVENING MEETING
TUESDAY, OCTOBER 7, 1997
7:30 P.M. IN TOV COUNCIL CHAMBERS
AGENDA .
NOTE: Times of items are approximate, subject to change, andcannot be relied upon to
determine at what time Council will consider an item.
1. CITIZEN PARTICIPATION. (5 mins.)
2. CONSENT AGENDA: (5 mins.)
A. Approve the Minutes from the September 2 and 16, 1997 Council
meetings.
B. Ordinance No. 17, Series of 1997, second reading of an
Ordinance to Amend Section 10.08.010, Parking to Obstruct
Traffic, and to Enact Section 10.08.130, Parking Emergency, of
the Municipal Code of the Town of Vail, Colorado.
3. Ordinance No. 18, Series of 1997, first reading of an ordinance Approving
Pam Brandmeyer the General Planning Document for the 1999 World Alpine Ski
Championships, and Setting Forth a Special Review Process to Allow for
Staff Approvals for Temporary Signs, Structures, Street Decor, and Other
Temporary Improvements for the World Alpine Ski Championships of
1999. (5 mins.)
ACTION REQUESTED OF COUNCIL: Approve, modify, deny Ordinance
No. 18, Series of 1997 on first reading.
BACKGROUND RATIONALE: Prior to the '89 Championships, a similar
ordinance was passed to allow for a variety of aberrations from our
standard planning and zoning regulations. This unique special event will
require wide latitude in interpretation of our ordinances but will not
compromise health or safety issues with the Town of Vail.
STAFF RECOMMENDATION: Approve Ordinance No. 18, Series of 1997
on first reading.
4. Ordinance No. 19, Series of 1997, first reading of an ordinance amending
Bob McLaurin Section 18.52.1606.(7) Exemptions, under Off-Street Parking and
Loading, of the Town of Vail Code. (15 mins.)
ACTION REQUESTED OF COUNCIL: Approve, modify, deny Ordinance
No. 19, Series of 1997 on first reading.
BACKGROUND RATIONALE: The Town Council has previously, upon
request by the Town Manager, agreed to extending the period of time
within which the payment of a parking fee can be made to up to ten years.
The Code presently provides for a five year period of repayment which
may not be feasible or adequate at the current level of payment required
for parking pay-in-lieu. It is appropriate that any agreement to pay the
parking pay-in-lieu fee in the future be secured adequately by both
personal and corporate guarantees as well as deeds of trust on the
subject property and any other real property that can be offered as
security.
STAFF RECOMMENDATION: Approve Ordinance No. 19, Series of 1997
on first reading.
5• TCI Presentation. (1 hr.)
Fred Lutz
ACTION REQUESTED OF COUNCIL: Listen to presentation.
BACKGROUND RATIONALE: The Town of Vail/TCI franchise agreement
requires a complete build out of the system with fiber optic cable to be
• completed by January, 1998. This will not be accomplished. TCI will
provide to Council an update as to the present status of the system and
results of an audit of the system. This* informa#ion will be.evaluated so _
that a recommended course of action can be developed #hat will provide
the Town subscribers the best system available. ,.STAFF RECOMMENDATION: None at this time.
6. Town Manager Report. (10 mins.)
7. Adjournment - 9:10 p.m.
NOTE UPCOMING MEETING START TIMES BELOW:
(ALL T1MES ARE APPROXIMATE AND SUBJECT TO CHANGE)
THE NEXT VAIL TOWN COUNCIL SPECIAL WORK SESSION
WILL BE ON TUESDAY, 10/14/97, BEGINNING AT 2:00 P.M. IN TOV COUNCIL CHAMBERS.
THE FOLLOWING VAIL TOWN COUNCIL REGULAR WORK SESSION
WILL BE ON TUESDAY, 10/21/97, BEGINNING AT 2:00 P.M. IN TOV COUNCIL CHAMBERS.
THE NEXT VAIL TOWN COUNCIL REGULAR EVENING MEETING
WILL BE ON TUESDAY, 10/21/97, BEGINNING AT 7:30 P.M. IN TOV COUNCIL CHAMBERS.
I I I I I I I
Sign language interpretation available upon request with 24 hour notification. Please call 479-2332 voice
or 479-2356 TDD for information.
C:WGENDA.TC
COUNCIL FOLLOW-UP
TOPIC QUESTIONS FOLLOW-UP SOLUTIONS
1997 BOBIMIKE M/DOMINIC: Research the following: 1) Develop 1) Staff has maps showing potential exclusions from parking pay-in-lieu,
06104 PAY IN LIEU PARKING a list of properties in CCI and CCII that have access to public (i.e., properties with access); 2) Staff is analyzing the overall parking
ROW, to potentially exclude their eligibility for pay-in-lieu requirements per the zoning code. Staff has met with Ed Del Duca who
parking; 2) Analysis of the TOV's current parking has developed a computer-based "shared parking model" which analyzes
requirements (compare CCI, CCII and West Vail); and 3) parking requirements based upon use and time of tlemand. Staff has
Discuss parking analysis with Ed Del Duca. entered into a contract with Ed to utilize his shared parking model; 3) Staff
is considering using Lionshead as the model for the shared parking
analysis, specifically as it relates to the Lionshead Master Plan. This
information would also be applicable to Vail Village and West Vail.
07/15 LOADING/DELIVERY INFRA- SUZANNEIBOB/LARRYlGREG/TOM: Council requestetl to We are actively working with Centennial Engineering on the loading and
STRUCTURE MANAGEMENT PLAN exclude large delivery trucks and semi's from the Village and delivery issue and intend to bring the Council a list of recommended
Lionshead. infrastructure management improvements to coincide with the start of the
1997-98 ski season. This will include recommendations on how to
manage/ban large trucks, reduce noise levels, improve delivery schedules,
etc. In addition to the short term management improvements, Centennial
is also assisting in the technical analysis of a long term solution. This work
inclutles feasibility of a centralized loading and delivery facility for the
commercial cores, down valley storage partnership possibilities and
. advanced technology tracking. As always, we will contine to work with
, those who will be affected by this issue (merchants, suppliers, property
owners, guests, lodge owners, etc.) and will be communicating our
ro ress re ularl throu hout the months of October and November.
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October 3, 1997, Page I
08105 ANIMAL CONTROL GREG M: Investigate transferring animal control from the Following the animal control discussions at the Council meeting of 9116197,
, current county contract to a TOV department. Grave on Weds, 9117197 a letter was sent by Greg Morrison to Eagle County
concerns were expressed re: the quality andlor level of Animai advising them that the TOV would like to renew our animal control
service we are receiving. Specific areas cited were: contract for 1998 with 600 patrols per year.
Matterhorn, Booth Falls Road to the trail head, and Geneva
Drive. The current contract with the county stipulates 600 On Thursday 9/18l97 the new Animal Control Director, Rusty Williams,
randomly selected patrols, consisting of inspection tours and contacted Pam Brandmeyer and advised that Eagle County would only
responding to complaints. Coverage for an annual price tag contract for 365 patrols per year for 1998, not 600 patrols per year. Eagle
. of $23,103.60, plus $25/incident responding to on-call County requested an answer by 2 pm on Monday 9122198.
emergencies. Staff will study the opportunities to combine
various code enforcement issues with this coverage, as well On 9/22/97, after consulting with Pam and Bob (Pam already having
as financial implications to the Town. discussed carrying the IGA forward for the calendar year'98 w/Council),
Greg Morrison sent a letter of intent to contract with Eagle County for 1998
with a minimum of 365 patrols, one per day, for 1998. Eagle County is
preparing a contract to be presented to Tom Moorhead. Greg Morrison
, advised Rusty Williams that TOV is still interested in increasing patrols
above 365 per year and will entertain reopening that discussion at any
time. Greg and Rusty will be meeting to finalize refund figures for animal
control services paid for, but not received, in 1997.
October 3, 1997, Page 2
Agenda last revised 10/02 9am
DESIGN REVIEW BOARD AGENDA
Wednesday, October 1, 1997
3:00 P.M.
PROJECT ORIENTATION / LUNCH - Community Development Department 12:30
MEMBERS PRESENT MEMBERS ABSENT
Brent Alm Ted Hingst
Clark Brittain
Bill Pierce
Ann Bishop (PEC)
SITE VISITS 1:30
1. D'Agostino - 971 Spraddle Creek Road
2. Vail Alpine Garden Foundation - 530 S. Frontage Rd. East
3. Adair - 3035 Booth Falls Road
4. Ackerman - 967 Vail Valley Drive
5. Gasthof Gramshammer - 231 East Gore Creek Drive
6. Vail Village Information Kiosks - Slifer Square
, 7. Lionshead Information Kiosks - Lionshead
8. Linn - 1350 Greenhill Court
Driver: Dominic
PUBLIC HEARING - TOWN COUNCIL CHAMBERS 3:00
1. Information Kiosks - Dominic
Slifer Square and Lionshead information booths.
Applicant: Resorts CD
MOTION: Bill Pierce SECOND: Clark Brittain VOTE: 4-0
CONSENT APPROVED
2. Ackerman - Conceptual review of a new single-family residence. Dominic
967 Vail Valley Drive/Tract C, Vail Village 7th Filing.
Applicant: Don Ackerman, represented by Kurt Segerberg
CONCEPTUAL - NO VOTE
3. Gasthof Gramshammer - Conceptual review of hotel addition. George
231 East Gore Creek Drive/Lot A, Block 5B, Vail Village 1 st Filing.
Applicant: Pepi Gramshammer, represented by Kurt Segerberg
CONCEPTUAL - NO VOTE
1
TOWN O*VAIL
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4. Vail Alpine Garden Foundation - Review of ttie last phase of the George
Betty Ford Alpine Garden/ 530 South Frontage Road East.
Applicant: Vail Alpine Garden Foundation, represented by Helen Fritch •
MOTION: Clark Brittain SECOND: Ann Bishop VOTE: 4-0
APPROVED WITH ONE CONDITION:
1. That the DRB approve the storage sheds and signs.
5. Adair - Driveway modification. Lauren
3035 Booth Falls Road/Lot 12, Block 1, Vail Village 13th Filing.
Applicant: Scott Sones, representing John Adair
MOTION: Bi11 Pierce SECOND: Ann Bishop VOTE: 4-0
APPROVED WITH ONE CONDITION:
1. That the driveway be modified as discussed and the plan submitted to staff for review.
6. D'Agostino - Final review of a new Single Family Residence. Lauren
971 Spraddle Creek Rd./ Lot B.
Applicant: Franco D'Agostino, represented by Zehren & Assoc.
MOTION: Bill Pierce SECOND: Clark Brittain VOTE: 4-0
. CONSENT APPROVED WITH ONE CONDII'ION:
1. That the applicant consider increasing the roof pitch on the turret.
7. Linn - Conceptual review of a new single family. Lauren
1350 Greenhill Court/Lot 14, Glen Lyon.
Applicant: Robert and Alexandra Linn
CONCEPTUAL - NO VOTE
8. Bighorn Park - Pavillion relocated from Slifer Square. Dominic
Applicant: Town of Vail
MOTION: Bill Pierce SECOND: Clark Brittain VOTE: 4-0
CONSENT APPROVED
Staff Approvals
Vail Village Fine Arts - Window change and awning addition. George
143 East Meadow Drive/Lot P, Block 5D, Vail Village 1 st.
Applicant: Trevinalp
McDonalds Restaurant - Removal of two aspens. Dominic
2171 N. Frontage Road/Lot 213, Vail das Schone #3.
Applicant: George Greenwald
2
Crossroads Plaza - Reinforce flat roof sections. Dominic
141 E. Meadow Drive/Lot P, Block SD,Vail Village 1 st.
Applicant: Maxine Miller
Golden Peak - Temporary tent. Lauren
458 Vail Valley Drive/Tract B, Vail Village 7th and Tract F, Vail Village 5th Filing.
Applicant: Vail Associates
Marshall Residence - Reroof. Dominic
4494 Streamside Circle/Lot 13, Bighorn 4th.
Applicant: Chris Marshall
Gorsuch - Window color change. Dominic
263 Gore Creek Drive/Lot E, Block 5, Vail Village 1 st.
Applicant: Roy Johnston
Woodhull - Replace windows. Lauren
483 Gore Creek Drive #3/Lot 9, Block 1 A, Vail Village 4th Filing.
Applicant: Jack and Barbara Woodhull
Montauk Seafood Grill - New awning and sign. Lauren
547 Lionshead Circle/Lot 3, Block 1, Vail Lionshead 1 st Filing.
Applicant: Gary Boris
Malin - Reroof. Dominic
2724 Chamonix Lane, Unit #4/Lot 13, Block H, Vail das Schone #2.
Applicant: Brett Malin
Shiffrin - Garage GRFA interior conversion. Dominic
3130 Booth Falls CourULot 6, Block 2, Vail Village 12th.
Applicant: Eileen Shiffrin
The applications and information about the proposals are available for public inspection during regular
office hours in the project planner's office, located at the Town of Vail Community Development
Department, 75 South Frontage Road.
Sign language interpretation available upon request with 24 hour notification. Please call 479-2114 voice or
479-2356 TDD for information.
3
. MEMORANDUM
TO: Vail Town Council
FR: Robert W. McLaurinA,-- - Town Manager ~
RE: 1998 Budget
DT: October 2, 1997
Attached to this memorandum are the Town Manager's recommended changes to the
1998 Town of Vail budget. As you recall, the 1998 budget was prepared a year ago as
part of the Town's 1997-98 Biennial Budget. The original budget has been revised in
order to respond to changing conditions.
Although there are several important changes to this budget, it was prepared within the
parameters of the Town of Vail Ten Year Financial Model. In other words, this budget
is balanced for the ten year period. As you recall with this approach, the budget is
considered balanced when, at the end of the ten year period, minimum fund balances
are maintained. Appendix A shows the impact of the proposed budget for the General
Fund Ten Year Nlodel.
The.1998_budget has an incr-eased service delivery focus. Pursuant to our recent
discussions with the Council, I have included funds in this budget to strengthen the
delivery of basic services. Specifically, we will be increasing our capacity for snow
removal, and facility maintenance as well as ensuring that our bus driver positions are
filled throughout the season. The budget also funds tasks and activities necessary to
accomplish the Town's Critical Strategies and Objectives.
This increase in focus on the delivery of basic services is different from the 1997 budget
focus. As you will recall, the 1997 budget was a"hold the line" budget. In fact seven
full time positions were eliminated as part of that budget. But upon reflection, it appears
we cut too much. Our ability to provide the services our community was negatively
impacted in 1997. For 1998, we intend to rain the number of employees we've had in
previous years to restore service levels. Our ability to fund this will be through
Increasing the sales tax to forecast from 2.5% to 3.5%.
L
1998 BUDGET HIGHLIGHTS
The proposed budget for all funds for the fiscai period is $28.9 million'. The budgets for
the principal funds are as follows: General Fund budget, $16.2 million; RETT, $1.7
million; Capital Projects, $8.1; Facilities Maintenance, $1.7 million; Parking Stcucture,
$2.2 million; Housing Fund, $377,700.
Significant highlights of the 1998 budget include:
? Sales tax revenues are forecast to grow at 3.5%; which is a 1% increase above our .
previous sales tax forecast. ? Revenues and expenditures to provide dispatch services for all the public safety
agencies in western Eagle County.
? A four percent (4%) merit increase for full time employees.
? Funding for the Transportation Center Snowmelt project. This project involves
installing snowmelt at the top deck of the Vail Transportation Center. Snowmelt will
also be installed on the stairs on the east, west and center stairs.
? Funding for the design for Lionsridge Loop street reconstruction project. This project
will be designed in 1998 and constructed in 1999.
? Net increase of 4.69 FTEs to fund additional bus drivers and for additional personnel
for snow removal, summer landscaping and custodial services.
?$300,000 to fund our on going focal housing efforts.
PROPOSED CHANGES TO ORIGINAL 1998 BUDGET
As discussed previously, the 1998 budget was prepared in 1997 as part of the 1997/98
biennial budget. Because this is the second year of the two year budget, we have
focused on changes to the original budget. The following items are the significant
changes to the original budget. It should be noted that the net costs to the general fund
" for these changes is $116,265. Much of these costs are off set by forecasting
additional. sales tax.revenues and reductions in health and liability insurance. It should
also be noted that these changes were made without changing the sales tax split
between the general fund and the capital projects fund.
Dispatch Services. Because the Colorado State Patrol will no longer be providing
dispatch services for the public safety agencies in western Eagle County, the Town of
Vail will be contracting for services for these agencies. We anticipate providing public
safety communications services for the Eagle County Sheriff's Office, Eagle Police
Department, Eagle/Gypsum Fire Districts, and Western Eagle Ambulance District.
Each of these agencies will contract with the Town of Vail for these services through an
intergovernmental agreement. The costs of service for each agency the first year will
be based on the actual costs plus overhead. There will be no additional cost to the
'This number is net of interfund transfers. The total budget is $35.3 million.
Town of Vaii for these additional services. The budget includes $298,000 in anticipated
revenue from these agencies for these dispatch services. On the expenditure side, the
budget reflects an increase of five dispatchers and one dispatch supervisor.
. Police Salaries. As we have discussed, we have increased funds allocated for police
salaries by approximately $175,000. This market adjustment will enable us to
effectiv.ely compete with the front range for police officers. Because our salaries have
_ been lagging this market, we have been losing a number of officers to the front range.
It should be noted that since 1995 employment in the police department has been
reduced by five Community Service Officers and two peace officers.
Drug Detective. For the past several years we have had a full time position known as
the High Country Task Force Drug Detective. This position has been funded with a
grant from the District Attorney's Office. This grant has expired and these funds are no
longer available. Without these funds, it will be necessary for the town to allocate
$34,558 to fund this position. This budget does not include funds for this position.
Without this additional funding, the number of peace officers will be reduced by one.
Public Works Positions. Because of the increased emphasis on services, this budget
includes 4.77 positions in the Public Works Department. These positions include year
round bus drivers, additional snow removal/landscaping positions and one additional
custodian. These positions will enhance our ability to provide services our residents
and guests expect.
1997 ACCOMPLISHMENTS
Significant progresswas made in achieving the Town's strategic objectives in 1997.
Total capital expenditures (including RE7T and Housing) for 1997 will be $15 million.
The folfowing is a summary 1997 projects:
Local Housing. The Vail Commons project was completed; the Public Works Seasonal
Housing was planned, designed and construction has begun; the Red Sandstone
project was planned, designed and approved.
Vail Tomorrow. In 1997, 40 specific actions received community endorsement in the
goal areas of Affordable Housing, Building Community, Natural & Built Environment,
Regional Cooperation, World Class Resort and Youth. Efforts are now underway to
work with the Town Council and other organizations to turn the endorsed actions into
reality. The most visible of the implemented actions, thus far, has been the opening of
a temporary skatepark on the top deck of the Lionshead parking structure, an action
made possible through the cooperative efforts of the Town Council, VRD, Vail
Eagle-Valley Rotary Club, Vail Associates, One Track Mind and numerous volunteers.
Bike Path /mprovements. Several significant recreation paths were completed in 1997.
These include the completion of the Dowd Junction path, West Vail Path (from
Streamside to Donovan Park), the Ford. Park Path (from the TRC to the softball fields)
and the Vail Commons Path (from the Brandess building to the West Vail interchange.
West Vail Roundabouts. The construction of the West Vail Roundabout was the most
significanf capital improvement in fiscal year 1997. This $5.5 million project will greatly
improve traffic flow and enhance the appearance of the West Vail area.
- New Computer System. The conversion to a new computer system will be complete in
. 1997. This system will provide more effective communication in the dispatch center
and provide new accounting functions (AP, AR, payroll, etc).
Ski Championships Planning. In addition to providing funding to help fund the 1999
World Championships, much effort in 1997 was spent planning and organizing for this
important event. The Vail Transportation Center will become the main headquarters
and primary registration and accreditation will occur there. The Lower Bench of Ford
Park will be used for Opening Ceremonies. Additionally, we have been working to
coordinate transportation, security and communication.
Lionshead Master P/an Effort. The Lionshead Master Plan effort has developed several
alternatives to significantly redevelop the Lionshead area. This work is scheduled to be
completed later in 1997: Please note that none of the proposed public improvements
outlined in the Master Plan is funded in the Capital Prvjects budget.
CLOSING COMMENTS
The 1998 budget was prepared with extensive work on the part of many TOV staff
members. I want to express my appreciation to all Department Directors for their
assistance. Steve Thompson did an outstanding job in preparing the documents and in
'.helping to navigate through our first two-year budget.
The proposed Town of Vail budget presents a plan for the distribution of the Town's
financial and human resources in accordance with the Town Mission and Critical
Strategies. It is the task of the Council to review this budget and make judgements as
to its appropriateness prior to authorizing its implementation.
1998 Budget Amendments
General Fund
. Amount
Increase
• - (Decrease) Reason for Change
Revenue Changes: ,
• Sales Tax 212,430 Increased estimate by 1% to 3.50%
County Sales Tax 4.475 Increased estimate by 1% to 3.50%
Property Tax 17,619 Revised numbers from the County
Electric Inspections Avon (15,683) Contract terminated with Avon
' Animal Control Fines (832) Revised contract with Eagle County
Charter Bus Service (16,000) Revised estimate
Cigarette Tax (15,000) Revised estimate
Pay Phone Revenue (4,400) Revised estimate
High Users Tax 28,180 Revised estimate
Dispatching Fees 298,300 Dispatching services to lower Eagle County
Total Revenue Changes 509,089
Expenditure Changes:
Salaries 200,833 Add 4.21 FTE less Health Ins Savings
Dispatching Salaries & Overtime 251,179 Add 6 FTE and OT to offer service
Software & Hardware Mtce Fees 32,278 Add fees with new computer system
Athletic Commission Contribution 5,000 Previously funded out of TC contingency
Transfer to Seizure Fund (34283) Loss of grant revenue, TOV not funding
Liability & Property Ins (58.385) Savings due to soft insurance market
. Contract Labor for Police Transcription 19,000 Contracted out versus doing in house
Community Collaboration 2,500 Promote - parking & transportation programs
Animal Control 18,000 Increased cost of contract with Eagle County
Copier_- Library 1,000 Revised Estimate
Treasurers Fees 1,233 Due to increased revenue county charges 2% fee
Equipment Lease - Snow Removal 43,740 Add equipment for snow removal ESTIMATE
PW - Supplies 9,000 Add chemicals for snow removal
OT, Uniforms & Tools - Landscaping . 3,960 Add items for 3dditional staff
Transfer to the Facitity Mtce Fund 26,799 Fund an additional custodian
Reduce TM Contingency (4,000) Fund at $100k not $104K
Revise Budgeted Savings 75,000 Cannot obtain due to savings program
Vail Tomorrow 25,000 Fund for an additional year
TOV-VA Task Force 7,500 Fund monthly meetings
Total Expenditure Changes 625,354
increase ( Decrease) in Fund Balance (116,265)
Page 1
1998 Budget Amendments
Heavy Equipment Fund
Amount
Increase
(Decrease) Reason for Change
Expenditure Changes:
Salaries & Benefits (9,474) Savings due to lower benefit costs
Liability & Property Insurance (7,837) Savings due to soft insurance market
Maintenance & Supplies 8,300 Bus wash soap not included in original budget
Total Expenditure Changes (9,011
Increase ( Decrease) in Fund Balance 9,011
Parking Structure Enterprise Fund
Amount
Increase
(Decrease) Reasonfor Change
Expenditure Changes:
Salaries & Benefits 526
Total Expenditure Changes 526
Increase ( Decrease) in Fund Balance (526
. , , Facility Maintenance Fund
Amount -
Increase
(Decrease) Reason for Change
Revenue Changes:
Transfer from the GF 26,799 Used to fund additional custodian
Total Revenue Changes 26,799
Expenditure Changes:
Salaries & Benefits 30,615 Add 1 FTE custodian
Liability & Property Insurance (3,816 Savings due to soft insurance market
Total Expenditure Changes 26.799
Increase ( Decrease) in Fund Balance -
Page 2
1998 Budget Amendments
Police Confiscation Fund
Amount
Increase
(Decrease) Reason for Chan e
, Revenue Changes: , Grant Revenue (34,558) Loss of high country drug grant • -
Transfer from the General Fund 34,558 Loss of TOV funding
Total Revenue Changes (69.116
Expenditure Changes:
Salaries & Benefits 65,467 Salaries & Benefits Transferred to General Fund
Total Expenditure Changes 65,467
Increase ( Decrease) in Fund Balance (3,649
Vail Housing Fund
Amount
Increase
(Decrease) Reason for Change
Revenue Changes:
Transfer from Capital Projects Fund 300,000
Housing Rent (20,000 PW housing project will not be ready 1/1/98
Total Revenue Changes 280,000
Expenditure Changes:
Window Coverings PW Housing Project 10,000 Not budgeted in 1997 project budget
_ ,Total Expenditure Changes 10,000
Increase ( Decrease) in Fund Balance_ 270.000 .
Page 3
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1998 Budget Amendments
Health Insurance Fund
Amount
Increase
(Decrease) Reason for Change
Revenue Changes: •
Employee Contributions 5,000 Add 15 new employees Employer Contributions 90,900 Savings from a change in the funding formula -
Total Revenue Changes 85,900
Expenditure Changes:
Claims Paid 85,900 Estimating lower claims based on past experience
Total Expenditure Changes 85,900
Increase ( Decrease) in Fund Balance -
Page 4
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TowN ot vnn.
• 1998 BUDGNT
SEVEN YEAR SUMMARY OF BUDCF.TED POSITIONS BY DEPARTMENT
11 F'1'E's (Eull'titne Equivalent Unit): Posi[iois
Increased
I~e anmeiu 1992 1993 1994 1995 1996 1997 1998 Decreased
TownOfliciaLti 6.60 7.20 7.20 7?0 6.99 6.90 6.90 OAO
Aclministrative Servic.es . 21.69 19.96 19.96 17.96 16.82 16.75 16.75 0.00
- Conunwury Develupment ISAO 15.50 16A0 16.50 16.49. 16.48 16.49 0.00
Fire 17.50 17.00 17.00 17.00 17.00 18.00 18.00 0.00
Policc 59.10 60.10 59.10 5R.60 56.50 54.94 60.96 5.92
Lihrary 10.69 10.95 10.95 10.65 10.61 9.68 9.68 0.00
Public.Works 39.54 42.30 43.05 36.89 37.10 36.33 40.04 3.71
Traitieportation 38.85 38.04 40.85 41.60 42.56 43.02 43.08 0.06
Parkiiig 1R.63 19.17 20.17 9.08 9.0R 7.45 7.45 0.00
Fleei Mainteiiaixe 15.3R 15.00 15.00 14.00 14.00 13.00 13.00 0.00
faciliry Mainteitiix;e 0.00 21.75 20.83 18.83 19.83 1.00
Ritik Maitigement IAO 1.00 0.40 0.60 0.67 0.67 0.00
'rotei F'rr:'s 242.97 246.22 250.2R 251.63 248.56 242.05 252.74 10.69
Positions
Increased
1992 1993 1994 1995 1996 1997 1998 Decreased
Scasonal and Part "T'une FTE's Onl,y
Town(lllicials 0.65 0.70 0.70 0.48 0.4R 0.00 0.00 0.00
Administrative Services 1.13 0.96 096 0.56 0.42 0.82 0.82 OAO
Ccnunwiuty Devclopment 0.50 - 0.48 0.48 0.48 OAR 0.00
Fire 0.50
Po11Ce 4.60 4.60 4.60 4.60 2.50 3.94 3.36 (0.58)
Library 0.63 0.78 0.78 1.61 1.61 1.18 0.93 (0.25)
Public Works\ Transponatiun\ Fleet
Maintenarn:e\Faciliry Mainteiraixe 40.90 40.51 44.07 37.82 33.57 33.63 32.40 (1.23)
Total Seasunal / Part'Cime FTE's 48.41 47.55 51.61 45.55 39.06 40.05 37.99 206
Pf:RSUM98.WK4 5
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TOWN OF VAIL
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1998 BUDGET
SUMMARY OF CHANCES IN PERSONNE[.
COMPARISON OF 1998 BUDGETED AND REVISED BUDGETED POSITIONS
Increase
Dcparunent (Decrease) Reasoa far Change :
Position " FTE .
Policc
- Studcnt Proeram 2(u; 570 hours 11.54 Proeram was added in 1997 '
Seasonal CSO's (0.64 Reduced to pay for CEO (see next line)
Cexlc Enfi~rcement OtTicer L00 dded in 1997 to deal with otTcer tumover
Sergeant (1.00 Replaced with a peace ofticer (see next line)
Pcacc OtTcer I.1)0
Paacc Otlicer (1.1)0 Reduced to make rcxnn for clrug detective not iunded
Se;ascmal 8c F'ull Time Transcripticmist ( I.48 Repiaced hy two records specialists ( see next line)
? Rcccirds Specialist 1.50
Six nis atclicrs & Su crvisor 6.00 dd to provide down valley dispatch services
Total Police 5.92
Public Works
Seasonal [{eavy Lyuipment Operatcirs 0.92 Inlierited roads /Roundabout Mtce
Comven Two Seasonal Park Supervitiors to Year Around I.(ll) iexe positions will landscpape in die swruner and
Ccimert Twci Seasonal Park Mtce Worker II's to Year Around I.00 hand shovel snow in the winter.
Two Mice Worker I['s 2.00 To deal with increased surruner & winter work load
Scasanal Mtce Worker I(Snow) (1.21 o fund full tune positions in parks
Tcxal Public Works 3.71
Transportation
Rcplace Siuruner Seasonal Drivers with Year Around Employces 0.06 o dcal with tlie FLSA 45 day ntle
( In ihe swnmer fhey will drive a hus and in the winter wark as
hcxnli auendents at tho parking stnicture.)
Facilitv Main[enance -
C:ustcxlian - 1,00 o keep up with service demands
otal increase in FI'E's 10.69
PI:RCl t9R.W K3 6 10/06/97
CENERAt. FUND - Ten year Financial Projection
Proje'cted Projected Projectrd Projected Projected Projected Projected Projected Projectad Acerage
1998 1999 2000 2001 2002 2003 2004 3005 2006. 2007 Incrcase
ftF.VENUE BudRet Budget Budget Budgrt Budget Budget Budget BudQet Budeet Budget (Decreast)
Taxes 13,129.253 13.608A61 14,070.699 1-1.549,387 15.044.687 15,557.183 16.087.484 16.636? I6 17?04.027 17.791.591 3.95"a
Conswction I ees 550.000 550A00. 450A00 450,000 450.000 450.000 450.000 . 450A00 450.000 450A00 -3.02%
Licenses & Pennits 64.560 66.640 67,561 68,499 69.450 70.417 71.399 73,396 73.409 74.437 1.70"0
Intereovernmental 1.478.438 1.518.418 1,580.364 1.634.351 1.690.457 1.74R.765 1.809.356 1.873.319 1.937.744 2A05.726 3.96°,0
Charecs tix Sen ices 613.394 636360 ' 659.880 68-1.343 709,783 736?40 763.755 793.372 822.133 853.094 4.340o
Fines & Purl'ens 349.168 256?98 363.650 271.228 279.042 287.101 295.409 303.979 312.816 331.930 3?4"•0
Interzst Income & Other Revrnuas 388.221 416.550 432233 443.655 45 1.799 453,977 448?91 433.760 409.330 367.331 -0.60%
TnTAI. REN'ENUE 16.473.034 17.062 337 17.524386 18.100A63 18,695?17 19,303.683 19.925.695 30.561.042 21.209.449 21.864.098 4.09°0
Percrnt Increase 4.36% 3.580-0' 3.71`!n 3?9"•. 3?9% 3?5% 3.23% 3.19°'0 3.15"'0 3.09".0
EXPENllI"fURES
Salarirs 7.543.631 7.844.3?6 8,158.099 8.484.433 8.833.800 9.176.753 9.543.822 9.925.575 10,323.598 10.735.503 4.700,0
Qenetits 3.408,962 3.553,500 2.706.710 2.869.112 3.041?59 3.333.735 3.417,159 3.632.188 3.839.519 4.069.891 7.661,0
Salary Rccharge
Treasurers Pees . 39,733 41.322 . 43,975 44,694 46,482 48.341 50.275 52,286 54.377 56,552 4J0°%
InsurancePrcmiums 398,378 414,313 430.886 448.121 466A46 484.688 504.075 534?38 545?08 567.016 4J0°.%
Contributions & Special Events 846.909 863,847 769,124 669.507 682.897 696,555 710,486 724.695 739.189 753.973 -1.32%
All Other Oprrating Gxpznses 2,402.213 2.498.302 2,598?34 3,702.163 3.810.249 3.932.659 3.039.566 3.161.148 3?87.594 3.419.098 4.7010
f)ne Time fixpendiwres 153,556 •
Cuntingency 100.000 100.000 100,000 100,000 100.000 100.000 100.000 100,000 100.000 100,000 0.00%
Fenunntl Savines
Transfer to I lousing PunJ 30,000 30.000 30.000 30,000 30,000 30,000 30.000 30A00 30,000 30.000 0.00°0
fleavy Equipinent Charees Optrating 1.123,877 1,156.637 1,205,726 1?56.950 1.310,405 1366,193 1.424.419 1,485.192 1.548.629 1.614.848 4.870,6
Ileary [yuipimnt Chargrs Replace 342?71 342.271 343?71 342.271 343.371 342.371 342?71 342?71 343.371 342?71 0.00%
Faciliry Maint 852370 876.834 916.535 958,166 1,001.827 1A47.623 1.095.665 1,146.069 1.198.962 1?54,473 5?4°o
Reserve 1'or Police Dispatch 47,121 49,006 50.966 53.005 55,125 57330 59.623 62,008 64.488 67,068 4.70°/0
TOTA1. F.XPENDCTURES 16,287.011 16.770358 17,351.526 17.958,413 18.710,361 19,496.146 30.317,360 21.175.673 23.073.837 23A10.693 4:59°%
Percent [ncrease w/a One Time Expenses -6.910,,6 3.97°io 3.47°i6 3.501% 4.191% 4?00,,0 4? 1% 4?3% 4?4"% 4?5%
SURP1.l.'S/(UEFIC11"1) IR6.033 291.969 172.860 143.050 (15,144) (192.463) (391.666) (614.6301 (863.388) ( 1.146.594)
ENDIhG FUND BALAYCE 5,019,646 5,311,615 5,484,475 5,626.525 5,61 1,381 5,418,918 5,027,252 4,412,622 3,549,235 2,402,641
Minimum Fund Balance 1,647,303 1,706,233 1,752,439 1,810,046 1,869,522 1,930,368 1,992,569 2,056,104 2,120,945 2,186,410
Difference Aetnal - Minimum FB 3,372,342 3,605,382 3,732,036 3,816,478 3,741,859 3,488,549 3,034,682 2,356,918 1,428,290 216,231
10FP08.WK4 7
\
RF.AL ESTATE TRANSFER TAX FI1'iYD (RETI)
SUMiNIARY OF REVENUE AND EXPENDITURES 1997-1998
1997 Budget
Revised 1998
KN:'I"1'Revenuc:
Rcal I:statc T'ransfcr Tax 2,000,000 1,700.000
Golf Cuurse Leasc 98,362 102,296
. Lottery Revenue 14,306 14,592
' 6iterest [ncnmc & Other 40,000 40,000
Cirant Revenue 250,000
- Land Sales 0 `
- Rrcrcation Amenitv Fee 130,000 130,000
- 'rotal RF,1'7' Revenue 2,532,668 1,986,R88
RF.'i'T Expenditures: '
Annual Ntaintenance
Rec Path Maintenance 108,150 113,558
Aspen I.ane Landscape Imp
Trees tiir Vail 10,000 10,000
Park Maintenance 165,094 173,349
Subrotal Vlaintenance 283.244 296,906
Recreation Path/Trail Development
Dowd Junction Path 466,500
Ford Park [3ike Path 669,100
West Vail Bike Path 319,042
Lionshead Access Path
S. Fromtage Road Path
Vail Das Schone Bike Path 204,000
Library Path
West Vail Rowidabout Path 210,000
Nonh Trail 164,000 101,800
South Trail
2 Kiosks 3t Ma s I] 600
Subtotal Pathwavs 2,028,642 113,400
Nark Capital Vlaintenance
Dowd Junction I.and Lnp 4,200
- Plavguund Satety lmprovemcnts. 50,000
Big I lorn 6nprovemeilts - 122,000
, Irrigation Control 15,000 ~
Park Development
Park Master Planning Process 50,000
Park Desipi - Park To Be Determined 75,000
F ord Park Projects:
Ford Park Management Plan 4,000
Fcud Park hnprovements 20,000
Permanent Power Source 36,000
Frontage Road Improvements 88,000
Manur Vail Bridge 162,000
Gd Center Stairway 7,200
Alpine ('rarden Pledge 10,000
Proposed Park Projects:
nonovan Park Master Plaii & Design
Dowd Junction Park
Rutlehr Creck Park Lxpansion
VVcst Vail Pocket Park
SuUtotal Park Improvements 150.200 493,200
RGTC'II'R. WK4 8 10/07/97
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REAL ESTATE TRAIYSFER TAX FITiVU (RET7)
° SUMNtARY OF REVENUE AND EXPF,tiDITURES
1997-1998
1997 Budget
Revised 1998
Open Lands •
Pru crt Ac uisitirni 35,000 75 000
Subtotal()pen Lands 35,000 75,000
Prolect Mana,ement 44,500 46,000
' Debt Service & Misc .
' Golf Cuurse Note 340,432 340,432
Debt Service on Open Lands Prch 1,000,000 1,000,000
Miscellancous 500 500
Transter to CIP Note Pa ble
Subtntal Uebt Service & Misc 1,340,932 1,340,932
Total 3,882,518 2,365,438
Revenue Over (Under) Expenditures (1,349,850) (378,550)
Beginning Fund Balance 1,731,648 381,798
Ending Fund Balance 381,798 3,248
RETC II'8. WK4 9 10l07/97
~
CAPI7'AL PRO.IECI'S FUND
SUMMARY OF REVFNUF. AND EXPENDITURES i
tQQ7-znoz
1997 1998 1999 2000 2001 2002
Revenue:
tialeti Tar 6.5R9.379 6,643.000 6,90R.730 7.150,525 7,400,794 7,659.R31
tiharcJ Prniect C'osts 80.000 300.000
RI'.Tf Loan Payment 1.000.000 1.000.000
(;r.lnt - Vail Cummons InGastruc[ure 325.000
Vail Communs Cumm Leasc 41.500 50.000 50.000 55.000 60,000 60.000
,
Fedcral grants - Busses 0 1.000.000
Transtcr from other Funds 0 220.000 - ,
' Intercst Incumc & Other 200.000 100.000 100.000 100.000 100.000 -100.000
~ Total Revenuc 8.134.879 9.013.000 7.058.730 7.305.535 7.560.794 8.119.821
Eytiipmcnt Purchascs
Firc Truck Replacement 377.000
Firc Truck AJJition 377.055
fire Truck Rehuild 100.000
Nrw Capital I leavy Equipment 110.500 85.000
Repower Buses 90.000 47.000 66.000 52.000 152.000
Replace 13uses 62.000 3.124.314 2.020.000 1.521.000
Cumputer Replacement 600.000
M•rintcnance
Rcconstruct Muni 13uilding Parking 50.000
Street I-urniturc Replacement 10.000 I0A00 10.000
f3us Shelter Replacement Program 15.000 15.000 15.000 20.000 20.000
Capital Street Maintenance 33R.000 450.000 375.000 200.000 1.133.000 976.000
Facility Capital 106A00 146.000 13R.000 139.000 142.000 132.000
Strcet Keconstruction
GoU'Course I0.596
Matterhorn
Lwnsndcr Area 50.000 3.019.000
Vail Vallev Drive 2.359.000
f•,ast Vail - Rridee Rd
I-:ast Vail - Meadow Lane
Glcn Lwm
Streetsc•rpe Projects -
- Seihen Circle 95.000 523.000
AIRP Seihen Circle 20.000
nahson/Lihrary Pla7a -Chute 49.441
1999 Championship Enhancements 100.000
Slifer Plaza - f;ast Meadow Dr 480,000
Check Point Charlie - 250.000
Hcat TRC Stairs & Upper Plaza I?79.125
Villaee Overlavs 90.000
W Drive ( Cost Share w/ VA) 350.000
Buildings Sc Improvements
Town Shop Improvements 716.988 2.100.000 1,725.000
PW I3uilJine Remodel 644.000 485.000
Rzniivanon of the Transpurtation Center 118.991
Vail Fire Station 1.430.000
Pnlice Department Space Expansion 10.446
Bridge Cnnstruction
Pulis 13ridee 22.153
Continued
SC[ PR . W Ka 10 I0l06/97
I
r
CAPITAL PROIECTS FUND
~ SUMMARY ()F REVF.NUE AND F,XPENDITURF,S
1 9 9 7-211112
1"7 i"s 19" znoo 2001 2002
Othcr Imprnvcments
ADA Compliance 25.000 35.000 25.000 25.000 25.000 25.000
tiireet Lieht Improvement Pmgram 40.000 40.000 40A00 40.000 40.000 40.000 -
Drainage Improvements . 110.000 121.000 164.000 140A00 147,000 _
Fiher Opeic Connection 15.000 15.000 15,000 15.000
Chnstmas Lights 30.000 40.000
Vail C'ommons Grant (Pass Thru) 325.000
f Iclipad Impmvcments 6.600
InterchanRe Improvements
West Vail Interchange 5.500.000
Vail Coitunons Road Improvcments 400A00
Main Vad Interchange Improvements 42?99
Master Planning
Lnading & Delivcry Study 25.000
Pire Staciun Studv 14.000
TOTAL O(~ Tf{G ABOVEi PROJECTS 9.931.904 6.354.439 5?47,000 2.905.055 6,546.000 4 571 000
Transfcr to Parkmg - Deticit 388.746 468,804 398.173 427?40
Translcr to llousine Fund 1.353.573 300.000 300.000 300.000 300,000 300.000
Translcr for Deht 3ervice 1.313?27 1.463.347 1.571.684 3.073.905 3,171.611 2.166.622
Total E-xoenditures 12,588.704 8.116,686 7.507.430 5.647.764 9.415,784 7.464.862
Revenue l)ver ( Under) Expenditures (4.453.825) 896.314 (448.710) 1.657.761 (1.854.990) 654.959
Beginning Fund Balance 4.556.536 103.711 999.025 550.315 2?08.076 353.086
Ending Fnnd Balance 102.711 999.025 550,315 2,208 076 353,086 1(X)8 045
5CIPR.VVK4 I I 10/06/97
General Fund
Actual Versus Minimum Fund Balance
s
- -
5 -
4
~
3
.
O ~
0 . .
..O .
O ~
0 . 0 .
. .
4
4.......
1
1998 1999 2000 2001 2002 2003 2004 2005 2006 2007
Year
ACTUAL p MINIMUM
10FP08.WK4 12
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MINUTES
VAIL TOWN COUNCIL MEETING
September 2, 1997
7:30 P.M.
A regular meeting of the Vail Town Council was held on Tuesday, September 2, 1997, in the
Council Chambeis of the Vail Municipal Building. The meeting was called to order at
approximately 7:30 P.M.
_ MEMI3ERS PRESENT: Robeirt W. Armour, Mayor Sybill Navas, Mayor Pro-tem
Kevin Foley
Rob Ford
Michael Jewett
Ludwig Kurz
MEMBERS ABSENT: Paul Jobnston
TOWN OFFICIALS PRESENT: Bob McLaurin, Town Manager
Pam Brandmeyer, Assistant Town Manager
Tom Moorhead, Town Attorney
Thc first item on the agenda was Citizen Participation.
As there was none, the Council moved to the second item on the agenda, that being
Proclamation #3; Series of 1997, recognizing the Achievements of Mike Kloser, local bicyclist
and winner of numerous awards for his bicycle i•acing including World Cross Country Champion,
World Downhill Champion Silver Medalist, twice World Cub 2nd Overall and named as one of
the top 10 racers of all time, as well as being selected to represent the athletes on the International
, ,Mountain Biking Commission. Mike also worked with Vail Associates to develop mountain
biking pt•ograms.and trails in 'the Vail and Beaver Creek mountains. Mike has recently retired
fi-om the mountain bike racing circuit after 12 yeacs of racing. Councilmember Sybill Navas rnade
a motion to approve Proclamation No. 3, Series of 1997, and Rob Ford seconded the motion. A
vote was taken and the motion passed unanimously. Mike addressed the Council, thanking them
for the recognition and also thanked his wife and family for their support over the years.
The third item of the agenda was Ordinance No. 16, Series of 1997, an ordinance Amending the
Charter of the Town of Vail, to change the designated Town of Vail regular election date and to
allow notification of the Sufficiency of Initiative or Referendum Petitions to be sent to the
petitioner's committee by Registered Mail. Tom Moorhead, Town Attorney, presented the
ocdinance to the T'own Council, stating this ordinance would amend the Charter to change Vail's
i-egular municipal election date from the third Tuesday in November during odd numbered years
to the first Tuesday during odd numbered year. The change would coincide with the Eagie
County coordinated elections. It would also allow the use of cei-tified mail as opposed to
registered mail for notification as outlined in the Charter. Mayor Armour stated this mail-in baliot
would help simplify the election process, reduce confusion, save money and improve vote turn-
out. After some discussion, Councilmember Foley made a motion to approve Ordinance No. 16,
Series of 1997, on first reading and Councilmember Kurz seconded the motion. Councilmember
Jewett asked if a regular election could be held by mail-in ballots. Assistant Town Manager Pam
I3randmeyer stated that the plan at this time was for odd-numbered years only, unless this is
changed by the Clerk and Recorder's Office in Eagle County. The yuestion was also raised
whether if this election date were approved by voters, if the Council would retain the option to
hold an at-the-polls election. Assistant Town Manager Pam Brandmeyer stated she would
research this. (See attached letter). Councilmember Navas asked if the Town of Vail could
choose to have a walk-in election in Vail. Assistant Town Manager Brandmeyer stated she did
know the answer to this question, but would investigate it and get back to Councilmember Navas.
A votc was taken and the motion passed unanimously and ordered published in full on first
reading.
The fourth item on the agenda was the reading of Resolution No. 16, Series of 1997, a resolution
adopting an Intergovernmental Agreement between the Eagle County School District RESOJ and
the Town of Vail to secure seasonal housing for the benefit of employees. Tom Moorhead
presented the ordinance to the Town Council, stating the agreement allows the town and the
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1
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housing at Timber Ridge and Lake Creek, along with other complexes. Councilmember Sybill
Navas questioned why an agreement needed to be made with the school district. Larry Grafel,
Public Works Director, stated that working in conjunction with the school district offered a
double advantage in securing housing, as well as offered more flexibility to the recuitment
pi•ogram.. Councilmember Kurz asked if other properties became available would they be able to
participate in the program, to which Town Attomey Tom Moorhead answered this agreement in
no way precluded the addition of other properties. Attorney Moorhead also stated the Town of
Vail and the school district would independently determine the terms and conditions by which
these units would be offered to employees and they would be independently responsible for any . costs incun•ed in providing housing to their individual employees. Councilmember Jewett
recommended the possibility of a discount for obtaining a master lease, but was advised that
property ownert were not interestcd in being tied to a master lease and would like the flexibiliry of
individual leases with seasonal employees. After further discussion, Councilmember Navas made a
motion to approve Resolution No. 16, Sei7es of 1997, and Rob Ford seconded the motion. A
vote was taken and the motion passed unanimously.
The fifth item on the agenda was the Town Manager's Report. Town Manager Bob McLaui-in
stated he had no additional comments to the report, but would be happy to answer any questions.
As there was no further business, a motion was made by Rob Ford to adjourn the meeting and a
second was made by Kevin Foley. A vote was taken and passed unanimously and the meeting
was adjou?•ned at 8:05 P.M.
Respectfully submitted,
Robert W. Armour, Mayor
ATTEST: Lori Aker, Acting Town Clerk
Minuie.c prepured hr Marr A. Casrer
,
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TOW
4VAIL
N Office of the Town Manager OR 1
75 South Frontage Road CHAMRIONSHIPS
Vai[, Colorado 81657
970-479-2105/Fax 970-479-2157 MEMORANDUM
TM
TO: Vail Town Council FROIVI: Pamela A. Brandmeyedt
- DATE: September 4, 1997
RE: Coordinated Election
As a follow-up to your question about our requirement to coordinate our election with the County
should we change our election date, we have been advised by Saza Fisher that we do not. Therefore,
it would be possible for the Council to make a timely decision prior to our regular municipal election
date to either coordinate with the County or to hold our own at-the-polls election which the Town
would then oversee.
Sara also stated mail ballots produce a better tumout that an at-the-polls election. If you would like
Sara to speak at a Council meeting in regazd to coordinated versus at-the-polls elections, she would
be happy to do so.
PAB/aw
xc: Bob McLaurin
Suzanne Silverthom Tom Moorhead
Lori Aker /
Mary Caster
` ? kr;•r •YCcra, rAreR
Ir
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1
MINUTES
VAIL TOWN COUNCIL MEETING
TUESDAY, SEPTEMBER 16, 1997
7:30 P.M.
A regular meeting of the Vail Town Council was held on Tuesday, September 16, 1997, in thc
Council Chambers of the Vail Municipal Building. The meeting was called to order at
. approximately 7:30 P.M.
MEMBERS PRESENT: Bob Armour, Mayor -
Sybill Navas, Mayor Pro-tem
Rob Ford
Michael Jewett
Kevin Foley
MEMBERS ABSENT: Paul Johnston
Ludwig Kurz
TOWN OFFICIALS PRESENT: Pam Brandmeyer, Assistant Town Manager
Tom Moorhead, Town Attomey
First item on the agenda was Citizen Participation. Eileen Gonnors addressed the Councii
regarding the letter she submitted to the Town and Vail Associates expressing her discontent with
, Vail's envi?•onmental health issues in the Town. She stated her concerns have gone unanswered
for four yeai;s and felt it was necessaty to air her views over the Internet. She felt Vail had tried
to get by with low level environmental actions-refusing to change cleaning chemical products,
use of papcr products, etc. The proposed Categoiy III was also an issue, stating the Town cou(d
not consider itself environmentally sensitive by allowing this to happen. Ms. Connors stated her
Websitc wQUld statc what the town has not done for 4 years. Copies of Ms: Connors letter have
bcen sent to thc loca[ papers as well as the media.
The second item on the agenda was the consent agenda approving the Minutes fi•om the August 5
and 19, 1997, Council mcetings. Councilmember Navas made a motion to approve the minutes
with an addition to the August 19, 1997, minutes and Councilmember Jewett seconded the
motion. A vote was taken and thc motion passed unanimousiy.
The third item on the agenda was an oveiview of the Vail Youth Award recipients' trip to Mt.
Buller, Australia. Assistant Town Manager, Pam Brandmeyer, introduced Alissa Ferri and Chad
Scwell, winners of the award, to the Council. Chad and Alissa gave overviews of their trip,
stating they both felt it was an outstanding experience and they had made some life-iong
fi•iendships and had improved theic leadership skills and independency. Mayor Armour thanked
Chad and Alissa for coming in and congratulated them again on their award.
The fourth item on the agenda was the Public Parking Hearing. Larry Grafel, Public Works
Director, addressed the Council, giving an ovetview of the i-ecommended rates, strategy and
policies. Grafel stated this was not a decision making night - only information gathering. Some
of the options being looked at were retention of the 90 minute free parking program, a reduction
of the cost to park for 90 minutes to 2 hours (from $3 to $2); an increase in hourly parking rates
beginning at the 2 hour mark; retention of the Park Free After Three program; continuation of the
gold card, bluc pass and dcbit cards; retention of Ford Park as a"free" lot; and consideration of
usc of the soccer field as a valet parking lot. Much discussion followed regarding the structure of
parking fees. The Council expressed interest in'looking at a flat rate proposed by Stan Cope, a
member of the Town of Vail-Vail Associates Community Task Force. His proposal included a fee
of $2 for up to 3 how•s; $5 for 3 to 5 hours; $K for 5 to 7 hours, $11 for 8 to 1 l hours, and $14
for 11 or morc hours. Mike Rosc, Transportation Dircctor, gave breakdowns of pai-king fees
collected for the 1996-1997 parking scason. Chiis Anderson, Finance and Budget Manager, reviewed parking pass fees and procedures for the two parking structures. Councilmember Jewett I'
made a motion to run the numbers for the period of time the Free After Three program was i?
effect, to compare the numbers to the fees proposed to Cope's configuration. Councilmember
t
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Navas seconded the motion. A vote was taken and the motion passed 4-1, Mayor Armour voting
against, stating that he fclt Stan Cope's numbecs were close enough for a comparison. Blue
passes, gold passes and debit card rates were recommended to stay the same as last year, with
restrictions on the Village parking stiucture, as well as setting limits on purchases. Refunds would be can•ied over to the following season. Ron Riley, local restauranteur, expressed his
. support of the soccer field being used for valet parking, as well as supporting the charge of $1 per
_ day for summer parking. Riley felt the Free After Three program bad definitely helped keep _
people in the village this past winter and encouraged implementing it again this season. Debra _
Wairen, Mountain Valet, stated she presently ran a valet service out of Beaver Creek and was
interested in the soccer field being designated for valet parking. Joe Macy, representing Vail
Associates, voiced his concern rcgarding the closure of the soccer field to employee parking, as
this was one of the major reasons employees are going down valley. Mayor Armour inquired
about excess revenues collected from the parking stiucture being applied to the debt service.
Steve Thompson, Finance Director, stated these funds would go into the fund balance. Summer
parking charges were discus5ed. Councilmember Michael Jewett stated his disapproval of prior
councils' payment stiucture for the parking sti-ucture, keeping the payments low duting their term
of office, having the payments escalate after their tetm had expired. There was discussion
regarding security in stiuctures, lighting, hostess program, carpooling, ticketing for taking up
more than one space. Lany Grafel stated his department would like a decision from the Town
Council regarding parking rates at next week's meeting.
The fifth item on the agenda was the first reading of Ordinance 17, Series of 1997, an ordinance
amending section 10.08.130 Town Attorney, Tom Moorhead, presented the ordinance to
Council, stating there were two new violations being added to the code, those being one for
parking illegally in the Village core and Lionshead, which provides a reasonable basis for a penalty
assessment higher than the $16 charged. Moorhead stated that parking was being done in a
manncr that interfered with street maintenance and snow removal. He felt that there was
reasonable justification for higher rates. Moorhead stated that the Town Manager and/or Chief of
Police had the authocity to declare an emergency and allow parking on the street where not
primarily allowed. In thc past, decisions had been made but no there was no justification in the
town codc. This ordinance would gfve that authority. Chief of Police Greg Mon-ison and
Municipal Judge Buck Allen were present to answer any questions. Councilmember Navas
questioned Tom Moorhead on the possibility of ticketing cars in the parking structure that took
up two places. Moorhead stated it was veiy difficult to detetmine who started the cycle of
improperly utilizing the markers to know to whom to issue the ticket. Judge Allen stated as
winter went on, more dirt and debris appears on the floor of the structure, making it difficult to
sce the markings. Navas thcn made a motion to approve Ordinance No. 17, Seiies of 1997, on
fii-st reading. The motion was seconded by Councilmember Jewett and the motion passed
unanimously, 5-0. The ordinance was ordered published in full on first reading.
The sixth item on the agenda was the second reading of Ordinance 16, 1997, an ordinance
amending the Chai-ter of the Town of Vail, changing the designated Town of Vail regular
municipal elcction date and allowing notification of the sufficiency of initiative or referendum
petitions to be sent to the petitioner's committee by ceirtified maiL Tom Moorhead presented the
Ordinance to the Council, stating that this would coordinate with county elections, remove
confusion over dates, changing Vail's regular municipal election date from the third Tuesday in
November during odd numbered years to the first Tuesday in November during odd numbered
years. The change would coincide with Eagle County coordinated elections. The second issue
would allow for the use of certified mail in place of registered mail for notification as outlined in
the charter. Town Attorney stated that an additional sentence be added to the ordinance, allowing
the Town Council to determine whether an election be held with the Eagle County coordinated
election or as the Town of Vail's own at-the-polls election. Councilmember Jewitt made a motion
to approve Ordinance No. 16, Seiies of 1997, on second reading, with the inclusion of the
sentence regarding the determination of Vail's election location. Councilmember Rob Ford
seconded thc motion. A vote was taken and the motion passed unanimously 5-0. Assistant
Town Manager Brandmeyer stated that Pro-con statements ?-egarding the two charter questions
were due in the Town Glerk's office prior to October 3, 1997, for this year's municipal election.
The seventh item on the agenda was an appeal to Town Council denying the Frederick driveway
grade variancc. Gcorge Ruther, Town planner, presented the appeal to Gouncil, giving the
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background infoimation in the request for the appeaL Ruther stated the Town of Vail Public
Works Dcpairtment had approved an unheated driveway grade of R%, after a site plan and
topographic survey had been submitted by the applicant and a site visit to the applicant's property
had been made. After an inspection of the finished driveway grade was completed by Public
Works in Augutt, the inspection concluded that the finished driveway grade was deteimined to
havic exceeded the allowed maximum grade of 12%, by 5.8'%. This was believed to be due to the
applicant choosing to rcduce the depth of the excavation for the garage.
_ The applicant, Dan Fredeiick, appeared before the Planning and Environmental Commission on '
September K, 1997, requesting a driveway variance for his residence. The request was denied by ..thc Planning and Environmental C'ommission, stating the granting of the variance would result in a
gi•ant of special privilege and would be detrimental to thc public bealth, safety and welfare of the
community. George Ruther stated the staff s recommendation was to uphold the PEC decision.
George Ruther stated that Don Eaton, a neighbor across the street fi-om the Frederick residence,
called and stated that he supported the variance, stating that Dan had done a good job of
constructing his home. The applicant, Dan Frederick, addressed the Council, stating that a lot of
things had happened during his construction and apologized for this problem. He stated that
many factors wcre involved and he now realized he should have sought town approval before
constructing the driveway. Frederick stated he knew the driveway was not according to his
oi7ginally approved plans. Discussion followed regarding the extent of the grading of the
driveway. Councilmember Rob Ford made a motion to uphold the decision ofthe Planning and
Environmental Commission decision denying the Frederick driveway grade variance request and
Kcvin Foley tieconded the motion. Town Attorney Moorhead asked if the motion was to include
the staff recommendation as set forth in page 3 section 6 of the staff inemorandum to the Town
Council. Councilmember Ford agreed, and restated his motion incoiporating the proposed
findings. Councilmember Navas asked the applicant if he had ceceived two variances for that
properry in the past, one in relation to GRFA and one pertaining to setback. The applicant
indicated that he had. Councilmember Navas then stated this was a dangerous situation and she
did not see where the applicant should be given any further consideration. Councilmember Foley
- stated that he agrzed with Councilmember Navas, also stating that he felt the applicant should
have tried to alleviate this problem carly on in the process. A vote was taken on the motion and
the vote was unanimous, 5-0, to uphold the Planning and Environmental Commission's decision
denying the variance request. The eighth item on the agcnda was the Town Manager Report - a comment was made by
Council that they were glad to see the popcorn leases resolved.
AS therc was no further business, Councilmember Rob Ford made a motion to adjourn.
Councilmember Michael Jewett seconded the motion. A vote was taken and the motion passed
unanimously.
Mayor Aimour reminded Council of Octobeifest and Vail Tomorrow events over the weekend.
Mceting adjourned at 9:55 p.m.
Respectfully submitted,
Robert W. Aimour
Mayor
Attcst:
Maiy A. Catter, Deputy Town Clerk
ORDINANCE NO. 17
Series of 1997
AN ORDINANCE TO AMEND SECTION 10.08.010, PARKING TO OBSTRUCT TRAFFIC,
AND TO ENACT SECTION 10.08.130, PARKING EMERGENCY, OF THE MCTNICIPAL CODE
OF THE TOWN OF VAIL, COLORADO.
WHEREAS, the Town of Vail Code presently provides for various traffic violations when any person shall pazk illegally; and
WHEREAS, the Town Council finds that it is necessary to delineate additional
circumstances which are considered more serious parking violations when such parking
violations occur in the Commercial I and Commercial II zone districts and occur in such a
manner to cause disruption of street maintenance including the plowing of snow; and
WHEREAS, this would provide a reasonable basis for a higher penalty assessment for
these more serious parking violations; and
WHEREAS, under certain conditions it is appropriate and beneficial to allow on street
parking.
. NOW, THEREFORE, BE IT ORDAINED BY THE TOWN COUNCIL OF THE TOWN
OF -VAIL, COLORADO, AS FOLLOWS:
1. Section 10.08.010 shall be amended to add the following subsections:
B. No person shall pazk any vehicle upon a street or at any other place within
Commercial Core I and Commercial Core II of this municipality as such areas are
depicted on a map maintained in the office of the Town Clerk at any place where
official signs prohibit or regulate pazking or stopping.
C. No person shall park any vehicle upon a street or at any other place within
this municipality in such a manner or under such conditions as to cause interference
of proper street or highway maintenance including the removal of snow at a time that
such maintenance is actually underway.
2. Section 10.08.130, Pazking Emergency shall be enacted as follows:
The Town Manager, the Chief of Police, or their designee has the authority to declare
a parking emergency and thereby suspend the prohibition of on-street parking in
designated areas.
3. The Town Council hereby finds, determines and declares that this ordinance is
necessary and proper for the health, safety and welfaze of the Town of Vail and the inhabitants
thereof.
4. The repeal or the repeal and reenactment of any provision of the Vail Municipal Code
_ as provided in this ordinance shall not affect any right which has accrued, any duty imposed, any
violation that occurred prior to the effective date hereof, any prosecution commenced, nor any other
action or proceeding as commenced under or by virtue of the provision repealed or repealed and
reenacted. The repeal of any provision hereby shall not revive any provision or any ordinance
previously repealed or superseded unless expressly stated herein.
5. All bylaws, orders, resolutions and ordinances, or parts thereof, inconsistent herewith
are repealed to the extent only of such inconsistency. This repealer shall not be construed to revise
any bylaw, order, resolution or ordinance, or part thereof; theretofore repealed.
INTRODUCED, READ ON FIRST READING, APPROVED AND ORDERED
PUBLISHED ONCE INFULL, this 16th day of September, 1997. A public hearing shall be held
hereon on the this 7th day of October, 1997 at the regular meeting of the Town Council of the Town
of Vail, Colorado, in the Municipal Building of the Town. ~ Robert W. Armour, Mayor
ATTEST:
Lori Aker, Acting Town Clerk
READ AND APPROVED ON SECOND READING AND ORDERED PUBLISHED
this 7th day of October, 1997.
Robert W. Armour, Mayor
ATTEST:
Lori Aker, Acting Town Clerk
Ordinanu No. 17, Series of 1997
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ORDINANCE NO. 18
Series of 1997
AN ORDINANCE APPROVING THE GENERAL PLANNING DOCUMENT FOR THE 1999
WORLD ALPINE SKI CHAMPIONSHIPS, AND SETTING FORTH A SPECIAL REVIEW
PROCESS TO A_LLOW FOR STAFF APPROVALS FOR TEMPORARY SIGNS,
STRUCTURES, STREET DECOR, AND OTHER TEMPORARY IMPROVEMENTS FOR THE
WORLD ALPINE SKI CHAMPIONSHIPS OF 1999. .
WHEREAS, the Town of Vail shall be hosting the 1999 World Alpine Ski Championships
from January 31 st through February 14th, 1999; and
WHEREAS, said event is the major international ski competition in non-Olympic years;
and
WHEREAS, said event is a major undertaking re.quiring temporary structures, signs,
street decor, and other temporary improvements in order to be properly staged; and
WHEREAS, said event is determined to be of major importance to the Town for
economic, cultural, and social reasons; and
WHEREAS, in order to facilitate the preparation necessary for such an event, the Town
Council has determined that in the areas of temporary signs, structures, and street decor, it is
necessary to exempt the Vail Valley Foundation, which is the sponsoring organization of the
World Championships, from complying with all the Town's zoning, Design Review Board, and
sign code requirements, and in their stead to set forth a special process to handle such
temporary signs, structures, street decor, and other temporary improvements for the event.
NOW, THEREFORE, BE IT ORDAINED BY THE TOWN COUNCIL OF THE TOWN OF
VAIL, COLORADO:
Section 1
The Town Council hereby endorses the general planning document for the 1999 World Alpine
Ski Championships.
Section 2
It is understood that in order to facilitate the 1999 World Alpine Ski Championships, certain
temporary improvements shall be utilized by the Vail Valley Foundation, and that these
improvements shall include, but may not be limited to, the following:
A. Flags and banners
B. Temporary structures
C. Lighting
D. Snow and ice sculptures
E. Entertainment and hospitality
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F. Parades
G. Opening and awards ceremonies
H. Race finish stadium -
_ I. Opening ceremonies stadium
J. Food, trade, and festival centers , K. Media centers ' -
L. Temporary signs and transportation
In order to facilitate the construction of the temporary improvements set forth above
which are necessary for the conduct of the 1999 World Alpine Ski Championships, the following
process shall be substituted for the customary review process for zoning, design review, and
sign review as set froth in the Municipal Code of the Town of Vail.
A. All temporary signs, structures, and street decor, and other temporary
improvements necessary and desirable for the conduct of the 1999 World Alpine Ski
Championships shall be submitted to the Community Development Department for review a
reasonable time prior to their construction or placement within the Town.
_ B. The Town staff will review the requested structures, signs, or improvements in
cooperation with representatives of the Vail Valley Foundation. The Vail Valley Foundation and
-the Town sfaff shall work closely on an ongoing -basis to facilitate the approval process and to
implement the general planning document. If the temporary signs, structures, or other temporary
improvements meet the approval of the Town staff, they may be implemented by the Foundation.
C. If the Vail Valley Foundation and the Town staff disagree on the approval of any
temporary signs, structures, street decor, or other temporary improvements, a final decision shall
be made by the Town Manager, a representative of the Design Review Board, and a
representative of the Town Planning and Environmental Commission. If said three individuals
are unable to reach a decision or should they feel Town Council input is necessary, the issue
shall be presented to the Town Council for their review.
D. The Vail Valley Foundation or a Town of Vail staff representative shall report to
the Town Council on a monthly basis to update them on the planning process for the 1999
World Alpine Ski Championships at a regularly scheduled Town Council Work Session.
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Section 3
Nothing in this ordinance shall relieve the Vail Valley Foundation from the obligation to conform
with all Town building and construction codes, incfuding the Uniform Building Code, the Uniform
Fire Code, and the National Electric Code. Nothing herein shall be deemed to relieve the Vail
Valley Foundation from complying with any and all applicable ordinances, laws, and regulations
relating to life, health, and safety. The Vail Valley Foundation shall obtain all required permits
and be subject to all required building inspections for the construction of any temporary
structures.
Section 4
If any part, section, subsection, sentence, clause or phrase of this ordinance is for any reason
held to be invalid, such decision shall not effect the validity of the remaining portions of this
ordinance; and the Town Council hereby declares it would have passed this ordinance, and
each part, section, subsection, sentence, clause or phrase thereof, regardless of the fact that
any one or more parts, sections, subsections, sentences, clauses or phrases be declared
invalid.
Section 5.
The Town Council hereby finds, determines and dec{ares that this ordinance is necessary and
proper for the health, safety and welfare of the Town of Vail and the inhabitants thereof.
Section 6 _
The repeal or the repeal and enactment of any provision of the Municipal Code of the Town of
Vail as provided in this Ordinance shall not affect any right which has accrued, any duty
imposed, any violation that occurred prior to the effective date hereof, any prosecution
commenced, nor any other action or proceedings as commenced under or by virtue of the
provision repealed or repealed and reenacted. The repeal of any provision hereby shall not
revive any provision or any ordinance previously repealed or superseded unless expressly
stated herein.
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INTRODUCED, READ ON FIRST READING, APPROVED, AND ORDERED PUBLISHED
ONCE IN FULL, this 7th day of October, 1.997. A public hearing on this ordinance shall be held
at the regular meeting of the Town Council of the Town of Vail, Colorado, on the 21 st day of
October, 1997, in the Municipal Building of the Town.
Robert W. Armour, Mayor
ATTEST:
Lori Aker, Acting Town Clerk
INTRODUCED, READ, ADOPTED AND ENACTED ON SECOND READING AND ORDERED
PUBLISHED (IN FULL) (BY TITLE ONLY) THIS 21st DAY OF OCTOBER, 1997.
Robert W. Armour, Mayor
ATTEST:
Lori Aker, .Acting TDwn Clerk -
f:\ord97.18
Ordinance No. 1, Series of 1997 4
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„ ORDINANCE NO: 19
Series of 1997
AN ORDINANCE AMENDING SECTION 18.52.160B.(7) EXEMPTIONS, LJNDER OFF-
STREET PARKING AND LOADING, OF THE TOWN OF VAIL CODE.
WHEREAS, Section 18.52.106 of the Town of Vail Code currently provides for payment
of the parking pay-in-lieu fee over a period of five years; and . .
WHEREAS, it has come to the Town Council's attention, through the Town Manager,
that it would be appropriate to allow an extended period of time up to ten (10) years within which
this fee could be paid.
NOW, THEREFORE, BE IT ORDAINED BY THE TOWN COUNCIL OF THE TOWN
OF VAIL, COLORADO, AS FOLLOWS:
1. Section 18.52.160 B.(7). YY t uuo the aptiott f tLe - _1 parking r
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The owner or applicant has the opfion of paying,the total,parking fee at #helime of
building perrnit or&may apply to the Town Manager toMpaytlie total parking fee over
a period of years. The Town Manager, in his °discretion, cari permitpayment over a
ten.(10) year period oftirne, with the first payment_being:paid on or before the date
.
the building permit is, issued.. Nine (9) more annual payments will be due :to the
Town:on°the°anniversary=of the building permit. Interest of ten-percent (1:0°u) per
annum and penalties.for failure fo make timely paymenYs-shall be paid by the owner
or applicarit on the unpaid :balance. If the Town 1Vlanagerzgrees to permit:.the fee to
be paid over a period of time, the Town Manager sha11 require the owner, applicant
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and/or any other-individual with a vested interest;in the subject property, to provide
adequateYsecurity to_assure.timelypayment. Thaf=mayinclude, bu# isnot be limited
to, corporate guarantee; personal promissory notes`and guarantees, and.deeds of.trust
on the:"-subject or ofher real property. A promissory~ note will be required which
describes the total fee due; the schedule of payments;.the interest due~and.any other
security require& Promissory note forms are :available at tlie offices of.Community
Development~'as;approved by the. Town Manager:
3. The Town Council hereby finds, determines and declares that this ordinance is
necessary and proper for the health, safety and welfare of the Town of Vail and the inhabitants
thereof.
4. The repeal or the repeal and reenactment of any provision of the Vail Municipal Code
as provided in this ordinance shall not affect any right which has accrued, any duty imposed, any
' violation that occurred prior to the effective date hereof, any prosecution commenced, nor any other
action or proceeding as commenced under or by virtue of the provision repealed or repealed and
reenacted. The repeal of any provision hereby shall not revive any provision or any ordinance
previously repealed or superseded uriless expressly stated herein.
5. 5. All bylaws, orders, resolutions and ordinances, or parts thereof, inconsistent herewith
are repealed to the extent only of such inconsistency. This repealer shall not be construed to revise
any bylaw, order, resolution or ordinance, or part thereof, theretofore repealed.
INTRODUCED, READ ON FIRST READING, APPROVED AND ORDERED
PUBLISHED ONCE IN FULL, this 7th day of October, 1997. A public hearing shall be held hereon
on the this 21 st day of October, 1997 at the regular meeting of the Town Council of the Town of
Vail, Colorado, in the Municipal Building of the Town.
, Robert W. Armour, Mayor
ATTEST:
Lori Aker, Acting Town Clerk
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READ AND APPROVED ON SECOND READING AND ORDERED PUBLISHED in full
this 21 st day of October, 1997.
Robert W. Armour, Mayor
ATTEST: Lori Aker, Acting Town Clerk
Ordinance No. 19, Series of 1997
4VAILL
TOWN O•~ ~
Office of the Town Manager
.
75 South Frontage Road
Yail, Colorado 81657
.
970-479-2105/Fax 970-479-2157
TM
MEMORANDUM
TO: Vail Town Council
FROM: Robert W. McLaurin, Town Manager
DATE: October 3, 1997
SUBJECT: Town Manager's Report
West Vail Roundabout U12date
The contractor is making good progress in spite of some poor weather. The bridge deck and bridge
sidewalks have been poured and are in place. The contractor is working to prepare the north side
approach slab. This piece is scheduled to be poured October 6th. The north side is essentially
complete with paving scheduled for October Sth and 6th. The contractor is installing landscaping
and lighting on this side of the project. The south side of the bridge approach slab should be poured
October 13th.
EPA Grant
We received notification from the Environmental Protection Agency that we will be receiving a grant
to conduct a study on the effectiveness of the best management practices for water quality. The
amount of the grant is $80,000. This study will look specifically at the effect of riparian areas on
water quality and habitat. This information will be helpful in considering the need to change stream setback regulations. This will augment work that is currently jointly being completed by VA, the
Water District, TOV and USGS.
Loading and Deliver,v Update
We are actively working with Centennial Engineering on the loading and delivery issue and intend
to bring the Council a list of recommended infrastructure management improvements to coincide
with the start of the 1997-98 ski season. This will include recommendations on how to manage/ban
large trucks, reduce noise levels, improve delivery schedules, etc. In addition to the short term
management improvements, Centennial is also assisting in the technical analysis of a long term
solution. This work includes feasibility of a centralized loading and delivery facility for the
commercial cores, down valley storage partnership possibilities and advanced technology traclcing.
As always, we will contine to work with those who will be affected by this issue (merchants,
suppliers, property owners, guests, lodge owners, etc.) and will be communicating our progress
regularly throughout the months of October and November.
RECYCLED PAPER
- OCT. 3.1997 11:27AM VR PUBIIC RELATIONS N0.2454 P. 1/7
" 'TO: TOV xe; -r C
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~l~ i~+e Yail Resorts Develapment Company
MULY109121 I t- ,
FOR IMMEDIATE RELEASE
MEDIA CONTA,CTS:
ICnltcn6ere Cuatle Brewerv, Inc, -
Finn Knudsea - Frc3idcnt
303/619-1393
Vail ResOrts Developmcnt Companv
Bob Oiiva - i3irector of Retxil Properties
9701845-2570
Jim Thompson -President
9701845-2524
A Rolal Brewoub for Old Lionshead Goudola Terminal - Ail the Way from Bavarra
29 September 1997, VAIL, Colorado. Kaltenberg Castle Brewery, Inc. and Vail Resocts
Devetopment Company are pleased to announce an ngreement whereby the Kaltenberg Castle
Royal Bavarian Brewhouse will be created in rhe old Lionshead Gondola terminal building - a
sttategic location at the base of the internationally-acclaimed Vail Mountain in Colorado, USA.
The venture will draw technical support and brew beers under license from the Schlossbrauerei
Kaltenberg of Bavaria - a highly suecessful brewery company which produees traditional Royal
Bavarian Beers in Gezmany and licenses brewing in a number of other countries. This unique 12,000
square foot microbrewery and restaurant will be open for the 1997-98 ski season. '7'he Kaltenberg
Castle Royal Bavarian Brewhouse will be owned and operated by the Kaltenberg Castle Brewery,
Inc., a subsidiary of Kaltenberg Castle Brewery, GmbH of Bavaria.
Aceocding to Bob 01iva, Director of Retail Properties for VaiI Resorts Devetopment Comprtny
"As we looked at the redevelopment of this prime space in che Lionshead Gondola terminal, our
desiKe was to find a company capable of creating a unique and tantalizing food and entertainment
venue" He continued, "We are excited about teaming up With Kaltenberg Castle Brewery, Inc_
to continue the process af helping energize this area of'Vail."
Havaxia's Royal Traditioa of Brewing
Currently led by His Royal Highness Prince Luitpold of $avaria, the Schlossbraoerei
Kaltenberg's Royal tradition of brewing high-quality Bavarian beer goes back over 700 years.
f'rinCe Luitpolci's alcestors, the Wittelsbachs (the Bavarian Royal Faznily) ruled Bavaria from
1180 until 1918 (when Bavaria became part of the Gettitaan republic), first as Dukes and then
from 1606, as ICings. One of Prince Luitpold's ancestors, Duke Wilhelm IV, was responsible for
what is known as the Relhheitsgebot, or Beer Purity Law of 1516, on which the world renown of
the Bavarian beer is based (and which is still in force in Germany today). This law is considered
the world's first quality control sratute in the food and drink field - and by far the most important
for becr drinkers. The Reinheitsgebot states that becr should be made "only from hops, barley-
malt and water" end nothing else.
-more-
OCT. 3.1997 11:27AM UR PUBLIC RELATIONS N0,2454 P. 2/7
Roya[ Bavarian Brewhouse
29 September 1997
2-2-2
ln addition, in the yesr 1810, the Bavarian Royal Faznily created Okto6erfest - which started as a
public celebration of the wedding of young Crowta Prince Ludwig who later became King
Ludwig T. The origina! Oktoberfest was such a success that it was contunued by popular demand
every yeaz since and has developed into what is arguably the world's greatest, and most famous,
beer festival. According to Finn Knudsen, President of Kaltenbexg Castle Brewery, Inc., "With
these impeccable, as well as significant, credentials and reputation in the field of brewing beer,
we are delighted tltat Prince Luitpold, his brewmasters and staffwill be givintg technical support
and license to Kaltenberg Castle Drewery, Inc. and the Kaltenberg Castle Royal Bavarian
Brewhouse in Vail"
Award-Wianing Bavarian Beers
Tlttee award-winning Bavarian beers, ,Kallenberg Pils (a blond lager). Kdnig Ludwig Dunkel (a
dark lager), and Prinzregent Luitpold Weissbier (a top-fermented, malted wheat beer), will be
brewed on site, year-round. Seasonal, festival or lioliday beers will also be periodically brewed
and served. Brewing equipment and ingredients am being imported from Bavaria. A11 Royal
beers will be produced to exactly the same recipes and standards as in Bavaria accorditlg to
Reinheitsgebot and under the strict control of Prince Laitpold end his brewmasters.
in addition to producing approximately 7,500 barrels of beer per year, the Kaltenberg Castle
Royal Bavarian Brewhouse will also feature a 460-seat restaurant (consisting of both indoar and
outdoor seating) with an authentic Bavarian/Austrian menu. The ddcor wi11 be reminiscent of the
interior of the "Musieian's Hal]" in the most famous Baverian castle, Neuschwanstein. Beers
from the Kaltenberg Castle Royal Bavarian Brewhouse will also be featured in the on-mountain
cestaurants of Vail, iCeystone, Breckenridge and Beaver Creek.
"A great erea of strength for our Bavarian beers in Europe is in the Alpine cesorts of soutliem
Cermany and Austria," said Prince Luitpold. "ARer a day of skiing on Vai] Mountain, I fcei that
the fun atmosphere, delicious Bavarian food and traditional beecs offered at the Kahenberg
Castle Royal Bavarian Brewhouse will be popular with skiers and non-skiers alike. Just think of
it as being able to enjoy an authentic Oktoberfest in the Vait Valley - year- round!"
Visit the Vail web site at http://www.snow.com
Vail Resorts Development Company, js the rtal estate planning, development, constructian, retai! Ieasing and
management subsidiary of Vail Resvrts, Inc. in the Colorado resort commanities of Vail, Breckenridge,
Keystone, Beaver Creek, Bachelor Gulch end Arrowhead.
. OCT. 3.1997 11:28AM VR PUBLIC RELATIONS NQ,2454 P. 3/7
Kaltenberg Castle Royal Bavarian Brewhouse
Vail, Colorado USA
Uuestions & Answers
VVhat is Kaltenberg Castle Brewery, Inc.?
It is an independent company which is a subsidiary of Kaltenberg Castle Brewery, GmbH of
Bavaria. It will operate the brewpub and restaurant known as Kaltenberg Castle Royal Bavarian
Brewhouse, Vail. In doing this, it wi11 rweive technical help from the Schlossbrauerei
Kaltenberg in Germany and will also be licensee of the Schlossbrauerei's tange of Royal
$avarian beers. (The two corrapanies have separate ownership and separate management.) Finn
B_ Kaudsen is the President of Kaltenberg Castle Brewery, lnc. He has over 30 years experience
t6roughout the U.S., as well as internationally, workins in the brewing and beverage industry in a
variety of management positions_
What i9 Schlossbrauerei Kaltenberg GmbHY
The Schlossbrauerei is a family company based in $avazia, 30 miles west of Mwnich. It brews
and sells its own traditional beer types and brands in Germany. It also exports some of its
production, mainly to neighboring countries, and has licensing agreement9 foc its Royal Bavarian
beers with private brewery compsnies in severai other couzltries around the world, including
England, Sweden, Norway, Poland, Croatia and South Africa.
How big is t6e ScLlossbraQerei Kaltenberg?
Cunently, worldwide production of beer under Royal Bavarian brariding amounts to over 725,000
U.S. barrels per year_ T'his is considered a medium-sized bTewcry in Geiman terms.
Strategically, the company conccntrates on traditional or connoisseur beer types - the azea where
the most gtowth in the beer industry is to be found. About half of the company's production end
sales are outside Germany_
Who is His Royal Highness Lpitpold, Prinee of Bavaria aad how dces he fit into the picture?
Prince Luifipold is the great-grandson ofthe last King of Bavaria, Ludwig III, and a member of
the family which ntled that epuntry eontinuously from 1180 to 1918(when $avaria became part
of the German republic). He is also a successful internatioaal businessman and entrepreneur
operating m,ainly in the feld of beer and brewing. He is probably best known in Germany as the
head of the Schlossbrauerei Kaltenberg. Prince Lurtpold is 46 years old and an avid skier. He
and his staff will be giving direct technica] support and [ieense to Kaltenberg Brewery, Ine.
KaI?enberg CBStIe Royal Bavarian Drewhouse, Vai! Quesiions dc Answers • 29 September ] 999
-1-
. OCT. 3.1997 11:28AM VR PUBLIC RELATIONS N0.2454 P. 4/7
What ie Reinbeitsgebot?
Reinheitsgebot (pronounced Rhine heights - ge - boat) is the edict promulgated in 1516 by one
of Prince Luitpold's forebears, Duke Wi{helm N of Bavuia, by which beer could only be made
from batley malt, hops and water_ 7'his is usually called the Beer Purity Law - and from it stems
the whole reputation pf Bavarian beer ttuoughout the world. This !aw has geat relevance today -
in an age where there is great interest in ecology and the purity of foodstuffs. For instance, in a
beeY which is brewed in accordance with Reinheitsgebo#, no "additives" are allowed.
Wby Vail, Colorado as the U.S. location for the Kaltenberg Caetle Royal $avarian
Brewhousc?
After studying other possible loeations for the first North American licensee-and brewpub
location, the international reputation, world-class operation and unpaza]leled Alpine location of
Vail immediately were pereeived a"perfect fit" foi Kaltenberg Castle Royal Bavariatt
Hrewltouse. The similarities of Vail's internationat style and alluce matehed quite closely with
other lieefase loCations already in operation by 5chlossbrauerei Kaltenberg , such as Europe's
histtest beer garden located on a glacier on the Zugspitze peak at Garmisch-Partenkirchen in the
Alps. What better place to enjoy a memorable stein of beer than in a memocable Alpine loeation
-vail, Colorado USA.
What is the size of the Kaltenberg Csastle Royal $avarian Brewhouse to be put in Vail and
what makee it different from other microbrewerie9?
ICaltenberg Castle Royal Bavarian Brewhouse, Vail will be capable of producing 7,500 U.S.
barrels of beer annually. 'ihe Kestaurant will seat 350 indoor and 114 outdoors. The brewery will
be different from other microbreweries in that it will be a miniaturized ver5ion of a full-scale
Bavarian brewery. The brewery equipment installed will be imported from Bavaria.
No short cuts will be used and the highe5t quality of beer will result. As appropriate, beers will
be produced according to Reittheitsgebot.
Whstt will be some of the other unique features of the Kaltenberg Castle Rnyal $avarian
Brewhouse in Vail?
Kaltenberg Castle lzoyal Bavarian Bcewhouse, Vail will eonstitute a great new center of attraction
at the Lionslaead portal to Vail Mounrtain in the Rocky Mountains af Colorado. The prime point
of intexest wil[ clearly be that Royal Bavarian beers will be available localty, freshly prodaced on
the spot. Apart from the regular gjasses and steins of beer, 3.4 ounce sampling glasses wi11 also
be availabte foc tasting the variety of beers in production.
Royal $avazian beers deserve a Royal Bavarian setting - the interior d6cor will be reminiscent of
ihe interior of the "Musician's Hall" in the famed Neuschwanstein Castle of $avaria. The design
has heen created by Att11a CsikGs, the internationally renowned azchitect who for eight yesrs was
the chief desigier for the Wagner Festival in Bayreuth, Germany. His familiarity with the
interior themes of the picturesque castles located throughout Bavaria has brought about designs
which will evokc }ust such a grand interior here in the heart of Colorado.
Kalocnbcrg Casde Itoyal Baverian $rewhouse, Vail Quesdons & Anmcrs .29 September 1997
-2-
. OCT. 3.1997 11:29AM UR PUBIIC RELATIONS N0,2454 P. 5/7
WLiat xre the qualifications of the brewmaaters and restaurant 9tafl?
Hazald Schuhmann, 36, is agraduate of the University of Weihenstephan, Germany. He bas full
technical knowledge and experience for brewiag specialty Bavarian beers to the required highest
standards. Mr. $chuhmann has worked as Brewmaster at the Schlossbrauerei K.a,Itenberg in
Germany since 1993.
Ralph Koch, 30, is a gtaduate of the University of Ulm, Germany and also has ful[ technical
knowledge necessary for the brewing of the high-quality Royal Bavarian beers.
Hans Sattele¢¢er will be General Manager of the restaurant. For more than 20 yEars he has been
the manager of a famous specialty restauractt near Munich, Germany - situated at the front of the
castle where the last King of Bavazia resided. This restaurant specialized in traditional Bavarian
food.
Alexander Sattele¢¢er, son of Hans, 23, hes been hired as chef de cuisine. He has valuable
experience in catering both inter[tationally and in Bavaria. He has worked fot xxaany yeazs as the
chef de cuisine of his fsther's restaurant and has expert knowledge of preparing authentic
Bavarian food.
Helmut Kaschitz, 29, has a wide experieace in cooking traditional Bavarian disbes - having
worked at the Sattelegger's restaurant for 7 years. Helmut will serve as .A,lexander Sattelegger's
assistant.
,A.ngelilca Moritscli will be responsible for service axtd table management in the restaurarlt. She
will institute and maintain a Havarian atmosphere at the Kaltenberg Castle Royal Bavarian
Hrewhouse and will also teach the wait staff authentic Bavarian methods of food and beverage
service.
What type of inenu will the Kaltenberg Castle Royal Bavarian Hrewhouse featare?
Typical Royal Bavarian food will be offered both at midday, apres ski and in the evening. $ome
of the house specialties include roast pork with dumplings, fried duck, original Tlurnberger
sausages with Sauerkraat, and Leberkas. A children's menu and a selection of non-alaoholic
beverases will alsv be served.
Entertainment will also be fcltured at the Royal Bavarian Brewhouse. Live music will be played
apres ski. Special tasting sessions with the exclusive Bavarian 3.4 fl. oz glasses will be offered,
and Royal Bavarian seasonal beer and food festivals (mainly Oktoberfest and Starkbierfest) are
planned. There will also be a Royal Bavarian gift shop, featuring genuine Bavarian items.
When will the Kaltenberg Castle Royal Bavarian Hrewhouse, Vail be open?
Tt is anticipated that opening wili occur in early December, 1997. Grand opening date
announcements will be forthcoming this fall as the remodeling progresses and the completion
schedule is more accurately determined. Exact hours of operation will also be announced in the
near future.
Kalienbetg CeaUe 1Zoyd Bavarian Brewhouse, Vail Qucstions & Answers - 29 Scpccmber 1997
-3-
. OCT. 3.1997 11:30AM VR PUBLIC RELATIONS N0,2454 P. 6/7
Can you explain a bit more $bout the beers whic6 will be brewel at Ksilteaberg Castle
Roysl Bavarian BreNVhouse?
Ali three beers which will be brewed at the Kaltenberg Castle Royal Bavarian Brewhouse hold
DLG gold medais - the nnost prestigious award for beer in Germany.
lCaltenberg Pils - a finely balanced, elegant Pilsener beer. This blond lager - with 11.5 degree
Plato (451 gr.) and a 4.8% alcohol by volume - is famous for its clean, dry palate. !t is brewed
with selected aroma hops from the Bavarian Hallertau area. The fine bitterness of Kaltenberg Pils
is obtained by adding the hops at a later stagc in the brewing process.
Kbnig Ludwig Dunkel - a bottom fermented beer using dark malt, which gives it its rich deep
color and also imparts a subtly distinctive flavor. The basis for tlus highly attenuated beer is a
multiple mash system. Through this intensive mashing process, a greater part of the malt starch
changes into fermentable sugars. The original extract is 12.7 degree P1ato (50° gr.) and the
alcohol content by volume is 5.1%
Prinzregent Luitpold Weissbier - a naturally cloudy, tinglingty refreshing, traditional wheat beer.
For fcnest quality, the malt is produced from two row summer barley and winter whe$t
respectively_ Its distinctive fruity palate is achieved by using our own special yeast strain. It is
top fetmented at moderate temperature. Only mild aroma hops are used to retain the refxeshing
qualities of the brew. The beer is served cloudy with bre'wers yeast (containing Vitamin B 12) in
the glass.
Some seasonal beers, such as Kaltenberg S7iezial (a classic festival beer), a Christrnas beer and a
strong Bqck (which is traditionally served for L,ent) will also be produced. AlI beers will
naturally be brewed according to the Reinheitsgebot.
Kalaonbcrg Castle Roysl savazian Drewhou,ne, Vail Questions & Answcrs - 29 Septcmbcr 1997
-4-
, • OCT. 3.1997 11:30AM UR PUBLIC RElATIONS N0.2454 P. 7/7 Kaltenberg Castle Royal Savarian Brewhouse
Vail, Colorado USA
Trans arencies Available U on R uest
Call Betty Lundgren (9701845-2572)
Caotions:
I. HRH Luitpold, Prinz von Bayern in the Schlossbrauerei Kaitenberg
2. HRH Luitpold, Pfiunz von Bayern at his desk
3. The otiginal Oktoberfest in 18 10(painting)
4. Brewhouse of micro-brewery
5. Design of the main ha11 of Kaltenberg Castle Royal Bavarian Brewhovse, Vail
(rendering)
6. buke Waelm IV, signatory of the Reinheitsgebot (painting)
7, Original Reinheitsgebat - document of 1516
8. Kaltenberg Castle in Bavaria, Ger,nany
9. Neuschwanstein Castle, Bavaria
10. Beers from the Schlossbrauerei ICaltenberg
11, Weisswurste, sweet mustard and a glass of Prinz Luitpold Weissbeer
12. Glass of ICanig Ludwig 17unkel
13. Bierfest in Davaria l
14. Bxezfest in Bavaria lI
15. Biertent in Bavaria
16, Logo for Kaltenberg Castle Royal Bavarian Brewhouse, 'V'ail
17. Location map for Kaitenberg Castle Roya1 Bavarian Brewhouse,'V'ail
Kalienberg Gavtle Royal Bavuien Hzewhousc, vail 29 Sepwmbv 1997
October 1, 1997
Tracy Hall & her News Director, TOV Manager and Vail Town Council, Andy Daly;
On 9-16-97 I talked with Tracy because her radio station was looking for
topics for their Sunday news show. I said what won't be done environmentally
would be a good topic. Tracy was interested, said she'd discuss it with her
news director, but she said that if the counter parties, the people who
prevent responsible environmental actions from happening in Vail and continue
with environmentally destructive actions - like Russell Forrest, the Vail
Town Council, and top level VA management, would not participate in the show,
then the show can't go on. I said that can't be a condition for the show not
airing because these people have seen to it that this information has been
censored for years and they will not stand behind what they won't do. I said
there is no way Russell, as she mentioned her friend, will go one on one with
me, because he can't. Not only does he not have a leg to stand on, but he
doesn't have a crutch to lean against, and that if they choose to not attend
we will act like a responsible news organization would, and we will state
l they were presented the opportunity and declined.
f
A follow-up 9-31 call Tracy gave me the answer I expected, the show won't air
because Russell or VA won't discuss what they won't do. Tracy said that one
person's opinion is not newsworthy, but what won't be done is not my opinion,
it is fact, and the rejected actions are not my opinion, they are backed up
by books in the Vail Public Library. Just too bad the TOV paid employee
doesn't have enough knowledge to endorse them, or more importantly present
them. That lacking is important information the tax payers need to know.
A troubling part of the 9-30 chat was when Tracy informed me, 'Mam, I have
talked to a Vail police officer who told me they have escorted you out of a
Town counc i 1 meet i ng I to 1 d Tracy she shou 1 d check her f ac t s. I have never
been escorted out of a town council meeting by a police officer. At a town
council work session the police chief intentionally took my seat when I was
at the front of the room and I had to climb over him to return to next to my
pocket book. But I believe the incident the officer is referring to is the 2-
95 Town Council evening meeting designed to ask questions to the Vail town
council and Andy Daly and Chris Ryman. The problem here was not me, it was
Peg Osterfoss acting like an overprotective mother, not allowing me to ask
questions, making me defend my right to. After this went on for some time,
totaling up to the most embarrassing and humiliating 15 minutes of my life,
it was ended with Peg Osterfoss kicking me off the podium and by yelling 'Now
you've gone too far' when I asked Andy Daly if he built for the affordable
housing problem. I was not escorted out by pol ice, the person out of 1 ine was
Peg, and I insist you and the officer who is spreading slanderous information
about me review the tape of this meeting keeping in mind that it was designed
for us to ask these people questions, and it was about 4 months after Chris
Ryman had given me a free ski pass to go to the National Renewable Enerqy
I,aboratory and to provide environmental educational material that VA would
use, but no one knew that, or that until this day even after asking a judge
to make Chris live up to the aqreement, these actions still haven't happened,
and it was after these people firmly rejected an environmental marketing
proposal for the 99 WASC, of which still won't be presented to the public.
You will see in the tape that Peg told me I could ask questions tomorrow in
private, and it was the next day that Chris Ryman wanted to see me for the
first time since givinq me the pass. Since I tried to have this agreement
lived up to for months, I agreed to meet Chris, but Chris suddenly and
uncharacteristically got sick. Joe Macy filled in stating 'Now that you`ve
gone public you should move to a big city and environmentally upgrade a big
company.' I said 'Joe you are a big company that needs to be environmentally
upgraded', to which Joe responded 'and if you wish to continue to ski you
should move to Aspen or Steamboat because they both have think tanks and you
should be working in a think tank.' A year before Russell told me to move to
Aspen to work in a think tank and the NFS told me the same a year later.
If Tracy or the radio station is afraid that I might display the same tone I
did that night, then acknowledge that I will never again allow myself to be
put in that defensive position, being subjected to a mayor yelling and
screaming at me because my questions were not for public ears. I will never
let that happen again, for I will never again allow myself to be mis-
represented as in such a manner, it was just a total surprise, I never
anticipated such rude behavior towards me from the mayor or the need to
defend my right to ask questions before I made a bold statement I wanted to
make sure was correct. I insist you review this tape, and see the incident
report of where I was escorted out by police. There is not one, and when
viewing the tape you will see how environmentally unconcerned Vail is.
Another point Tracy made was something about what am I trying to do here, we
have an economic base we need. I'm sorry, I have no economic base because I~
have what the opposition defines as a'should be working in a think tank
mind' and could have achieved more in the last 4 years than Russell could in
400 lifetimes, while I am constantly subject to propaganda reflective of the
opposite. I have no economic base, and I think Tracy conveniently forgets
that these parties could have been a part of responsible actions, giving me
good things to say, but they chose not to, and now will not stand behind it.
In the first conversation Tracy was sure Russell would stand behind his much
less than adequate work, because she like the rest of the uninformed here
believe his work is adequate because it is misrepresented by the environmen-
tally ignorant Vail Town Council, but I guaranteed he wouldn't, and he won't.
Funny how we learn about the quality of our friends and acquaintances isn't
it Tracy. I guarantee you had we met under the conditions where I was allowed
to perform and accomplish and make Vail shine you'd like me, but now beinq a
part of the press censorship in this valley Tracy like everyone else threw
the word 'threaten', as in 'are you threatening me' when I simply stated the
end result of'her and stations decision would be released to the public. I
didn't threaten you Tracy, and I am tired of hearing that when people feel
threatened that the public will become aware of their participation in not
allowing tax payers know they are being robbed by an employee not capable of
creating a sr. level environmental policy plan if his job depended on it.
Attached is one week of the Environmental Educator, an educational program
that is censored from this valley. Even when I pay for paper space the Vail
Daily refuses to print it, with no reason given. I don't believe it's the
quality, major syndications have asked me how I can keep up this level of
work. I am lead to believe it isn't run because VA and the TOV don't want it
there. Imagine that, when VA states we need to educate people about our use
of natural resources and Vail Tomorrow 7th Strategic Point is intellectual
growth is essential for all, and that we lead environmentally sensitive lives
here. I'm giving the radio station the opportunity to present it daily.
I'm asking that the station in writing verify you will not air the much
needed programs, because the opposition will not show, and that you have
provided the we intentionally misrepresent ourselves with an easy way out by
saying if you won't show up, then we won't be a responsible news organization
and air it without you, stating you had the option to be here but declined.
I'm also asking you respond in writing to airing this brief daily blurb that
I have many week long topics prepared. And once again, if I had the time I
spent on this and was allowed to direct it towards responsible actions, it
would have been time better spent, but a mind is a terrible thing to waste
unless you live in Vail and want to environmentally educate the illiterate,
and lead with progressive and responsible environmental actions.
Ei leen Connors -2~. :PL&kc~ ~~~~15U-rF -P~k~S IV-p-kE Fcx-i cE c,-~NZF l~o~-~~al\
f
11
TOWN OF VAIL
Department of Community Development
75 South Frontage Road ~
Vail, Colorado 81657
970-479-2138
FAX 970-479-2452 TM
Septeinber 30, 1997
Rudi Fishcr
Rudi Fisher Architects, Inc.
P.O. Box 641
Vail, Colorado 81658
Rc: Betty Ford Alpine Garden Education Ccnter
• Dcar Rudi,
Thc Town of Vail has complcted a preliminary review of the plans you submittcd for the Bctty
Ford Alpine Garden Education Center in Ford Park. Upon completion of our review, it was
determined that additional information is necessary to completc your application and that several
issucs nccd to be resolvcd. Thc purposc of this lctter is to inform you of the additional
information you nccd to submit and of the issues you need to resolve.
Plcasc submit thc following information:
1. A building matcrials list idcntifying the exterior materials and their application in the
construction of the education center.
2. A written statemcnt from tlle Vail Rccrcation District granting approval for the proposed
improvements on the District's leasc arca.
3. A sign application for the entry sign located on Vail Valley Drive.
4. A signed and stamped eugir.eered drawing of all retaining walls over four feet in height.
5. Is the parking garage intcnded to be one-way traffic? lf so, please angle the parking
spaces to better accommodatc access in and out of the spaces.
The following issues need to be resolved prior to a final review:
Cow01 RECYCLEDPAPER
1. Thc retaining walls cxcccd thc hcight limitations. The rctaining wall at thc west end of the
parking lot cxceeds six fcct in hcight. Plcasc reducc the hcight of the wall to six fcct
maximum. Thc two, six-foot tall retaining walls on thc cast sidc of thc front entrancc and
cach of the walls along the north side af thc cducation ccntcr exceed thc threc foot height
limitation. Retaining walls shall not excecd three fcct in height when located in the fi•ont
setback. You will need to either apply for a wall iieight variance or reduce the height of
the walls. Staff would recommend that you reduce the height of the walls in lieu of
applying for a variancc.
2. A turnaround for delivery-type vehicies has not bcen proposed. At the previous PEC and
Town Council meetings you indicated that this issue would be addressed on the plans.
3. A pedestrian sidevvalk fi-om the front entranco of the education center to the sidewalk
along Vail Valley Drive has not been proposed. Again, at previous PEC and Town
Council mcctings you indicated that a pedcstrian sidewalk would be designed into the site
plan.
4. The grading along Vail Valley Driv.c is inaccurate. You have the existing street location
too far narth. Please i•evisit the site plan and accurately locate Vail Valley Drive. If you
havc any questions, plcase cor.tact Grcg Hall, Tcwn Engineer, at 479-2160.
5. Please ide;iitify thc locations of the hanaicap accessible parking spaces on the plans.
6. The proposed regradir.g rcquired to access thc parking garagc seems exccssive. To
dccrcasc the amount of excavation and reduce the heiglit of thc retaining walls, please
considered raising the floor elevations of the education center. You might also look at
gaining access into the garagc from another location such as from the west. It does not
appear that the building is fitting into the site as well ati it could.
7. The drainagc of the surface lot docs not work. You have thc entire lot draining west to
thc retaining walls with no inlet or catch basin to drain the water.
8. Exposed cor.crete walls are prohibited. Please propose an exterior surface material for all
the exposed concrete walls.
9. A twelve foot drop at the end of an athletic ficld crcates a dangerous situation, please
propose how this situation will be mitigated.
10. Please indicate the sizes of the landscape material on the landscape plan.
The education center was scheduled for final Planning and F.nvironmental Commission (PEC)
rcview on Monday, October 13, 1997. Howevcr, the PEC cannot revi.ew the plans with retaining
walls over three feet in height in the front setback without a variance and without all of the
outstanding issues addresscd. Therefore, the final review has been tabled until October 27, 1997.
[n order to remain on the October 27th agenda, you will need to either file an application for a
vZriance or reducc the hcight of the retaining walls. F,ither way, you will need to submit a
compietc sct of rcvised plans to cnc by no later than Thursday, October 9, 1997.
[f you have any qucstions or concerns, plcase do not hesitatc to call. You can reach me at 479-
2145.
Good luck with your projcct.
Sincerely,
oGeorge Ruther, AICP
Town Planncr
xc: Vail Town Council
Bob McLaurin, Town Manager
Pam Brandmeyer, Asst, Towii Managec
Mike Mollica, Asst. Director of Community Development
• Grcg Hall, Town Enginccr
Hclcn Fritch, Vail Alpinc Garden Foundation
Uavid Kcnyon, Dcsign Workshop
I ~
M
TOWN OF VAIL
Department of Community Development • ~ ,
75 South Frontage Road
Vail, Colorado 81657
970-479-2138 FAX 970-479-2452 TM
MEMORANDUM
TO: Participants in the Lionshead Redevelopment Master Plan Process
FROM: Town of Vail, Department of Community Development
DATE: September 29, 1997
RE: Lionshead Redevelopment Master Plan - Retail Market Study
Attached is a retail market study prepared by DesignWorkshop for the Lionshead
Redevelopment Master Plan. This report contains information about necessary
components of the retail market in Lionshead.
f'lease take the time to read this report, as many of the concepts contained in this
document are being utilized in the redevelopment master plan.
If you have any questions about this study, or any other aspect of the Lionshead
Redevelopment Master Plan, please feel free to contact Dominic Mauriello (970-479-
2148), Mike Mollica (479-2144), or Susan Connelly (479-2144).
RECYCLEDPAPER
VAIL RETAIL
A MARKET STUDY: TOWN OF VAIL VERSION
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DESIGN VlU_Il KS_1--101'
AUGUST 1997
J
VAIL RETAIL
MARKET STUDY
TOWN OF VAIL VERSION
- - Prepared by:
Design Workshop, Inc.
1390 Lawrence Street, Suite 200
Denver, Colorado 80204
303/623-5186 .
August 1997
J
C O N T E N T S
Retail Trends ....................................................1
' General Retail Trends . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1 -
~ Resort Retail Trends . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4
Comparable Resort Community Profiles . . . . . . . . . . . . . . . . . . . . . . . . . . . .9
Aspen,Colorado ............................:.................9
Carmel, California . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11
Santa Fe, New Mexico . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .13
Jackson (Town Square), Wyoming . . . . . . . . . . . . . . . . . . . . . . . . . . . . .15
Mont Tremblant, Quebec . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .17
Vail Profile ...................................................19
Visitor and Resident Demographic Profile . . . . . . . . . . . . . . . . . . . . . . . .19
Retail Sales Tax Revenue History and Trends . . . : . . . . . . . . . . . . . . . . . .23
Vail Village Retail . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .25
Physical Attributes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .25
Economic Attributes ..........................................27
" Analysis of Tenant Mix . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .28
. Lionshead Retail.......................................... .......29
Physical Attributes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .29
Economic Attributes ...31
Analysis of Tenant Mix . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .31
Proposed Developments in the Vail Village Area . . . . . . . . . . . . . . . . . . .33
Vail Valley Retail . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .34
Beaver Creek ................................................37
Avon ......................................................40
Edwards .43
Proposed Retail Development . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .47
Appendix
List of Sources
Voil Relail Morket Study
r R E T A I L T R E N D S
T H E R E TA I L I N D U S T RY analyzed target baseline information about
consumer preferences, presentation methods, and
The retail industry is undergoing profound delivery systems and was based on trends that
changes and expansion in every azea, from what are currently in process and visible. The four .
consumers buy to how and where they prefer to scenarios included elements Eocusing on:
purchase. The options available to consumers branding, main streets, delivery systems, and
appear to be almost unlimited; prestige catalogs shopping and entertainment. The authors do not with 24hour delivery, Intemet shopping from all predict the dominance of one of these scenarios
over the world, "personal shopping" guides for over any other. At least two, the importance of.
in-store assistance, Saks Fifth Avenue in Austin, mega-retailers and "main street" shopping, are
• Texas and Disney on, Fifth Avenue. A recent developing side by side. As a result of the
article in the New Yorker described the "fickle reseazch, two key trends became apparent:
behavior" of shoppers and described the work of
Paco Underhill and his firm, Envirosell. A' shopping for convenience and basic
Underhill's firm uses video cameras in stores to items consumers demand predictability and
observe consumer behavior and makes value.
recommendations to stores about changes in
layouts and merchandising. Under2iill is most ~le shopping for apparel, food, and
famous for his observation of the "brush factor", entertainment, consumers desire authenticity
in which he noted that a woman is unlikely to and personal service.
purchase an item which is in a position that
causes her to be brushed on the behind while
examining it. This type of observation and The key visible trends that impact resort
analysis, combined with the "typing" developed retail are:
by Claritas, in which the entire United States has
been divided into sixty-two categories, is the The extension of consumer demands for high
leading edge of mazket research. quality products is currently visible in the
. appeal of "branded" high-end retail and
high-end catalogue merchandise.
`
;
The appeal of "Main Street" shopping - a desire
• , a...a.... ~
? for diverse shopping experiences and
' r _ ~ ~ merchandise in smaller stores, with
personalized appeal reflecting popular culhue.
~
~ ti• Delivery systems that emphasize receipt of
` ~
goods within hours instead of days and the
importance of ease in retuming items.
.
Sho in is ex ected to be en'o able, with
Ontaio Mills, Los Argela, Cali/amio /due lo open November, 199~ PP S P
aesthetic appeal and opportunities to relax
and be entertained built-in, such as the
G E N E R A L R E TA I L T R E N D S increasing popularity of cafes, coffeehouses,
and entertainment. centers.
The trade newsletter, Inside Retailing, recently
published a special report describing projeciions fi Stores reflect the demographic profile of their 1
for the retail industry in the yeaz 2010. The report local communities and provide interesting
highlights future retail scenarios developed by mixes of ethnic and cultural choices in
Andersen Consulting. Each of the four scenarios products, apparel and dining.
Vail Retail Market Study
Examples of these trends in action MAN SrxFFrs
include: ~ Saks Fifth Avenue has recenly premiered a
smaller "Main Street" format in Greenwich,
BRANDING Connecticut. This store prototype blends
4 Vancouver's Robson Street has become a traditions of the sunounding community
tourist mecca with an estimated 15,000 with the elegance of the Manhattan flagship.
shoppers per day. Robson Street is a 15 block The "Main Street" format is being watched
- east-west heazt of the shopping district, five ~osely by industry analysts and competitors.
blocks run through the downtown core. New The format is a compact version of full-line high-end retailers setting up flagship stores stores, featuring- merchandise and services
include Armani Exchange, Roots, and Levi's. tailored to a tight demographic and
A Virgin Music store and Planet Hollywood geographic radius in order to attract affluent
have already opened. Leases are currently 40-something shoppers turned off by the mall
, $150/sf. up from $50 to $75 three years ago, experience. The Greenwich store is a two-
with a neaz zero vacancy rate. leve135,000 sf prototype of the full-line stores
which aze 60,000 sf to 200,000 sf in size. The
Branded retailers aze developing strategies to second "Main StreeY" store will go in Austin,
position themselves where the shopper is Texas sometime this yeaz, and the company
relaxed - Saks Fifth Avenue plans to open sees a potential for 15 to 20 in affluent
. seven new stores in the next three yeazs, four downtown sites.
of them in resort areas. Banana Republic, ~curity Capital of Santa Fe, New Mexico, is
Cole Hahn, and Chanel Boutiques aze in
fundin8 a multi-million-dollaz redevelopment
Aspen and reportedly planning to move into
other resorts. of a group of historic buildings along
Houston Street in San Antonio into an
4 Samsonite is opening a new store in Houston, entertainment/retail district. Security
Texas in 1997. The store is called "Travel Capital is working with McCaffery Interests
Expo" and is an 8,500 sf retail shop promoted Inc. which developed the Nike Town retail
as "stores-within-a-store", where customers complex on Michigan Avenue in Chicago.
will be able to use on-site trip-planning The Houston Street development is expected
software and purchase maps, guidebooks, to draw major tourist support from San
airline tickets, vacation packages, luggage, Antonio's River Walk, similar to the success
-traveI -accessories, and celluiar telephones. of Vancouver's Robson Street.
Samsonite is rolling out the concept slowly, .
the first store opened in 1996 in Leawood,
Kansas and the Houston store is the second. Sr. V'ice President of Samsonite, Mazk Korros,
calls the concept "super branding" and says
the company is following the lead of others
like New York-based Polo Ralph Lauren's
Polo retail oudets and Oregon-based Nike x x t
Town, a retail shrine to Nike's logoed
r .
footweaz.
. . . .,A .
.
2
16ncowa, &i?ith colunbia
Vail Retail Markel Sludy
DELtveRY SYSTztvts Ginza - the main shopping district in Tokyo.
Q? Home-sho in networks and infomercials Real estate brokers and civic leaders attribute
PP g the high rates to a sharp increase in tourism
are losing market share to altemative and an influx of new shops, from the super-
shopping venues, such as Intemet mazketing. expensive Versace and Piaget to the Warner
Home Shopping Network sales declined by Bros. and Disney stores. Estimates of
•$120 million from 1994 to 1995. visitation to Fifth Avenue aze as high as 50
million per yeaz.
SHOPPING AS ENTERTAINMENT ~ In 1995, the Mall of America attracted 40
O In order to reap the tourism after-effects of miuion visitors, more than Disney World and
the Summit of Eight was held in Denver in the Grand Canyon combined. In addition to
the 600 stores which attract visitors from all
June of this year, Jane Herzlich, the over the world to the "shopping paradise,"
Mazketing Director of Cherry Creek Mall, special permanent features such as the
convinced its operators to host a reception for C~,sler Center displaying unique Chrysler
the media the night before the summit began. concept cazs and driving simulators, the
According to Herzlich, 20 to 30 pereent of the Fourth Floor Entertainment District, the Lego
shopping center's business comes from ~agination Center, the UnderWater World,
tourists, for which shopping is the number and Knott's Camp Snoopy makes the visit to
one activity of foreign tourists and the the Mall of America interesting for all ages.
number two activity of domesric tourists Statistics for Camp Snoopy, a seven-acre
(after dining).
indoor theme park, are staggering: 3.4
million Pepsi-branded sodas have been sold
.
along with 325,000 hotdogs, 400 trees provide
a_ nature setting, and over 20,000 lady hugs
have been released into Camp Snoopy to
allow a natural means for pest control in the
• indoor gazden.
ti• The Limited plans to build a"bridge to the
21st Century" with a massive Ohio project
.
that is a 10 million sf shopping, business,
entertainment and residential complex. It is
seen by some as a model for future retail
development. The complex is called Easton.
According to Leslie Wexner, CEO of Limited,
Easton is envisioned as a place where people
cn~..y a~ n~nu, a~„~ com.odo can live, work, shop and be entertained
within a carefully planned community that
will "function as if it had existed and grown
-0- In 1996, for the third year in a row, Fifth as a town over many years." Easton is
Avenue ranked first in a survey of the world's designed to be a powerful center of
most expensive retail spaces, with the commerce, a showplace for retail formats,
average rental between 49th and 57th Streets unique gathering place, and an environment 3
at $575/sf per yeaz. East 57th Street was designed to spark social and family
second and Madison Avenue was fourth after interaction.
Vail Reloil Ma-ket Sludy
R E S O RT R E TA I L Z' R E N D S: G Consumers have become savvy,
OP P O RT U N I T I E S A N D discriminating and disloyal. They know
C O N S T R A I N T S? What they want and will not be upsold.
Stores visited per mall visit now average
Resort areas are developing their own unique ffiree versus seven stores in 1989.
form of "Resort Retail" in response to the Cotton Inc.'s Lifestyle Monitor Survey of the
emergence of shopping as a number-one rated 90's woman's shopping habits revealed the
activity by destination travelers - more important following information and trends:
than exercise and staying at the best hotels and '
• resorts, according to the U.S. Travel Data Center 4. 36 Percent stated "If I need something I -
and the National TiaveI Monitor. It is important to go in, get it, and leave."
understand what is driving this activity in order
to take advantage of the opportunity that it ,r 33 percent reported "they enjoy
Presents' shopping, but wish they had more time
"
WHY WE'RE NOT SHOPPING AT HOME and money.
w? 36 percent would prefer to win a$3,000
The emergence of shopping as a travel and resort vacation, rather than a$3,000 reduction
experience coincides with trends profiled by on a caz purchase (26 percent), or $3,000
People Mngazine that "Malls are not cool", and the worth of electric appliances (21 percent),
following industry news: or $3,000 worth of clothes (16 percent).
09 1996 results of the merged Simon DeBartolo ti. Cotton Inc.'s opinion on clothes shopping
Group's portfolio of 61 mall properties ys that "She really dces want to buy new
showed that occupancy for mall or ffiings, she just wants to do it in a relaxed,
freestanding stores in regional malls was 84.7 non-stress filled manner. In other words,
percent, compazed with 85.5 percent the she just wants to have fun."
previous year and in community centers,
occupancy was down to 91.6 percent from
93.6 percent at the end of December 1995. According to Tim Cavanaugh of American
Demographics: The average mall customer allots
ti• Hcsrizon Group Inc., the lazgest U.S. owner an hour for a trip to the mall to purchase specific
and operator of factory-outlet shopping items - parks the car close to a particular store,
centers (37 properties) has suffered a 47 walks quickly by displays, purchases what she is
percent dFOp in its shares since ttie beginning after, and on the way. out is planivng her next.
of.1997. Occupancy rates declined from 92.2 stop, probably to pick up her children. As one
percent to 88.4 percent during the same time mall flagship store retailer reported "we wonder
period. (Source: New Mexico Business why we can't get her to buy more clothes we
WeeklX, May 19, 1997) can't even get this woman's attention." The time
pressures of two-career and single mother
~ In a recent survey of downtown pedestrians families explain why upscale catalogs have
conducted for the City of Aspen, tourists thrived in the last decade; they can be perused at
listed shopping as their most popular reason leisure, when the customer is relaxed and more
for coming to downtown, with skung as the inclined to make an impulse purchase. The same
second most popular reason. concept applies to someone shopping while on
vacation.
4 0 The Urban Land Institute (ULI) notes the .
"time poor phenomenon," which plagues AIRPORT RETAIL
consumers as they struggle to maintain their
lifestyles while working longer hours. The destination resort visitor generally azrives by
Consequently, time spent in malls has halved airplane and so it is useful to examine a recent
in the last 15 yeazs. report by RTW Rerriew which analyzed the new
phenomena of upscale airport malls. RTW
Voll Refoil Markel Sludy
reported that travelers now spend only three ? Branded retailers and restaurants appeaz to
minutes less time in airports than a typical trip to be important for assuring the first-time
a shopping mall (61 minutes instead of 64) and visitor that they can expect a high-quality and
this time is expected to increase as security predictable product. Planet Hollywood,
precautions require earlier check in times. At the Eddie Bauer, Chanel, and Talbot's are now
Portland Intemational Airport, average sales per commonly found in resort communities such
square foot is neazly $1,000 versus an average of as Aspen and Santa Fe.
$225 pei squaze foot in suburban malls. The price
points and spending data demonstrate that ,
' moderate to high-end range impulse items from Resort environments aze based on leisure, natural -
$40 -$150 are acceptable to this customer. When settings, entertainment, and socialization. All of
Portland International introduced Oregon these "fit" the expressed desires of today's
Mazket, a full-line Air Mall, sales per passenger consumer and contrast markedly with the typical
. increased 3.5 times, from an average of $1.50 per suburban shopping mall. Successful resorts have
passenger to $5.80. a unique ambiance, a sense of place that creates
an identifiable experience for the visitor. This
RESORTS AND SHOPPING combination of experiencing a place and a vibrant
retail and restaurant environment is the crux of
Successful resorts are recognizing that shopping the European vacation experience for Americans,
while on vacation is no longer a peripheral who love to point out where they had coffee and
activity or simple search for the right souvenir picked up this book, those boots, or that jacket.
and are developing retail environments that cater
to the needs and desires of their visitors. It was Key elements of a successful reso.rt. retail
once thought that visitors would not patronize
stores that they could find in their home town. ~T~=ronment:
This is no longer true as people have less and less Ambianee is provided by the way the
time to shop at home and it ceases to be an resort/village revolves around the natural
enjoyable experience. A mix of the appropriate environment. In Aspen there is the waterway
retailers for the specific demographic visiting a winding through town, mildly reminiscent of
resort can mean that the visitor is able to European bridges and rivers. In Mont
accomplish something they actually need to do Tremblant and Santa Fe, the past is evoked
while they're on vacation. through historic preservation and strict
- The stimulation of a pleasant resort environment building guidelines.
and appropriate ambiance serves as a value In many resorts, the visitor mazket is now
addition to . a vacation for today's traveler. The segmented almost evenly between families
following are examples of resorts and retailers and older travelers. What they have in
that are good combinations: common is affluence and a high level of
education. This segmentation means that
New spas are planned for Whistler and there needs to be diverse activities in the
Tremblant with products represented by The retail environment, educational as well as
Body Shop, Garden Botanica, and Chanel. entertainment orientations. At Chamonix,
only 50 percent of the winter visitors are now
ti• Indulgences are very important for families skiers; others come for the natural
and Tremblant, Santa Fe, Aspen and others all environment and cultural activities. 5
feature Starbucks, Haagen-dazs, Rocky Mtn. "Village Centers" or "Main Streets" are
Chocolate Factory and gourmet food stores.
extremely important for increasing the sense
Vail Retail Markei Study
of community and place that visitors aze approaches to landscaping, building massing,
looking for. This center should include continuous pedestrian environments, signs
facilities that enhance opportunities for and icons that include art, sculpture, water
visitors to mix with local residents induding features, historic points of interest. Mont
post offices, information booths, libraries, Tremblant, Carmel, and Santa Fe all have
banks, and meeting facilities. Vail, Whistler, specific historic and design guidelines, and
Couer d'Alene, Aspen, and Chamonix all the first two also require that merchandise
have information booths at strategic shop- meet, guidelines instituted to restrict the .
ping locations. number of souvenir and T shirt shops.
•i The mix of activities available at the location 4 The real retail lesson is to listen to customers
will set the stage for visitors and the mix of and respond with merchandising prowess,
tenants' merchandise and ambiance becomes adaptability, ingenuity, and creativity. The
a form of entertainment in and of itself. In keys to success are vision, teamwork within
Aspen, the corner of Cooper and Galena that management, and execution including the
houses Planet Hollywood, Banana Republic ability to adapt quickly to new market
and Pazadise Bakery creates a synergy that opportunities and competition.
has people on the street at all hours, crossing
back and forth. On the Plaza in Santa Fe, the How retailers create unique
synergy is created by the jwctaposition of „ „
Native American jewelers on blankets under ~perienCes for the vacationer:
the portal at the Palace of the Governors with
Eddie Bauer, Ann Taylor and Talbots azound Resorts present special opportunities for unique
the corner and restaurants ranging from the retail environments. The Rainforest Cafe,
renowned Coyote Cafe to street vendors so awarded "1997 Small Store Retailer of the Year"
special they were invited to sell in Atlanta by Stores Magazine opened its first store in
'during the Olympics. The combination of October 1994 in the Mall of America. Now there
lively eating and shopping experiences is the are six Rainforest Cafes; two in suburban
crux of activity that makes a"place" attrac- Chicago, one each in Minneapolis, suburban
tive and draws people out of their automo- D.C., Ft. Lauderdale, and Disney World. The goal
biles and hotel rooms to participate. of the organization's founder, Steven Schussler is
• to appeal to a complete economic and
•0% New technologies have created new activity demographic range and open as many units in
- opportunities in the retail environment. At _ high-traffic tourist locations as possible. In 1995,
Whistler, Lazco Investments and Mountain the combined sales of Rainforest Cafe was $28.5 _
World Entertainment Corp. are planning niilhon. Each Rainforest Cafe promises ."an
lazge interactive entertainment centers with environmentally conscious family adventure" -
integrated retail, entertauunent, and theme 20,000 to 30,000 sf locations seat 300-600 people,
. restaurants. Mountain World is planning and attracts thousands of patrons daily.
adventures in virtual reality and sports
simulators for golf, downhill ski racing, The Rainforest Cafe combines merchandise as 25
paragliding and mountain biking. to 30 percent of revenue - 3,000 products in an
extensive selection of quality merchandise,
-0, Resort Identity is reinforced by design and whereas other restaurant-retail theme venues
6 architectural guidelines ensuring consistency limit s themselves to 13 at most. The store's
in signage, store front, and merchandising. innovations include displaying merchandise with
Some of the techniques for this are specific live tropical birds and fish, animated crocodiles
Vail Retail Market Study
and monkeys, simulated thunder and lightrung
and continuous tropical rainstorms. The NN ° ,;~I.. ()H
organization sponsors community education ~:;~A "T;:~X k
programs to shaze views and philosophies on I~ ~II
_
vanishing rainforest habitats and endangered
species with 300,000 schoolchildren per yeaz and r. . . ~ .
. spead over $1 million per year doing this. Coins
from the Wishing Pond and Parking Meter are
: donated to protecting endangered species and '
. prevention of deforestation. k ,
The Mills Corporation is a partnership of major
developers, Simon DeBartolo and Taubman, that
has created a format for mega-malls combining :
. , ;
an entertainment emphasis with value retail and
the latest in restaurants and interactive Sa+'9= Mill:, Fl. Ladcdale, flwida
electronics and movie theaters. Although the
outlet mall industry has shown flat to negative
growth for the last four yeazs, Mills' portfolio
sales have increased by 5 percent per yeaz. Mills
projects have become major tourist destinations
over the last few yeazs, with Potomac Mills
drawing more visitors than Colonial
Williamsburg and Busch Gardens. Sawgrass
Mills in Florida is the number two attraction in
Florida, just after Disney World.
7
Vail Retail Markel Study
COMPARABLE RESORT COMMUNITY PROFILES
` C O M PA R AT I V E IZ E S O RT high as 90 percent in the key months of January,
C O M M U N I T Y I N F O R M AT I O N- February, March, July and August. The shoulder
AS P E N, C O L O R A D O seasons of April, May, October and November
average a hotel occupancy of 35 percent.
RESORT OVERVIEW ~INT'ER AMENTl1E5
Aspen's tourism identity was developed azound Skung, snowboazding, snowshceing, ice skating,
_ twa central themes; culture and alpine skung. nordic skung, and snowmobiling dominate active _
The first chaizlift was developed in 1945 and was `,vinter sports. "Power shopping" and apres=ski
the longest in,the world at the time. In 1949, the dining (Planet Hollywood is emblematic) are
first Goethe Bicentenriial Convocation was held activities that also account for a high percentage
and it later established the Aspen Institute for of visitor spending.
Humanistic Studies and the Aspen Music
Festival. The FIS World Championships were $LINIMER AMENITIES
held in Aspen in 1950, confirming Aspen's status
as an international ski destination. Cultural events (theater, music fesrivals), power
shopping, whitewater rafting, bicycling, hiking,
MAJOR VISITOR AITRACTION hot air ballooning, horseback riding, jeep tours,
paragliding, and kayaking aze all available. The
Skiing remains Aspen's main attraction and AsPen Music School and Festival runs for ten
occupancy is at its highest in the months of weeks of the summer, providing over 80 concerts
January through Mazch. Cultural events are a and music events.
close second with the months of July and August
showing almost as high an occupancy rate as ACCOMMODATIONS
February and March (84 percent). The
compelling ambiance of Aspen is provided by the Aspen has accommodations for approximately
way the resort revolves around the natural 10,000 persons in its lodges, hotels, and
environment, pazticulazly in the way that the condominiums. These range from casual "10-to-
small waterway twists through the pedestrian a-condo" ski lodging to some of the finest rooms
core of the town. in North America at Little NeII.
~ ~ SALES TAX REVENLIE
;
There is cleaz evidence that in a climate of static or
- ` min;mal growth in tourism and skier days, winter
retail sales aze escalating. What appears to be
happening is a shift in focus by winter tourists
away from a primary ski vacation to one of more
diverse activities which includes shopping and
dining as very important attractions.
A~
Retail sales tax collection data is reportedly not
available until a new software sVstem is
V . : l
k :
functioning properly, although a number of $11
million was given as a 1995 figure. (This number
` ~f~~
is not believed to be correct.) 9
su„d cJ~e„ Ga,a+olo a~d c;nie 1b1/ r~Otel, aspa,, colorado
REAL ESTATE
ANNilAL VISfTOR NllMBERS
It is estimated that there is 500,000 sf of
The greater Aspen area's maximum occupancy is commercial/retail space in Aspen's downtown
estimated at 30,000 per day including both local core. There has been little in the way of new
residents and tourists. Occupancy reaches as commercial development approved in the Aspen
Vail Refoil Markei Study
central Core in recent yeazs. This is primarily Aspen's downtown is an ideal m'vc of "storefront
attributed to the very costly exactions demanded shopping" and pedestrian mall. The comer of
by the Growth Management Quota System Cooper and Galena has a Banana Republic and
process including mitigation for employee Pazadise Bakery across the street from each other
housing, on-site parking, and open space. and people go back and forth between them.
These are social spaces and bigger stores are good
RETan. DevEtOplvtElv7' anchors for these azeas. A locally owned sports
• store, Sabatini's at Cooper and Galena was
Prior to 1980, most successful retailers were replaced by Patagonia. Burberry's of London
orvner-operated businesses. With relatively low recently opened in a space previously occupied ,
rent and overhead, many of Aspen's start-up by Bennetton. On Main and MiU there was a
businesses were able to survive even though they locally owned store that gave up and divided its . had minimal retail experience and limited space between DKNY and Kenneth Cole. There is
investment capital. Stores including Pitkin only one bookstore left in downtown, Explore, in
County Dry Goods, Peaches en Regalia, Uriah a large V'ictorian house with outdoor dining and
Heep's, Baggage Claim and Walnut House of cafe and it is always packed. According to
Films began in the 1960s and 1970s and aze Fleisher & Company, the keys to success in
prominent retailers today. Entry into the Aspen Aspen's retail mazket have been attributed to a
mazket is much more difficult today. In addition superb concept, competent management, and
to high rents and operating costs, there is no place adequate capital.
for anything "ordinary" in the retail mazket. The
store or restaurant experience needs to be LIMQ[IENESS
memorable, outstanding or even remazkable in
order to be successful. Some outstanding Aspen is uniquely sophisticated for a North
retailers, such as the CosBaz (cosmetics) and the American ski resort, evoking a European chicness
Optieal Shop of Aspen are experts in terms of that is unusual and successful. This is partly a
product knowledge and merchandising their result of its history and the unportance of high
store in a professional manner. culture in its eazly yeazs as a resort.
Downtown Aspen has national chain stores of
Banana Republic, Chanel, Cole Hahn, Eddie
Bauer, DKNY, and Polo/Ralph Lauren in
addition to many high-end local mountain
appareI and geaz boutiques and a lazge number of
jewelry storns. Many people ship their purchases
out of the area to avoid the local sales fax (8.25
percent). For a ski resort community there is a
"chic" look to Aspen, the people who visit
generally dress well and, having a large amount
of disposal income, spend a substantial amount of
money on dining and shopping. There are very
few "T shirt" shops in Aspen downtown any s
mOre.
RETAIL SLICCE55/FAILIIRES
10 Banana Republic, Gap, and Eddie Bauer have
~
~
caught on but Esprit came to Aspen in 1987 and
moved out in 1994. Local stores and restaurants
have a fairly high turnover, reportedly due to
being undercapitalized and out-marketed by the
lazger stores. People flock to the Hazd Rock Cafe,
at high season there's always a crowd in front. 6plae eociaeue,s od si:no, nspen, coio?ado
Vail Relail Morkel Study
~
' C O M PA R AT I V E RE S O RT festivities in December. Each month from May
C O M M U N I T Y I N F O R M AT I O N- through Octobez is scheduled with music, arts,
CARMEL-BY-THE-SEA, CALIFORNIA theater and wine festivals.
RESORT OVERVIEW ANNIIAL VISITOR NCiMBERS
Carmel is nearly a yeaz-round resort community
Carmel became a retreat for artists, musicians and
writers ~,~,ith 60 percent of visitors arriving between May
after the San Francisco Earthquake of the end of September. January is the only
1906. To this day the residential district has no and slow month of the yeaz. Over 1 million tourists sidewalks, streetlights or mailboxes and houses visits were recorded in 1945 and approximately " •
are known only by their names. The village of the same number was estimated for 1996.
Carmel-by-the-Sea has retained its romance as a
scenic getaway on the northern California coast SALES TAX REVENl1E
and is famous for its cultural events and
proximity to the nearby Pebble Beach Golf Retail Sales Tax has increased 16 percent in the
Course. There is an upper crust gentility to last five years, contrasted to zero percent growth
Carmel, reinforced by a city ordinance against the in Permanent population.
wearing of high heels and a warning to visitors in
the Visitor's Guide that "eating on ttie street is Retail sales revenue data is not available.
strongly discouraged."
Reportedly, retail sales are not tracked separately
MAJOR VISTfOR ATTRACTION from total sales.
Its proximity to San Francisco (2 hours by caz) REAL ESTATE
and its emphasis on historic California cultural Carmel's resident population is both older and
traditions has made Carmel the premier getaway morn affluent than the national population. The
for the Bay Area. With an entire land area of 1.1 vast majority (90 percent) of homes in Carmel aze
square miles and population of 4,421, Carmel valued at over $250,000 and 76 percent of these
remains a small village on a spectacular portion are occupied by one or two people. Sixty-five
of the northem Califomia coast. This village Percent of local residents are age 55 and older and
character is the main attraction for over 1 million 51 percent are college graduates. The average
visitors per year, 95 percent of whom visit the household income is $75,363 per year. '
Carmel Plaza and over 80 percent visit at least Commercial real estate is extremely limited and
one of the many cultural activities. The Pebble business licenses and exterior design changes .
Beach Pro-Am Golf Tournament begins the require a review process by the Community :
tourist season and it ends with Christmas season Planning and Building Department. Retail space
, . .
in Carmel Plaza leases for approximately $36 to
, n>:..
$55 per squaze foot depending on whether it is on
the first (street level) floor. There is currently no
space available (vacant).
RETAIL DE VELOPMENT
A ~
Retail development is closely monitored through
the business license review process and all new
retail businesses are required to submit 11
merchandise samples to ensure that the business
is a good fit with village character. The Carmel
Business Association estimates that 95 percent of
all visitors to Carmel go to the Carmei Plaza.
Plaza businesses include Saks Fifth Avenue, Ann
cvnwi vd*, cvnwi, cairfanra Taylor, and Nine West in addition to many small
Vail Re?ail Marke? Study
locally owned bou- -
.
: P
"a
.
hques. There are 70
art galleries in
~
? ~
Carmel, with scenic
. .
resort art as their pri-
mary focus. - • '
.
: ~ .
There are two unique
shopping areas in
Carmel Valley that
serve a 50/50 mix of rre earnyQd cu?nwt cai;fam;a
locals and tourists: the Barnyard Shopping Center and the and this poses "thorny legal dilemmas for the
Crossroads. Each shopping complex has Village," according to Roseth.
approximately 50 stores. The Bamyazd is the most
successful of the two featuring shops, restaurants, RETAIL SUCCE55/FAIL11RE5
and galleries set in over-sized bam-style buildings •
clustered azound awazd-wuuung gazdens. The The preservation of historic chazacter and mix of
Crossroads is a re-created English village.. high-end appazel with resort art has proven
successful for Carmel. The exclusivity of the
APPROI/AL OF RETAIL STORES merchandise review process has maintained the
resort chazacter of the village while promoting
In the eazly 1990's local merchants on the Carmel the appeal of the Bamyard and Crossroads.
Plaza became concemed that their town not Representatives of both the Carmel Plaza and of .
become overrun with T shirt shops and "cheap" the Barnyard do not feel that their establishments
meirhandise. A public uutiative was brought compete, but rather that they complement each
before the Village Council and a committee of other. The Carmel Gallery Alliance publishes a
, public officials, citizens, and business owners was guide, "Art in Carmel" to encourage sales of azt
created to investigate strategies for protecting the by local residents.
image of the Village. In 1993; the Village Council
accepted the recommendations of this committee UNI(ZUENESS
and instituted new regulations that implemented
and redesigned three new Commercial Districts. Carmel has an authenticity to its image that has
The three Commercial Districts are: been zealously protected by the business
4. Central Commercial District community and local residents. Local residents
are somewhat inconvenienced by the summer
-t? Central Service District visitors but have not - created an antagonistic
Central Residential District. atmosphere, perhaps because of the wide variety
of cultural activities that are supported by both
locals and tourists. The village successfully
Each district has a set of zoning regulations that evokes the romantic bohemianism of California's
describe permissible uses and classifications for history in a genteel atmosphere.
that area and these are directly tied to the.
business license application process. FtrruxE Pr.ANs
Carmel's Council is cunently examining There do not appear to be any large
12 mechanisms to tighten the procedures outlined developments or changes in direction projected
above because of an influx of national "brand" for the area which is experiencing a comfortable
stores that are perceived as a threat by local rate of growth both in visitation and local
merchants. This is anticipated to be a more residences. Because of the age of the local
difficult process because the merchandise can in population, a slight decrease in population is
some cases be virtually idenrical, iYs really a projected in the coming years, but no one appears
"restriction of trade" to locally-owned businesses concerned.
Vail Retail Morke! Study
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RESORT OVERVIEW < 14 r.y`. ~ .
`;~':~?.r;,~
Santa Fe is the best-known of the Southwest ~r.
destinations in New Mexico. The "identity" of
. Santa Fe was created in the early part of this
century as a response to serious out-migradon
and a desire to attract scholazs and tourists to the
. archaeological and anthropological riches of the
area. This identity uutially and currendy appeals
strongly to Europeans, particularly Germans. s~?a k n.~,;ro~,~..~
These Europeans promoted development of the
Santa Fe Opera which has enhanced the "high MAJOR VISITOR ATTRACTION
culture" reputation of the city. This emphasis on
the cultural history of the region has evolved to Indian Mazket and the Santa Fe Opera aze the two
create the "Santa Fe Style", which' embraces most important "events" of the peak summer
Pueblo and Hispanic aesthetic and cultural season. Indian Mazket attracts between 75,000 to
traditions. A marker on the Santa Fe Plaza 100,000 visitors to the Santa Fe Plaza during the
celebrates its place as the end point of the historic third week of August and the value of
"Camino Real" used by the Spanish to settle New merchandise sold in that period is estimated to be
Mexico. The new mazketing campaign for the $2 million to $3 million dollars. The Santa_ Fe .
city emphasizes the length of its settlement with Opera's season is June through August and the
the slogan "In 1607, when Plymouth was just a Opera is estimated to contribute $20 million from
rock, Santa Fe was already a Capitol." direct spending and $140 million from indirect
spending to the local economy.
• Santa Fe was recently rated third in the U.S. and
12th intemationally in Conde Nast Traveler's ANNUAL VISTfOR NUMBERS •
1996 Reader's Choice poll of destinations. Santa
Fe is a city of over 50,000 and is the seat of state Tourism is the major economic force in New
government in addition to being a populaz tourist Mexico, followed closely by state and federal
attraction and the city is experiencing a difficult govemment. Santa Fe hosted an estimated 11
period in reconciling these two identities. million visitors in 1996, 'down from 1995 by .
- approximately 7 to 8 percent. Three reasons aze
~""';>.,,..::<:::.:.;:;:,:;::.;;::;;:::>:< :::.:::.::::.:::::,.::;;;;::::.;;;:«:<.::.;:.>:,>;•:.:;:.><;:««.>;:.::;:.::.;;;:
cited for the decline' in visitation: newl
(1) Y
: •.~~:«><;::;:<><,::::::;><>::::.,;::<.<;:<:::« ::::::.:::::::::>:.;;:..:::::::;;:.;:::::.;:<.;:::::>::_:.;:<:;:::.;:.:;:.:::.:«.::::<.:«.;:.::
oPened Indian casinos comPetinS for
the same
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tourist dollar, (2) a mayr
y... o showcased in the
~a
national Press as oPPosinS tourism to Santa Fe
,
,
and
3) three consecuhve Years of Poor snow
.f . .
sy>;:
conditions.
t
1)4$:z>,w°g:£6
SALES TAX REVENLIE
r
: ,u:. . `'7
~
4 w
The gross receipts tax is a broadly based tax 13
imposed on sales, service, and leases. Retail sales
~
.
~ - ' ~ . . : . : , ~ ' taxes are not tracked separately by the City.
Son froxisco Sheet, Scrla Fe, New Mexieo
Vail Retail Morke? Study
REaL EstarF restaurants and shops in the extremely slow r
shoulder seasons. In the 1980s and early 1990s
The residential real estate mazket is very active in Santa Fe was also an important contemporary art
the lower price ranges as the issue of affordability mazket, behind New York as the highest selling
for local residences becomes more heated. The market in the United States. However, this
upper end ($200,000 and above) has been appeazs to have slowed considerably and many
considered to be "f1aY" for the last two years. of the most prestigious contemporary galleries
Commercial real estate is developing rapidly at have closed since 1995, notably The Linda "
the southem edge of the city to serve the influx of Durham Gallery and Laura Carpenter Fine Art,
new residents and businesses not catering to the both of which now sell only by appointrnent.
tourist mazket. Shopping centers and supermazkets dominate the new construction LINIQIlENESS
activity.
Santa Fe is mazketed as the "City Different" and
RETAII. DEVELOP1vrErvr it has successfully embellished its colorful history
with romance, archaeology, and art. This mixture
The Plaza azea is the premier tourism destination continues to be compelling and to ensure Santa Fe and has experienced a high rate of turnover from as a premier international destination despite
locally-owned to national businesses since 1991. current political difficulties.
The average lease retention for new businesses in
the Plaza area is 18 months according to local real FtrruRE PtaNs
estate agents. Restaurants aLso turn over quickly
in the Plaza area due to the difficulty of There aze no new developments proposed for the
maintaining a local customer base. Plaza area tourist areas of Santa Fe, but considerable .
lease rates currently average $35 to $60 per square residential and commercial development is
foot, depending on the size of the property and proposed for the southem tip and outskirts of the
duration of the lease. Recent retail development city. The political situation is too volatile to
in Santa Fe has been at the south end of town to predict at this tune.
serve the new housing developments and
commercial centers that have been built to avoid
the high lease rates and summer traffic of the
historic district. ~
RETAII. SIICCE55/FAILlIRES
r • S'•~
There is a group of high-end nationally J
"branded" apparel shops on Lincoln Street just
off the Plaza, including Eddie Bauer, J. Crew, Ann
Taylor, and Talbots, and these are doing well. ~ " ~ :"```r`~"`_~ ' ~ ,
„ .
,
Locally-owned restaurants and shops generally
do not last more than one year in the historic .'~r ; :
district unless they are old enough to own the
land that their buildings occupy. A local favorite
outdoor store, Base Camp, which owns its
property in the Plaza area has moved to the
Guadalupe azea (a second tier location from the
14 plaza) in order to lease its Plaza area store and
receive higher income from lease operations.
The Santa Fe Plaza and Canyon Road (the art
gallery district) are both terrible traffic hazards in
the summer and this deters local residents from
maintaining the loyalty necessary to sustain the Sen^a k stile arfimcn aid c,fft
Voi! Re?ail Morkef Study
' COMPARATIVE RESORT r~ rM ~
COMMUNITY INFORMATION
JACKSON (TOWN SQUARE),
W Y O M I N G
,
4.~~3!
~
v~7 -
RESORT OVERVIEW . ~ ~+~~~~r +E~'.,:: : . •..+~'a`~^''i~. ~
,il.~' ...t?+~ ~a (t }G`~'~/. .
/r
Since its founding at the turn of the century,
i.~' ~
Jackson was a little downtown built around a ~ =~•t1 ` * ~ ,
dusty open square surrounded by a fence, used
,a„u~s,,~'Ytr °
for hitching horses. Today, the town's central
'4F=i?
squaze has become a tree-shaded oasis, with elk
antlers leading into it, and surrounded on all four
sides by a variety of shops and restaurants, with
boazdwallc sidewalks still intact. The Chamber of
Commeme sponsors old west gun fights on the AAtia Arches a? the Town Square, Jaekson, Wyaming
Square in the summer. Surrounded by
Yellowstone and Grand Teton National Parks, Jackson Hole Ski Area supported 317,000 skier
Jackson is a haven for "Westemers" of every visits in 1995-96 and over 325,000 in 1996-97.
stripe: painters, writers, skiers, ranchers, and
retirees. Teton V'illage is at the base of Jackson SALES TAX REVENCIE
' Hole Ski Resort and Jackson (the town) is 12 miles
from the ski area. After a period of modest growth in late 1980,
Teton County's retail sales tax collections
MA/OR VISTTOR ATTRACT70N expanded rapidly - doubling in the four year
period between 1990 and 1994. Very recently,
At the mere mention of Yellowstone, people sales growth rates have declined, growing at only
envision great herd of bison and ellc, steaming hot 6.6 percent per yeaz since 1994 and 4.5 percent in
springs, bubbling geysers, rushing rivers, and 1996.
huge grizzly bears. Grand Teton National Pazk is
associated with majestic mountains, open plains, RETAIL DEVELOPMENT
and everything for which the Old West stands.
Summer is Jackson's peak season, with the valley jackson distributes a"Guide to Shopping in
serving as a gateway community for two of the Jackson Hole" organized by category with
aiost-visited National Parks in the United States. descriptions of shops, including their .
Teton County has recently begun extensive efforts , addresses and phone numbers. The guide is
to study its tourism in order to create a more co-sponsored by American Express,and the
stable yeaz-round economy. Winter visitation is Chamber of Com.merce.
active, but not neazly as intense as the summer
traffic. The new National Museum of Wildlife Art 'C• There is very little in new retail/commercial
showcases the lazgest exhibition of wildlife azt in development in town. Most of the new
the entire country and has become a populaz construction is occurring south oE town and
attraction in and of itself. has a"strip mall shopping center feel" to it.
ANtauat VtsrroR NtrMSEtts ^ Coldwater Creek is redeveIoping the key
building on the Square. This store is to be 15
The Wyoming travel industry drew over 4.0 their flagship store. Construction for this
million visitors in 1996 and attribute $1.01 billion building is approximately $250 per squaze
of revenue in direct and indirect expenditures foot. The store will open in June 1997.
hom travels to Wyoming. Teton National Park oti The redevelopment of the Coldwater Creek
reported 2.5 million visits and Yellowstone building prompted major "face lifts" for the
National Pazk 3.0 million visits for 1996. The Jackson Trading Company across the street,
Vai! Refail Market Sludy
as well as the restaurant next door. For LIIVIQIIENESS
Summer 1997, the Squaze has a refreshed
appearance. The "Western" theme is well developed in
Jackson and has created a strong sense of identity
~ Ownership of buildings on and neaz the with visitors that distinguishes it from other ski
Square rarely changes, tenants on the Square areas. The true uniqueness in Jackson is what
have a relatively low tumover, while tenants mother nature provides - nowhere else in the
just off the squaze have a higher than average West is there such spectacular and majestic
turnover.
scenery. .
REZ~.aa. SuccESS/FArtuREs FtrruxE PrAvs •
4 There has been local resistance to national The intense summer season has created an
chains opening stores here (The Gap, Eddie imbalance in the region's economy and quality of
Bauer, Pizza Hut, etc.) But these stores life. The local business community and County
appeaz to be doing well, as they are popular officials have undertaken development of a
Tourisrn Plan
with the tourists - even though the tourists Master Plan in order to begin
'manaSement of the area's tourism. The goal of
have the same stores neaz their homes. Eddie the Master Plan is to provide guidelines for a
Bauer carries Jackson Hole/Grand Teton logo sustainable tourism economy that will ensure
weaz unique to this store. The items are
placed close to the entrance to the store and viability of the quality of life that local residents
appeaz to be very popular with shoppers. appreciate.
4- The most well known store on the Square is
the Ralph Lauren/Polo Factory Outlet store.
It has been established for a long time and is
.
frequently patronized by tourists and locals.
Other factory outlet stores (not on the Square)
.
have not fared as well. The London Fog ;.:r~
factory outlet store on the south side of town
closed in 1996. ; . , . .
W^ i '
New attractions in town have brought ~
success to adjacent retail stores. The opening
of the Ripley's Believe It Or Not Museum,
- one block from the town square, touts the '
largest ball of tiazbed-wire in the world. This
: }
museum has brought additional pedestrian
traffic to the stores on the same block.
~ A half dozen retail stores have shops both in
the town (Jackson) and at Teton V'illage.
yti The most successful retail operations are
those that have figured out how to have a
yeaz-round, or at least a two-season ReroilBoardwo/k. Jadaon. wyanmg
16 operation. Most of the retail dollazs are
realized between June 15 and September 15. -
Changing the product lines or adopting new
marketing approaches for the winter season
is important to even out the revenue stream.
Voil Re/ail Market Sludy
- C O M PA R AT I V E R E S O RT ANNl1AL VISITOR NIIMBERS
COMMUNITY INFORMATION -
IVI O N T T R E M B L A N T The most current visitation statistics available are
from 1991 and the Chamber of Commerce
RESOR7' OvPxvrEw representative believes that there has been some
. increase in visitation since then, as a result of
imProvements
The historic preservation of buildings in Mont to the area by Intrawest. In the
Tremblant has created a unified Canadian theme `^'~ter the last report showed over 600,000
visitors and the summer slightly more than
reflecting the heritage, culture, and lifestyle of 400,000. The local Chamber representative
Quebec. The summit of Mont Tremblant believes that summer visitation is quickly
commands a spectacular panorama of lakes, approaching that of the winter ski season because '
' valleys and forests. In the winter, skiers get a treat of the quality of the golf and overall resort
at the summit, as the snow-covered fir trees experience. Estimates for the period 1991 to 2000
surround the ski trails. Lac Tremblant is 10 miles Predict a 229 percent increase in tourist visitation
long and sits at the bottom of the south side of the to Tremblant, totaling over 3.2 million annual
mountain. It is sunounded with some of
visitors by 2000.
Quebec's most distinguished country homes.
MAJOR VISITOR ATTRACTION • REAL ESTATE
Mont Tremblant is the northernmost resort of the When Intrawest created the resort village at the
Laurentians, and is the pinnacle of the Laurentian base of Tremblant, they dedicated the streets to
ski experience. The Lodge was founded b the pedestrians. The result is a strolling area
y
where g
Americans Jce and Mary Ryan who started skung uests have the leisure to look up and
admire the azchitecture - a mix of Old Quebec .
on the majestic mountain of Mont Tremblant back City and the country-style-building founder joe
in the 30's. Today, Mont Tremblant has the Ryan built in the 1930s.
longest vertical drop (2,150 feet) in Eastern
Canada. Considered the crown jewel of the RETAIL DEVELOPMENT
Laurentians, it is now a four season resort village,
although it is busiest in winter. Mont Tremblant (Intrawest) requires that
potential new retail establishments receive
"approval of their merchandise prior to
negotiating for a lease. Samples of inerchandise
- jjj;j must be approved as meeting the quality and
presentation. standards for the resort. Current
retail is high-end and exclusive; jewelry, perfume,
chocolate and s orts bouti ues. Tremblant
advertises "resta uants for every taste, exclusive
boutiques, friendly terraces, lots of opportunity to
treat yourself and a night life that never seems to
quit." Currently Tremblant offers 50 boutiques,
15 restaurants, one cinema, 10 bazs, and one teen
bistro. Common themes in retail development in
Intrawest-owned resorts include stores with well
made local crafts, homemade chocolate,
bookstore, „local fashions" such as French in 17
Tremblant and outdoor clothing in Keystone, and
sporting goods. Restaurants are well -varied,
including a style to suite every taste, from "fast
b..'~. .
and casual to exotic." Regionally-themed
restaurants are favorites.
Outdna Ca/e, Mont Tremblant, pvebec, Cwado
Vail Retail Market S1udy
RETAIL SUCCE55/FAILlIRES ~
The success of Mont Tremblant's historic charm
and successful integration of high-end retail
establishments has been singled out in Lirban
IQnri publications as indicative of "place" that
has tremendous appeal for the resort visitor.
. - , r
LINIQUENESS
~ i
,
i. Mont Tremblant successfully combines historic
- preservation, incredible scenery, and the '
, g
"sexiness" of the Quebecois lifestyle and
:
nightlife. "
FuruxE Pc.ANs
Intrawest is in Phase II of a major investmenf in
the resort, hailed by visitors on Canada's GO SKI
pages as extremely successful. Mont Tremblant is
becoming a breathtaking French-Canadian
village madeled after Quebec City. The winter ski Sbeet in Mont Tiemblant, Quebee, Canada
and summer watersports activities aze being
expanded exponentially, drawing international
visitors who revel in both the sophisticated social
atmosphere and the pristine natural environment.
18
Vail Retail Morkef Siudy
V A I L P R O F I L E
' VAIL VALLEY VISITOR Population by Income
AND RESIDENT
D E M O G R A P H I C P R O F I L E Per-Capita Income $29,500
Median Income
Once dependent upon mining and agriculture, Households $41,211
Families $49 453
Vail Valley's economy today is driven by tourism. Non-Family Households $33,320
The ski resorts of Vail, Beaver Creek, Arrowhead
and Aspen, employ morn than half of Eagle
County's permanent residents.
The majority of the Town of Vail residents are
between the ages of 25 and 44 with a median
household income of $41,211. The visitors to the
Vail Valley are generally older and wealthier than , Number of Oumer-Occupied
Housing Units
those who live here. Frank Johnson, President of _
the Vail Valley Tourism and Convention Bureau, Total 781
reports that 75 to 85 percent are repeat visitors, 1 Unit, detached or attached 409
over the age of 45, with a household income Average persons per unit 2.21
greater than $150,000. Demographic data for Vail
residents and visitors is described below.
Vail Resident Profile (1995)
' Number Renter-Occupied Housing Llnits
Population by Age
Total 899
All Persons 3,716 1 Unit, detached or attached 185
Under 5 170
6-17 329 Average persons per unit 2.11
18-20 121
21-24 400
25-44 1,963
45-54 421
_ 55=59 - 114 60-64 66 _
65 and over 106
75 and over 24
85 + 2
Eagle County Resident
Demographics (1995)
Median Median Per Capita # of #of 19
Population Age Family Income Income Households Registered Voters
Eagle County 28,0001 30.61 50,600 ~ 18,202 ! 10,820 14,862
Town of Vail 3,9281 31.81 60,720 29,5001 1,750! 1,600
Town of Avan 3,0001 i ;
Vail Retail Morke? Study
Vail Valley Winter Guest Profile (1995) Vail Valley Summer Guest Profile (1996)
Gender Gender
65 percent Male 59 percent Male .
35 penent Female 41 percent Female
Family Status Family Status
38 perrent are single 15 percent are single _
14 peraait are manied couples with no childien 13 percent are married couples with no children _
36 percent are married with children 42 percent are married with children
12 percent have grown children 30 percent have grown children
Ages Ages
27 percent are under 30 11 percent are under 30
40 percent are ages 30-44 42 percent are ages 30-44
22 percent are aged 45-54 24 percent are aged 45-54
11 percent are 55+ 23 percent are 55 or older
Where They Are From Top Mnrkets
14 percent locaLs and/or 2nd-home owners 28 percent Colorado
10 percent are Front Range day visitors 7 percent each California and Texas
8 percent are overnight visitors from Colorado 6 percent Illinois
60 percent are out-of-town visitors 5 percent International
10 percent are intemational visitors 4 percent Kansas
3 percent each Florida, Missouri, and
Top Maikets Pennsylvania
27 percent Colorado
7 percent California lncome
5 percent New York 18 percent make less than $50,000
5 percent IIlinois 39 percent make $50,000 -$99,999
4 percent Texas 28 percent make $100,000 -$200,000
4 percent Florida 15 percent make $200,000 +
4 percent New Jersey
3 percent Pennsylvania V'ssitor Composition
. Day visitor from Colorado 6 percent
Incvme Part-time Yail Valley Resident 8 percent
26 percent make less than $50,000 - Day Vfsitor from Out-of-State 10 percent
25 percent make $50,000 - $99,000 (includes Intemational)
21 percent make $100,000 -$200,000 Ovemight visitor from Colorado 20 percent
28 percent make $200,000+ Overnight visitor from Out-of-State 56 percent
(includes International)
Skier Composition on Vail Mountain
Local and/or second homeowner 14 percent
Front range visitors 10 percent Comparing the winter and summer guests,
Ovemight guest from Colorado 8 percent winter visitors are generally more affluent,
20 Out of state guest 60 percent younger, and travel further distances than the
International guest 10 percent summer visitors. 1fie summer guests consist of
more families and older populations.
Vail Retai! Market Study
- National Skier Proff le The National Sporting Goods Association
completed a lifestyle characteristics profile of on-
The National Ski Area Association (NSAA) snow participants. The participation by lifestyle
reports that the number of alpine skiers in the segments is summarized as follows:
United States has grown from 9.7 million to 10.6 million in the past eight yeazs, a growth of 9.3 . Affluent Traditional Families 22.8 %
percent. Cross country skier populahons have Working Parents 18.0 %
remained at approximately 4 million and Aftluent Empty Nesters 10.9 %
- snowboarders now number about 2.5 million. Affluent Singles 10.7 % .
According to estimates of on-snow activities Double Income, No Kids 10.1 %
- originally compiled by McKinsey & Co., these on- Low-mid Income Singles 9.6 %
snow participants spend approximately $9.4 bil- Single Parents 8.4 % .
lion annually on all facets of the sport, from Low-mid Income Traditional Families 3.1 %
buying real estate at resorts to lift tickets to the Low-mid Income Empty Nesters 2.0 %
apparel and equipment they use and wear. Age 65+ 1.5 %
~ The demographic shifts in the next 20 yeazs will
have a profound influence on the types of
services offered at winter resorts, the geographic
focus of advertising and promotion, and the types
of marketing efforts utilized. In 1996, the first of
the baby boomers will be 50 yeazs old. At the
same time, a greater number of Americans remain
fit and active uniil a relatively old age and
represent a segment of the population with high
discretionary income and time. The table below
illustrates how the mix in the population will
change over the next 20 years (one generation).
Expected Trends in U.S. Population
Age 1990 ! 1995 2000 2005 ; 2010 Change
Male. 18-24 13.2: 12.3. 12.8 . 13.6 i 13.8 ! 5%
25-34 ; 22.11.. 20.6! '18.7 18.1; 189! -14%
35-44 18.8' 21.1 21.91 20.51 18.61 -1 %
45-54 12.4; 15.3, 183' 20.6; 21.4! 73%
55-64 ' 10.1; 10.1 11.6, 14.31 17.2' 70%
65+ 12.81 13.8~ 14.3: 14.91 16.411 28%
Female 18-24 12.9 i 12 12.5 ; 13.31. 13.41 4%
25-34 21.8 i 20.4 18.4: 17.9, 187 -14%
35-44 19.1; 21.2; 22! 20.51 18.61 -3%
4-4 i 66%
21
Vail Re/oil Morkei S1udy
Sig7tfficance to Vail Retail 6. The 1999 World Alpine Ski Championship will
once again infuse visitor expenditures and
1. The demographic profile of the Vail Valley marketing exposure to the azea. Tnis "deadline
resident reveals that the primary age group is date" provides an opportunity for Vail Village
24 - 44, with per capita income of almost to begin preparing to meet and exceed visitor
$30,000. When compared to the cost of living expectations. Now is the time to capture the
, in the valley, this profile suggests that the local audience for 1999 and beyond. (see next
resident dces not have many discretionary section for more. details) '
funds. Many of the "locals" shop downvalley . .
in Avon or Edwazds, and travel to Glenwood
Springs or Denver for major purchases.
2. Although the majority of the Vail Valley
residents can be described above, reportedly at ~
least 10 percent of the 7,000 permanent
residents in Vail and Avon have household
:
income levels in excess of $100,000. Therefore,
they have more discretionary income to spend
on activities such as recreation and fiiness, as
,
well as higher-end retail items and more
expensive dining.
3. Demographics of the Vail guest reveal a very
affluent, primarily older male. The size of the '
market and the demographic profile of the Vail visitor strongly supports a high quality,
iv....,.
expensive vacation experience, as almost 50
. .
percent of the guests have household incomes
over $100,000.
4. Since the Vail Valley economy is primarily
based on winter guests, the National On-Snow Refail alang Gore Geek
(Skier) profile is an important tool to gauge
who is "in the pipeline:" The winter trends
" indicate that- there are new participants in
winter. sports, many of these in the form of
snowboarders. It is important to keep
acquiring new participants in the winter
recreation industry.
5. The historical strength in the Vail economy and
Vail Associates' current and planned
investment in redevelopment and expansion
are positive indicators of a strong future.
22
Vail Retail Morkef Sludy
- VA I L R E TA I L S A L E S TA X R E V E N U E proceedings. The Vail Valley continues to reap
H I S T O RY A N D T R E N D S the rewards and benefits from this event.
VAit VnLLEY ECOtvoNrY The tourist bed base is anticipated to moderately
grow at an average of 3-5 percent per year. Bed
Vail's economy is driven extensively by its winter base is measured in terms of "available pillows"
and summer tourism. Sales tax collections have for visitors. There are currently more than 41,000
risen hom $3 million in 1982 to more than $13 in Eagle County, almost all of which aze in Vail,
million in 1995. Vail's retail mix includes 108 bazs Avon and Beaver. Creek Resort.
and restaurants, 300 shops, and a bed base of 32,000. Group business has stead.ily increased To help maintain Vail's character as one of the - ,
through the years to accommodate upwards of World's most populaz alpine communities, Vail
2,400 participants. International guests are has set aside 30 percent of its land (1,100 acres) as -
another tazget market, particulazly from the °Pen space. This land includes more than 400
regions of South America and Europe. acres of town-owned pazks and 16 miles oE trails.
Intemational skier days have risen to about 10 Few towns or cities have been able to protect that
percent. Although winter continues to draw most proportion of open space. A one percent Real
of the area's tourists, an abundance of summer Estate Transfer Tax is used to purchase and
activities, such as golf, mountain biking, fishing, maintain Vail's open space.
rafting and cultural arts performances, has
produced a growing mazket for summer tourism. AsPEN vs. Vtut
The Vail Ski Area, the major catalyst for visitation In a recent study conducted by BBC Research and
to the valley, looks very promising toward the Consulting as part of the Downtown
future. An area referred to as "Category III" has Enhancement Master Plan for the City of Aspen,
been approved by the U.S. Forest Service. This data collected cited Vail's off-season as "truly off"
north facing bowl area, on the other side of the where Aspen's off-season is a less severe valley.
Back Bowls, virtually doubles Vail's skiable Kazen Woodward, co-owner of The Baggage
tenain. Other plans call for a redesign of Claim in Aspen and whose sister owns the
Lionshead Village, the development of Bachelor Baggage Cheque in Vail, said that the Aspen store
Gulch and for a chairlift connection between dces about twice as much off-season business as
Beaver Creek Resort and Arrowhead at Vail. the Vail store. Retail sales data supports this
statement. In March 1996, Aspen did
Additionally, preparations are now underway for approximately $44 million in total retail sales
. the .1999 World Alpine Ski Championships, to (Which includes lodging). In May of 1996, retail
take place january 25 - February 14, .1999, at sales fell to approximately $13 million, or a drop .
venues' in Vail and Beaver Creek Resorts. The of 70 percent. In Vail's comparison, retail sales in
success from the 1989 World Alpine Ski Mazch 1996 were $56 million. In May 1996, retail
Championships bodes well for the 1999 event. sales fell to $8 million, for an 86 percent decrease:
The Town of Vail contributed close to $500,000 in
cash and devoted manpower, equipment, Some analysts attribute the severe off-season in
services, and other in-kind support to this Vail to down valley leakage. In Vail, business
enormous event. With private and public sector centers and retail stores in Avon, Edwazds, Eagle
entities working in synchrony, the result was and Gypsum aze increasing. Avon appeazs to be
impressively demonstrated by a 25.4 percent emerging as the commercial hub of the Vail
increase in Vail's sales tax figures for the period of Valley. Based on sales tax revenue, sales in Vail
January - Mazch 1989. Forty-two participating rose 5.3 percent in 1996, according to town 23
countries with 291 athletes attended, 1,200 finance records. That gain, however, pales in
volunteers from throughout the region and state comparison to an 11 percent sales tax revenue
took part, and an estimated 300 million viewers increase for Eagle County, which topped $1
worldwide via national and international billion in retail sales last year.
television coverage were able to view the
Vail Re?ail Market Sfudy
SALES TAX REVENIIE Town of Vail
Retail Summary
Total retail sales for Eagle County in 1994 were
$496,866,000 and are estimated to be $774,106,000 YTD YTD YTD
in 1999, a 64 percent increase for the five yeaz 12/95 12/96 %
geriod. Vail is estimated to have contributed 36 Collections Collections Change
percent of the gross sales for the County. In the
period 1985 to 1995, the Vail Community sales tax Food 1,006,278 1,049,564 4.3%
generation increased by 100 percent, from Liquor 185,134 200,803 8.5% ,
$6,481,608 to $13,026,581. Apparel . 848,221 846,008 -.3% .
Sport 1,788,033 1,918,036 7.3%
, Jewelry 240,126 241,037 3.8%
Resort Sales Leaders Gift 228,641 236,216 3.3%
Gallery 53,038 44,876 -15.4%
Gty/Town 1996 Sales Gain vs. '95 Other 867,684 877,459 25.7%
Home 11,443 14,385 25.7%
Vail $343.0 5.3% Occupation
Aspen 341.2 6.3%
Durango 299.9 3.9% Total 5,228,598 5,428,384 3.8%
Glenwood Spgs 236.5 2,9%1
Steamboat Spgs 215.0 4.2%
Breckenridge 203.5 9.8% Vail vllage
Beaver Creek 109.0 6.3% Sales Tax Collections
Snowmass 101.7 5.8%
Telluride 62.7 4.0% .
Crested Butte 62.3 1.0% YTD YTp YTD
1995 1996 %
Collections Collections Change
, Resort Area CommuniHes
Retail 2,743,889 2,767,534 0.9%
Lodging 1,794,951 1,910,348 6.4%
Silverthome $135.3 5.3% Food &
Frisco 102.8 6.3% Beverage 1,860,936 1,949,859 4.8%
Avon 96.2 11.6% Other 245,890 259,267 5.4%
Dillon 14.7 22.1% ' .
Mintum 9.4 6.8%2 _ Total 6,645,666 6,887,008 3.6%
lAaj,utea for increase i, sales tax mce .
ZAdjvsted for onrame gain in 1995 Lionshead
Sales Tax Collections
l'I'D YI'D Y'TD
1995 1996 %
Collections Collections Change
24 Retail 906,178 963,125 6.3%
Lodging 1,020,704 1,140,772 11.8%
Food &
Beverage 483,285 539,272 11.6%
Other 52,394 72,227 37.9%
Total 2,462,561 2,715,396 10.3%
Vail Re/oll Markei Sludy
j V A I L V I L L A G E R E T A( L
Vail Valley Retail Market Analysis -
Analysis of Existing Retail
IrrrxoDUCrroN
An analysis of existing retail in the Vail Valley
was developed by the consultant team through
.
field visits to core commercial areas. During <these visits, physical attributes of individual retail 9
complexes/buildings such as visual accessibility,
PhY sical accessibilitY, and architectural st3'le and
, quality were identified and recorded on a -
standazdized data sheet. Special factors which
may contribute to the success or failure of
individual complexes were also noted in these
observations. The data sheets were collectively ,r? ~r
used in the prepazation of trus summary.
:.w
Vail Village M;u Geek Wi?n Pedesn;an workway
opportunity to freely roam and
Phystcal Attrtbutes experience the street environment is one of Vail
V'illage's unique chazacteristics, and is a very
OVERVIEW special one.
Vail Village has earned a world renowned ScatF
reputation, largely due to the quality and variety
of experiences it offers. Second to outdoor The scale of streets and buildings which make-up
recreation, shopping and dining aze two of the the street fabric of Vail V'~llage is appropriate and
' other most popular activities visitors engage in non-imposing. A visitor to the Village will notice
during their stay. As such, the V'illage is quite that few of the buildings exceed 3 or 4 stories, and
successful in meeting visitor expectations. This that the walkways and streets are neither
success is directly related to physical attributes excessively wide or narrow. The scale of the built
associated with the design and layout of the environment is sensitive to the physical
V~illage core and its retail spaces. A combination of environment, by allowing views and connections
several physical factors elevates a visit to Vail to the mountain. The strong relationship to nature .
Village to a very pleasant experience, fostering a creates a comfortable street for visitors, without
healthy retail business environment. being overwhelmed by the experience of the built
environment.
CIRCULATION
VIEWS
As a pedestrian-oriented environment, Vail
Village is dominated by people. It is an A wallc through streets in Vail Village provides
environment which fosters a feeling of security the opportunity to contemplate superb and ever-
and comfort by allowing individuaLs to circulate changing views of the close and distant mountain
freely, unimpeded by automobile . traffic. environment. Well established view corridors are
Automobile traffic is restricted in the V'illage core, present in Vail Village and are made possible due 25
and visitors pazk in the public lot, walk or take to the scale and layout of buildings and streets.
bus shuttles to their destinations. By walking Views are anportant because they reinforce the
through the V'illage environment, a pedestrian is overall circulation through the V'~llage streets. In
passively exposed to a variety of retail subtle ways, views provide visitors with a clear
experiences, and can opt to move into a shop or sense of direction while navigating the
enter a restaurant at their leisure. The commercial azea, preventing them from getting
Vail Retail Moiket Study
lost in a maze of shops. By reinforcing the into the evening, and night viewing of window
connection of the built environment to the natural displays.
environment, views become an integral part in
setting a positive mood for a visit to the Village. Nonetheless, there are exceptions, namely in
shops located in less visible spaces (Village Inn
Axc=Ctttxtu. SrYLe Center) or in less pedestrian oriented
environments (Vail Gateway). In these cases,
The azchitectural style of buildings in Vail ViUage because the.shops are part of larger complexes,
also plays a large factor in giving the place an they are likely to receive visitation by pedestrians
identity and chazacter. Adopting the Bavarian scouting out the full shopping potential of the,
and Tyrolean azchitecture of northem European V'illage. There are aLso some instances where mountain countries, the Village's architectural excessive landscaping detracts from visual
image expresses human traditions in mountain accessibility by obstructing store windows and
environments. The criticism has been made that signage (Swiss Chalet).
the adoption of this architectural style for the
ViUage has been excessive and out-of-context. In Pxy51cA1. AcCESS .
defense of this, the azchitectural style has been
carried out in a fairly consistent manner giving Although it is difficult to assess how accessibility
the ViUage a cohesive identity, and a built affects the performance of retail, over the long
tradition that has mountain roots elsewhere in the term, it is sure to have an affect, as people tend to
world and with which many visitors can identify. take the easiest way into or out of a space. Upon
first inspection, access to shops in Vail Village,
may seem easy due to the intimate scale of
buildinSs and the network of streets and alle s. In_
for individuals with no
eneral this is true
'
YtY:i:;.:::::.:; "
g
disabilities which would impair walking and stair
climbing. There are however, differences in the
de8ree of accessibilitY between different
complexes and zones within the Village. In some
instances, shops are flush with the ground level
and can be accessed directly from the walkways
without anY ma)'or effort (Gore Creek Plaza
<.:.x..
>~rBuilding). In other cases, shops within a complex
are found on elevated or multiple levels and
require movement up curbs, stairs, and ramped...
walkways (Sitzmark I:odge). This poses
Rad I.icn euildiry, val vulaye difficulties for individuaLs with disabilities, and
not in all cases are there adequate altemate access _
routes for them (Creekside Building).
VISLIAI, ACCESS
PUBLIC SPACE
Generally speaking, retail space within Vail
ViUage is easily visually accessed. The majority of Public space is an important component of the
shops aze located directly adjacent to the main Vail Village commercial area as it provides
pedestrian circulation routes which receire high individuals with the opportunity to pazticipate in
visitation and traffic during peak seasons. Most of and with the local environment, and become
26 the individual shops have prominent signage immersed in the Village "experience". Vail
and/or awnings displaying the business name. Village has a number of public spaces which are
Window displays are tastefully conceived and successful in breaking up the larger streetscape
presented to draw attention and invite environment into more accessible smaller azeas
pedestrians into interior shopping spaces. Night (Children's Fountain Plaza, Covered Bridge, etc.)
lighting of store fronts is also present, allowing The inclusion of the important comfort elements
the retail businesses to extend hours of operation of seating and shade, omamental landscaping,
Voil Relail Markef Study
- and focal points such as azt and fountains SALES PER SQLIARE FOOT
reinforce the quality of the overall network of
public space. The public space is the "matrix" in Based on data collected for this study, sales/sf in
which a visitor to Vail ViUage is immersed in, and Vail ViUage ranges from $165/sf to $1,450/sf. The
is therefore one of the most important elements overall average sales/sf in Vail Village is $224/sf.
affecting the mood of a visit. Retail space ranges from 250 sf to 8,057 sf and
averages 1,858 sf.
Economic Attributes
SuCCESSFUt, Arr'tuBuTEs
For purposes of this study, retail in the town of
Vail has beJh divided into two key areas; Vail One retailer reported that their location on Bridge
ViUage and Lionshead. The Vail V'illage retail is Street and having two entrances (the other on
described below regarding key property owners, WaH Street) benefits the business. She saw a dis-
store size, sales per squaze foot, and lease terms. advantage with the front of their entrance having
Total square footage of retail/commercial space is recessed windows and a relatively hidden door.
described in the following table. She would like to see store signage on the
planters so that their presence is more noticeable.
Complex Retail SF A co-owner of a store reporting over $1,000/sf
says that an advantage to their operations is that
A& D Building 4,630 "a lot of people go towazd the Vista Bahn." A dis-
Bell Tower 6,950 advantage is that deliveries are difficult and the
Casino Building 3,749 planters in front of the store "are bad in the win-
Christiania 1,000 ter.,,
Covered Bridge 8,803
Creekside 9,136 Another owner believes that the unique facade on
Crossroads West 40,531 his store draws people to the store because of the
Cyrano's 5,434 different exterior treatment. The owner also
Fitz. Scott Building 900 attributes part of his success to 'r?is staying power,
Gallery Building 5,247 as repeat customers significantly support his
Gastof Grams. 14,011 business.
Golden Peak House 6,581 '
Gore Creek Plaza 7,146 Not surprisingly, the financially most successful
Hill Building 8,056 stores aze located on Bridge Street, followed
Lodge at Vail 17,982 closely by those located next to Bridge Street.
Manor Vail 4,200 Stores able to take advantage of skier traffic
McBride Building 22,640 between the village parking garage and the V~ista
Mill Creek Court 3,553 . Bahn dearly benefit. Tlie Vail Village Inn and
One Vail Place 2,691 Crossroads complexes appeaz to be competitive
Plaza Lodge 14,000 in capturing retail dollars.
Red Lion Building 13,643
Rucksack 4528 TYPE OF BUSINE55
Sitzmazk Lodge 11,929
Slifer Build.ing 638 Sales per square foot by type of business varied
Sonnenalp 9,506 significantly within similaz categories. Art gal-
Vail ViUage Inn 44,361 leries in Vail Village on average report sales/sf at
Village Center 14,127 approximately $400/sf. Gift stores report a wide
Wall Street Building 7,371 range of sales volume from $250/sf to $600/sf. 27
Although not all jewelry stores participated in the
Source: Vail V'illage Master Plan survey, a well run store with quality merchandise
and good customer service will gross close to
$1000/sf. In the sports retail category, the aver-
age sales/sf is $230 and stores range in size from
1,300 sf to 6,500 sf. The apparel category in Vail
Voll Retail Morket Sfudy
Village reports stores averaging $800 to $1,000
sales/sf.
LEA.ss TERms
. . Retail & Restaurant Space by Use
As expected, lease rates and particularly lease
terms vary significantly in Vail Village. There are (Appsoximate estimate using Business License Categories)
four stores reporting 10 yeaz leases with 10 year
renewals. However, stores. reporting five yeaz Type SF % of Total
leases are the most common in Vail Village. -
Retail - Food 11,350 4.6% -
` Retail stores who own their own space in general Retail - Apparel 32,682 13.4%
believe that they have an advantage over their Retail - Sport 60,135 24.6%
leasing competitors. This is obviously . Retail - Jewelry 8,951 3.6%
particulazly true of those who have owned their Retail - Gallery 24,032 9.8%
space for more than 10 years. Retail - Other 18,196 7.4%
Food & Beverage 64,092 26.2%
Analysis of Tenant Mix Nightclubs 8.563 3.5%
. . 244,433
REr'rm Quntrrr DtvExsrrY
A factor of great importance for the success of
retail in Vail V'~llage is the quality and diversity of
the experience provided by merchants. Most of
the shops in the Village aze geazed towazds an
upscale consumer, and feature brand name
merchandise which meets consumer
eacpectations. More importantly, there is a diversi-
fication of retail, with a variety of shops selling
products ranging from ski and outdoor sport-
related equipment, fashion weaz, shces, art, and
memorabilia among other products. Although .
shops are grouped closely together, because of the
. diversity, they aze successful in drawing in
,~3:~'?:::;,rk'•'::' visitois by -keeping the retail 'experience interesti F
n urthermore the varie
g. , ty of fine .
restaurants and food-oriented services which
are
Present also PlaY an
inte8Tal role in ca 'vah '
h n
:
P g
visitors, and enhancing the overall experience.
Together, the presence of these shops and
restaurants, constitute the destination experience
for which visitors are "hungry", and expect to
find in Vail. Vail V~illage appeazs to have found
the right combination of commercial retail to
Y,.:
28 attract visitors on an almost yeaz-round basis,
who keep coming back for more, due to their : -
. '
pleasant experiences. However, according to
merchants, things are beguuung to change. Some
. . . .
say that visitors think Vail Village is getting
"stale" and has not responded to the changes in
the shopping and skier visitor mazket. ciock rowe., voi v;uage
Vail Retail Markel Siudy
_ L I O N S H E A D R E T A I L
Physical Attributes ,
OVERVIEW ,MR,'~`
Originally conceived as a secondary village and
mountain access portal for Vail Mountain,
Lionshead has not experienced the success
initially expected. In great part this is due to a
lack of sense of charm that a visitor might expect
. ,
from the "sister village" core to Vail. Fortunately,
this yeaz Lionshead received a popularity boost
from the operation of the new Gondola terminal,
and the azea is currently under scrutiny dne to the Lionshead Walkway
redevelopment process which is underway.
Similar to Vail Village, commercial retail SCALE
dominates the activity bank in Lionshead, and is
therefore a primary concern of the redevelopment In general, the scale of Lionshead "Village" is
process. imposing due to large public spaces created by
CIRCCILATTON over-sized buildings. In comparison with Vail
Village, Lionshead feels like an urban
environment. As a ski resort base area,
Perhaps the most pleasing aspect about Lionshead's connection to the mountain is rather
Lionshead as a retail center, is that, like Vail, it is w
eak, in great part due to the manipulation ~~f
a pedestrianized environment, benefiting from scale. Buildings, streets, and wallcways dominate
most of the assets of a caz-free environment. The {he spaces, leaving the surrounding scenery as a
core pedestrian arna is reminiscent of an urban secondary element. The mountain experience is
outdoor mall, utilizing uniform brick pavers, not properly expressed by the existing framework
light fixtures, benches and other design elements of the built environment in Lionshead. Retail
in an area where retail is the primary activity. The space could potentially suffer from this loss of
entire Lionshead azea is very homogeneous from connection to the local environment as some of
a design perspective, utilizing similar materials, the uutial charm of being in the mountains is lost.
and creating similar spaces. Therefore, it is
di.fficult to identify a hierazchy of circulation VrEws
axises through Lionshead, and circulation is
confusing: There aze few visual cu_es to guide_ a There are presently no officially designated view
pedestrian visitoi through the variety of spaces. corridors that exist in Lionshead. On the other
Furthermore, the pedestrian circulation network hand, there are some random views that result
is not completely linked together through all the from the placement and size of buildings and the
spaces. Occasionally, visitors may find orientation of pedestrian walkways. Views into
themselves disoriented and entering or ending and out of the Lionshead azea are limited, and
up in less than pedestrian oriented spaces, such seem to occur by chance, often termuiating in a
as parking lots and delivery areas. The sense of building wall or facade, or some other
"destination" is uncleaz through the area, for the miscellaneous point. Since there is no defined
presence of the Gondola terminal, which association between view corridors and
currently serves as the main attraction to visitors circulation axises, visual cues from the 29
of Lionshead. Although walkways have been surrounding environment to help pedestrians -
carefully designed, pedestrian circulation into orient themselves are scarce. Consequently,
and out of the Lionshead area can be difficult. circulation suffers and pedestrians aze often "losY"
in the Lionshead core and asking for directions.
Voil Reiail Marke? Study
AxCH17'ECr'uxA1. SrY1.E Unfortunately, this has not been the case for all
places requiring such access (Concert Hall Plaza).
As a resort destination, Lionshead greatly lacks Lionshead has both retail spaces which aze very
the architectural "flair" or high quality which accessible, and those which aze less accessible. It
would otherwise give it the identity and character would greatly improve the quality of the retail
it needs. As there has been no adoption of a experience if all spaces had a similar degree of
particulaz architectural style or theme as in Vail accessibility by provision of standard ramps,
Village, there is little unity or coordination of escalators, and elevators.
building architecture. This is immediately
- apparent by comparing buildings to each other. PLIBLIC SPACE
- Building azchitecture varies in scale, size and
style, in some instances clashing. In general, the Lionshead has a substantial area of public space if
resulting quality of finished buildings is low, both plazas, walkways, and parks aze encompassed by
in aesthetic and material terms. There are no truly the definition of public space. In some cases, the
unique structures in Lionshead that standout, existing public space is very successful in
posing a lack of identifiable landmarks for complimenting the retail experience, as it is
visitors. Furthermore, several of the retail spaces frequently utilized by visitors and residents. The in Lionshead are framed by "additions", which pedestrian axis running the length of the
were after-thoughts to the original buildings, Lionshead Center building, where visitors can
giving the place a disjointed azchitectural often be found sitting outdoors, is a good
character. The handling of retail spaces could be example of such a space. In other cases there aze
much improved by enhancement and better spaces which are unsuccessful and under-
coordination of the azchitectural language utilized, such as the area in front of the Lions
between each individual building. Pride building or the lazge plaza space behind the
. Gondola building. These spaces aze essentially
VisuAL AccESS "dead-space" and detract from the overall quality
of the entire area. The orientation and scale of the
Much like Vail Village, retail space in Lionshead is buildings framing the public space is responsible
easily visually accessed due to the proximity to for this "dead-space". The large scale of some of
the pedestrian environment. In some cases, the the public spaces (such as the plaza behind the
visual access is exceptional due to locahon and Gondola building) is intimidating and
relative ease of the walkway/shop entrance uninviting, and is seldom used by visitors and
transition (Lionshead Center Bldg.). However, residents for sitting and relaxing. •
the haphazard layout of the wallcways and build-
_ ings in Lionshead has also created several retail On the other hand, "softer" spaces such as the
spaces whirh are hidden from main "pedestrian pocket pazk behind this plaza are desirable as _
traffic routes. These spaces aze "Iocationally" they are comfort zones which serve as transitians
disadvantaged, as they aze less easily noticed,
and therefore, less frequently visited. In these ,
cases, shop owners have gone to great lengths to
increase their visibility and prominence in the
~
street environment by iiisplaying unique signs
and inviting store fronts (Lions Pride).
PxYSrcAL AccESS y"
30 There are a number of places in Lionshead which
are difficult to access due to stair climbing
.
associated with grade changes. In almost every
transition of space in Lionshead there is some
grade change requiring steps or stairs. In a few
places, ramps have been installed to provide L ;,,,sneod ourdoo, sPo«
access for individuals with disabilities.
Vail Re?ail Markei Study
between spaces. More spaces like this would report $100/sf to $1000/sf. There are too few
greatly aid in pulling together the network of galleries, gifts and jewelry stores to create a
unused public spaces in Lionshead. Commercial credible average.
activity would greatly benefit as more people
would feel comfortable in the public spaces and LEASE TFxms
attracted to visit there in the first place.
Vail Associates controls many leases in
ECOnomtC Attributes Lionshead. The majority of the othez leases have
5 yeaz terms with a 5 year renewal option. Lease
: Retail sales in Lionshead do not keep pace with rates generally range from $20/sf to $50/sf.
those in Vail Village. There are, however, some
. stores that have been able to capture the visitor Analysis of Tenant Mix
dollars as skiers wallc from the public pazking
garage to the gondola. Non-winter seasons are RETAIL Ql1AL17'Y E! DIVERSTTY
the tenants' biggest challenge.
One unfortunate aspect of the Lionshead retail
SALEs Pex Squ.au FooT , experience is the similarity of numerous shops
located neaz each other. Unlike Vail Village where
Based on data collected for this study, the highest diversity of retail rules, Lionshead is a rather
grossing store in Lionshead sells more than homogeneous and "predictable" shopping
$1,000/sf per yeaz. This store attributes its suc- experience. There are several T shirt shops and
cess to the foot traffic between the parking sports equipment shops which sell identical
garage/bus stop and the gondola. The store man- products, gear, and apparel. This homogeneous
ager believes that "retail in Lionshead is ouY" and character of Lionshead can quickly saturate
looks forwazd to the redevelopment effort to help visitors by exposing them to a repetitive
Lionshead become its own entity and destination. experience. The sunilar nature of the stores
prompts the visitor to skip several doors, feeling
Many retailers commented that the new gondola as if they have just been in a store similaz to the
and Adventure Ridge has helped their sales this one next door.
winter. After 12 yeazs in his space, one store
owner was pleased to see the changes. On the other hand, the Lionshead core has a good
mix of restaurants, bars, and eateries and visitors
As in Vail Village, sales per sf by type of store are ultimately drawn there for those reasons. It
varies significantly. Restaurants and bazs in would enhance the quality of retail if Lionshead
_ Lionshead ieport sales/sf from •$100/sf to could ariract merchants willing to experiment
$600/sf. Sporting good stores range from $230/sf with different services and products, making the
to $800/sf and 'apparel, including T shirt shops, experience more diversified.
Lionshead should strive for the tenant mix to
~ integrate a balance of retail, restaurant, and
~ entertainment tenants. The current configuration
dces not take into account the needs of diff2rent
;
' market groups and therefore does not contribute
_ : . : . .
. .:.:...src..'9.C...x.::.:::'.~i,_:.~:;...if
; ....:..t.:.:::.;.:;
to a synergistic effect in overall sales. The tenant
mix should be comprised of such things as
x: specialty food and merchandise stores, skin and 31
health care, perfumeries, jewelers, lifestyle
appazel, sports and outdoor equipment, novelty
.<gifts, antiques, home accessories, theme
restaurants, cultural facilities, and high-tech
interactive environment. Lionshead needs stores
L ;awhead Pe*,.,,,Q„N,// in as many categories (or retail types) as possible.
Voil Retai! Marke? Sfudy
P R O P O S E D D E V E L O P M E N T S I N T H E Sheike's) will be converted to overnight ski
VA I L V I L L A G E A R E A lockers. The proposed plan that was approved is
different from the original redevelopment plan in
To date, the Town oE Vail is approximately 90 order to comply with the Town of Vail's
percent built out, meaning that there is little ordinance and zoning regulations.
remauung.land for new developments, according
to Dirk Mason, planning liaison in the The Austria Haus redevelopment project is
. Community Development Department, Town of current1Y attempting to gain approval from the
Vail. This indicates that in the past decade there design review board. It's initial application was
. has been very limited development and the focus denied approval for several reasons, one of which
has been on redevelopment. was iYs building height and the proposed GRFA
(growth residential floor area), both of which
City Market, located in West Vail, has been the exceed the limits set by the Town of Vail. The
most recent development in the town of Vail. It is current proposal calls for an additiona14,649 sf of
a mixed-use development that includes retail, retail/commercial space and 36 dwelling units
housing units, and approximately 300 pazking (22 lodge rooms, 28 apartrnents, and one
spaces. Retail space in the development is 6,300 employee housing unit). The redesign of the
sf, of which 5,800 sf constitute the grocery store, building architecture and massing is intended to
or 92 percent of all retail space. There are 71 duplicate the building mass and azchitecture
affordable housing units, 53 for sale, and 18 along Bridge Street and the Village Center
rentals. The rental units are located above City Buildings.
Mazket and have been made available to City The Red Lion Building has also presented a
Market employees first, and then are open to the
mazket. The for sale dwelling units size range redevelopment plan to the design review board,
from 922 to 1,400 sf and cost up to $160,000 for the but was rejected.
largest 3 bedroom unit.
, The Lionshead Redevelopment Plan is cunently
There aze several redevelopments within the in the master plan development stage. The first
town limits that aze in various stages. The most draft is due in the Fall 1997.
visible of which is Cyrano's. Glenn Heelan
(Capital United), developer of the building,
explained that the redevelopment wiil primarily
house the Vail Village Club which will offer ski
storage, concierge and full business services,
shdw.ers, two restaurants and two retail spaces.
Non-members will have access to the retail shops .
and both restaurants. The interior ietail space is
225 sf and will be used for gallery space by one
currently located in the Gateway Plaza. The
.
extenor reta.~l sPe that oPens to Hanson Ranch
Road, is currentl for rent at $110/sf tn le net
and is approximately 1250 sf.
µ~J~~
~
~
The Gasthof Gramshammer Building .
~
redevelopment project was recently approved by
the design review board. The redevelopment, 33
project will add minimal retail space, a spa, and
G
nine hotel rooms and one apartment. The .
amount of pazking will be reduced from the
current 20 to approximately 13 spaces. ~Approximately 200 sf of retail space will be
added, and the basement space (currently Cktin HillBuilding Voif Village
Voil Relail Ma•ket Study
RECEIVED 19
9?
taufer
ommercial
L. L. C.
County Commissioners
James Johnson, George Gates and Johnette Phillips
P.O. Box 850
, Eagle, CO 81631 September 26, 1997
Re: Category III, who needs it and why?
The Vail Town Council passed a resolution a couple of years ago in support of Category III and I
have often wondered who the beneficiaries of this huge mountain expansion could be.
It was the opinion then, and still is suggested now, that Category III will improve our shoulder
season business. I fail to understand how an expansion of this size could possibly impact our off-
season when we are unable to sell the skiing we have during that period and our mountain and
village capacity is used less than 50%. Would it not be better to find ways to improve this sorry
picture instead of throwing more capacity on the market?
My suspicious mind keeps telling me that the whole effort to promote Category III just might
have something to do with the 3000 to 4000 acres Vail Resort either has bought or has an option
to buy somewhere between Category III and Redcliff.
The bottom line is that we are not talking about skiing or improving the experience but instead are
again promoting real estate development. The magnitude of a 3000 to 4000 acre development
. must start to sink in when one keeps in mind that the original Vail started with 1200 acres.
- A number of reasons have been mentioned lately as to why Category III should have been denied
by the Forest Service, including wildlife and especiaily Lynx habitat. If it were a question of
economic needs such as the timbermen of Oregon having to feed their families, the choice
between approval and denial might be difficult to make. However, Category III and a11 the
development it might bring, is another way of fueling the already insane development frenzy.
County Commissioner Johnson called for a moratorium on building until we have a chance to
study to what extent we have to improve our infrastructure to adequately service what is now
existing and coming on line per the approved plans submitted.
In my opinion, a denial of Category III would be a good start.
Jos aufer
cc: T~vvn Council, Town of Vail ~
~lail Trail
, Vail Daaly, Vail Va11ey Times
100 East Mead6v1.>ri\,e Vail, Cc~lor<idu S1C-); (970)-'t76-5450 Toll free(b~~ ~'4'~)_~ .~..,bo~
~y
e} ~
FOR IMMEDIATE RELEASE
September 26, 1997
Contact: Suzanne Silverthorn, 479-2115
' Vail Tomorrow Communications
, VAIL TOMORROW VOLUNTEERS CELEBRATE SUCCESSES SO FAR,
COMMIT TO CONTINUED ACTION (Vail)--More than 100 people came together recently to report on Vail Tomorrow
actions underway, to identify important accomplishments for the year-old project, and to
identify next steps in what has become the largest community visioning and action
project in Vail's history.
People at the Sept. 17 and 18 Building Vail Tomorrow Community Conference heard
reports from fellow volunteers who have been working in Teams to encourage area
organizations and agencies to implement some 40 actions. The actions are designed
to improve Vail's future in the following community goal areas identified through the Vail
Tomorrow process: affordable housing, building community, natural and built
environment, regional cooperation, world class resort and youth. The actions were
reco.mmended by the T_eams.and endarsed by all Vail Tomorrow participanfis this past
spring.
Among the actions implemented so far are:
• Appointment of a design professional to the Town of Vail Design Review Board,
as requested by the Natural and Built Environment Team
• Creation of a campaign to upgrade Vail's bed base organized by the Vail Valley
Tourism and Convention Bureau, in cooperation with the World Class Resort
Team .
• Transformation of the Vail Tomorrow Youth Team into the "Mountain Crew," an
ongoing group of youth and adults working side-by-side on valley-wide actions to
support and acknowledge youth
• Construction of a temporary Skate Park on the top deck of the Lionshead
Parking Structure, as recommended by the Youth Team/Mountain Crew
(more)
P.O. Box 1019 • Vail, Colorado 81698 • 970-479-2451 • http://vail.net/Vail-Tomorrow
.
Action/Add 1
Other Vail Tomorrow-endorsed actions which will be introduced soon are:
• Distribution of a welcome packet for Vail newcomers, as recommended by the
Building Community Team
•An Oct. 17 kick-off of regularly scheduled "community mixers" involving elected
officials and anyone from the community who's interested, as recommended by
the Building Community Team - • A Matterhorn Halloween Neighborhood Block Party, as a result of the worK of the _
Building Community Team • Turn It Up! customer service program enhancements, as recommended by the
World Class Resort Team
• An incentive program to encourage property owners to use part of their property
to house locals for the upcoming ski season, as recommended by the Affordable
Housing Team
• A parks and public facilities master planning process by the Town of Vail, in
response to a number of actions forwarded by Vail Tomorrow Teams focusing on
open space and public facility issues, including a community center
• Inventory of critical natural and infrastructure resources and capacities by the
Town of Vail, as recommended by the Natural and Built Environment Team
• Further identification of locals housing and civic development possibilities within
the Lionshead Redevelopment Master Planning Process, a response to the
actions forwarded by the Vail Tomorrow Teams
Also at the Conference came endorsement of Vail Tomorrow's 41 st action.
Recommended by the Regional Cooperation Team, the action proposes creation of a
forum involving elected officials countywide to exptore the tevel of interest and
commitment to regional cooperation.
All of the volunteer teams renewed their commitment to continue to pursue actions in
the six goal areas targeted last fall. In order to concentrate their efforts on achieving
the immediate actions at hand, conference attendees also decided to delay pursuing
actions in the remaining goal areas previously identified through the Vail Tomorrow
process. Those areas are: growth management, economic diversity, family, cultural
and educational, and safety and security.
Teams are actively recruiting anyone interested in helping with targeted projects.
(more)
i
Action/Add 2
Among those projects are:
• Promotion of and participation in the Adopt-a-Path, Adopt-a-Frontage Road and
other clean-up programs
•Help with the development and implementation of a strategic plan to create a .
local "world class culture" .
: • Work on the Lodging Quality Initiative program
• Assistance with a petition campaign which supports the concept of regional
marketing
Participation in the "Mountain Crew," a youth/adult group which focuses on
valleywide youth issues
• Participation in the Lionshead Redevelopment Master Planning process
• Development of a local speaker series on inner personal development
• Active participation in the upcoming Town of Vail public process to identify the
community needs and desired uses of a multi-purpose community center
People interested in working on these or other Vail Tomorrow actions should contact
Suzanne Silverthorn at the Town of Vail, 479-2115.
In addition to these tangible actions, peopfe at the conference noted other
accomplishments and benefits which have resulted from the Vail Tomorrow strategic
planning process:
• Recognition by the State of Colorado of Vail Tomorrow as a"Smart Growth
Award" recipient
An increased capacity within the community for deliberation of. tough issues and .
consensus decision-making .
• Inereased' civility toward each other
• An enhanced "sense of community"
• A willingness in people to take personal responsibility for making things happen,
including the responsibility to become well-informed
• Regional cooperation awareness
A final focus of the Conference was agreement that more area residents should be
encouraged to be part of the Vail Tomorrow process so that its work is genuinely
reflective of the community's preferences, and so that as many people as possible are
working together to improve Vail's future. Stan Cope, an active participant in the Vail
Tomorrow process and a member of the Community Task Force which created the
(more)
~
Action/Add 3
long-range community planning process said, "Individuals who are willing to make a
personal commitment to making things happen is what this process is all about. We've
seen some wonderful examples so far, and now it's time to reach out to others who can
be equally effective in getting these actions implemented." .
Conference participants brainstormed a long list of inethods to increase the project's
awareness and to enlist participation by those who haven't yet been involved. That list
will serve as the basis for a plan for the next steps in the ongoing Vail Tomorrow
process.
# # #
,.A10/03/97 FRI 10:40 FAX 9709263978 SHAMROCK Town Council Mem fM001
F--* •
Comman LC.... tion
o a~
VVMA
~
~
MEETING
WEDNESDAY QCTOBER 8, 1997
8:30AM
COLORA..DO SKI MUSEUM
WILL DISCUS S :
TIU! 97
VAIL TOMORRO W
SKI PASSES
BUSINESS LICENSE FEES
MEETINGS WITH VAIL RESORTS
,i10/03/97 FRI 10:40 FAX 9709263978 SHAMROCK Town Council Mem IM002
NQTES FROM JOINT VVMA AND
LIONSHEAD MERCHANT MEETING
Joel Heath of WTCB talked about Octoberfest, which was Septem er 20th and 21 St
There was advertising in Denver, Steamboat and Vail for this event. The ' was a noon
"wedding" at the children's fountain in the village on Saturday to kick oOctoberfest.
~
Next year they are thinking of taking applications from couples and have ~ real wedding
to start Octoberfest. ~
Parking for the 97-98 was discussed. There are a few ideas about w~at will be
done. The Free After Three program will remain in some form but, unlik~ last year, will
really start at 3:00 not 1:30. Also parking rates will be raised a little, they have not been
raised in five years. A valet option at the soccer field was also discussed. There is talk
about charging a dollar each time you leave a parking structure in the summer. If you
wish to voice your opinions about any parking issue call your town council members @
479-1860. Vail Associates pass office will open on October 13"'. Merchant passes will again
be $875.00. There will be some d.ifferent payment options. VA will be sending out
information to the merchants with more information. The merchants also want VA to
entertain the idea of baving two-day passes they can buy for employees.
The marketing brochure's publication will be postponed until June 1 st. It will
have two covers one for the summer and another for winter. CJ Tanner, our publisher,
will be sending out a survey and contacting you soon. Our intent is to have an all-
inclusive guide to goods and services for Vail Village and Lionshead. This should be
particularly beneficial with the upcoming 99 championship.
Turn It Up! 97 is beginning its training sessions. Everyone should attend, including
managers and owners! The management series administrated by The Chamber of
Commerce will go through December. The front line sessions will cost $15.00, which
will also include an invitation to the welcome to the season pa.rty on Satu.rday, December
6th at the Marriott Grand Ballroom. There will be free beer and soda, food and the Hany
Baxter Band will be playing. Donations of money and merchandise are needed.
John Cogswell of the Squash Blossom who is our representative on the Marketing
Board said they are looking into a national co-op ad for retailers and restaurants, let him
know if you have any ideas.
There will be a discussion on the bond issue on October 2nd at Manor Vail at 7:00.
Voter registration forms are out. If you or your employees are not registered please
do so by October 17th!
, Town of Vall .
~ Sales Tax Estimation Worksheet
9/25l97
X Change .L Change
1997 sudger nom trom
Month 1966 1997 1588 1949 1990 1991 1992 1993 7994 1995 1896 Budget EsUmate Varlance /996 Budgef
.................::::ii:::::::::::.~::::.~.~:::.~::::::::::::.~::::::.~:::.:::::: .
~i:i~iii3iiiiR~iiii::.::viiiiiiiiiiiiiii:i4:4ii::4ii:::•iii:i::i:::.}w . :v:.~::::::::: ...........................F.:}:::iiiiiiiiii':.}y:::::::::::::::::::::::::
. .
~ .
:ti'J'•Y~n'i''i:•:•'iii:
::::::::::::.::::;::;:~>:•;:~;:~::::=<::::;:.:;•:•:•::~;:y:;:;:~;x.~::~::~::~,::;;:i~r.~::~;:;::;;:;:::i::: y.y.;
:::::::::.:::::::::::!:-.:.:;~::~::~:>;:;:::;::~::::::•.:;~:::;:::~>:::..~:•.::~;:•::~:_r:,-::.;:~:;~>:.:i;::•;;:.:,::~::_y~.:.>:;•:;:;y:::.:~:•>:r•::•:.y.:y:
Janua 890,585 1,063,196 1,126,496 1,465,870 1,599,123 1,713,091 1,709,654 1,855,364 1,805,707 1,894,597 1,935,782 2,016,779 2,051,123 34,344 5.96% 1.700%
February 946,552 1,135,786 1,205,101 1,561,286 1,695,850 1,737,343 1,780,568 1,828,766 1,814,495 1,816,107 1,993,389 2,059,387 2,088,228 28,841 4.76% 1.40%
March 1,316,652 1,378,782 1,591,705 1,939,758 1,897,718 2,051,820 1,977,995 1,988,090 2,250,656 2,139,298 2,240,865 2,315,035 2,579,724 264,689 15.120% 11.43%
Aprll 430,877 425,961 550,205 567,684 634,174 616,648 691,163 864,303 794,668 791,092 966,993 1,008,389 872,920 (135,469) -9.73% -13.43%
May 244,987 245,518 170,567 215,548 236,359 250,809 268,000 257,248 287,315 324,681 318,920 326,661 328,325 1,664 2.95% 0.51 %
June 361,627 331,581 329,039 393,470 448,227 468,948 468,598 475,161 548,820 590,685 594,907 610,715 628,909 18,194 5.72% 2.98%
July 479,507 479,201 559,683 649,139 665,094 737,288 742,750 811,538 892,830 893,483 963,717 994,187 1,024,814 30,627 6.34% 3.08%
August 512,513 536,904 575,887 668,119 678,071 761,992 767,257 825,954 891,566 867,125 990,650 1,022,592 1,056,187 33,595 6.62% 3.29%
>?.'::::~:::::>':::~:#::::~~::::::>::>:::::<::>~::::~::>::::>::::>::::i:::::»~::::::::>:::<'::>.`:;'~::;;'::::::~::<:::>::;::>:'
Total 5,183,300 5,596,929 6,108,683 7,460,874 7,854,616 8,337,939 8,405,985 8,906,424 .9,286,057 9,317,068 10,005,223 10,353,745 10,630,230 276,485 6.25% 2.67%
- :;:~:;?:::::>?>:::>::::~:?~:::>::~::~::::>::::::>:::»;::>:::::~:::::::::?>::~::>::;::>~'•?::>::::»:z:::>:::>;:::?:;:~:::~~::<:'::>:<:<>::s:<`;:::>::::::>~?:'•::s':<=:::::::::>`:s:z:><:~:;'>>:;
;
September 374,060 442,402 422,502 469,032 482,328 491,684 485,954 560,535 725,205 645,902 630,453 653,323
October 237,504 273,951 291,204 335,740 364,002 324,802 367,578 400,525 408,405 461,791 413,573 426,080
November 376,657 386,270 376,235 430,820 438,731 428,086 497,907 553,681 594,491 611,147 601,208 624,917
December 1,167,2801,245,6121,455,948 1,615,278 1,625,219 1,691,775 1,846,223 1,974,553 1,992,855 1,994,540 2,068,851 2,144,603 ~
Total 7,338,801 7,945,164 8,654,572 10,311,744 10,764,896 11,274,286 11,603,647 12,395,718 13,007,013 13,030,448 13,719,308 14,202,668 10,636,230 276,485
Pege t=vhr, ve' saturoaiy; octoti6i a; »-i ~e vod
- ~ .4.~ ~ - • : .
Recreation -Aiithori CREEKSIDE CR.AZE c ~y~
ty
a roves finalization
pp ~
of Berry Creek project
By Ronnie Lynn
^aily Saff Writer t
AVON - After years of inde-
cision and mild infighting, the we can
Eagle County Recreation Authori-
ty gave project planners tne go- come up with a
ahead Friday to fine-tune. a
development proposal for 200
prime land plan to keep ;
acres. of east of
Edwazds.
The rec authority owns the 100 acres of
105-a,cre Berry Creek Sth Filing
parcel, and the Eagle county - open space...
s ^
School District owns the adjacent
Miller Ranch parcel, which is - John Nicho/s
aboutthe same size. '
Over the years, each entity has Eagle-Vail Metro DisMct
; .
struggled to hash out an acceptable
plan for its respective parcel and
eventually decided to join forces.
The result was a joint effort by "
the rec authority's planners and the school from the elementary and Vail Daily/Scott Cramer
schooi discrict's planners to devel- middle schools and leaves room Visitors gravitate to the edge of the Gore Creek in Vail Village to enjoy a lazy afternoon.
op three preliminary sketch plans for the equestrian center to expand
for the 200 acres. eastward.
"This is very, very conceptual Other conce'rns among board
planning heie, to find out whether _ members are housin and o en
(the rec authority board) wants us g p Town Council preferred to keep expansion. already reached was unprecedent-
to keep moving forward," said space'. . the majority of the authority's par- And with the exception of ed, largely because of the board
Rick Pylman, a cec authority, pro- ~ We were always under the cel as open space. Reynolds, the board also favored members' and public's sincere
impression that open space and
ject planner. "(The sketch plans) are quite continuing a joint planning rela- interest in the project.
Each alternative divies the recreation were priorities," said different than what we expected. tionship with the school district, He believes that with contin-
200-acre parcels into different John Nichols, Eagle-Vail Metro- The [Berry Creek] property was saying that each has something to ued public input and a focused
recreational, educational, residen- Politan District's representative on purchased for open space, 105 offer'the other. approach to planning, it will be
tial and open space configurations. the authority. acres, and the way they've got it "The plan is to each come to a feasible to move through the pre-
All three alternatives incorpo- "If we can come up with a plan broken down, iYs like 40 acres of consensus and then work together liminary planning phase in 1998.
rate the equestrian center and new to keep 100 acres of open space, open space," Reynolds said. to talk about how to proceed," said The school board will go over
elementary, middle and ' high we're OK." "I personally still want it as board chairman and Beaver Creek the three sketch plans at its next
schoois. . ' Avon .representative Albert open space and recreation." Metr.o District representative Bob meeting. The school board and
Most of tfie rec authority "Buz" Reynolds Sr. echoed the The board agreed that the McIlveen. recreation authority have tentative-
board members leaned toward an ..need for open space and recre- sketch plans should allow signifi- Rec authority administrator ly set Oct. 30 as the date for their
alternative that separates the high ation, but said he and the Avon cant acreage for equestrian center. Ken Marchetti said the consensus joint meeting.
:
TOWN OF VAIL
Department of Community Development
75 South Frontage Road ~
Vail, Colorado 81657
970-479-2138
FAX 970-479-2452 TM
October 6, 1997
Rudi Fishcr
Rudi Fishcr Architccts, Inc.
P.O. ti;ox 641
Vail, Colorado 8165S
Rc: E3etty Ford Alpine Garden Education Center
' Dcac Rudi,
Thc Town of Vail Public Works Dcpartmcnt has complctcd a preliminary rcvicw of the platis you
submittcd for thc Bctty Ford Alpinc Gardcil Education Ccntcr in Ford Park. Upon compiction c:,f
thcir rcvicw, it was dcteimincd that numerous issues nced to bc resolved. Thc purposc oti dlis
lcttcr is to inform you of the issues you nced to resolvc.
"fhc tollowins; issucti must bc resolvccl
1. A clcar arc ; fior futurc road improvements needs to be maintaincd from scven fcct north of
the propcrty liI1C.
2. Sight distance from the bike laiie needs to be provided ten fcet behind the walk linc for a
distance of one-hundred, fifty feet in each direction. The proposed si-ht line is impactcd
by the retaining walls and landscaping at the entrance.
3. A pedestrian sidewalk is needed fram 'Lhe education center to the Vail Valley Drive.
4. The loading area does not function. As designed, large trucks must back out onto Vail
Valley Urive which creates a dangerous situatian.
5. Regrading at 2:1 from the west property line up to the proposed elevation allows the
whole project to move to the west. This will accommadate better access to the garagc
and parking lot, reduce the wall heiohts, allow space for a delivery vehicle turnaround, and
provide additional space for a pedcstrian sidewalk connecting the education center to Vai]
C~~ RECYCLED PAPER
Vallcy Drivc.
(i. Grading for thc acccss anci thc dimensions of thc rarking garagc nccd to mcct thc parl:ing
standards tior a commcrcial area.
7. t'lease provide a four-foot wide drain pan at the driveway entrance.
8. All parking spaee must be accessible with normal vehicle operations. There is one space
in thc packing lot which is cxtrcmcly difficult to acccss.
9. How docs thc parking garagc function? ls it onc-way or two-way? "fhc cross over aisle is
too narcow fer eitlier desigi?.
10. 'Thr: grading is inaccuratc on thc southeast corner of thc properiy. No grading can cxceeci
2:1.
11. Providc thc top and bottom wal I clevations of all rctaining wails.
] 2. D?•ainagc will nced ta bc picked up in a sto?•m scwer system designcd by a Civil Enginccr.
F:unoft fr•oi-n thc systcro shall bc trcatcd throligh a sand ar.d oi] scparator.
In order to rem2in on the October 27th aizciida, you will necd to retiolve eacii of the issues
idcntiticd «bovc by no latcr than 'I'hursday, Octobcr 9, 1997.
If you havc any qucstions or conccrns, plcasc do not hcsitatc to call. You can rcach mc at 479-
2145 or Grc;; Hall at 47•"I-2160.
Good luck witll your projcct.
Sinccrcly,
P4.Ao~~ *R
Geor-e 1Zuthcr, AICP
Town Planner
xc: Vail Town Council
Bob n-ZcLaurin, Town Manager
1'am f3randmcyer, Asst. Town 1\4ar.agcr
Mike Mollica, Asst. Director of Cammunity Developmerit
Greg Hall, Town Engineer
Hclen Fritch, Vail Alpine Gardcn Foundation
David Kenyon, Design Workshop
MEMORANDUM.
TO: TOWN COUNCIL
C.C. PLANNING AND ENVIRONMENTAL COMMISSION
FROM: SUSAN CONNELLY, DTRECTOR OF COMMUNITY DEVELOPMENT
DATE: Octobcr 7, 1997
RE: REVISED SCHEDULE FOR PUBLIC PROCESS ON
LOCALS HOUSING STRATEGIC PLAN
Due to a dcath in the family of Andy Knudtsen and his absense last week, we will be delayed a
week in preparing the public distribution draft of the Locals Housing Strategic Plan. This delay
has an impact on thc schedule for public meetings approved by Council on September 16, as
follows:
Octobcr 27 PEC workscssion
(Prcviously schcdulcd for Octobcr 13)
Novembcr 10 PEC Final rcview and recommendations to Council
(Prcviously schcdulcd for Octobcr 27)
November 11 Council worksession
(Prcviously schedulcd for November 1)
November 18 Council worksession
(Previously scheduled for November 1 1)
November 18 Council evening meeting final adoption
(NO CHANGE lN DATE)
Please call me if you have any questions in this regard (479-2140).