HomeMy WebLinkAbout2010-05-18 Agenda and Support Documentation Town Council Work Session VAIL TOWN COUNCIL
WORK SESSION AGENDA +`
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VAIL TOWN COUNCIL CHAMBERS
75 S. Frontage Road W.
Vail, CO 81657
10:30 A.M., MAY 18, 2010
NOTE: Times of items are approximate, subject to change, and cannot be relied
upon to determine at what time Council will consider an item.
Public comments on work session item may be solicited by the Town
Council.
1. ITEM /TOPIC: Present options to expand Lionshead Parking Structure and
provide for permanent parking solutions to the Vail Frontage Roads. (45
min.)
PRESENTER(S): Greg Hall
ACTION REQUESTED OF COUNCIL: Provide feedback on the material
presented. The material is being presented for information purposes and no
decision is required at this time.
BACKGROUND: The Town Council has a goal to find long term solutions to
parking in Vail. This is the second presentation regarding parking options
available. Parking expansion options at Ford Park were presented on May 4. This
presentation will focus on the Lionshead parking and the frontage roads in Vail. On
June 1, a presentation of a first cut at evaluating all the various options along with
discussion on developing a plan of action to provide parking solutions in Vail is
planned.
STAFF RECOMMENDATION: Provide feedback to staff regarding the material
presented.
2. ITEM /TOPIC: PEC /DRB Update. (15 min.)
PRESENTER(S): Warren Campbell
3. ITEM /TOPIC: Lunch. (20 min.)
4. ITEM /TOPIC: Joint Meeting with Vail Recreation District - Vail Town
Council.
a. Ford Park Parking Proposal.
b. Capital Projects.
c. Update on Programming. (60 min.)
5. ITEM /TOPIC: Tivoli Lodge / Site Visit: (30 min.)
5/18/2010
PRESENTER(S): Rachel Friede
6. ITEM /TOPIC: Bishop Park / Site Visit. (30 min.)
PRESENTER(S): Rachel Friede
7. ITEM /TOPIC: Vail Entertainment District (30 min.)
PRESENTER(S): Alby Segall, Gemini Consulting and David Ehrlich, Finwater
Advisors
ACTION REQUESTED OF COUNCIL: Listen to the presentation, ask questions
and provide feedback regarding the proposed Vail Entertainment District.
BACKGROUND: Mr. Segall and Mr. Ehrlich will present a concept for a Vail
Entertainment District, designed to enhance and improve the Vail guest
experience. The presentation will include proposed district founding principles,
public purpose, stakeholder benefits, district boundaries, challenges /opposition,
structure of the district, legal and political issues, timeline and budget.
8. ITEM /TOPIC: Vail 360: Designing the Next Chapter of the Vail Economy.
(30 min.)
PRESENTER(S): James Chung, Reach Advisors
BACKGROUND: Vail Local Marketing District (VLMD) contracted with Reach
Advisors in 2008 to conduct a brand perception analysis for Vail summer
marketing. The result of the research insights has been to identify and establish a
long -term strategy for a third economy in Vail focused on outdoor sports, fitness
and wellness which has the ability to begin to leverage Vail assets, balance the
Vail economy and fit with the desired customer base. James will present the
background on the VLMD partnership strategy as well as next steps in the
partnership cultivation process.
9. ITEM /TOPIC: Eagle County Airport Update. (20 min.)
PRESENTER(S): Eagle County Staff
10. ITEM /TOPIC: Information Update.
Attachment only:
Dobson Ice Arena Roof Update.
Ford Park Safety Fencing.
Town Evacuation Plan Update. (15 min.)
PRESENTER(S): Pam Brandmeyer
11. ITEM /TOPIC: Matters From Mayor & Council. (20 min.)
PRESENTER(S): Town Council
12. ITEM /TOPIC: Adjournment. (3:55 p.m.)
5/18/2010
NOTE UPCOMING MEETING START TIMES BELOW:
(ALL TIMES ARE APPROXIMATE AND SUBJECT TO CHANGE)
THE NEXT VAIL TOWN COUNCIL REGULAR WORK SESSION WILL
BEGIN AT TBD, TUESDAY, JUNE 1, IN THE VAIL TOWN COUNCIL
CHAMBERS.
FUTURE AGENDA ITEMS:
Guaranteed Maximum Price for West Vail Fire Station - June 1
Ballot Initiatives - June 1
Update on Prioritized Areas of Council Focus - June 1
VRD Golf Course 7th Tee Box - June 1
Community Survey Results - June 1
Annual Audit Report - June 1
Comprehensive Parking Strategy - June 1
Commercial Ski Storage - June 15
VLMD Tactical Plan - June 15
Conference Center Update - June 15
Winter 2010/11 Parking Management -July 6
Joint Meeting with CSE - July 20
5/18/2010
'OWN OF VAM .
VAIL TOWN COUNCIL AGENDA MEMO
MEETING DATE: May 18, 2010
ITEM /TOPIC: Present options to expand Lionshead Parking Structure and provide for
permanent parking solutions to the Vail Frontage Roads.
PRESENTER(S): Greg Hall
ACTION REQUESTED OF COUNCIL: Provide feedback on the material presented. The
material is being presented for information purposes and no decision is required at this time.
BACKGROUND: The Town Council has a goal to find long term solutions to parking in Vail.
This is the second presentation regarding parking options available. Parking expansion
options at Ford Park were presented on May 4. This presentation will focus on the Lionshead
parking and the frontage roads in Vail. On June 1, a presentation of a first cut at evaluating all
the various options along with discussion on developing a plan of action to provide parking
solutions in Vail is planned.
STAFF RECOMMENDATION: Provide feedback to staff regarding the material presented.
ATTACHMENTS:
powerpoint Presentation
5/18/2010
Parkin g Options
Lionshead Parking Structure
and
Frontage Roads
Vail Town Council
May 18, 2010
IN 1010
Option 1
200 parking space expansion over existing south deck
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5!182010
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Option 2
370 space addition to the east that allows for a future civic building
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5/18/2010
1 -1 -6
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Touts LH Transit Station Parking Options Updated 12 MAY 10
Option Summary (Average) Rimed an &12 ^010 M2:64 PM
Description Casts Oasts cost
Spaces'Spacli
Option 'I
Option Add Deck '@ Level 45 @ Existing jw10 15,064,606 3,6147,921 16,05 2t10 9U,326
1 Cade Upgrades @ Existing
option Add Deck @ Level 4S@ Existing Plus 1 &.783061 3.756. 632 22,539 200 112,659
#A Code Upgrades to Existing Structure
Option Add Deck@ Level 4S & Level 411
1113 Existing (w+ Code Upgrades cM Existing 32,122;613 6,424,463 36,5430.416 356 95,3143
Structure
Option 2
optojil New East PaNing Structure (w o Code
Ex 23,496,678 4,898,015 26,186,086 370 76.184
2 Upgrades
Opticm New East Parking Structure Plus Code 27,254,78@ 5.4547.958 32,705,747 370 86.394
2A Upgrades @ Existing Structure
Option Add Below Grade Parking Level ON (wi
2B Code Upgrades Existing Structure) 36,156,275 8,6347,655 3S,48L1 450 80
Option Additional Podium a New East Parking
36627.611 7,865,52 44,153,133 4517 96,207
2C Structure Plus Option 2B
5/18/2010
1 -1 -9
Frontage Road Options
South Frontage Road
Cascade to Public Works Shop
North Frontage Road
West Vail
IN _'010
CDOT Minimum Roadway Design
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Donovan Park Entry
• (2) 12' travel lanes
• 16' center turning lane
• 12' acceleration /right turn lane
• 6' bike lanes
IN 1010
1 - 1 - 1 1
Widened Frontage Road
with parking, sidewalks and medians
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• (2) 12' travel lanes Lionshead Parking Structure Entry
• 16' landscaped median
• 12' acceleration /right turn lane
• 10' recreation path (south)
• 5' sidewalk (north perm parking)
5/18/2010
1 -1 -12
South Frontage Road Functional Plan
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Cascade Village to Vail Public Works
5/18/2010
1 -1 -13
SOUTH FRONTAGE ROAD
CASCADE VILLAGE TO VAIL PUBLIC WORKS
CDOT minimum, Mater Plan Section Permanent
Road Section and number of bike lanes, 10' overflow parking, parking, medians,
overflow spaces today paved parking medians, bike lanes walks
1 Cascade 53 $ 744,000 53 $ 1,435,000 39 $1,659,000 39
2 EverVail 39 NA 43 NA 31 NA 31
3 Vail Spa to West Wind 44 $ 756,000 44 $ 1,944,000 10 $ 2,659,000 10
4 West Wind to Info Booth 46 $ 978,000 46 $ 2,398,000 38 $ 2,979,000 9
5 Info Booth to Spraddle Creek 30 $ 1,069,000 30 $ 2,134,000 22 $ 2,659,000 22
6 Spraddle to Muni Bldg 0 $ 555,000 8 $ 1,008,000 13 $ 1,214,000 13
7 Village TRC 74 Existing 74 $ 448,000 62 $ 651,844 62
8 Vail Valley Dr to Ford Park 28 Existing 28 $ 818,000 26 $ 818,000 26
9 Ford Park 88 $ 1,193,000 88 $ 1,392,000 88 $ 4,272,000 328
10 Ford Park to Vail Public 76 $ 941,000 76 NA 76 NA 76
Works
TOTALS 478 1 $ 6,236,000 1 490 $ 11,575,000 405 $ 16,911,000 577
IN 101
I - I - 14
AROSA DR - CHAMONIX LN
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5/18/2010
1 -1 -15
CHAMONIX LN - VFD Sta #3
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5/18/2010
1 -1 -16
WEST VAIL MALL
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NORTH FRONTAGE ROAD
AROSA DRIVE TO WEST VAIL MALL
Road Section COST SPACES
1 Arosa Dr — Chamonix Ln $280,000 53
2 Chamonix Ln — VFD Sta #3
Option #1 — Parallel $516,000 75
Option #2 — Angled /Parallel $930,000 131
3 West Vail Mall
South $250,000 68
North $496,000 31
5/18/2010
1 -1 -18
Next Steps
• Review the various options for expanded parking against
selection criteria
• Review initial and on going costs, funding opportunities,
and revenue potential
• Weigh each alternative based using a pros and cons
approach
• Begin to shape a plan of action to provide additional
parking opportunities in Vail
Will return June 1
IN 1010
'OWN OF VAM .
VAIL TOWN COUNCIL AGENDA MEMO
MEETING DATE: May 18, 2010
ITEM /TOPIC: PEC /DRB Update.
PRESENTER(S): Warren Campbell
ATTACHMENTS:
May 5, 2010 DRB Meeting Results
May 10, 2010 PEC Meeting Results
5/18/2010
DESIGN REVIEW BOARD AGENDA
PUBLIC MEETING
May 5, 2010
TIY ! Council Chambers
T 11 ! 75 S. Frontage Road - Vail, Colorado, 81657
PROJECT ORIENTATION 2:OOpm
Tour — Ritz Carlton Residences
MEMBERS PRESENT MEMBERS ABSENT
Pete Dunning Tom DuBois
Libby Plante
Brian Gillette
Rollie Kjesbo
SITE VISITS 2:30pm
1. Bernstein Residence — 2606 Davos Trail
2. Artinian Residence — 714 Lionshead Place
3. Lionshead Parking Structure — 395 South Frontage Road West
PUBLIC HEARING — TOWN COUNCIL CHAMBERS 3:OOpm
1. Artinian Residence DRB100095 / 5 minutes Bill
Final review of a minor exterior alteration (roof -top deck)
714 Lionshead Place /Lot 1, West Day Subdivision
Applicant: KH Webb Architects
ACTION: Approved
MOTION: Gillette SECOND: Plante VOTE: 4 -0 -0
2. Bernstein Residence DRB100120 / 20 minutes Rachel
Final review of an addition (bathroom, laundry, office & exterior renovation)
2606 Davos Trail /Lot 2, Block E, Vail Das Schone Filing 1
Applicant: Lois Bernstein, represented by Ron Kirkham
ACTION: Tabled to May 19, 2010
MOTION: Gillette SECOND: Kjesbo VOTE: 4 -0 -0
3. Lionshead Parking Structure DRB100123 / 30 minutes Warren
Final review of new construction (new building for bus stop, modify parking structure)
395 South Frontage Road West/Lot 1, Block 2, Vail Lionshead First Filing, Lot 3, A Resubdivision of Lot
1, Block 1, Vail Lionshead Second Filing, and part of the South Frontage Road West and East Lionshead
Circle rights -of -way
Applicant: Town of Vail
ACTION: Tabled to May 19, 2010
MOTION: Kjesbo SECOND: Plante VOTE: 4 -0 -0
Page 1
5/18/2010
2 -1 -1
4. Timber Ridge Village Apartments DRB100079 / 45 minutes Warren
Final review of new construction (employee housing development)
1280 North Frontage Road /Lots 1 -5, Block C, Lions Ridge Subdivision Filing 1
Applicant: Vail Timber Ridge, LLC
ACTION: Tabled to May 19, 2010
MOTION: Kjesbo SECOND: Plante VOTE: 4 -0 -0
STAFF APPROVALS
Leprino Residence DRB100076 Bill
Final review of an addition (mud room /porch)
2820 Aspen Court, Unit B /Lot 14, Block 4, Vail Village Filing 11
Applicant: THD Colorado
Espejo Residence DRB100081 Rachel
Final review of changes to approved plans (patio, wall, landscaping)
600 Vail Valley Drive, Unit A- 9(Northwoods ) /Unplatted
Applicant: Beth Levine
Press Residence DRB100100 Bill
Final review of a minor exterior alteration (window, dormer)
975 Fairway Drive /Lot 3, Vail Village Filing 10
Applicant: Saundra Spaeh
Market Place DRB100104 Rachel
Final review of a sign (menu box)
1 Willow Bridge Road /Lot 2, Sonnenalp Subdivision
Applicant: Vail Dover LLC, represented by Robert McNichols
Phillips Residence DRB100105 Rachel
Final review of a minor exterior alteration (windows & door)
2696 Davos Trail /Lot 6, Block C, Vail Ridge
Applicant: Michael & Carol Phillips
Dona International Ltd Residence DRB100108 Bill
Final review of a minor exterior alteration (windows, doors)
83 Willow Place, Unit 9 (River House) /Lot 3, Block 6, Vail Village Filing 1
Applicant: Kurt Segerberg
Yarde Residence DRB100110 Rachel
Final review of changes to approved plans (landscaping)
1895 Meadow Ridge Road /Lot 17, Buffehr Creek Subdivision
Applicant: Brian Gillette
Town of Vail DRB100111 Warren
Final review of a minor exterior alteration (bike path, retaining wall)
600 Block South Frontage Road
Applicant: Town of Vail
Page 2
5/18/2010
2 -1 -2
RL Bolin Properties Ltd Residence DRB100112 Warren
Final review of a minor exterior alteration (landscaping)
1017 Ptarmigan Road /Lot 1, Block 5, Vail Village Filing 7
Applicant: Phillip Hirst
Snowsports LLC Residence DRB100113 Rachel
Final review of changes to approved plans (windows)
63 Willow Place, Unit 2 /1-ot 2, Block 6, Vail Village Filing 1
Applicant: KH Webb Architects
Villa Cortina DRB100115 Rachel
Final review of a minor exterior alteration (windows)
22 West Meadow Drive /Lot A, Vail Village Filing 2
Applicant: Nedbo Construction
BJ LLC Residence DRB100116 Rachel
Final review of a minor exterior alteration (door, wall)
434 South Frontage Road East, Unit 306 /1-ot 1, Resubdivision of Tract D, Vail Village Filing 1
Applicant: Ron Constien
Gordon Residence DRB100117 Warren
Final review of a minor exterior alteration (window)
121 West Meadow Drive, Unit 306 /1-ot D2, Vail Village Filing 2
Applicant: Ken Gordon, represented by Peter Casabonne
The applications and information about the proposals are available for public inspection during regular office
hours in the project planner's office, located at the Town of Vail Community Development Department, 75
South Frontage Road. Please call 479 -2138 for information.
Sign language interpretation available upon request with 24 hour notification. Please call 479 -2356,
Telephone for the Hearing Impaired, for information.
Page 3
5/18/2010
2 -1 -3
PLANNING AND ENVIRONMENTAL COMMISSION
May 10, 2010
1:OOpm
7CYW1VOiff�
TOWN COUNCIL CHAMBERS / PUBLIC WELCOME
75 S. Frontage Road - Vail, Colorado, 81657
MEMBERS PRESENT MEMBERS ABSENT
Bill Pierce Henry Pratt
David Viele Sarah Paladino
Michael Kurz Luke Cartin
Tyler Schneidman
Site Visits:
None
Commissioner Kurz stated on the record that he had recently been employed to provide some
services to Vail Resorts and the relationship was not one where he believed he would need to
recuse himself from participating or voting on Vail Resorts Development Company applications.
90 minutes
1. A request for a recommendation to the Vail Town Council on prescribed regulation amendments
to Chapter 12 -6, Residential Districts, Vail Town Code, pursuant to Section 12 -3 -7, Amendment,
Vail Town Code, to establish a new zone district, Townhouse and Row House District (TRH)
District, and setting forth details in regard thereto. (PEC100011)
Applicant: Chris Galvin, represented by K.H. Webb Architects /Mauriello Planning Group
Planner: Bill Gibson
ACTION: Tabled to May 24, 2010
MOTION: Kurz SECOND: Viele VOTE: 4 -0 -0
Bill Gibson gave a presentation per the staff memorandum.
Dominic Mauriello, of the Mauriello Planning Group, representing the applicant, gave a power
point presentation. The presentation went through the history of the application and the specifics
of the current proposal.
John Dunn, legal counsel for Dolph Bridgewater, expressed concern over the notice given to his
client on this and other applications affecting his client's property. His client continues to oppose
the application submitted by Chris Galvin on the same grounds that he did not support the SDD
amendment. He believes this type of code amendment is typically proposed by the Town and
their staff. There are far reaching effects of a request like this. This application is an SDD just
by a different name. He believes the request is attempting to convert non - conforming properties
to conforming properties, which is what the variance process should be used for.
Dolph Bridgewater, owner of Unit 11 in the Vail Rowhouses, wanted to explain his opposition to
the applications being proposed by the applicant. He expressed concern that most of Vail's
homeowners, many of whom are second home owners, are not aware of this application or its
potential broad reaching effects. He is skeptical that the applicant's goal is to assist all
properties with similar non - conforming townhouse situations. He supports the concept of a new
zone district, but believes "the devil is in the details ".
Jim Lamont, Vail Homeowners Association, suggested the notification for the creation of a new
zone district should be revamped to better include parties in the process. He felt the
Pa
5/18/21 0
2 -2 -1
Commission was presented with good questions in the memorandum, but were not given any
data to evaluate those questions. The proposed language he felt did not go far enough to
address the parking situation as recommended in the Vail Village Master Plan, with regard to
improvements to get parking below grade. He was concerned about the precedence of not
addressing below grade parking. The Association is not looking to take a position on the
application, but only want to ensure adequate review and consideration. While he believes an
individual citizen should be able to start the process he felt there are policy issues raised by this
application. There needs to be a clear Town Council policy for how these properties change
over time.
Commissioner Viele asked Jim Lamont some questions of clarification. He restated that during
the SDD process Jim Lamont support the creation of a new zone district.
Jim Lamont confirmed that he supports a new district, but there should be a revisit of the Vail
Village Master Plan first to examine far reaching impacts. With regard to the private citizen
initiation, he is more concerned about the notification process and the establishment of a "nickel
and dime" approach to public policy changes.
Dominic Mauriello stated that the legal process is being followed and the process creates
opportunity for all to get involved. If it is suggested that a greater number of people should be
notified, the Commission can direct either himself or staff to send letters to likely affected parties.
He clarified that no property is being proposed to be rezoned at this time, and only the concept of
a new zone district is being discussed.
Commissioner Pierce suggested that a mountain is being made out of a mole hill. By putting
these properties into High Density Multiple - Family district they were made non - conforming
immediately. He believes the underlying issue at hand is the requested increase the allowable
gross residential floor area (GRFA).
Bill Gibson commented that staff was looking for feedback from the Commission on the
proposed increases in GRFA, the potential rezoning on singular properties, as exhibited in the
questions at the end of the staff memorandum.
George Ruther, Director of Community Development, restated a comment from Jim Lamont that
with clearer policy there is greater ease at directing the future of properties. He described the
master planning process for Lionshead, and acknowledged that individuals have not proposed
redevelop without requesting additional development potential. He believes the question that
needs to be answered first is how do we as a community want to see properties redevelop. No
changes moving forward with non - conforming properties being limited until such time as they go
away, become conforming or provide the tools for redevelopment.
Commissioner Pierce responded that when Lionshead was being reviewed there was a need for
an incentive to redevelop to address the economic conditions in Lionshead. The Vail Village
area is not economically depressed like Lionshead was prior to redevelopment.
Commissioner Kurz stated several elements and aspects of the need for an applicant to
redevelop, the impacts to a neighboring property owner. He believes a new zoning district is
appropriate and incentives should be included. He believes greater communication with affected
properties would be beneficial. He also believes the Town will require that appropriate plans be
submitted to minimize impacts to adjacent properties during redevelopment.
Commissioner Schneidman identified the need to protect the character of the Village during
redevelopment.
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5/18 i2�1 v
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Commissioner Viele stated that this is only the beginning of the review process and already
questioning the process prior to an outcome is inappropriate. He believes there are problems
with the current zoning of townhouses that need to be addressed.
Commissioner Pierce asked who had been involved in the authorship of the proposed zone
district.
Dominic Mauriello stated that the document was a draft largely drafted by the applicant with
some input by the Town staff.
Dolph Bridgewater stated that the concept of increasing the GRFA from 0.76 to 1.50 FAR is what
his concern is with the application. He is fully supportive of the concept of a new zone district.
Dominic Mauriello clarified for the record that the proposed GRFA increase was more
appropriately identified as a 30% increase.
45 minutes
2. A request for a final recommendation for the adoption of the Frontage Road Lighting Master
Plan, an element of the Vail Transportation Master Plan, and setting forth details in regard
thereto. (PEC090014)
Applicant: Town of Vail, represented by Tom Kassmel
Planner: Bill Gibson
ACTION: Recommendation of approval
MOTION: Viele SECOND: Schneidman VOTE: 4 -0 -0
Bill Gibson gave a presentation per the staff memorandum.
Tom Kassmel gave a power point presentation on the details of the proposed Master Plan and
the history of the project.
Commissioner Kurz like the proposed intersection lighting, and recommended the Town re-
evaluate its street signs and directional signs.
Tom Kassmel responded that the next step for the Transportation Master Plan is to create a new
"way- finding" plan addressing these issues.
Commissioner Kurz suggested that while the proposed LED lighting may improve public safety
with increased object recognition, reducing the speed limits adjacent to Ford Park would also
improve public safety.
Commissioner Schneidman asked if about examples of the LED street lighting already in use.
Nancy Johnson noted that Ourey, Colorado has LED lights along their Main Street, but at a
higher lighting level than is being proposed in Vail.
Commissioner Viele inquired as to whether or not CDOT would own the improvement within the
CDOT right -of -way.
Tom Kassmel explained the Town of Vail legal responsibility to provide the street lighting.
30 minutes
3. A request for the review of a conditional use permit, pursuant to Section 12 -9C -3, Conditional
Uses, Vail Town Code, for a public transportation terminal, to allow for the construction of skier
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drop -off and a bus stop associated with the Lionshead parking structure, located at 395 South
Frontage Road West/Lot 1, Block 2, Vail Lionshead First Filing, Lot 3, A Resubdivision of Lot 1,
Block 1, Vail Lionshead Second Filing, and part of the South Frontage Road West and East
Lionshead Circle rights -of -way, and setting forth details in regard thereto. (PEC100020)
Applicant: Town of Vail, represented by Tom Braun
Planner: Warren Campbell
ACTION: Approved with condition(s)
MOTION: Viele SECOND: Kurz VOTE: 4 -0 -0
CONDITION(S):
1. This conditional use permit approval is contingent upon the applicant obtaining Town
of Vail approval of the associated design review new construction application.
2. The applicant must obtain CDOT approval of a Notice to Proceed set of plans prior to
constructing the new access points.
3. Prior to the start of construction, the applicant must obtain a Town of Vail Public Way
permit and comply with the Public Works General Conditions for construction.
Warren Campbell gave a presentation per the staff memorandum.
Tom Braun, Braun Associates, representing the applicant, gave a power point presentation. The
presentation described the specifics of the current proposal and was available for questions.
Commissioner Kurz asked how the construction phasing would be managed.
Tom Kassmel described the construction time - frames and methods to re -route vehicle, bus, and
pedestrian traffic.
There was no public comment.
Commissioner Kurz complimented the staff and consultant on finding the solutions in the
proposed master plan.
5 minutes
4. A request for a final recommendation to the Vail Town Council for the establishment of a new
special development district, pursuant to Article 12 -9A, Special Development (SDD) District, Vail
Town Code, located at 303 Gore Creek Drive, Units 7, 8, 9, 10, 12, 13 (Vail Rowhouses) /Lots 7,
8, 9, 10, 12, 13, Block 5, Vail Village Filing 1, and setting forth details in regard thereto.
(PEC090037)
Applicant: Christopher Galvin, represented by Mauriello Planning Group, LLC
Planner: Bill Gibson
ACTION: Table to June 14, 2010
MOTION: Viele SECOND: Schneidman VOTE: 4 -0 -0
5 minutes
5. A request for an amendment to an Approved Development Plan, pursuant to Section 12- 61 -11,
Development Plan Required, Housing Zone District, Vail Town Code, to allow for revisions to the
required landscape plan and geologic hazard mitigation plan for the redevelopment of the
easternmost 5.24 acres of the Timber Ridge Village Apartments; and a request for the review of
a variance, from Section 14 -5 -1, Minimum Standards, Parking Lot and Parking Structure Design
Standards for All Uses, Vail Town Code, pursuant to Chapter 12 -17, Variances, Vail Town Code,
to allow for a crossover drive aisle width of less than thirty -feet (30') within the required parking
structure, located at 1280 North Frontage Road /Lots 1 -5, Block C, Lions Ridge Subdivision Filing
1,and setting forth details in regard thereto. (PEC100018 /PEC100019)
Applicant: Vail Timber Ridge L.L.C.
Pa e 4
5/18/210
2 -2 -4
Planner: George Ruther
ACTION: Table to May 24, 2010
MOTION: Viele SECOND: Schneidman VOTE: 4 -0 -0
5 minutes
6. A request for a work session on a major exterior alteration, pursuant to Section 12 -71 -7, Exterior
Alterations or Modifications, Vail Town Code, to allow for the redevelopment of the area known
as "Ever Vail' (West Lionshead), with multiple mixed -use structures including but not limited to,
multiple - family dwelling units, fractional fee units, accommodation units, employee housing units,
office, and commercial /retail uses, located at 862, 923, 934, 953, and 1031 South Frontage
Road West, and the South Frontage Road West rig ht-of-way/U n platted (a complete legal
description is available for inspection at the Town of Vail Community Development Department),
and setting forth details in regard thereto. (PEC080064)
Applicant: Vail Resorts, represented by Mauriello Planning Group, LLC
Planner: Warren Campbell
ACTION: Table to May 24, 2010
MOTION: Viele SECOND: Schneidman VOTE: 4 -0 -0
5 minutes
7. A request for final review of conditional use permits, pursuant to Section 12 -71 -5, Conditional
Uses: Generally (On All Levels Of A Building Or Outside Of A Building), Vail Town Code, to allow
for the development of a public or private parking lot (parking structure); a vehicle maintenance,
service, repair, storage, and fueling facility; a ski lift and tow (gondola), within "Ever Vail' (West
Lionshead), located at 862, 923, 934, 953, and 1031 South Frontage Road West, and the South
Frontage Road West right -of- way /Unplatted (a complete legal description is available for
inspection at the Town of Vail Community Development Department), and setting forth details in
regard thereto. (PEC080063)
Applicant: Vail Resorts, represented by Mauriello Planning Group, LLC
Planner: Warren Campbell
ACTION: Table to May 24, 2010
MOTION: Viele SECOND: Schneidman VOTE: 4 -0 -0
5 minutes
8. A request for a final recommendation to the Vail Town Council for a zone district boundary
amendment, pursuant to 12 -3 -7, Amendment, Vail Town Code, to allow for a rezoning of
properties from Arterial Business District and unzoned South Frontage Road West right -of -way
which is not zoned to Lionshead Mixed Use -2, properties known as "Ever Vail' (West
Lionshead), located at 953 and 1031 South Frontage Road West and South Frontage Road
West right -of -way, (a complete legal description is available for inspection at the Town of Vail
Community Development Department), and setting forth details in regard thereto. (PEC080061)
Applicant: Vail Resorts, represented by Mauriello Planning Group, LLC
Planner: Warren Campbell
ACTION: Table to May 24, 2010
MOTION: Viele SECOND: Schneidman VOTE: 4 -0 -0
5 minutes
9. A request for a final review of a variance from 12- 71 -14, Site Coverage, Vail Town Code,
pursuant to Chapter 12 -17, Variances, to allow for additional site coverage below grade, within
"Ever Vail" (West Lionshead), located at 934 (BP Site), 953 (Vail Professional Building), 1031
(Cascade Crossing) S. Frontage Road / Unplatted; 862 (VR Maintenance Shop) and 923 (Holy
Cross Lot) S. Frontage Road / Tracts A and B, S. Frontage Road Subdivision; 1000 (Glen Lyon
Office Building) S. Frontage Road / Lot 54, Glen Lyon Subdivision (a complete legal description
is available for inspection at the Town of Vail Community Development Department), and setting
forth details in regard thereto. (PEC090035)
Applicant: Vail Resorts, represented by Mauriello Planning Group, LLC
Pa e 5
silsi2�1
2 -2 -5
Planner: Warren Campbell
ACTION: Table to May 24, 2010
MOTION: Viele SECOND: Schneidman VOTE: 4 -0 -0
5 minutes
10. A request for a final recommendation to the Vail Town Council for a proposed major amendment
to Special Development District No. 4, Cascade Village, pursuant to Article 12 -9A, Special
Development District, Vail Town Code, to allow for the removal of the Glen Lyon Commercial
Site, Development Area D, (Glen Lyon Office Building) from the District for incorporation into the
properties known as "Ever Vail" (West Lionshead), located at 1000 S. Frontage Road West/Lot
54 Glen Lyon Subdivision, and setting forth details in regard thereto. (PEC090036)
Applicant: Vail Resorts, represented by Mauriello Planning Group, LLC
Planner: Warren Campbell
ACTION: Table to May 24, 2010
MOTION: Viele SECOND: Schneidman VOTE: 4 -0 -0
5 minutes
11. A request for a final recommendation to the Vail Town Council for prescribed regulations
amendments to Title 12, Zoning Regulations and Title 14, Development Standards, Vail Town
Code, pursuant to Section 12 -3 -7, Amendment, Vail Town Code, to provide regulations that will
implement sustainable building and planning standards, and setting forth details in regard
thereto. (PEC090028)
Applicant: Town of Vail
Planner: Rachel Friede
ACTION: Table to May 24, 2010
MOTION: Viele SECOND: Schneidman VOTE: 4 -0 -0
5 minutes
12. A request for a work session to discuss prescribed regulations amendments, pursuant to Section
12 -3 -7, Amendment, Vail Town Code, to Title 12, Zoning Regulations, Vail Town Code, and
setting forth details in regard thereto. (PEC090017)
Applicant: Town of Vail
Planner: Rachel Friede
ACTION: Table to May 24, 2010
MOTION: Viele SECOND: Schneidman VOTE: 4 -0 -0
13. Approval of April 26, 2010 minutes
MOTION: Kurz SECOND: Schneidman VOTE: 3 -0 -1 ( Viele recused)
14. Information Update 5 minutes
a) Linn Brooks, Assistant General Manager of the Eagle River Water & Sanitation District, will
provide a brief update on District matters. She will also query the Commission on topics that
might be of interest for future presentations by the District, such as information on the health of
Gore Creek and its watershed, the affects of land use on water supply and water quality, and
District projects that impact stream flows.
This item was re- scheduled to the Planning and Environmental Commission's May 24, 2010,
public hearing.
b) Digital PEC packets.
Commissioner Kurz recommended proceeding with digital packets with supplement paper
versions of larger plans and rendering.
Pa e 6
5/18 i2�1 v
2 -2 -6
Commissioners Viele and Pierce agreed.
Commissioner Viele recommended using an ftp site or website instead of using flash drives to
provide the meeting information.
Commissioner Kurz recommended having paper versions of plans available at the hearing.
Commissioner Pierce likes the convenience of printed versions of the packet, but understands
the desire to go paperless.
15. Adjournment
MOTION: Viele SECOND: Kurz VOTE: 4 -0 -0
The applications and information about the proposals are available for public inspection during regular
office hours at the Town of Vail Community Development Department, 75 South Frontage Road. The
public is invited to attend the project orientation and the site visits that precede the public hearing in the
Town of Vail Community Development Department. Please call (970) 479 -2138 for additional
information.
Sign language interpretation is available upon request with 24 -hour notification. Please call (970)
479 -2356, Telephone for the Hearing Impaired, for information.
Community Development Department
Published May 7, 2010, in the Vail Daily.
Pa e 7
5/18 i2�i 0
2 -2 -7
'OWN OF VAM .
VAIL TOWN COUNCIL AGENDA MEMO
MEETING DATE: May 18, 2010
ITEM /TOPIC: Lunch.
5/18/2010
'OWN OF VAM .
VAIL TOWN COUNCIL AGENDA MEMO
MEETING DATE: May 18, 2010
ITEM /TOPIC: Joint Meeting with Vail Recreation District - Vail Town Council.
a. Ford Park Parking Proposal.
b. Capital Projects.
c. Update on Programming.
5/18/2010
'OWN OF VAM .
VAIL TOWN COUNCIL AGENDA MEMO
MEETING DATE: May 18, 2010
ITEM /TOPIC: Tivoli Lodge / Site Visit:
PRESENTER(S): Rachel Friede
5/18/2010
'OWN OF VAM .
VAIL TOWN COUNCIL AGENDA MEMO
MEETING DATE: May 18, 2010
ITEM /TOPIC: Bishop Park / Site Visit:
PRESENTER(S): Rachel Friede
5/18/2010
'OWN OF VAM .
VAIL TOWN COUNCIL AGENDA MEMO
MEETING DATE: May 18, 2010
ITEM /TOPIC: Vail Entertainment District
PRESENTER(S): Alby Segall, Gemini Consulting and David Ehrlich, Finwater Advisors
ACTION REQUESTED OF COUNCIL: Listen to the presentation, ask questions and provide
feedback regarding the proposed Vail Entertainment District.
BACKGROUND: Mr. Segall and Mr. Ehrlich will present a concept for a Vail Entertainment
District, designed to enhance and improve the Vail guest experience. The presentation will
include proposed district founding principles, public purpose, stakeholder benefits, district
boundaries, challenges /opposition, structure of the district, legal and political issues, timeline
and budget.
ATTACHMENTS:
Vail Entertainment District Memo for May 18 meeting
Vail Entertainment District Concept Presentation
Vail Entertainment District Business Plan
Vail Entertainment District Timeline and Budget
5/18/2010
I'M W N 0 VAKI
VAIL TOWN COUNCIL AGENDA MEMO
MEETING DATE: May 18, 2010
ITEM /TOPIC: Vail Entertainment District (30 minutes)
PRESENTER: Alby Segall, Gemini Consulting Group and David Ehrlich,
Finwater Advisors
BACKGROUND: Mr. Segal and Mr. Ehrlich will present a concept for a Vail
Entertainment District, designed to enhance and improve the Vail guest
experience. The presentation will include proposed district founding principles,
public purpose, stakeholder benefits, district boundaries, challenges /opposition,
structure of the district, legal and political issues, timeline and budget.
ACTION REQUESTED OF COUNCIL: Listen to the presentation, ask questions
and provide feedback regarding the proposed Vail Entertainment District.
ATTACHMENTS:
Vail Concept Presentation
Vail Entertainment District Business Plan
Vail Entertainment District Timeline and Budget
75 S. Frontage Road, Vail, CO 81657 p. (866) 650 -9020 (970) 479 -2100
www.val'igov.com
5/18/2010
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Signage Capabilities
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• Ten art signs with a promotional
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Sign Code — work with Town staff on appropriate revisions
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VAIL ENTERTAINMENT DISTRICT
INTRODUCTION
The Vail Entertainment District (VED) is being created to enhance and improve the Vail guest
experience.
SECTION 1 — DISTRICT FOUNDING PRINCIPLES
The VED will be formed in consultation with critical stakeholders including the Town of Vail
(the Town), the Vail Valley Foundation, the Vail Economic Advisory Council and Vail Resorts,
among others.
The VED will be formed with the following guiding principals:
1. Enhance and improve the Vail guest experience;
2. Support the cultural and tourism initiatives of the Vail stakeholders;
3. Provide supplemental vitality for Vail activities; and
4. Support the customer service goals of Vail Resorts.
SECTION 2 — PUBLIC PURPOSE
Neighborhood and Destination Through increased vitality and guest information, VED will
enhance Vail Village and Lionshead as visitor destinations. One way VED will do this is by
informing guests of the numerous activities already available in the Village and Lionshead. VED
will promote the exciting events occurring in Vail so that people can fully experience the unique
nature of Vail.
An Economic Opportunity for the Town VED will fund itself. There are no new taxes and no
public money required to launch VED. Additionally, VED will generate revenue for the Town.
VED will generate revenue in several ways. First, by marketing and directing people to core Vail
assets, VED will enhance the guest experience for local hotels and restaurants. Making it easy for
guests to experience all Vail has to offer will be a primary economic benefit of VED.
Additionally, the district can fund supplemental activities that add vitality to Vail's existing
public art and music performances. With exciting events already in place, VED will work to
increase attendance and enhance the attendee experience.
Finally, to the extent VED media platforms are placed in the public right of way, the Town will
receive a revenue share from such platforms that can offset current Town costs.
5/18/2010
7 -3 -1
SECTION 3 — VED STAKEHOLDERS AND STAKEHOLDER BENEFITS
There are two types of stakeholders related to VED — (i) primary stakeholders and (ii) secondary
stakeholders.
Primary Stakeholders The primary stakeholders of VED are (i) Vail Village, LionsHead and
Meadow Drive business owners and their patrons and (ii) the Town.
These stakeholders will receive significant benefits from the establishment of VED including:
(i) Enhanced directional platforms for visitors;
(ii) A network of public media platforms that publicize Vail activities; and
(iii) Revenue that can be used to offset current Town costs or fund additional
activities.
Secondary Stakeholders VED secondary stakeholders include local art and cultural institutions
and Vail Resorts.
Benefits will include:
(i) increased marketing exposure when the VED platforms are used to promote local
art and cultural activity;
(ii) cutting edge media platforms that enhance the guest experience as they navigate
around Vail Village and Lionshead and between the two; and
(iii) supplemental activity and vitality before and after events hosted by groups like
the Vail Valley Foundation.
SECTION 4 — DISTRICT BOUNDARIES
While the exact boundaries to be proposed have yet to be established, VED is working with the
Town to review and analyze areas within (i) Vail Village, including Meadow Drive; and (ii)
Lionshead.
SECTION 5 — CHALLENGES /OPPOSITION
Every municipal project has challenges. VED will be created in an open and collaborative
fashion. Below is an attempt to outline and identify potential issues associated with the project.
Challenges/Opposition
a
(i) Vail residents opposed to any commercialization of Vail;
(ii) Signage code issues;
(iii) Stakeholders concerned that the effort is duplicative of current activation efforts;
(iv) Business owners in other commercial areas who feel that the streets within VED
will be receiving a commercial advantage;
(v) Entities who believe that VED will be competing with them for sponsors; and
(vi) Entities concerned with preserving the unique "look and feel" of Vail.
5/18/2010
7 -3 -2
Potential Responses
The issues above are legitimate and must be addressed effectively to build true public support.
Below are potential responses:
(i) A certain amount of commercialization is necessary in order to fund VED and
enable it to promote the arts and provide information to Vail guests. The
place to balance those goals with commercial efforts is through the sign code
revisions as well as in discussions with media companies participating in the
district.
(ii) VED founders will work closely with the Town to determine an appropriate
legal structure to allow for the signage contemplated by VED.
(iii) VED will communicate with these stakeholders so that VED can promote
their activities and provide supplemental activity supporting their events, if
desired.
(iv) VED is unique in that there is a compelling public - private interest in
supporting Vail Village and Lionshead and directing visitors between the two.
Further, the VED's effort to enhance the guest experience will help all
business owners in Vail Village and Lionshead.
(v) The discussions with media companies will take into account existing
relationships and will be shaped so as not to unduly interfere with those
relationships.
(vi) The district effort will be made in conjunction with the Town and stakeholders
to create media platforms that are supportive of and highlight the Vail
esthetic.
SECTION 6 — STRUCTURE OF THE DISTRICT
VED will be 501(c)(3) organization managed by David Ehrlich and Alby Segall. Messrs Ehrlich
and Segall have decades of experience related to venue and non - profit management, operations,
sales and marketing. Additionally, VED would solicit advice from an informal Board of
Advisors drawn from the public and private sectors.
Funding for signage creation, installation and maintenance will be provided by the media
companies participating in VED. VED will fully funded by a portion of the gross revenue share
paid by each media company in the district.
VED will require no new taxes and no on -going public funds.
SECTION 7 — LEGAL AND POLITICAL ISSUES
In initial discussions with Vail governmental staff, it appears that they are potentially supportive
of the VED concept as it clearly falls within their goals of generating Town revenue and
enhancing the guest experience.
It would appear that the next step would be consultation with the Town Attorney's office
regarding the creation of an overlay zoning district to allow for the media platforms contemplated
by the creation of VED as well as an introduction of the concept to Town Council.
5/18/2010
7 -3 -3
VAIL Entertainment District
(VED)
Total City hard costs = $20,000 - 40,000 - Time estimated from inception to launch: 11 - 16 months
Bracketed items are not Town costs
Objectives:
Verify geographic boundaries of proposed district with Town Staff
Work with Town Attorney and Planning on proper legal course for zoning revisions
Build district sign plan withTown Staff based on boundaries
Build preliminary proforma /model
Complete presentation process for key stakeholders
Timeline: 4 - 6 months
Budget: CONSULTING PHASES I -IV 20,000
(normally 10 -12 month process at $10,000 /month)
TRAVEL /ENTERTAINMENT Trade
LEGAL (not a Town cost) [$30,000 - 50,000]
COLLATERAL (not a Town cost)
Interactive sign plan [25,000]
Enhanced presentation [20,000]
Phase I Subtotal: $ 20,000
5/11/10 Page 1 of 3
5/18/2010
7 -4 -1
PHASE II: Approval .
Objectives:
Formal presentations starting at committee level to City Council passage
Media company leasing effort
Media company pre- engineering review
Finalize cost and revenue projections for pro forma
Timeline: 3 - 6 months
Budget: LEGAL (not a Town cost) [50000]
Media Company negotiations
CONSULTING 20,000
Alby /David approx 20 trips
COLLATERAL [5000]
Revised printed sign plan (media company cost)
Web based posting of sign plan for viewing
ADMINISTRATIVE /FILING [5000]
Town application fees
Miscellaneous office expenses (overnights, printing, etc.)
Media Company leasing
Earnest money to secure leases
Phase III Subtotal: $ 20,000
5/11/10 Page 2 of 3
5/1 8/2010
7 -4 -2
PHASE III: Pre-Construction
Media Company Objectives:
Finalize pro formas
Secure entitlements (permits) for district
Finalize engineering plans
Order infrastructure / plan construction schedule
Installations
Timeline: 3 months
Budget: LEGAL /LOBBYING [10000]
Expedite permits
ADMINISTRATIVE /FILING [30000]
Permit fees (building, electrical, road blockages)
ENGINEERING [30000]
Construction plans and drawings
Phase IV Subtotal: $ -
* Costs to be determined by media company
Construction 1 - 2 months
5/11/10 Page 3 of 3
5/18/2010
7 -4 -3
'OWN OF VAM .
VAIL TOWN COUNCIL AGENDA MEMO
MEETING DATE: May 18, 2010
ITEM /TOPIC: Vail 360: Designing the Next Chapter of the Vail Economy.
PRESENTER(S): James Chung, Reach Advisors
BACKGROUND: Vail Local Marketing District (VLMD) contracted with Reach Advisors in
2008 to conduct a brand perception analysis for Vail summer marketing. The result of the
research insights has been to identify and establish a long -term strategy for a third economy in
Vail focused on outdoor sports, fitness and wellness which has the ability to begin to leverage
Vail assets, balance the Vail economy and fit with the desired customer base. James will
present the background on the VLMD partnership strategy as well as next steps in the
partnership cultivation process.
ATTACHMENTS:
Vail 360 Memo for May 18 meeting
Vail 360 Designing the Next Chapter of the Vail Economy May 18 meeting
5/18/2010
I'M W N 0 VAKI
VAIL TOWN COUNCIL AGENDA MEMO
MEETING DATE: May 18, 2010
ITEM /TOPIC: Vail 360: Designing the Next Chapter of the Vail Economy (30
minutes)
PRESENTER: James Chung, Reach Advisors
BACKGROUND: Vail Local Marketing District (VLMD) contracted with Reach
Advisors in 2008 to conduct a brand perception analysis for Vail summer
marketing. The result of the research insights has been to identify and establish a
long -term strategy for a third economy in Vail focused on outdoor sports, fitness
and wellness which has the ability to begin to leverage Vail assets, balance the
Vail economy and fit with the desired customer base. James will present the
background on the VLMD partnership strategy as well as next steps in the
partnership cultivation process.
ATTACHMENTS:
Vail 360: Designing the Next Chapter of the Vail Economy
75 S. Frontage Road, Vail, CO 81657 p. (866) 650 -9020 (970) 479 -2100
www.val'igov.com
5/18/2010
VAIL 360: Designing the Next Chapter
of the Vail Economy
m. -
i a
4
Vail Town Council
May 2010
REACH
ADVISdRS
5/18/2010
8 -2 -1
Outline
1. Macro realities... key drivers of long -term growth
2. What destination visitors perceive... what they want to see
3. What is still growing ... and what that means for Vail
REACH
AaVISORS
5'1312010
3 -2 -2
Ski resort industry CEO survey:
Their outlook for the future
• 4% Resort value likely to appreciate beyond where we
were before
• 37% Likely to rebound to where we were before
• 42% Likely to rebound, but not to where we were before
• 11% Likely to remain where we are today
• 7% Likely to drop overtime
Why?
Source: Reach Advisors Jan. 2010 survey of 20% of ski industry CEOs REACH
ADVISORS
5/18/2010
8 -2 -;
Skiing: Key drivers for industry growth
• Coming off record decade of skier visits across the industry, driven
primarily by 3 forces:
1) Demographics:
• Population at peak of ski participation (47 years old) grew 30% over prior decade
2) Buying power:
• Income for top Zo% of households grew 30% after inflation during the decade
3) Downward price pressure:
• Lower season pass pricing
Sources: Reach Advisors analysis, US Census Bureau demographic and household income statistics REACH
Y AaVISORS
13/2010
3 -2 -4
Skiing: The challenge
• Demographics:
— Peak of Baby Boom just entered peak years f o r d ropping out
— Generation Y not participating in outdoor recreation at same rate as prior
generations did
• Buying power:
— Incomes continuing to drop on inflation- adjusted basis for generation of adults
moving into peak years of family skiing
• The bottom line:
— Shifted from broader participation to higher participation from smaller base
— Some resorts starting to craft strategy to confront what if industry is unable to
generate increased yield or volume
Sources: Reach Advisors analysis of NSAA and NSGA participation data, US Census Bureau household income statistics REACH
Y P P AaVISORS
18 2010
K -2 -;
Resort real estate:
Cyclical or structural downturn?
• Coming off record decade for industry, driven primarily by:
— Capital markets
• Growth in net worth, access to capital, expectation for continual appreciation
— Demographics:
• Population at peak buying years grew 35% over prior decade
— Buying power:
• Income for top i% of households grew 52% after inflation during the decade
REACH
ADVISC3RS
5/18/2010
8 -2 -6
Resort real estate: The challenge
J
• Capital markets:
— Unclear path ahead
• Demographics:
— ZS% smaller population moving into peak buying years
• Buying power:
— On inflation- adjusted basis, incomes continuing to drop for most households
moving into peak buying years
• Supply elasticity:
— Vail in slightly better shape, but ski industry has five years of supply to
absorb ... with 2S,000 units planned by ski resorts within next five years
REACH
AaVISORS
5,18 2010
8 -2 -7
The crux of the issue
• How much of the skiing and real estate /redevelopment economy is
cyclical vs. structural?
• Bottom line: Prudent to cultivate third leg of the Vail economy
REACH
AaVISORS
18 2010
R -2 -R
The future of the Vail economy?
• What other sectors have ability to:
— Leverage Vail assets?
— Balance Vail economy?
— Fit with desired customer base?
...and ride structural tailwinds ahead while the core of the Vail economy
navigates headwinds
REACH
AaVISORS
5'1312010
3 -2 -9
WHAT CONSUMERS PERCEIVE...
WHAT THEY WANT TO SEE
ISORS
Consumer perceptual analysis findings...
• Surveyed 1549 mountain vacationers in 2oo8, in -depth with 42,
interviews with 44 local stakeholders
— Perceived as sophisticated mountain resort
• But Vail capturing less than its share of economic value from summer
brand
REACH
ADVISC3RS
5/18/2010
8 -2 -11
Consumer perceptual analysis: Gaps
Wh
— Fundamentally lacks summer brand identity that creates a brand premium
— Also lacks summer facilities that create anchor for visitation
• Possible exceptions: Ford Amphitheater, the mountain
REACH
ADVISC3RS
5/18/2010
8 -2 -12
Yet... Vail has deeper summer assets
than most ski resorts
• Incomparable brand reputation... borrowed winter brand equity
• Significant infrastructure ... underutilized in summer
• Quantity and quality of bed base ... rapidly increasing
• Unique communitythat knows howto deliver world -class resort
experience... in winter
• Vail ambassadors... some with potential to build national stature
• Quality events (e.g. Teva, Bravo!, Vail International Dance, Vail
Jazz) ... worthy of growing national awareness
REACH
ADVISC3RS
5/18/2010
8 -2 -13
What desires did higher- income
summer mountain vacationers have?
• Far morel ikely than others to want to spend time on vacation:
— Developing skill or hobby + help children do the same
— Taking classes /clinics /workshops on vacation to pursue those passions
• But...
— No resort jumped out as one that they felt helped them deepen their
desired pursuit of their passions
— If they could, it would be a trip at the expense of the family vacation
— Would strongly prefer resort that made it easy to do so
REACH
ADVISC3RS
5/18/2010
8 -2 -14
...what did higher- income summer
mountain vacationers want?
• Almost 80% of their passions they wished to cultivate on vacation were:
— Outdoor sports
— Health /wellness
— Arts /culture
...all things Vail (can) deliver at world -class levels
REACH
ADVISC3RS
5/18/2010
8 -2 -15
Riding structural tailwinds:
Who's outperforming in the `new reality'
• In an examination of consumer companies with double -digit sales
increases in 2oog, highest correlating factor was ... outdoors/fitness
• Fitness - oriented health spending outperformed other discretionary health
spending
• Fitness - oriented products within multi - product companies outperformed their
other products
• Outdoor fitness outperformed indoor fitness
• Fitness - oriented outdoor sports outperformed less fitness - oriented competitors
REACH
ADVISC3RS
5/18/2010
8 -2 -16
Riding structural tailwinds:
Core demographics
• Outdoor fitness /wellness
— Baby Boom generation
• Driving dramatic increase in demand for consumer - driven wellness
• Not aging out of active sports as early, as part of their wellness
— Equally important... women from the post Title IX era
• Compared to the front end of the Baby Boom:
— Women in early 50s: 4x more likelyto have been an athlete growing up
— Women in 4os: 6x more likely to have been an athlete growing up
— Women in 3os: 8x more likely to have been an athlete growing up
REACH
ADVISC3RS
5/18/2010
8 -2 -17
Generation X grown up
Post -Title IX era
— Greater access to sports growing up
— Emergence of women as peers in sport
'I
• Dramatic shift away from gender- segregated sports into
non- competitive outdoor sports
Greater engagement with children in outdoor
recreation than seen in past
• Wellness = fitness
Source: US Census Bureau, Center for Disease Control, Reach Advisors analysis REACH
ADVISORS
5/18/2010
8 -2 -18
Generational differences... and similarities
Plan to increase fitness activities in the
next year..
• College- educated Gen Y women: 77%
• College- educated Gen X women: 73%
• College- educated Boomer women: 52%
Source: Reach Advisors study Summer 2009
REACH
ADVISC3RS
5/18/2010
8 -2 -19
Runnin g row 1.
Running one of the highest - growth sports over
past Zo years...
Men's growth rate is negligible at 6%
Growth in women's participation was
+ 9 0 /(n
a
r
Source: RunningUSA data on race participation
REACH
ADVISORS
5/18/2010
8 -2 -20
Runnin g row 1.
J
} s Majority of road race registrations?
Most now 55 -65% female
`` '�� Peak demog for race registrations?
Women 35-44 years old
Ly �1
J.
d oL 4i
J
1
Source: RunningUSA data on race participation
REACH
AaVISORS
5/18/2010
8 -2 -21
Women's impact on participation
Almost all ...growing % of women's participation
sports that
have grown
over the And the corollary...
past 10 ...almost all the sports that have not grown
years... over the past Zo years are ones that haven't
grown % of women's participation
Source: Reach Advisors analysis of NSGA Outdoor ParticiQation Historical Data
REACH
ADVISC3RS
5/18/2010
8 -2 -22
Major shifts underwa : 2009 -
y
2010
i) Seeing indications of major shifts in fitness /wellness accelerated in 2009
2) Fitness /wellness category where we see increased discretionary spending... it's
what consumers are using tojustify discretionary spending
3) Fitness /wellness replacing luxury as the new marker of wealth
4) More than a short -term reaction to the markets... but rather a long -term
fundamental shift due to:
- Changing patterns of wellness driven by Boomers
- Changing patterns of fitness now that the majority of American women are
post Title IX
Source: Reach Advisors study Summer 2009
REACH
ADVISORS
5/18/2010
8 -2 -23
201Os:
Decade of TOTAL Wellness
REACH
ADVISORS
5/18/2010
8 -2 -24
But, wait...
is America really getting healthier?
k
gJERCO
Indeed an obesity epidemic...
...for the averag American ! O B E
'
z 100 300
S0 320
60 IN AMERICA 340
40 360
20 0 3$0
■ WHY WE Ear SO MUCH
■
THE ANTI -FAY CRUSADERS
■ WEICHT•LOSSHEROES
■ WHAT TO TELL YOUR RIDS
�r AGUIDE TO DIET BOOKS
REACH
ADVISC3RS
5/18/2010
8 -2 -25
... but the fitness/wellness
consumer is different
Exercise 3+ times /week for fitness closely correlates with...
— College degrees
— HHI > $ 75,000
— Plans to increase pursuit of fitness activities and active outdoor recreation
— It's part of how they define wellness
Source: Reach Advisors study Summer 2009
REACH
AaVI50RS
5/18/2010
8 -2 -26
What does this mean?
• Consumer trends clearly moving toward the Decade of Total Wellness
— Fundamental decade shift, not short -lived fad
— The average American slow to follow, making it a shift that others haven't
noticed...
...but shifts accelerating rapidly among those with higher education /income
• The Decade of Total Wellness about pursuit of passion ... not a pill
• Structural tailwinds that Vail can /should own before anyone else does
REACH
AaVISORS
5'1312010
3 -2 -27
Segmentation for total wellness
�, o * 00
H i CANyONRANCH.
g N
� ^,armacy avlgenlcS
M IRAV�AL
I<X P&U CENTER for PARTNERSHIP MEDICINE
al NQRThWrSTERM1 MEMORIAL HOSPITAL
p �.
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PERSONALIZED HEALTHCARE
< (r7lululemon
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w eat fre
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ADV REACH
ISORS
5/18/2010
8 -2 -28
The market opportunity?
• Miraval /Canyon Ranch/ Omega/ Kripalu built around aging audiences
and model with less appeal to new generation of more athletic
vacationers moving into peak spending years
• In challenging mature markets, gains come from share shift
• A fundamental shift in consumer landscape that nobody owns yet
• Significant share on the table to swipe by tuning into consumer shifts earlier
and better than anyone else
REACH
AaVISORS
18 2010
8 -2 -29
Getting there: Underway
-Em- F
• Aiming to kickoff first few best -of -breed fitness /wellness programs
summer 2010
— Continuing discussions with 10 others exploring potential to start sometime in
2010 or summer 2011
— Continuing to cast net for heavier slate of partnerships starting summer 2011
• Building organizational 'infrastructure'to make Vail the most partner -
friendly resort for best -of -breed programs
• Moving towards Vail 36o...
REACH
AaVISORS
5/18/2010
8 -2 -30
Getting there: Issues to ponder
-MM- F
• Issues to ponder
— Some interested partners expect pay -to -play from Town... continue avoiding?
— Better access to the mountain via Forest Service permits?
— Additional ideas for potential programs and partners?
— Others in Vail to get involved?
— Signaling that Vail is serious about growing this market
• Helping programs find path towards economic viability so more want to come to Vail?
• Other Vail resources available to cultivate partners, sell Vail?
• Facilities?
REACH
ADVISORS
5/18/2010
8 -2 -31
Key takeaways
• Brutal environment today ... not going to be a cakewalk in the future
either
— Winds of Vail economy clearly changed from tailwinds to headwinds
• Emerging tailwinds can leverage Vail's assets well...
...and attract the customer that Vail wants
• Opportunity to swipe market share ... if Vail establishes itself as the
leader before other resorts recognize the fundamental shifts underway
REACH
AaVISORS
5/18/2010
8 -2 -32
For questions or copies of slides:
James Chung
518.439.6942
james@reachadvisors.com
REACH
ADVISC3RS
5/18/2010
8 -2 -33
'OWN OF VAM .
VAIL TOWN COUNCIL AGENDA MEMO
MEETING DATE: May 18, 2010
ITEM /TOPIC: Eagle County Airport Update.
PRESENTER(S): Eagle County Staff
ATTACHMENTS:
Eagle County Regional Airport Update
5/18/2010
Eagle County R e g ional
Amirp
f._
4 .
rya "L -i`�
_ a_
Eagle County Airport -
Presentation Topics
■ 2009 in Review
■ Statistical
Trends
■ Sustainability
A Glimpse at jo ._,
2010
Photo courtesy of Tom Greed, Vail Resorts
2009 ire Review - AmIrfoleld
Projmects
,. AA
x
_ r rvd
l :
Completion of 1,000' runway extension
Allowed for regional Jet service upgrade
Greater load capacity
Romp the Runway!
2009 'in R - Terminal
Projmects
■ Projects Completed
in 2009
Restroom expansion
Parking expansion
6 y
Fuck -up generator
installation
Winter 2009 -2010
Air Service To Eagle County Airport
Portland � � _
Minneapolis/ - - -
` St. Paul
` I ` ' l Detroit 9 - Boston
Chicago ! � NY / Kennedy
a f NY / LaGuardia
f Newark
- - - - - Philadelphia
San Franclsc - - -- - - - -- - -- Pi ttsburgh
_
- - Denver Cincinnati - L ' Washington DC
EAGL
Los Angeles � ,'
San Diego r ` ` _ -- - • rirarla!!^
Phoenix
t Al6anta
AMERICAN _ Dallas/
COM ENTAIL �� F t. W orth it
DELTA d — —
UNREd Austin +
ouston
NON -STOP -
ONE -STOP
Mi a mi
51 41 2UW
2 009 win I v iw - Wi nte
Winter 2009/10
Passenger
enplanements — r.X.
163,748 vs. 158,857 in
a .
x - -,
2008109
Additio of Monday y s 1 -
Miami non -stop .. 7
Addition of Saturday
Detroit non - stop
Aircraft itinerant �
Photo courtesy of Tom Green, Vail Resorts
operations up 9%
2009 in Review - Summer
S rvoice
■ 2009 Fall American Airlines service to Dallas /Ft. 'Worth returned
■ Sponsored by the Eagle Air Alliance (EAA)
■ EAA supports summer and fall air service efforts at EGE through
hard - dollar and in -kind support
Summer Enplaner Growth
45.000
40.000
111
35.000
1 0 . . _
11 ■ . C . .. _ ._
s
20,000
15,000 ■
C a 10,000
LU 5.000
1
June through Septernber
2009 In Review �
flylva"ll.com Launch
A cooperative effort by the Eagle Air Alliance
1 all Info
go Welcome to FlyVail.com
Vuil —id scavcr creek Without the Middleman [view all Pllp hes]
plan s ur vacat �elec4 AiiLne
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-- "�' vau we Ik euE of veur Front dear less lra velinq and morc Sims in
v r Ehe m rilalns.
Search For 9 I gh is > nar. watchdog
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❑ compare surrou lnn all 372 rnrlrnlnC
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airport splec ials sign Clp
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5'18'2010
9 -1 -8 Q MVr»l
Statistical Trends - EGE
B Y the Numbers
• Dedication Date: September 14, 1947
• Area: 632 Acres
• Elevation: 6,548 ft. ASL.
• Runway 9,000 ft. long, 150 ft. wide
• Critical Aircraft: Boeing 757
• Terminal Building: 66,000 sq. ft.
5 Gates
4 Airlines
2 Ground Transportation Companies
6 Rental Car Companies
• Terminal Aircraft Parking: 10 Spaces — Up to Boeing 757 aircraft size
• Traffic — 2008: 42,474
• Traffic — 2009: 30,154
• Enplanements in 2008: 214,715
• Enplanements in 2009: 182,673
• Est. Annual Econ. Impact: $982,170,400 Total impact
$338,540,100 Visitor spending
• County Admin /Ops Staff: 18 Full -time Employees
Statistical Trends - Airp
Service Comp arison
■ Eagle County Airport - Positioning
Four major airlines
Year - round large -jet service
12 non -stop flights from 11 major US cities
Central to Vail, Beaver Creek, Aspen, and the Roaring
Fork Valley
Air Service Comparison Airpo
6 10 11 12 �Aidines seNrg
de stinations�
-
Y
.
Statistical Trends =
Econommic 1 Growth
• EGE Total Economic Impact
2007 - $932,170,400
2002 - $316,342,000
• Visitor spending in 2007 - Average $2,070 per visitor
25C, 111
Ii 111
15C ,00C s Aircraft Operations
—,a— Erpanements
100.000 E conomic i. 10,000
111
1
CD CD 0 CD 0 CD CD
loc Statistical Trends �
Economic Impact Growth
Impact to commun o C
a irports
Total Ecarramic Impact - 200?
N
$25,000 c
$20,000
L $15,000
❑ Series
ri $10,000
ti
$5,000 � ba
6S
$0 fos
c°
Airport
silxizolo
Sustaminablimity - Recyclin
=_ Recycling
� � � � � ' rid► _ - o
.� 1 o /o trash reduction
egeiGreen
r
1
f �
4
a,
Sustainability - Deicing
■ Deicing
Captured and
recycled 60,000
gallons each winter
season since 2007/8 "
Disposed of at Eagle
County Landfill
through
environmentally
sound practices
r
f
Eagle Airport I Summer 2010
AMERICAN NON -STOP
• --- - - - " -- UNITED — — — ONE -STOP -
Seattle
Minneapolis/
-
St. Paul r r f ( -
� r r
Detroit Boston
� rrr � _ -'
g
Salt Lake City \ r � r
Chicag NY f LaGuardia
, � � _ _ 'A Newark
- _ - - - - - \ ii f �� °ice _ r ` i Philadelphia
San Francisco;:
DENVER /� r ♦� r �� Washington DC
` - EAGLE V \ _ / /iCans C City >
r f r
-St. Louis r r �
or C 0
Los Angeles `, Las Vegas i - `' _ r�
` 716 Charlotte
\ Phoenix
\ ��rr DALLAS/ l�lr Atlanta II
FT. WORTH _� ' * � � ti 1 I I B Nass A-
1'�� yl Pravid.nei.les
Ri. d. Jan.ir.
Bu.no Ai y ' z Son Jas.
FrankJan rs - ��'` Tampa see a
Lando— M—hraw Houston \ \\ Soneo e=go
M.i H
Sao au a
Monterrey � �,. \
Pens
If
Son Jose MIAMI
Son Joan
Sannago
Sao Paulo
5%18'2010
A Glimpse at 2010 AmIrfmield Projects
• Runway -Fog seal and striping
• Closure June 3 — 9, GA traffic only
• United service to Denver on United continues
-- e,�w 5/18/2010
A Glimpse at 2010 - CO
Air National Guard
■ 100,000 ft facility
construction
■ LEED
■ Renewable energies -
4
■ Construction planned
to begin in spring
2011
A Glimp at 2010 -
Termi Prem eds
■ 2010 vit- -
In -line baggage - _►
screening system
funding acquisition oil am
■ Future — 2011 and 'kilt
1 4
beyond - � � _-
In -line baggage''
system installation
TSA Checkpoint — �►_
widening
Restaurant
expansion
A Glimpse at 2010 -
International Terminal
Diligence
■ Currently customs at EGE for aircraft with up to
20 seats
■ "Arrival" terminal proposed to be located in old
commercial terminal at Vail Valley Jet Center,
could handle up to B -757 aircraft
■ Flights would depart main passenger terminal
• Flights from Mexico, Canada, and possibly
Europe
■ Earliest in 2011/12 winter season
Thank you
1
Photo courtesy of Tom
'OWN OF VAM .
VAIL TOWN COUNCIL AGENDA MEMO
MEETING DATE: May 18, 2010
ITEM /TOPIC: Information Update.
Attachment only:
Dobson Ice Arena Roof Update.
Ford Park Safety Fencing.
Town Evacuation Plan Update.
PRESENTER(S): Pam Brandmeyer
ATTACHMENTS:
Ford Park Safety Fencing Update / From VRD
05.18. 10 Town Evacuation Plan Update
0518. 10 Dobson Roof Update
5/18/2010
MEMORANDUM
TO: Vail Town Council
FROM: Mike Ortiz, Vail Recreation District
DATE: May 18, 2010
SUBJECT: Replacement and Installation of Safety Fencing in the Upper Bench of Ford Park
The purpose of this correspondence is to inform the Vail Town Council, a working partner of the Vail Recreation
District (VRD), the VRD is currently working on plans to replace a portion of the existing fence and install a new
enclosure on the south side of the "upper bench" in Ford Park. The purpose of this project is to provide a safety
barrier that will help mitigate instances of sporting balls entering programming areas adjacent to the athletic
fields.
As you are aware, Ford Park is currently shared by several different entities including the VRD, Gerald R. Ford
Amphitheater and Betty Ford Alpine Gardens. The VRD is involved with programming the open space and fields
for both local sporting events, as well as large tournaments. Often times the sporting events and tournaments will
coincide with events at the amphitheater or regular operating hours at the gardens. There have been, on
occasion, instances when soccer, lacrosse or softballs have been hit, kicked or thrown from the fields into either
the amphitheater or the gardens. Fortunately no serious injuries have been reported from these instances. As
these events continue to overlap, it is in the opinion of the VRD that it may only be a matter of time before
someone is seriously Injured from balls entering areas other than the fields.
This project will involve removing a portion of the existing 10 -foot fence on the southeast ball field and replacing
it with a 12 -foot barrier. The VRD will install a 5 -foot hood system on top of the new fence, similar to the two
other fields at the park. The VRD will also install an additional 360 feet of 12 -foot fence along the south side of
the park (installed east to west), separating the fields from the amphitheater and the gardens. The material will
be the same as the existing fence around the park including the posts, supports and fabric. It will also be in
compliance with all specifications provided by the Town of Vail Community Development Department.
The installation project is scheduled to begin sometime in early June. The VRD welcomes any input from the
Town Council and community to enhance this new safety feature at Ford Park.
Should you have any questions or comments, please contact me at 970- 479 -2451.
Sincerely,
Mike Ortiz, Executive Director
Vail Recreation District
5/18/2010
10 -1 -1
A
TOWN VAIN �7 Department of Police
Memorandum
To: Town Council
Stan Zemler, Town Manager
From: Dwight Henninger, Chief of Police
Date: March 23, 2010
Subject: Town Evacuation Plan Update
Attached to this email you will find a copy of the Town of Vail Emergency Evacuation Plan,
Appendix J, of the Town Emergency Operations Plan. The plan can also be found on the Town
website at www.vailgov.com
On June 24, 2009 the Town conducted a wildland fire exercise that included use of the Town's
Evacuation Plan. Police officers and firefighters went door -to -door handing out cards to survey
citizens on the actions they would take in regards to a real evacuation. The results of the survey
cards are attached. The Eagle County Alert (EC Alert) text and email messaging system was used
during this training day and a media release was developed to further educate the public about the
Evacuation Plan, also attached.
On April 13, 2007, the Evacuation Plan was enacted during a wildland fire table top incident, as
part of one of the Town's quarterly exercises. In addition to using the Emergency Preparedness
Network (EPN), a form of reverse 911, four officers went door to door in the Forest and Beaver
Dam Roads area, as they would if evacuations became necessary. In one hour, the four officers
went to 110 homes, of which 30 were occupied. The responses from these contacts between the
residents and officers were very positive.
All of the Public Safety Dispatchers are trained to launch the EPN system and used it approximately
3 -4 times a year in the County to notify geographic areas of the community about an emergency or
in- progress incident.
During this spring 2010, the Town's Local Emergency Planning Committee is coordinating a
lodging community meeting to address a number of issues including the evacuation of lodging
properties and emergency generator capacity.
In October 2010 a hazardous materials exercise will be conducted in the Town and it is currently
planned to include an evacuation component to that drill.
If you have additional questions please feel free to contact me at (970) 479 -2218.
5/18/2010
10 -2- 1
EOP Appendix J
March 4, 2007
Town of Vail
Emergency Evacuation Plan
The purpose of the Vail Emergency Evacuation Plan is to inform the citizens and guests
of Vail on how to respond to an emergency requiring evacuation and also serves as a
guide for the Town of Vail emergency responders. The Emergency Evacuation Plan
includes plans for both a partial or full evacuation of the town.
The residents of Vail should be presented with the information in this plan twice a year,
in June and December. The Community Information Office will provide the information
through local media, and will also be available on the Town of Vail website
( www.vailgov.com ). The information provided will include emergency broadcast
information, recorded information available by phone, neighborhood pick -up locations,
evacuation center locations, shelter locations, and a notification for citizens with special
needs. This will ensure the community understands how to obtain information and
understand the critical steps to the evacuation process.
Evacuations will be organized through the Incident Command System.
When implementing the Emergency Evacuation Plan, the Vail Communications Center
will utilize the Emergency Phone Notification, also known as Reverse 911, the
Emergency Alert System via AM /FM radio stations or through Roam Secure text
messages to the homes, hotels, and businesses in the affected area(s). The message will
contain emergency and evacuation instructions. When time and personnel allow, first
responders will drive through neighborhoods and make public notifications on the
emergency vehicle loud speakers or go door -to -door.
Evacuation Center Check -In Locations or more may be designated):
1. Village Transportation Center
Alternative locations:
2. Lionshead Parking Structure
3. Donovan Park Pavilion
4. Battle Mountain High School
Evacuation Instructions
A. Self- Evacuation by Vehicle:
1. Exit the area/neighborhood in the safest direction
2. Respond to the predetermined Evacuation Center check -in
location
B. Evacuation by Public Transportation:
1. Respond to the nearest neighborhood bus stop
5/18/2010
10 -2 -2
a. Citizens will then be transported to the evacuation center
to check -in.
C. Shelter in Place:
1. During some types of incidents, such as a hazardous materials
spill, or communicable disease, the public may be asked stay inside
and not evacuate, or due to the rapid spread of a wildfire they may
not be able to leave. For these reasons citizens should be prepared
to stay in their homes for a minimum of 72 hours and have enough
supplies on hand to support the number of residents living there.
See wwrw.read 7ov for more details. Homes should be made
Firewise to increase the safety of sheltering in place during a fast
moving wildfire. See www.firewise.org for more details.
Citizens who self - evacuate or evacuate by public transportation will be asked to indicate
that they have already evacuated their residence by displaying a large, white object, such
as a sheet inside the residence, in a visible, conspicuous location, in the front, street -side
of their home and to turn on their porch light.
Neighborhood Bus Stops The current neighborhood pick -up locations are the Town of
Vail bus stops. If possible, the buses will follow their regular route. If a resident or guest
is unable to make it to their neighborhood bus stop location, then they should respond to
the nearest alternative bus stop or alternative pick -up location for a safe evacuation, see
below.
Domestic pets may accompany evacuees as long as they are on a leash or contained so
they will not injure other evacuees or their pets. Pets will not be allowed at shelters and
the Town will work with the Eagle County Animal Control to house pets of individuals
that are housed in shelters.
Alternative Pick -up Locations
1. Fire Stations
2. Schools
3. Village Transportation Structure or Lionshead Parking Structure
Special Needs Population These are citizens and guests that will require assistance
leaving their residence or those who have medical needs that require electricity in the
case of a power outage. This is only for those who do not have transportation and cannot
make it to the designated evacuation center or neighborhood pick -up bus stop location.
The citizen provided information will be relayed to the Vail Police Department and Eagle
County Ambulance District in order to preplan and determine how many special needs
persons require assistance, their location, and how to transport them appropriately during
an evacuation.
5/18/2010
10 -2 -3
Recorded Information The Town of Vail will provide the public with a telephone hotline
to receive updated information. The road conditions phone number will be used during
evacuations for the hotline (970) 479 -2226. It will be a recorded update in an attempt to
reduce a possible overwhelming call volume to the dispatch center. The recording will be
made by the Town Public Information Officer (PIO), who will be designated by the
Incident Commander. Whenever possible, the updated information will also be posted on
the Town of Vail website ( %vww.vail og v.com and on the Eagle County website
( www.eaglecounty.us ).
Vail Mountain People who are on Vail Mountain when an emergency situation takes
place in the Town of Vail should remain on the mountain, as long as it is safe. Vail
Resort employees may then reroute them across the mountain or shelter them in one of
the buildings on the mountain. Vail Resorts Security will be responsible for organizing
sheltering on the mountain or rerouting guests off in to town.
Evacuation Center Check -in There will be a system in which evacuees will check -in and
be assigned to a temporary shelter, or be released to take care of their own shelter needs.
The required check -in information will consist of the person's name, birth date, home
address, cell phone numbers, and, if needed, which temporary shelter the person will be
placed. Evacuees will be assigned to shelters based upon the area of their residence.
Buses will then transport evacuees from the check -in location to their assigned temporary
shelter. The Red Cross or Salvation Army will conduct check -in operations and set up a
phone system whenever possible to assist those needing to locate family members.
Vail Valley Medical Center Evacuation: Due to the massive coordination to evacuate the
hospital all efforts will be made to defend and protect it from whatever the nature of
incident. If the hospital is evacuated the VVMC plan will be put into action.
Evacuation Incident Command Structure
Involved Departments:
Primary Responsibility
Police Department
Transportation Department
Community Information Office
Secondary Responsibility
Fire Department
Public Works Department
Eagle County Ambulance District
Staffing Evacuation Center Check -In Locations
Administration/Human Resources Department
Library staff
Secondary: Salvation Army and Red Cross
Shelter Operations
Salvation Army
Vail Valley Cares
Red Cross
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Town of Vail Housing Administrator, Nina Timm
Section 42 — Emergency Evacuation Checklist
Section #3 — Evacuation Transport Resources
Section #4 — Evacuation Pick -up Locations
Section 45 — Shelter Locations
5/18/2010
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Section # 2 Checklist
Emergency Evacuation Checklist
Vail Police Department Incident Command System
Emereency Evacuation Checklist ❑ Potential for explosion.
This checklist is intended to provide a ❑ Population of town in Peak
reminder to responding officers, Season 45,000.
supervisors and an incident commander ❑ Population of town in off season
at the scene of a major disaster. It is 4,600.
recommended that unified command be ❑ I -70 closures at Copper Mountain
established to insure coordinated and /or Minturn.
response with other involved agencies. ❑ No incoming traffic into the
During a major disaster, Law evacuation area, except for police
Enforcement and the Transportation escorts for people picking up
Department are primarily responsible for children or special needs persons.
the evacuation of the town or part of the ❑ Traffic Control, Crowd Control
town for safety reasons. Additionally, ❑ Determine if disaster is a crime
Law Enforcement is responsible for the scene.
protection of a crime scene and they are ❑ Contact schools
responsible for the traffic control, and ❑ Contact Eagle County Animal
recovery following the disaster. Control and Animal shelters.
❑ Contact CDOT for sign
Situation Assessment information and TOV VMS signs
• Location of disaster ❑ Contact Salvation Army (Vail
• Type of disaster Valley Cares) Greg Osteen or
• Size of involved area, actual and Tsu Wolin
potential ❑ Assign Police Officers at shelters
• Specific area that needs to be and check -in locations resources
evacuated allowing.
• Additional assistance needed, ❑ Set up containment /perimeter.
Police, Fire, medical, federal, ❑ Consider traffic control at
military, CDOT, VR security. Buffehr Creek and Chamonix
❑ Location of Command Post ❑ Set trigger points for evacuation
❑ Select radio frequency to be used and warning of evacuation
❑ Best available ingress /egress
routes for emergency personnel Atertinz the Public
and vehicles. ❑ Reverse 911. (location of
❑ Contact Eagle County disaster, evacuation directions for
Emergency Management, Barry people with transportation,
Smith staging areas for people w/o
transportation, location of
Special Considerations shelter) RoamSecure
❑ Potential for disaster area to ❑ PIO or Comm. Center contact
spread. ie; fire, chemical spill. media with evacuation info.
5/18/2010
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Section # 3 Transportation
Evacuation Transportation
Some buses have handicap access.
❑ 35 Town buses; capacity (75pp) Standing and sitting room. Mike Rose
❑ ECO buses
❑ Avon/BC buses
❑ CME
❑ Eagle County School District Buses contact person: Melony McMichael
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Section # 4 Pick -up Location
Emer $jency Evacuation Pick-up Locations
The pick-up locations are the current TOV bus sto p routes.
S9 NEIGHBOR- PICK -UP LOCATIONS/ BUS STOPS
HOODS
- Aspen Lane - Racquet Club - Columbine /Bighorn
- Booth Falls - Bighorn Park - Lupine /Bighorn
- Pitkin Creek - Meadow Lane East - Pitkin Creek
- Falls at Vail - Meadow Dr - Falls at Vail
1 EAST VAIL - Lupine / Bighorn - Main Gore /Juniper - Booth Falls
- Columbine / Bighorn - Main Gore/ Bighorn - Bald Mountain Rd
- Streamside Circle - Racquet Club Townhomes
- Timber Falls - Streamside E /Bighorn
- Hanson Ranch Rd. - 1610 Sunburst Dr.
- Golden Peak - Club House
2 GOLF - Soccer Field - Pulis Bridge
- Ptarmigan West - Ford Park
COURSE - Ptarmigan East Gore Creek Dr.
- 1448 Vail Valley Dr.
- Gold Peak
3 VAIL - E. Meadow/ Vail Valley Dr
VILLAGE - E. Meadow /Covered Bridge
- E/ Meadow /Crossroads
IN -TOWN - E. Meadow /Vail Rd
- W. Meadow. - W Lionshead Cir /Concert Hall Plaza
4 LIONSHEAD - W. Meadow/ VVMC - W Lionshead Cir/ Marriot
IN -TOWN - W. Meadow/ Dobson /Library
- Lionshead Mall
- Middle Creek - Vail View Red/ Sandstone - Vail Run
5 SANDSTONE - Sandstone School - Sandstone Creek Club
- Red Sandstone Rd - Simba Run
- Vail Muni Building - Intermountain
WEST VAIL/ - Cascade Crossing - Meadow Creek
6 SOUTH SIDE - Cascade Village - Spruce Creek
- Matterhorn
- Ptarmigan
- Underpass
- Chamonix - Upper Buffehr Creek
7 WEST VAIL - Holiday Inn - Timber Ridge
NORTH SIDE - West Vail Mall - Lower Buffehr Creek
- Vail Commons
5/18/2010
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Section 45 Shelter Locations
Shelter Locations
In Vail:
❑ Vail Chapel
• Town of Vail Council Chambers if not being used for the Joint Information
Center or Vail Valley Medical Center Alternative site
• Red Sandstone Elementary School Red Cross approved
• Vail Mountain School
• Dobson Ice Arena, if not being used as a hospital surge capacity facility
❑ Donovan Pavilion
West of Vail:
❑ Battle Mountain High School ,
❑ Minturn Middle School
❑ Avon Elementary School
❑ Eagle Valley Elementary
❑ Eagle Valley High
• Vail Bible Church
• Trinity Church Edwards
❑ Avon Recreation Center
• Avon Municipal Building
• Homestead Court Club
East of Vail:
❑ Copper Mountain Chapel
5/18/2010
10 -2 -9
VAIL WILDLAND FIRE COMMUNITY EVACUATION EXERCISE
25 CARDS (Numbers vary with amount of cards due to multiple choice and those who
chose not to respond to certain questions.
Were you notified to evacuate?
YES — 22
NO -4
How were you notified to evacuate?
FIRE — 5
LAW -15
EC -1
911 -9
OTH phone message — 1, hotel pa system - 1
Were the evacuation instructions clear?
YES — 21
NO -4
Would you have evacuated?
YES — 24
NO -1
Hover rquicjrly?
IMMEDIATELY — 10
15 -20MINUTES —8
30 — 60 MINUTES — 4
Where would you have evacuated to?
PUBLIC SHELTER — 4
HOTEL —1
OTHER — friends /relatives /home — 6, outside —1, Cascade hotel --1, Not specified —
16,1-70 — 1. TOTAL OTHER 25
Wound you have required assistance to evacuate?
YES —1 (no details given)
NO -25
Did you exercise your farviiy or busiiness emergency plan?
YES -5
NO — 17
NIA -4
If this would have been a real emergency, where would you look for continued public
information?
RADIO —18
TELEVISION —13
EC ALERT 8
CALL -IN INFO LINE — 4
WEBSITE — 5
OTHER — law enforcement or fire personnel - 1
5/18/2010 ( _ • 7,40°
10 -2 -10
FOR IMMEDIATE RELEASE
June 24. 2009
Contact: Dwight Henninger, (970) 479 -2218
Vail Police Chief
VAIL OFFERS REMINDER ABOUT EVACUATION PROCEEDURES
AS WILDFIRE EXERCISE TAKES PLACE
(Vail)— Whi',e emergency responders are gathering today to take part in a wildfire
training exercise, organizers say this would also be a good time for residents,
employees- -even guest_: - -to tale t.rne tc review Vail's evacuation procedures. During
today's exercise, several neighborhoods will experience a simulated evacuation which
will include door -to -door notification by police and firefighters.
In the case of a real ev_cjaf� on, 'r__1.! CE Chief D,%4i. I !er ringer says affected
neighborhoods would be notified via prerecorded messages to land -line phones; through
AM and FM radic via "he Emerge icy Alert Syzttm- emergency aler:.s on pagers, cell
phones and emails cf sub_cribr:., o` trF Eag& Co,m`y AIE; system, ar. door -to -door by
emerge=ncy persorin
Once an evacuation :s undaiway affected' parties vvau!d i the option of self -
evacuating in their personal , iiicl�s, according to Hennir:ger. They'd be asked to head
to the frontage reads !! c Yir ;i ;: Dto I _ a.: 'r[est as d:rr_-cted, or they could drive
to the p-e- estab!ishE�_i _&oi cF;nter "ieck -in. Located at the Vai' Vill,ag�a
Transpoit Centel crl :F ;• ;c[r -':k cF tf, "Inge pad<' -} s'ructufe. Anyone who
wouldn't hav a_ es v. - 2 1 i' :'E V-10U' - ! - )F: -eke-''= gf-' "' �e'jes to the nearest
neighborhoo -' b-)s :' _ p wile -e :? towr. bus tti�uuld h ing them to the Village Transportation
Center for check in The check in process would include gather pertinent information.
such a: r.arre, 01 -th da'e, r,, : ac :I s_:, 7- - [_ifnhgrs, etc. and would be used
for notification p:.i -pcsE _, 1 ,, r: a --sp -+ `o `er- per--aner,t shelter
assignme Pets :rat l r a T nn a leash or crated.
Arrangements haje .a_+ ::cith the Eagle ^:,- }Animal Shelter in Eagle to
house sm_" ,_ n,ma'_ in `iE� ;.as cr
The 1i',. YI Vcii i'i_' E aticins when, public safety is
threatened This viilll ce 4c., :: _is s:;-t: thcre i-; is r citcnt' _; threat to public safety,
althou h cffi_:ia!, a13 : j -,,ol ;r, n if residents feel their safety
may be �t risk
Residents. 'i Ff ?[', I
evacua' !t: me `::; i:a rc !r 1;= ' SCv icy`; , s, eye glasses. important
documents (passports ins!: -ance, t; r'h certif ca`.ew„ pet c,:pplies and a child's favorite
toy. Thcse it ' 1 c� 2 71 22^1 or _:fer:i prior to an
emergency, .o t e ad t, ' t :1: _:_ "cal
The eva;; a:;`ian checidi_t ;l _Id include st -.;c= ff:at wou!d alert emergency
responders that your prc,De-i t? s t,e_en v-cLjfier. Chief F1E`nn1riger suggests leaving the
5/18/2010
10 -2 - It
porch light on, or displaying a white object in a window, such as a sheet, where it can be
easily seen.
In the event of an evacuation police and fire units may go door -to -door if tome and
resources permit to assist in the notification process. However, Henninger says those
who may be threatened by an incident shouldn't wait for personal notification. instead,
those facing evacuation should monitor Iotal radio and other public notification outlets
for updates and alerts. In particular. Henninger recommends use of the Eagle County
Alert system. To .i - f ,, ._�Fier'_'�.r.�
The town's evacuation plan is available at wvAi.vajloov.com.
Today's tr2iring exert/ ;e ill crealf: c f :1Ci''I'fiCr.3' c- pp-, mi citizens about
preparedness i l th -sir hoil ,aria '! 'n . ro,=, ntaming a good and water
supply for a72 -rci,r pe n t.az= of an ermer3F�ncyJ. rht- ,Vrcr�can Red Cross web site
at ww'rJ rr c,le _-s t, . :3r i r; =`: -iy C;+�loradc: titer =l s to :7` '�1',V ry " aad a G�O.corT? are
recornn .�
For additional inforri_tinro - pu i;; p'f= r,.c?�, ;s_ r oc�rarr;�., contact Chief Henninger at
479 -2218.
G fi.
5/18/2010
10-2-12
Emergency Preparedness PSA
60 sec.
HI. THIS IS VAIL POLICE CHIEF DWIGHT HENNINGER INVITING YOU TO
"MAKE A PLAN" AND "PACK A KIT" DURING NATIONAL PREPAREDNESS
MONTH.
START WITH A COMMUNICATIONS PLAN THAT SPELLS OUT WHAT YOU
AND YOUR FAMILY WILL DO TO STAY IN TOUCH WITH EACH OTHER
DURING AN EMERGENCY.
NEXT, PACK AN EMERGENCY KIT THAT INCLUDES WATER, FOOD AND
CRITICAL SUPPLIES TO SURVIVE FOR THREE DAYS OR MORE.
YOUR CHECKLIST SHOULD INCLUDE FIRST AID SUPPLIES AND A LIST OF
YOUR PRESCRIPTION AND OVER THE COUNTER MEDICATIONS.
THEN.SIGN UP FOR THE NEW EAGLE COUNTY ALERT NOTIFICATION
SYSTEM TO RECEIVE PERSONALIZED EMERGENCY UPDATES TO YOUR
PHONE OR EMAIL. TO ENROLL FOR THE FREE SERVICE GO TO
WW W,ECALERT.ORG
AND LASTLY, IF YOU LIVE IN VAIL BE SURE TO FAMILIARIZE YOURSELF
WITH VAIL'S TOWNWIDE EVACUATION PLAN BY VISITING OUR WEBSITE
AT VAILGOV.COM.
DO IT TODAY.AND YOU'LL BE READY FOR THE NEXT EMERGENCY THAT
COMES OUR WAY, BE IT A POWER OUTAGE, AN INTERSTATE CLOSURE OR
A NATURAL DISASTER.
ON BEHALF OF ALL OF US AT THE TOWN OF VAIL, WE ASK YOU TO BE
SAFE AND BE PREPARED.
5/1 8/2010
10 -2 -13
I
ONE WORLD TRANSLATION
• Interpreting • Translation - Fducation
103.8232460,Nlain PaulineAraujo- Agoitia
970.590.0404 N. Colorado Community Liaison
719.660.6293 S. Colorado Protcs,ional Interpreter
970.640.7893 u;_ Slupc Mobile 970.376.7127
#a m
ONE WORLD TRANSLATION
• Interpreting • Translation • Hucation
303.823 2460 Main Bob Medina
970.590.6404 N. Colorado Director of Sales & Marketing
719.660.6293 S. Colorado Community Liaison
970.640.7893 W: Slope While 303.532.9154
5/18/2010
10 -2- 14
1309 Elkhorn Drive
Vail, Colorado 81657
970- 479 -2158
*VK www.vai1gov.conz rnnr�nr Fax: 97a 479 -2166
j�J�l��
Department of Public Works & Transportation
Memorandum
To Town Council
From: Greg Hall, Director of Public Works and Transportation
Date: May 7, 2010
RE: Update on Dobson Ice Arena roof issue
The purpose of this memorandum is to update the Council on the Dobson Ice Arena roof issue.
Staff members from the Town and Vail Recreation District met with Mr. Snowden Smith, the
manager of the Vail International condominiums, on two occasions. Mr. Smith indicated the Vail
International owner's are unhappy with the selection of roof materials for two reasons: The first
is the light color of the roofing material, and the second is -the reflection of the sun caused by the
satin sheen of the finish. The previous roof material was old, wood shakes with no reflective
qualities. The contrast between old and new is very distinct.
Staff members had multiple discussions with the roofing manufacturer as well as various paint
suppliers to seek possible solutions to darken and dull the finish of the roof surface. Based on
these discussions, the determination is the roof cannot be painted. This determination is based
on the following characteristics of the roof material and finish:
• The manufacturer- installed roof finish is specifically formulated so nothing will stick to it,
which includes dirt, water, snow, and especially paint.
• The steel roof panels expand and contract in the heat and cold up to 2 inches in length,
and the finish is designed to move with the panels. Any applied coating will not move
with the panels and will quickly crack and peel exposing the white surface beneath. This
will result in a very unsightly condition.
• If we do any modification to the roof whatsoever, it will void the 30 year warranty from
the manufacturer.
The cost of replacing the roof panels to achieve a darker color or because of a failed painting
attempt would cost the Town in the range of $600,000 to $760,000. On a positive note, the
energy audit, which is currently being conducted on town -owned buildings, revealed an
unexpected impact from the light- colored roof. The reflective nature of a lighter color reduces
the amount of energy required to cool the ice arena building which reduces cost and the town's
carbon footprint.
Staff investigated the mitigation potentially achieved by planting trees between the Dobson
Arena and Vail International. While possible, the staff and Mr. Smith agree that the trees would
not solve the problem to an acceptable degree. The trees would need to be approximately 40
feet in height to shield the windows above the third or fourth floors from reflection and will begin
to block the views of Vail Mountain at that height. The cost of tree spading with several large
deciduous trees exceeds $60,000. Mr. Smith indicated that he would not sign off on planting as
a solution until the actual impacts could be seen.
The conclusion is there is no viable solution to the issue besides replacing the roof panels with a
darker color. While this would resolve the color issue, the replacement panels would still have a
reflective satin finish. Staff cannot recommend replacing the roof panels due to the high cost.
5/ 1 Alklr� R&CYCLFD PAPER
10 -3 -1
'OWN OF VAM .
VAIL TOWN COUNCIL AGENDA MEMO
MEETING DATE: May 18, 2010
ITEM /TOPIC: Matters From Mayor & Council.
PRESENTER(S): Town Council
5/18/2010