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HomeMy WebLinkAbout2010-11-16 Agenda and Support Documentation Town Council Work Session VAIL TOWN COUNCIL WORK SESSION AGENDA "fi TOW VAIL TOWN COUNCIL CHAMBERS 75 S. Frontage Road W. Vail, CO 81657 1:30 P.M., NOVEMBER 16, 2010 NOTE: Times of items are approximate, subject to change, and cannot be relied upon to determine at what time Council will consider an item. Public comments on work session item may be solicited by the Town Council. 1. ITEM /TOPIC: Sushi Oka - Hibachi Site Visit (20 min.) PRESENTER(S): George Ruther 2. ITEM /TOPIC: Council will convene as the Vail Reinvestment Authority (VRA) to consider Resolution No. 5, Series 2010, a resolution adopting a budget and making appropriations to pay the costs, expenses and liabilities of the VRA for its fiscal year January 1, 2011, through December 31, 2011. (15 min.) PRESENTER(S): Kathleen Halloran ACTION REQUESTED OF COUNCIL: Approve or approve with amendments VRA Resolution No. 5, Series 2010. BACKGROUND: To be provided in a separate memo. STAFF RECOMMENDATION: Approve or approve with amendments VRA Resolution No. 5, Series 2010. 3. ITEM /TOPIC: Council will convene as the Vail Local Marketing District (VLMD) to consider the following: 1. Resolution 1, Series 2010, a resolution adopting a budget and making appropriations to pay the costs, expenses, and liabilities of the VLMD for its fiscal year January 1, 2011 through December 31, 2011. (5 min.) 2. Discussion of the VLMD 2010 Summer Intercept Survey Results. (30 min.) (35 min.) PRESENTER(S): Kathleen Halloran (Resolution No. 1, 2010) and Adam Sutner, Vail Mountain Marketing (Survey) ACTION REQUESTED OF COUNCIL: 1. Approve or approve with amendments VLMD Resolution No. 1, Series of 2010. 11/16/2010 2. Discussion and Feedback on the 2010 Summer Intercept Survey Results. BACKGROUND: 1. On November 2nd, Council approved the VLMD Operating plan and budget for 2011. This Resolution formally adopts the VLMD budget by the District. 2. The VLMD contracted a summer intercept survey for 2010 during the months of June, July,August and Labor Day weekend in Vail Village and Lionshead areas. 1,267 random surveys were conducted. The purpose of the survey was to collect current data on visitor origin, visitor segmentation, group size and make up, demographics, net promoter score, guest habits relative to lodging, method of arrival, activities, special events, shopping and overall experience. Questions were also asked regarding construction and parking. Previous surveys were conducted in 2007 and 2005. STAFF RECOMMENDATION: 1. Approve or approve with amendments VLMD Resolution 1, Series 2010. 2. Staff requests the VLMD listen to the presentation, ask pertinent questions and provide feedback based on the survey results. 4. ITEM /TOPIC: DRB /PEC Update (15 min) PRESENTER(S): Warren Campbell 5. ITEM /TOPIC: CSE 2011 Funding Allocation Update (15 min.) PRESENTER(S): Sybill Navas, CSE Coordinator and CSE Board Representative (s) ACTION REQUESTED OF COUNCIL: Council approval of Plan A or Plan B. BACKGROUND: At their meeting last Wednesday, the CSE prepared two budgets for 2011 Special Event funding, as requested by the Town Council. Plan A reflects the allocations with the $75,000 funding for the Quizno's Pro Challenge included in the CSE's budget. Plan B reflects the CSE's decisions where the $75,000 Quizno's funding is not included in their budget, but comes from another Town of Vail fund. STAFF RECOMMENDATION: Council approval of Plan A or Plan B. 6. ITEM /TOPIC: Council asked staff to provide information on how the TOV's benefits compare to other agencies. Similar to our compensation analysis, we use other Colorado mountain communities when evaluating the competitiveness of our benefits. Our benefits philosophy matches our compensation philosophy of being competitive in our chosen market. Attached is a chart showing the two major and most costly benefits (healthcare and retirement) for the TOV as compared to our comparison group. Additionally, council requested a review of benefits as a percentage of salary. Since each agency has it's own way of tracking and comparing benefits, there is no standard for what is included. Making sure that an apples -to- apples comparison is done can be extremely time consuming, so we have requested information from Eagle County and Avon. The TOV has an overall benefits rate of 36 %, which is favorable to both the comparison 11/16/2010 agencies. Avon's overall percentage is 36.8% for 2009, and Eagle County has an overall figure of 44.8% (not including unemployment). (30 min.) PRESENTER(S): John Power 7. ITEM /TOPIC: Information Update: Wildland Fire Update - Mark Miller West Vail Fire Station Roof Update - Mark Miller Vail Economic Advisory Council Minutes from October 12, 2010 - Kelli McDonald Lionshead Transit Center Phase I Update -Greg Hall (15 min.) PRESENTER(S): Mark Miller; Kelli McDonald; Greg Hall 8. ITEM /TOPIC: Matters from Mayor and Council (15 min.) 9. ITEM /TOPIC: Executive Session, pursuant to: 1) C.R.S. §24-6-402(4)(b)- to receive legal advice on specific legal questions. (10 min.) PRESENTER(S): Matt Mire 10. ITEM /TOPIC: Adjournment NOTE: UPCOMING MEETING START TIMES BELOW (ALL ARE APPROXIMATE DATES AND TIMES AND SUBJECT TO CHANGE) --------------- - - - - -- THE NEXT REGULAR VAIL TOWN COUNCIL REGULAR WORK SESSION WILL BEGIN AT APPROXIMATELY 12:30 P.M. (or TBD), TUESDAY, DECEMBER 7, 2010 IN THE VAIL TOWN COUNCIL CHAMBERS FUTURE AGENDA ITEMS: Red Sandstone Playground update -Dec 7 or TBD - WS - Greg - 15 min. Frontage Road Bike Lanes - Dec 7 - WS - Greg - 30 min Banner Site Visit - Dec 7 - WS - George - 15 min. Loading & Delivery East Meadow Drive Site Visit - Dec 7 - WS - George /Suzanne /Steve W - 20 min. Loading & Delivery East Meadow Drive Discussion - Dec 7 - WS - George /Suzanne /Steve W. - 30 min. Conference Center Fund Update - Dec 7 - WS - Stan - 30 min. Energy Audit Upgrades - Dec 7 - Evening - Greg /Kristin - 30 min Gore Creek/Eagle River Water Quality Presentation - Dec 7 - Evening - Diane Johnson, ERWSD - 60 min. Timber Ridge Rockfall Mitigation - Dec 7 - Evening - George - 30 min. Banner Appeal - Dec 7 - Evening - George - 30 min. Cameras - Dec 21 - Evening - Dwight and Ron Braden - 20 min. Village TH Zone District - Dec 7 - Evening - Bill Gibson - 60 min. Resolution No. 23 VV TH District - Dec 7 - Evening - Bill Gibson - 60 min. 2nd Reading of 2010 Supplemental No. 4 — Dec 7 — Evening - Kathleen —30 m in. 11/16/2010 2nd Reading of Mill Levy Certification — Dec 7 — Evening - Kathleen — 30 m in. Ralf Garrison - Dec 7 - Evening - Kelli - 30 min. CSE and VLMDAC interviews — Dec 21 — Work Session - Kelli /Sybil) — 60 m in. CSE and VLMDAC appointments — Dec 21 — Evening — Kelli /Sybil) — 5 min. Recognition of Dave Chapin's long term volunteer service to the Town of Vail Liquor Board and Commission on Special Events (16 years total) - Dec 21 - Evening - Sybill - 5 min. Local Purchasing Preferences - TBD - WS - Judy - 30 min. Resolution on Parking - TOV summer/VRI winter -TBD - Greg - 30 min Recognition of Howard and Cathy Stone/Vail Jazz Foundation - TBD - Dick Cleveland - Evening - 5 min. 11/16/2010 ITL1 Oil VAIL TOWN COUNCIL AGENDA MEMO MEETING DATE: November 16, 2010 ITEM /TOPIC: Sushi Oka - Hibachi Site Visit PRESENTER(S): George Ruther 11/16/2010 ITL1 Oil VAIL TOWN COUNCIL AGENDA MEMO MEETING DATE: November 16, 2010 ITEM /TOPIC: Council will convene as the Vail Reinvestment Authority (VRA) to consider Resolution No. 5, Series 2010, a resolution adopting a budget and making appropriations to pay the costs, expenses and liabilities of the VRA for its fiscal year January 1, 2011, through December 31, 2011. PRESENTER(S): Kathleen Halloran ACTION REQUESTED OF COUNCIL: Approve or approve with amendments VRA Resolution No. 5, Series 2010. BACKGROUND: To be provided in a separate memo. STAFF RECOMMENDATION: Approve or approve with amendments VRA Resolution No. 5, Series 2010. ATTACHMENTS: VRA 2011 Bud 11/16/2010 MEMORANDUM TO: Vail Reinvestment Authority Commissioners FROM: Judy Camp Kathleen Halloran DATE: November 11, 2010 RE: Vail Reinvestment Authority Budget Message The Vail Reinvestment Authority (VRA) was created on November 4, 2003, following approval of a resolution by the Vail Town Council to create an urban renewal authority. On December 16, 2003, the Commissioners adopted by -laws and entered into a cooperative agreement between the Town of Vail and the VRA for administrative services. On June 7, 2005, tax increment financing (TIF) was authorized for the LionsHead TIF district via an amendment to the LionsHead Public Facilities Plan. Because of demolition activity within the TIF district in 2005, no property tax revenue was collected by VRA in 2006. Incremental property tax revenue has been collected since 2007 as a result of redevelopment activity within the TIF district. The Arrabelle project established the Vail Square Metropolitan Districts, which collect either 40 or 25 mils based on district lines. The Vail Reinvestment Authority receives these taxes from the County, and then remits them to the Vail Square Metro Districts. For 2011, property tax revenue is budgeted at $3,612,000 for the LionsHead TIF. Further completion of the following redevelopment projects contributed new incremental revenue for 2011: Ritz Carlton Residences; Landmark Condominiums, and Lions Square Lodge North. Vail Square Metro property tax revenues are projected at $476,647 which is passed through to the district, net of a 3% fee paid to the County Treasurer. Revenue projections are based upon the latest information provided by Eagle County. On November 4, 2010, the VRA issued its Series 2010A and Series 2010B bonds in the aggregate principal amount of $11,940,000. The 2010B taxable bonds were issued separately to take advantage of Build America Bonds (BABs) which reduce the overall interest cost due to a subsidy paid by the federal government. Using the BABs will save the VRA approximately $700,000 of interest. Net interest cost to the VRA for these bonds is 4.2 %, with the Series 2010A bonds having a final maturity of 2018 and Series 2010B bonds having a final maturity of 2030. The bonds were issued to finance $12.0 million in capital projects: LionsHead Welcome Center $7.8M Surface parking at the Charter Bus Lot (LionsHead parking structure) $900,000 Library Remodel (Phase I — main level) $475,000 East LionsHead Portal $2,075,000 West LionsHead Portal $750,000 -1- 11/16/2010 2 -1 -1 The 2011 proposed budget of $10.1 million includes first year debt service payments totaling $676,676 and a transfer of $8.5 million to the town's Capital Projects Fund, where the projects will be managed. The VRA is also reimbursing the town for the annual capital maintenance of the LionsHead parking structure ($315,000 for 2011). The 2011 Vail Reinvestment Authority (VRA) budget is prepared on a modified accrual basis. -2- 11/16/2010 2 -1 -2 VAIL REINVESTMENT AUTHORITY Summary of Revenue, Expenditures, and Changes in Fund Balance 2010 2009 Original 2010 Proposed Actual Budget Amended 2011 Revenue Property Tax - LionsHead TIF $ 1,709,772 $ 2,056,000 $ 2,056,000 $ 3,612,000 Property Tax - Vail Square Metro Districts 273,387 376,000 376,000 476,647 Federal Subsidy for Build America Bonds 190,463 Earnings on Investments 26,705 10,000 50,000 Total Revenue 2,009,864 2,432,000 2,442,000 4,329,110 Operating Expenditures Professional Fees 9,830 25,000 25,000 25,000 Management Fee 34,195 41,120 41,120 72,240 Treasurer's Fee - LionsHead TIF 51,293 61,680 61,680 108,360 Treasurer's Fee -Vail Square Metro Districts 8,202 11,280 11,280 14,299 Vail Square Metro District Pass Through 265,186 364,720 364,720 462,348 Total Operating 368,706 503,800 503,800 682,247 Capital Outlay - Frontage Road Improvements 48,127 - 4,170 - Debt Service Principal 250,000 Interest 676,676 Fiscal Agent Fees 2,200 Bond Issuance costs 250,000 Total Debt Service 250,000 928,876 Total Expenditures 416,833 503,800 757,970 1,611,123 Excess of Revenues Over Expenditures 1,593,031 1,928,200 1,684,030 2,717,987 Other Financing Sources (Uses) Transfer Out - Capital Projects Fund: LionsHead Transit/WelcomeCenter (289,409) (969,681) (6,830,319) LionsHead Parking Structure Addition - Feasibility 65,000 East LionsHead Portal Improvements West LionsHead Portal Improvements Library Remodel (475,000) Surface Parking at Charter Bus Lot 900,000 LionsHead Parking Structure Capital Maintenance 160,000 315,000 Total Transfers Out (289,409) - (1,194,681) (8,520,319) Transfers In 2,479,515 Loan Proceeds 12,000,000 Total Other Financing Sources (Uses) (289,409) 2,479,515 10,805,319 (8,520,319) Net Change in Fund Balance 1,303,622 4,407,715 12,489,349 (5,802,332) Beginning Fund Balance 1,333,551 2,519,601 2,637,173 15,126,522 Ending Fund Balance 2.637.173 6.927.316 15.126.522 9.324.190 Restricted Funds Included in Fund Balance - Debt Service Reserve 1 1,030 000 11/16/2010 3 S \Finan- BUDGET\BUDGET 11 \VRA \TIF Estimate 101019 2- 1 -3 RESOLUTION NO. 5, SERIES OF 2010 VAIL REINVESTMENT AUTHORITY A RESOLUTION ADOPTING A BUDGET AND MAKING APPROPRIATIONS TO PAY THE COSTS, EXPENSES, AND LIABILITIES OF THE VAIL REINVESTMENT AUTHORITY FOR ITS FISCAL YEAR JANUARY 1, 2011, THROUGH DECEMBER 31, 2011. WHEREAS, the Vail Reinvestment Authority Commissioners received the operating budget for the fiscal year 2011 on November 16, 2010; and WHEREAS, in accordance with CRS section 29 -1 -106 a notice of budget hearing has been published; and WHEREAS, notice of this public hearing to consider the adoption of the proposed Vail Reinvestment Authority budget was published in the VAIL DAILY on the 5th day of November, 2010; and NOW, THEREFORE, LET IT BE RESOLVED by the Vail Reinvestment Authority of Vail, Colorado, as follows: The Vail Reinvestment Authority adopts the submitted budget and appropriates $10,131,442 for expenditures beginning on the first day of January 2011 and ending on the 31 St day of December 2011. Attested: Signed: Stan Zemler, Secretary / Executive Director Dick Cleveland, Chairman Resolution No. 5, Series 2010 11/16/2010 2 -1 -4 ITL1 Oil VAIL TOWN COUNCIL AGENDA MEMO MEETING DATE: November 16, 2010 ITEM /TOPIC: Council will convene as the Vail Local Marketing District (VLMD) to consider the following: 1. Resolution 1, Series 2010, a resolution adopting a budget and making appropriations to pay the costs, expenses, and liabilities of the VLMD for its fiscal year January 1, 2011 through December 31, 2011. (5 min.) 2. Discussion of the VLMD 2010 Summer Intercept Survey Results. (30 min.) PRESENTER(S): Kathleen Halloran (Resolution No. 1, 2010) and Adam Sutner, Vail Mountain Marketing (Survey) ACTION REQUESTED OF COUNCIL: 1. Approve or approve with amendments VLMD Resolution No. 1, Series of 2010. 2. Discussion and Feedback on the 2010 Summer Intercept Survey Results. BACKGROUND: 1. On November 2nd, Council approved the VLMD Operating plan and budget for 2011. This Resolution formally adopts the VLMD budget by the District. 2. The VLMD contracted a summer intercept survey for 2010 during the months of June, July,August and Labor Day weekend in Vail Village and Lionshead areas. 1,267 random surveys were conducted. The purpose of the survey was to collect current data on visitor origin, visitor segmentation, group size and make up, demographics, net promoter score, guest habits relative to lodging, method of arrival, activities, special events, shopping and overall experience. Questions were also asked regarding construction and parking. Previous surveys were conducted in 2007 and 2005. STAFF RECOMMENDATION: 1. Approve or approve with amendments VLMD Resolution 1, Series 2010. 2. Staff requests the VLMD listen to the presentation, ask pertinent questions and provide feedback based on the survey results. ATTACHMENTS: 2011 VLMD Budget 2010 Summer TOV Research 11/16/2010 MEMORANDUM TO: Vail Local Marketing District FROM: Kathleen Halloran and Kelli McDonald SUBJECT: Vail Local Marketing District 2011 Budget DATE: November 16, 2010 1. BACKGROUND The mission of the Vail Local Marketing District (VLMD) is to market and promote Vail to attract overnight guests primarily during the May — October time frame, creating economic vitality by increasing both the visitor base and lodging sales tax revenues. Results to date (May 1 — August 31, 2010) show an increase in event attendance, lodging occupancy and sales tax collected over the summer of 2009 and compared to other mountain resorts measured. On September 21, 2010 Council approved the 2011 VLMD Operating Plan and on November 2, 2010 Council approved the 2011 VLMD budget. There have been no changes since that time. The marketing objectives outlined in the plan were: • Drive incremental overnight spring, summer and fall bookings • Increase sales tax revenue at 1% above inflation • Continue to build long -term brand awareness that drives short -term sales • Increase market share by widening audience reach with Destination and International guests while maintaining loyal guest base • Continue to position Vail as a world - class, year -round destination brand 2. BUDGET DETAIL Revenue from lodging tax collections are estimated at $1,745,000 for 2011, flat with the 2010 budget and a 2.3% increase from 2009. The assumptions used for this projection are consistent with the town's expected sales tax revenue for 2011. Regarding expenditures for 2011, the attached budget proposal includes $1,999,750 for 2011 programs, with $100,000 allocated for the Quiznos Pro Challenge Bike Race as directed by Council. Although the ending fund balance currently present for 2011 of $325,404 is 19% of annual revenues, staff is forecasting higher- than - budget lodging tax collections for 2010 which would increase that fund balance to approximately 25% (Council's directive is a minimum fund balance of 25 %). As outlined in the operating plan which was approved by Council on September 21, the following shifts were made from the 2010 budget to the 2011 budget to address changing consumer travel behavior and economic realities: 1 11/16/2010 3 -I -1 • Destination budget doubled to $445,650 for a greater online presence, including search engine marketing and optimization, display advertising, mobile marketing (new) and to incorporate international guest focus in an attempt to grow overnight visitation by destination guests • Professional fees reduced 15% for a total savings of $58,000 • Front Range budget stayed in tact to maintain presence and share of market. Efforts will focus both on brand building as well as tactical offers built around lodging and events to drive overnight stays • Group and Meeting budget stayed in tact but shifted focus to direct sales in Colorado and additional focus on participatory sports • PR budget stayed in tact to continue to maintain presence regionally, nationally and internationally • Photo /video budget increased $40,000 to continue to build assets of new events and developments coming on line as well as ambassador videos • Research budget increased $20,000 to include an intercept study of CSE events as directed by Council • Web site budget decreased 33% to reflect updates only since the new site was built in 2010 for a total savings of $25,000 • Branding budget decreased more than 50% since VLMD now has the brand platform and assets and will only require revisions in 2011 for a total savings of $50,000 • Council directed $100,000 to be allocated toward the Quiznos Pro Challenge Bike Race The budgetary shifts reflect the goal of shifting dollars from building the brand in 2010 to attracting more overnight guests to Vail through additional outreach and sales in 2011. 3. ACTION REQUESTED OF VAIL LOCAL MARKETING DISTRICT Staff recommends that the Vail Local Marketing District approve Resolution No. 26, Series 2010 approving the submitted budget and appropriating $1,999,750 for marketing related expenditures beginning on the first day of January, 2011 and ending on the 31s day of December, 2011. ATTACHMENTS VLMD 2011 Budget VLMD Resolution No. 1, Series 2010 2 11/16/2010 3 -I -2 Vail Local Marketing District 2011 Proposed Budget 2009 2010 2011 Actual Budget Proposed Income 310 Lodging Tax 1,706,008 1,745,000 1,745,000 313 Other Income 566 - - 399 Interest Income 4,222 6,025 1,200 Total Income 1,710,796 1,751,025 1,746,200 Expense Total 6301 Destination 283,215 228,725 445,650 Total 6302 Front Range 502,340 351,000 347,000 Total 6303 Groups and Meetings 339,486 315,000 330,000 6304- Public Relations Expenses 118,000 100,300 101,300 6305- Fulfillment 1,084 3,000 - 6306 - Photo /Video - 65,000 108,000 6307- Research 28,000 23,500 45,800 6308 - Web Site 90,320 75,000 50,000 6310 - Admin Miscellaneous 8,203 9,675 7,500 6315- Email Marketing 24,775 25,500 24,500 6316.01 - Events - Winter 37,699 - - 6318 - Asset Marketing 8,837 - - 6320 - Branding 220,371 95,000 45,000 7000 - Professional Fees 7001- Legal and Accounting 20,000 20,000 20,000 7003- Advertising Agent Fees 83,000 55,000 50,000 7007- Marketing Coordination- VVP /TOV 125,000 125,000 125,000 7008- PR - Professional Fees 100,000 100,000 100,000 7010- Strategic Advisory Fees 23,000 20,000 20,000 7011- Partnership Fees 7015 - Ft Range Promotion Fees 53,125 50,000 40,000 7016 - Strategic Alliance Fees & Trvl 50,000 42,500 40,000 Total 7011 - Partnership Fees 103,125 92,500 80,000 7013 - Concierge Program 48,000 40,800 - Total 7000 - Professional Fees 502,125 453,300 395,000 8000 - Event Funding: Quizno's Pro Challenge Bike Race - - 100,000 Total Expense 2,164,455 1,745,000 1,999,750 Net Income (453,659) 6,025 (253,550) Beginning Fund Balance 1,026,588 572,929 578,954 Ending Fund Balance 572,929 578,954 325,404 %age Fund Balance (25% required) 33% 33% 19% 11/ 16/2010 3 -I -3 RESOLUTION NO. 1, SERIES 2010 VAIL LOCAL MARKETING DISTRICT A RESOLUTION ADOPTING A BUDGET AND MAKING APPROPRIATIONS TO PAY THE COSTS, EXPENSES AND LIABILITIES OF THE VAIL LOCAL MARKETING DISTRICT, FOR ITS FISCAL YEAR JANUARY 1, 2011 THROUGH DECEMBER 31, 2011. WHEREAS, the Vail Local Marketing District board received and approved the operating plan and budget for the fiscal year 2011 on September 21, 2010; and WHEREAS, in accordance with CRS section 29 -1 -106 a notice of budget hearing has been published; and WHEREAS, notice of this public hearing to consider the adoption of the proposed Vail Local Marketing District budget was published in the VAIL DAILY on the 5th day of November, 2010; and NOW THEREFORE, LET IT BE RESOLVED by the Vail Local Marketing District of Vail, Colorado, as follows: The Vail Local Marketing District Board adopts the submitted budget and appropriates $1,999,750 marketing related expenditures beginning on the first day of January, 2011, and ending on the 31 day of December, 2011. Attested: Signed: Susie Tjossem, Secretary Dick Cleveland, Chairman 1 1/16/2010 3 -1 -4 T own of 1 1 Summer Research Project Prepared By: Kate Kohler Vail Resorts Marketin .,r� -,. - 1,. Methodology • The data collection used for this study was based solely on "intercept surveys" using hand -held PDA devices. Intercept surveys are randomly conducted so that all types of visitors are equally represented in the results • 1267 random intercept surveys were taking during the months of June, July, and August 2010 around the Vail Village and Lions head areas • Of the surveys taken 25% were completed in June, 30% were completed in July, and 45% were completed in August and during the Labor Day holiday weekend • In 2005 and 2007 the Vail Resorts Marketing Insight department conducted similar studies. This report compares the results of those studies to the data collected in 2010 Executive Summary • In state visitors increased versus 2007; but Int'I visitors on radar • Net promotion score (NPS) up sharply • Paid lodging decreased from 2007 • Of the respondents 64.4% stayed in Vail for an average of 6.3 nights • Rest and Relaxation remains the main reason for visiting Vail at 55.5% • Of the respondents 45.4% feel its very important to have summer events and they would like to see more sporting events and music festivals • Hiking has become the top activity by guests, however it dropped 15.4% from 2007, shopping has dropped to the #3 spot compared to 2007 • Construction has had less of an impact • Over half the guest would still come to Vail in the summer if they had to pay for parking • Major decrease (14.8 %) in high income visitors Visitor Origin By Top 15 States State 2010 2007 2005 Colorado 50.2% 30.0% 46.6% Texas 7.7% 8.3% 4.8% Florida 3.8% 5.0% 2.1% Illinois 3.4% 4.1% 4.0% California 3.4% 5.7% 4.9% Arizona 2.6% NA NA Kansas 2.3% 2.8% 1.9% Minnesota 2.2% NA NA Missouri 1.7% 1.5% 2.6% Nebraska 1.5% NA NA New York 1.4% 3.4% 3.1% Ohio 1.1% 1.3% 2.0% Pennsylvania 1.0% 1.9% 1.4% Georgia 1.0% NA NA Iowa 1.0% NA NA 1 1 Visitor Origin by Top 15 MSA's MSA 2010 2007 2005 Denver, Boulder, Greeley, CO 24.4% 25.2% 34.9% Chicago, IL 2.9% 3.4% 1.7% International 2.8% 5.7% 4.8% Colorado Springs, CO 2.6% 1.9% 2.6% Dallas, TX 2.6% 2.4% .7% Fort Collins, CO 1.7% NA NA Minneapolis, MN 1.7% NA NA Houston, TX 1.6% 2.6% 1.0% Phoenix, AZ 1.6% NA NA Atlanta, GA 1.0% NA NA Omaha, NE 1.0% NA NA Kansas City, MO .9% NA NA Forth Worth, TX .8% .7% .7% Grand Junction, Co .8% 1.9% 2.3% Los Angeles, CA m4, .8% 2.6% 1 1.3% 1 1 Visitor Segmentation 100% 80% Visitor 2010 Winter 2007 2005 Type 2010 60% Day Visit 13.9% 12.0% 4.7% 6.4% 40% Local 10.8% 12.7% 33.6% 19.1% 20% 0% Overnight 75.3% 75.3% 61.7% 74.5% 2010 Winter 2007 2005 2010 Total 100% 100% 100% 100% ❑ Local 10.8% 12.7% 8.5% 10.5% ❑ In -State Day 13.9% 12.0% 3.3% 6.5% • In -State 25.2% 9.3% 19.2% 27.9% Number of Overnight respondents 2010 =1267 • Out of State 47.3% 53.9% 63.3% 50.3% El International 2.8% 12.1 % 5.7% 4.8% 1 Net Promoter Score Respondents who give a recommendation June 2010 Town of Vail Net Promotion Score score are broken down into three 2010 2007 2005 classes: Active Promoters 75.1% 69.0% 43.9% ■ Active Promoters (9 -10), ■ Passive Supporters (7 -8) and Passive Supporters 21.5% 24.0% 54.5% ■ Detractors (0 -6) Detractors 3.4% 7.0% 1.6% % Active Promoters -% Detractors =Net Promotion Score (NPS) NPS Score 71.7 62.0 42.0 1 alk • • • alk • Ah Summer 2010 Winter 2009/2010 4 ■Winter 2008/2009 Summer 2007 Lodging 60% Number of 40% respondents 2010 =1267 20% 0% AU, 7�mr 2010 2007 2005 ❑ Paid Lodging 41.0% 55.8% 56.1% ❑ Friends and Family 12.1% 15.2% 20.9% • Second Home 8.2% 12.5% 10.4% • Timeshare 7.1% 12.4% 5.4% ❑ Other 3.7% 4.1% 1 7.1% ■ Primary Residence 28.0% NA N *Primary Residence added in 2010 I 1 Lodging How satisfied are you with the value for price paid for this trip? 100% Number of respondents 2010 =520 80% Mean 2010 =4.5 60% 40% 20% 0% 2010 2007 ❑ Not at all Satisfied 0.6% 1.0% ❑ Somewhat Dissatisfied 0.4% 2.0% • Neutral 8.2% 24.0% • Somewhat Satisfied 26.9% 27.0% ❑ Extremely Satisfied 63.9% 1 46.0% .w� 1 Method of Arrival 100% 100% 80% 80% 60% 60% 40% 20% 40% 0% 2010 Winter 2007 2005 20% 2010 0% ❑ Denver /DIA 90.7% 73.2% 87.2% 2010 Winter 2007 2005 0 0 0 0 2010 ❑ Eagle 8.2% 25.9 /0 11.7 /0 9.4 /o ❑ Fly 38.9% 91.0% 60.0% 68.0% ■ Colorado 0.3% 0.3% 0.6% 0.3% ❑ Drive 61.1% 9.0% 40.0% 32.0% Springs ■ Other 0.6% 0.5% 0.5% 1.7% Number of respondents 2010 =912 ❑ Grand 0.3% NA N 1 1 Anniversary PassingThroughPa Gardens �.�, Shopping Secand Timeshare We d ing Pitstop Family Fie una Coffee www.wordle.net Special Events What special event did you attend? 60% 50% Number of respondents 2010 =74 40% 30% 20% 10% 0% 2010 2007 O Teva Mtn Games 23.0% 31.0% O Farmers Market 33.8% 2.8% ■Bravo! 4.1% 7.0% ■American Days 2.7% NA OGourmet on Gore 5.4% NA OSporting Event 16.2% NA OVail Jazz Festival 1.4. It. NA 13 Other 13.4% 33.8% 1 1 Special Event Preference How important is it for Vail to offer a variety of special events throughout the summer? 60% Number of respondents 2010 =912 50% 40% Mean =3.9 30% 20% 10% 0% 2010 2007 ❑ Very Important 45.4% 51.3% ❑ Somewhat Important 23.1% 20.9% • Neutral 16.0% 19.3% • Somewhat Unimportant 6.1% 3.4% ❑ Not at all Important 9.3% 5.2% 1 1 Special Event Preference What one type of summer event would you most likely come back to Vail for? 60% 50% 40 30% 20% 10% -- - IL 0% 2010 2007 ❑ Sporting 23.1% 19.8% Art Festival 6.6% 10.6% ■ Music /Concert 36.7% 32.8% ■ Food Festival 8.8% 9.2% ❑ Other 8.7% NA ❑ Holiday Event 4.8% 5.6% ❑ Seasonal Events 4.5% 4.3% ❑ Wouldn't come back just for a festival 6.9% NA Respondents would like to see more Kid Events, Music Events, Craft Festivals, Food Events, and Rodeos. Number of respondents 2010 =624 Top 15 Visitor Activities Compared What activities have you participated in (or plan to) on this trip? Select all that apply. AgfiyW 2010 2007 2005 Hiking 38.8% 54.2% 48.0% Mtn Biking 28.6% 28.0% 26.0% Shopping 24.3% 60.4% 84.0% Rest and Relaxation 22.3% 43.9% NA Sightseeing 16.1% 40.1% 74.0% Scenic Chairlift rides 13.0% 20.6% 39.0% Performing Arts /Concerts 12.0% 13.1% NA Golf 11.6% 18.1% 32.0% Whitewater Rafting 9.4% 15.9% 10% Swimming Pool 9.2% 13.8% NA Unique Local Foods 9.0% 12.8% NA Fair /Festival 8.8% NA NA Walking 7.3% 30.4% NA Road Biking 7.2% 20.3% NA Elegant Dinning 6.7% 15.3% NA 1 1 Shopping Which types of retail stores did you make a purchase in? Select all that apply. 50% Number of respondents 2010 =912 40% 30% 20% 10%-- 0% 2010 2007 ❑ Have not purchased 27.1% 23.5% ❑ Clothing /Accessories 36.7% 44.2% ■ Jewelry 7.9% 10.1% ■ Luggage /Leather 0.2% 0.6% ❑ Souvenir /Gift 22.5% 26.3% ❑ Candy /Ice Cream 7.8% NA ❑ Coffee House 11.3% NA ■ Art Gallery 2.0% 3.0% ❑ Toy /Children 2.7% 3.1% ■ Furniture 0.5 0.9% ❑ Sporting 5.3% 15.0% Shopping What other towns in the area have you What type of retail store were you not shopped in during this trip? able to find in Vail? Avon 11.5% Beaver Creek 16.2% Breckenridge 7.6% 94.1% of respondents found everything Denver /Front Range 2.9% they where looking for. Some guests would like to see the following retail DillonlSilverthorne 5.4% Shops: Eagle Vail .9% Main Stream Stores i.e. Target Eagle 1.5% Edwards 8.8% Children Stores Frisco 2.9% Fruit Stores Glenwood Springs 3.6% Book Store Keystone 1.1% Dancing Store Leadville 1.5% Minturn 1.5% Steamboat Springs .8% Number of respondents 2010: 912 Winter Park .1% Other 4.1% 1 ! Construction What impact did the construction have on your visit to Vail? 100% 80% 60% 40% 20% 0% 2010 2007 2005 ❑ No Effect 78.8% 44.3% 67.8% ❑ Slight Effect 13.3% 30.8% 23.9% • Moderate Effect 5.8% 18.1% 7.2% • Major Effect 2.0% 6.8% 1.1% 1 1 Parking -2010 Did you park in one of the two parking If Vail Charged a reasonable rate to structures for this visit? park in the summer, how would this influence your decision to come to Yes 56.8% Vail? Not at all 33.9% No 43.2% Very little 21.9% Come 26.7% Other Decision to Park: less often Take the bus Not come 7.3% at all Its Annoying Don't 4.4% Wouldn't park but still come know Find an alternate way to get to Vail Other 5.8% Number of respondents 201 0=1 267 Parking -2010 Where 1 is not at all dissatisfied and 5 extremely satisfied please rate the following in regards to your parking experience: Ease of Parking Convenience of Parking Overall Parking 1 =Not at all Satisfied 3.9% 1.1% 1.7% 2 6.8% 2.5% 2.2% 3= Neutral 12.7% 10.7% 15.7% 4 24.7% 20.6% 28.3% 5= Extremely Satisfied 51.9% 65.0% 52.1% Means 2010: Ease of Parking 4.1 Convenience 4.4 Overall Parking 1 4.2 1 1 Overall Experience How satisfied are you with your overall experience in Vail? 100% 80% 0 Mean = 4.6 60% 40% 26.7% 20% 0.2% 0.1% 3.3% 0% .1 40 N e A 5 d Over two - thirds (69.8 %) of the respondents are ■ 2010 Extremely Satisfied with their experience in Vail. Number of respondents 201 0=1 267 Visitor Type Who are you here with? 60% 40% 20% 0% 2010 2007 2005 ❑ Self 3.5% 7.5% 4.3% Spouse /Significant Other 29.7% 26.0% 25.4% ■ Family 37.1% 39.8% 41.4% ■ Friends 7.9% 12.3% 9.7% ❑ Family & Friends 15.6% 8.1% 17.2% ❑ Group 2.0% 4.0% 1.5% ❑ Conference 2.9% 0.7% 0.4% ❑ Wedding 1.3% 1.7% NA Number of respondents 201 0=91 0 1 � Demographics What is your group size on this trip, including yourself? 100% 80% Mean =4.0 60% 47.8% 41.8% 40% 20% 5.9% 1.5% 0.4% 2.6% 0% N N ti Number of respondents 2010 =1267 ■ 2010 *There were 7 respondents who were with groups of 100 or more, we did not include them in the mean. I 1 Demographics - income Which best describes your annual household income? 2010 Winter 2007 2005 2009/2010 $0- $29,999 8.9% NA 5.4% 5.8% $30K- $49,999 11.1% 12.0% 8.4% 5.5% $50K- $74,999 10.8% NA 12.4% 8.0% $75K- $99,999 16.9% 22.0% 12.9% 32.5% $100K- $124,999 16.6% NA 12.6% 29.5% $125K- $149,999 9.9% NA 10.2% 5.6% $150K- $199,999 15.7% 29.0% 13.3% 4.4% $200K- $499,999 6.5% 22.0% 14.8% 6.0% $500K- $749,999 2.1% 7.5% 4.5% 1.7% $750K- $999,999 .2% 4.0% 1.8% .1% $1 Million Plus 1.2% 3.5% 3.7% .8% Number of respondents 2010: 969 1 1 Demographics -Age and Gender In what year where you born? Gender Observation: Number of Respondents 2010 =1247 2010 2007 2005 100% <18 1.4% 0.3% 5.7% 0 0 0 80% ° 3.0°/ 1.3% 18 -20 1.6 /0 1.0 /0 1.8 /0 3,8'/u 7.6% 21 -24 5.2% 1.9% 3.4% 60% 25 -34 20.9% 24.6% 18.9% 35 -44 21.2% 24.6% 29.2% 40% 45 -54 23.6% 22.4% 19.5% 6.2% 7.U�/ 0 8.7% 55 -64 16.2% 16.4% 11.5% 20% 2.4 /o 65+ 9.9% 12.1% 10.1 0% 2010 Winter 2010 2007 2005 ❑ Male ■ Female 1 ITL1 Oil VAIL TOWN COUNCIL AGENDA MEMO MEETING DATE: November 16, 2010 ITEM /TOPIC: DRB /PEC Update PRESENTER(S): Warren Campbell ATTACHMENTS: November 3, 2010 DRB Meeting Results November 8, 2010 PEC Meeting Results 11/16/2010 DESIGN REVIEW BOARD AGENDA PUBLIC MEETING oViAi� N ovember 3, 2010 ON (Vol Council Chambers 75 S. Frontage Road W. - Vail, Colorado, 81657 PROJECT ORIENTATION 1:30pm MEMBERS PRESENT MEMBERS ABSENT Tom DuBois Pete Dunning Brian Gillette Rollie Kjesbo Libby Plante SITE VISITS 1. Lionshead Parking Structure Auxiliary Building — 350 South Frontage Road 2. Village Inn Plaza — 100 East Meadow Drive PUBLIC HEARING — TOWN COUNCIL CHAMBERS 3:00pm 1. West Vail Fire Station DRB100562 / 10 minutes Bill Final review of changes to approved plans (windows) 2399 North Frontage Road West /Parcel A, Resub of Tract D, Vail Das Schone Filing 1, and 2310 Chamonix Road /Parcel B, Resub of Tract D, Vail Das Schone Filing 1 Applicant: Town of Vail, represented by Mark Miller ACTION: Approved MOTION: DuBois SECOND: Gillette VOTE: 5 -0 -0 2. i.Piccoli DRB100574 Bill Final review of a sign (business sign) 183 Gore Creek Drive (Sitzmark) /Lot A, Block 513, Vail Village Filing 1 Applicant: Luca Bruno ACTION: Approved MOTION: DuBois SECOND: Kjesbo VOTE: 5 -0 -0 3. Sebastian Resort DRB100571 / 10 minutes Warren Final review of a sign (business sign) 16 Vail Road /Lot O & M, Block 5D, Vail Village Filing 1 Applicant: Ferruco Vail Ventures, represented by Mauriello PlanningGroup ACTION: Approved with condition(s) MOTION: Gillette SECOND: DuBois VOTE: 5 -0 -0 CONDITION(S): 1. The applicant shall redesign the proposed sign to incorporate a channel in the metal between each of the three signs to provide the appearance of three separate signs. Page 1 11/16/2010 4 -1 -1 4. Village Inn Plaza DRB100579 Warren Final review of a sign application (awning) 100 East Meadow Drive /Lot O, Block 5D, Vail Village Filing 1 Applicant: Village Inn Plaza Condominiums, represented by Jonathan Staufer ACTION: Approved with condition(s) MOTION: Kjesbo SECOND: Plante VOTE: 5 -0 -0 CONDITION(S): 1. The applicant shall remove the existing sign that is hanging from the lamp post the same day the new sign face is installed on the awning. 2. The applicant shall utilize steel support fixtures which are painted to match the bronze color of the existing aluminum entry vestibule. 3. The applicant shall install a minimum of two, 8 -10 foot tall evergreen trees on the east side of the awning by no later than June 1, 2011. 5. Lionshead Parking Structure Auxiliary Building DRB100563 / 60 minutes Warren Conceptual review of new construction (mixed -use building) 350 South Frontage Road/ Lot 1, Block 2, Vail Lionshead First Filing, Lot 3, A Resubdivision of Lot 1, Block 1, Vail Lionshead Second Filing, and East Lionshead Circle rights -of -way Applicant: Town of Vail, represented by Tom Kassmel ACTION: Conceptual review, no vote STAFF APPROVALS Lionshead Center Condominiums DRB100464 Bill Final review of a minor exterior alteration (stairs) 520 East Lionshead Circle /Lot 5, Block 1, Vail Lionshead Filing 1 Applicant: Lionshead Center Condominiums, represented by Tom Warzecha Gore Creek Plaza DRB100470 Bill Final review of a minor exterior alteration (landscaping) 193 Gore Creek Drive /Part of Lot A, Block 513, Vail Village Filing 1 Applicant: Mark Hallenbeck West Vail Fire Station DRB100532 Bill Final review of changes to approved plans (roof) 2399 North Frontage Road West /Parcel A, Resub of Tract D, Vail Das Schone Filing 1, and 2310 Chamonix Road /Parcel B, Resub of Tract D, Vail Das Schone Filing 1 Applicant: Town of Vail, represented by Mark Miller Fitzgerald Residence DRB100536 Warren Final review of a minor exterior alteration (door) 2475 Garmisch Drive, #2 /Lots 5 & 6, Block H, Vail das Schone Filing 2 Applicant: Chris Fitzgerald Milmo Residence DRB100544 Bill Final review of changes to approved plans (building location) 996 Ptarmigan Road / Lot 2, Block 4, Vail Village Filing 7 Applicant: Ptarmigan LLC, represented by Michael Suman Architect, LLC Page 2 11/16/2010 4 -1 -2 Holter Residence DRB100545 Warren Final review of a minor exterior alteration (re -roof) 4301 Columbine Drive, Unit A (Village on Bighorn Creek) /Lot 1, Block 7, Bighorn Subdivision 3 rd Addition Applicant: Arlen Holter, represented by B & M Roofing Fuller Residence DRB100546 Warren Final review of a minor exterior alteration (re -roof) 4301 Columbine Drive, Unit B (Village on Bighorn Creek) /Lot 1, Block 7, Bighorn Subdivision 3 rd Addition Applicant: Jim Fuller, represented by B & M Roofing Willard Residence DRB100550 Bill Final review of changes to approved plans (landscaping) 454 Beaver Dam Road /Lot 5, Block 2, Vail Village Filing 3 Applicant: Bruce & Jodie Willard, represented by George Shaeffer Construction Knobel Residences DRB100556 Bill Final review of a minor exterior alteration (deck) 1705 Geneva Drive /Lot 2B, Matterhorn Village Subdivision Applicant: Vail PBK, represented by Jason Bastien Vail Valley Medical Center DRB100560 Warren Final review of a minor exterior alteration (re -roof) 181 West Meadow Drive /Lots E, F, Vail Village Filing 2 Applicant: Vail Valley Medical Center, represented by Dennis Davis The Wren Association DRB100564 Warren Final review of changes to approved plans (siding and stucco) 500 South Frontage Road /Unplatted Applicant: The Wren Association, represented by Derek Schmidt Scott Residence DRB100566 Bill Final review of a minor exterior alteration (window) 1151 Casolar Del Norte /Lot AT Block 2, Casolar Vail Applicant: George Scott, represented by Marshall Turley Vail Racquet Club Condominiums DRB100567 Warren Final review of a minor exterior alteration (deck) 4660 Racquet Club Drive /Unplatted Applicant: Racquet Club Owners Association, represented by Steve Loftus Rappaport Residence DRB100568 Tom Final review of a minor exterior alteration (landscaping) 366 Hanson Ranch Road /Lot D, Block 2, Vail Village Filing 1 Applicant: Andy Rappaport, represented by Dee St. John Vail Golf Course Bridges DRB100569 Bill Final review of changes to approved plans (exterior materials) 1778 Vail Valley Drive /Unplatted Applicant: Vail Recreation District, represented by Scott O'Connell Page 3 11/16/2010 4 -1 -3 Vail Resorts DRB100570 Warren Final review of a minor exterior alteration (windscreen) 460 Vail Valley Drive /Tract F, Vail Village Filing 7 Applicant: Vail Corp., represented by Jeff Babb Lohre Residence DRB100572 Tom Final review of a minor exterior alteration (landscaping) 1300 Westhaven Circle /Lot 25, Glen Lyon Applicant: John Lohre, represented by A Cut Above Forestry Antlers Condominiums DR13100573 Tom Final review of a minor exterior alteration (landscaping) 680 West Lionshead Circle /Lot 3, Vail Lionshead Filing 3 Applicant: Antlers Condominium Association, represented by A Cut Above Forestry Smart Development Group LLC DR13100580 Warren Final review of changes to approved plans (roof material) 2692 Cortina Lane /Lot 10, Block B, Vail Ridge Applicant: Jerod Raisch The applications and information about the proposals are available for public inspection during regular office hours in the project planner's office, located at the Town of Vail Community Development Department, 75 South Frontage Road. Please call 479 -2138 for information. Sign language interpretation available upon request with 24 hour notification. Please call 479 -2356, Telephone for the Hearing Impaired, for information. Page 4 11/16/2010 4 -1 -4 PLANNING AND ENVIRONMENTAL COMMISSION November 8, 2010 1:OOpm 7C1WNOiff� TOWN COUNCIL CHAMBERS / PUBLIC WELCOME 75 S. Frontage Road W. - Vail, Colorado, 81657 MEMBERS PRESENT MEMBERS ABSENT Luke Cartin Henry Pratt Michael Kurz Tyler Schneidman Bill Pierce John Rediker David Viele 60 minutes 1. A request for the review of a conditional use permit, pursuant to Section 12 -9C -3, Conditional Uses, Vail Town Code, for a public building and grounds, to allow for the construction of a new structure to replace the Lionshead Parking Structure Auxiliary Building to provide guest related facilities, located at 395 South Frontage Road West /Lot 1, Block 2, Vail Lionshead First Filing, Lot 3, A Resubdivision of Lot 1, Block 1, Vail Lionshead Second Filing, and East Lionshead Circle rights -of -way, and setting forth details in regard thereto. (PEC100042) Applicant: Town of Vail, represented by Tom Braun Planner: Warren Campbell ACTION: Approved with condition(s) MOTION: Kurz SECOND: Rediker VOTE: 5 -0 -0 CONDITION(S) 1. This conditional use permit approval is contingent upon the applicant obtaining Town of Vail approval of the associated design review new construction application. 2. The applicant shall provide for the replacement of the parking spaces to be eliminated as a result of this application either in a project to occur on the charter bus lot or through another Lionshead Redevelopment Master Plan and Code compliant means prior to the issuance of a certificate of occupancy for the project. 3. Prior to the start of construction, the applicant must obtain a Town of Vail Public Way permit and comply with the Public Works General Conditions for construction. Warren Campbell made a presentation per the staff memorandum. Lou Bieker, 4240 Architects, representing the applicant presented the application and summarized the changes made in response to the Commission's previous work session hearing. Tom Kassmel, Town of Vail Public Works Department, described the anticipated construction schedule. Commissioner Kurz had concerns about the architectural style, but believed the building bulk and mass has the landmark quality needed for this location and the project improves public safety. Commissioner Rediker agreed with Kurz's comments that the bulk and mass meets the criteria of the Master Plan. He asked if the roll down gates would be seen from the exterior. Tom Kassmel clarified that the roll down gates would only be for interior spaces of the building. Pa 1 1 1/1 6120 1 0 4 -2 -1 Commissioner Cartin recommended preserving existing trees on the eastern side of the structure and adding more where possible. These trees will help to soften the eastern facade. Tom Kassmel agreed with Cartin's comments and noted that Public Works intends to transplant the existing trees and planting new trees. Commissioner Cartin asked about snow shed from the building roof. Lou Bieker described the snow management systems for the roof, which included double rows of snow guard fencing and heated panels between the gutters on the facia and the first row of snow guard fencing. Commissioner Cartin noted that while it was not in the Commission's purview, that an information booth on the South Frontage Road is important for lost guests and traffic flow. He further commented that any pan to provide expanded surface parking on the charter bus lot needs to include a plan for the parking of large vehicles, RVs, and buses. Commissioner Viele agreed that the bulk and mass was appropriate and complied with the Master Plan, but agreed with his fellow Commissioners that more work is needed with the materials and architectural details at the Design Review Board level of review. Commissioner Pierce agreed that more discussion about the architectural style was needed with the Design Review Board. He noted concern that the architectural may be popular today, but it may not be a timeless architectural style. He felt the proposed structure complied with the elements of the conditional use permit and the Lionshead Redevelopment Master Plan. 20 minutes 2. A request for the review of a final plat, pursuant to Chapter 13 -4, Minor Subdivisions, Vail Town Code, to allow for the re- subdivision of a part of Lots A, B, and C, into a single lot, located at 1 Vail Road /part of Lots A, B, and C, Amended Map of Vail Village Second Filing (Four Seasons), and setting forth details in regard thereto. (PEC100048) Applicant: Vail Development 09, LLC, represented by Lori Rung Planner: Warren Campbell ACTION: Approved MOTION: Viele SECOND: Kurz VOTE: 5 -0 -0 Warren Campbell made a presentation per the staff memorandum. It was explained that this request was to create a single lot out of four individual parts of Lots A, B, and C, and the establishment of the air rights and envelopes to allow for subsequent condominium plats to be created and recorded which was the final entitlement step for the Four Seasons project. TJ Brink and Michael Clowdus, represented the applicant, stated that they were available for questions. Commissioner Pierce inquired as to the review of the plat by staff. Warren Campbell stated that staff's role was to review the plat as to form, including the title, notes, certificates, and easements. Staff did not perform a check of all polygons to insure they closed as the surveyors and their teams perform that review. Furthermore, the applicant's legal council performs highly detailed reviews. The Commission expressed their belief that the proposed plat complied with the subdivision requirements. Page 2 1 1/1 6120 1 0 4 -2 -2 5 minutes 3. A report to the Planning and Environmental Commission on the administrator's approval of an amendment to an existing conditional use permit, pursuant to 12- 16 -10, Amendment Procedures, Vail Town Code, to lower the approved building height of a new public building and grounds (new fire station #3) by reducing a roof pitch from 5%2:12 to 5:12, located at 2399 North Frontage Road West/Parcel A, Resub of Tract D, Vail Das Schone Filing 1, and 2310 Chamonix Road /Parcel B, Resub of Tract D, Vail Das Schone Filing 1, and setting forth details in regard thereto. (PEC100047) Applicant: Town of Vail, represented by Mark Miller Planner: Bill Gibson ACTION: No action Bill Gibson described the change that was administratively approved. The Commission expressed their support for the change and took no action thus upholding staff's administrative approval. 5 minutes 4. A request for final review of conditional use permits, pursuant to Section 12 -71 -5, Conditional Uses: Generally (On All Levels Of A Building Or Outside Of A Building), Vail Town Code, to allow for the development of a public or private parking lot (parking structure); a vehicle maintenance, service, repair, storage, and fueling facility; a ski lift and tow (gondola), within "Ever Vail" (West Lionshead), located at 862, 923, 934, 953, and 1031 South Frontage Road West, and the South Frontage Road West rig ht-of-way/U nplatted (a complete legal description is available for inspection at the Town of Vail Community Development Department), and setting forth details in regard thereto. (PEC080063) Applicant: Vail Resorts, represented by Mauriello Planning Group, LLC Planner: Warren Campbell ACTION: Table to January 10, 2011 MOTION: Viele SECOND: Cartin VOTE: 5 -0 -0 5 minutes 5. A request for a final recommendation to the Vail Town Council for a zone district boundary amendment, pursuant to 12 -3 -7, Amendment, Vail Town Code, to allow for a rezoning of properties from Arterial Business District and unzoned South Frontage Road West right -of -way which is not zoned to Lionshead Mixed Use -2, properties known as "Ever Vail" (West Lionshead), located at 953 and 1031 South Frontage Road West and South Frontage Road West right -of -way, (a complete legal description is available for inspection at the Town of Vail Community Development Department), and setting forth details in regard thereto. (PEC080061) Applicant: Vail Resorts, represented by Mauriello Planning Group, LLC Planner: Warren Campbell ACTION: Table to January 10, 2011 MOTION: Viele SECOND: Cartin VOTE: 5 -0 -0 5 minutes 6. A request for a final review of a variance from 12- 71 -14, Site Coverage, Vail Town Code, pursuant to Chapter 12 -17, Variances, to allow for additional site coverage below grade, within "Ever Vail" (West Lionshead), located at 934 (BP Site), 953 (Vail Professional Building), 1031 (Cascade Crossing) S. Frontage Road / Unplatted; 862 (VR Maintenance Shop) and 923 (Holy Cross Lot) S. Frontage Road / Tracts A and B, S. Frontage Road Subdivision; 1000 (Glen Lyon Office Building) S. Frontage Road / Lot 54, Glen Lyon Subdivision (a complete legal description is available for inspection at the Town of Vail Community Development Department), and setting forth details in regard thereto. (PEC090035) Page 3 1 1/1 6120 1 0 4 -2 -3 Applicant: Vail Resorts, represented by Mauriello Planning Group, LLC Planner: Warren Campbell ACTION: Table to January 10, 2011 MOTION: Viele SECOND: Cartin VOTE: 5 -0 -0 5 minutes 7. A request for a final recommendation to the Vail Town Council for a proposed major amendment to Special Development District No. 4, Cascade Village, pursuant to Article 12 -9A, Special Development District, Vail Town Code, to allow for the removal of the Glen Lyon Commercial Site, Development Area D, (Glen Lyon Office Building) from the District for incorporation into the properties known as "Ever Vail" (West Lionshead), located at 1000 S. Frontage Road West/Lot 54 Glen Lyon Subdivision, and setting forth details in regard thereto. (PEC090036) Applicant: Vail Resorts, represented by Mauriello Planning Group, LLC Planner: Warren Campbell ACTION: Table to January 10, 2011 MOTION: Viele SECOND: Cartin VOTE: 5 -0 -0 5 minutes 8. A request for a work session on a major exterior alteration, pursuant to Section 12 -71 -7, Exterior Alterations or Modifications, Vail Town Code, to allow for the redevelopment of the area known as "Ever Vail" (West Lionshead), with multiple mixed -use structures including but not limited to, multiple - family dwelling units, fractional fee units, accommodation units, employee housing units, office, and commercial /retail uses, located at 862, 923, 934, 953, and 1031 South Frontage Road West, and the South Frontage Road West rig ht-of-way/U nplatted (a complete legal description is available for inspection at the Town of Vail Community Development Department), and setting forth details in regard thereto. (PEC080064) Applicant: Vail Resorts, represented by Mauriello Planning Group, LLC Planner: Warren Campbell ACTION: Table to January 10, 2011 MOTION: Viele SECOND: Cartin VOTE: 5 -0 -0 5 minutes 9. A request for an amendment to an Approved Development Plan, pursuant to Section 12- 61 -11, Development Plan Required, Housing Zone District, Vail Town Code, to allow for revisions to the required landscape plan and geologic hazard mitigation plan for the redevelopment of the easternmost 5.24 acres of the Timber Ridge Village Apartments; and a request for the review of a variance, from Section 14 -5 -1, Minimum Standards, Parking Lot and Parking Structure Design Standards for All Uses, Vail Town Code, pursuant to Chapter 12 -17, Variances, Vail Town Code, to allow for a crossover drive aisle width of less than thirty -feet (30') within the required parking structure, located at 1280 North Frontage Road /Lots 1 -5, Block C, Lions Ridge Subdivision Filing 1,and setting forth details in regard thereto. (PEC100018 /PEC100019) Applicant: Vail Timber Ridge L.L.C. Planner: George Ruther ACTION: Table to December 13, 2010 MOTION: Viele SECOND: Kurz VOTE: 5 -0 -0 10. Approval of October 11, 2010 minutes MOTION: Viele SECOND: Rediker VOTE: 5 -0 -0 11. Information Update • Winter ski benefits for Commissioners • Update on Town Council action regarding the roof material emergency ordinance, the development site interpretation (Mery Lapin), and the golf course lightning shelter appeal. Page 4 1 1/1 6120 1 0 4 -2 -4 12. Adjournment MOTION: Kurz SECOND: Viele VOTE: 5 -0 -0 The applications and information about the proposals are available for public inspection during regular office hours at the Town of Vail Community Development Department, 75 South Frontage Road. The public is invited to attend the project orientation and the site visits that precede the public hearing in the Town of Vail Community Development Department. Please call (970) 479 -2138 for additional information. Sign language interpretation is available upon request with 24 -hour notification. Please call (970) 479 -2356, Telephone for the Hearing Impaired, for information. Community Development Department Published November 5, 2010, in the Vail Daily. Page 5 11/1612010 4 -2 -5 ITL1 Oil VAIL TOWN COUNCIL AGENDA MEMO MEETING DATE: November 16, 2010 ITEM /TOPIC: CSE 2011 Funding Allocation Update PRESENTER(S): Sybill Navas, CSE Coordinator and CSE Board Representative(s) ACTION REQUESTED OF COUNCIL: Council approval of Plan A or Plan B. BACKGROUND: At their meeting last Wednesday, the CSE prepared two budgets for 2011 Special Event funding, as requested by the Town Council. Plan A reflects the allocations with the $75,000 funding for the Quizno's Pro Challenge included in the CSE's budget. Plan B reflects the CSE's decisions where the $75,000 Quizno's funding is not included in their budget, but comes from another Town of Vail fund. STAFF RECOMMENDATION: Council approval of Plan A or Plan B. ATTACHMENTS: CSE Funding Chart 2010 11/16/2010 Commission on Special Events (CSE) 2011 Special Event Funding Allocations Plan A Budget includes Quizno's Pro Challenge funding, Plan B * *2011 CSE Event Funds Available: $836,810 assumes Quizno's funding from an alternate source Event: 2011 Dates: 2010 Funds 2011 Funds CSE MEMBERS INPUT: FINAL PLAN A FINAL PLAN B Received: Requested: SCORE TOTAL & $$$ AVERAGED Score PLAN A PLAN B $$$ $$$ Teva Mountain Games June 2 -5 $75,000 $70,000 675 $60,571 $65,857 $65,000 $70,000 Vail Snow Daze & "Vail Holidaze Dec 6 -12 & Dec 19 -25 $53,000 $150,000 610 $63,500 $70,071 $65,000 $70,000 Vail Farmers Market and Art Show 15 Sundays, June 19 -Sep 25 $48,000 $55,000 608 $43,071 $44,571 $44,000 $44,000 Spring Back to Vail jApr 16 -24 1 $55,000 $100,000 599 $43,214 $48,000 $45,000 $45,000 Gourmet on Gore (Plan B funds only if includes Labor Day brunch) ISept 3 -5 $50,000 $75,000 597 $49 $54,857 $50,000 $60,000 Vail Soul Music Fest (VSMF) Aug 19 -21 or 26 -28 $50,000 $85,000 591 $43,857 $47,571 $45,000 $50,000 Vail Restaurant Month September l9- October 16 $45,000 $67,500 590 $36,143 $32,714 $36,000 $36,000 Vail Lacrosse Shootout June 25 -July 3 $10,000 $20,000 585 $9,571 $9,857 $10,000 $10,000 Ta ste of Vail April 7 -9 $20,000 $50,000 584 $19,857 $23,571 $20,000 $20,000 Vail Film Festival (backinVail/no Beaver Creek venue) Mar31 -Apr3 $45,000 $100,000 578 $39,214 $47,143 $45,000 $60,000 >The America Cupat Vail International Fly Fishing Trn. September 15 -18 N/A $5,000 562 $2,643 $4,143 $4,000 $5,000 Vail America Days Monday, July $50,000 $50,000 559 $47,571 $51,429 $50,000 $50,000 Carnivail March 6 -11 $8,000 $3Q000 557 $7,286 $9,000 $8,000 $8,000 Oktoberfest Sept 9 -11 & 16 -18 $55,000 $85,000 541 $42,214 $44,857 $50,000 $55,000 Kick -It 3v3 Soccer July 29 -31 $35,000 $50,000 538 $29,286 $29,286 $35,000 $35,000 >Vail Firefighter Combat Challenge (PSFG in 2010) Aug 20 -21 or 28 -29, Jun 11 -12? $28,860 $28,000 534 $18,714 $22,286 $25,000 $25,000 >Vail Kids Adventure Race Saturday, Aug 13 N/A $6,000 527 $3,929 $4,571 $5,000 $5,000 Vail Arts Festival June 24 -26 $15,000 $20,000 519 $11,571 $11,929 $12,000 $12,000 Colorado Grand Sept 16 -17 $2,500 $5,000 509 $2,143 $2,571 $2,000 $2,000 Holidays in Vail (includes Santa and Friends) Nov 26- Dec 31 $60,000 $60,000 501 $48,571 $56,000 $50,000 $54,000 LionsHead Saturday Afternoon Club 6 Saturdays,July 9 -Aug 13 $17,000 $19,400 490 $13,857 $14,857 $14,000 $14,000 >RMUSSSA Softball Series (PSFG in 2010) June 11 -12 & Sept 3 -5 $8,640 $7,022 488 $6,217 $6,789 $7,000 $7,000 Vail Antique Festival July 15-17 $4,500 $6,000 476 $3,214 $3,571 $3,000 $3,000 King of the Mountain Volleyball June 17 -19 $6,500 $15,000 475 $4,500 $5,333 $4,000 $4,000 BBQ Bonanza (Plan B funds only if a 2 day event) June 25-26 $10,000 $30,000 447 $14,417 $16,143 $10,000 $20,000 Skating Club of Vail Holiday Ice Show Dec 27, 28 $5,000 $7,000 427 $3,714 $4,286 $0 $0 >Vail Microbrew Festival If on Saturday, June 18 N/A $40,000 425 $7,143 $7,714 $0 $15,000 Vail Wh itewater Kays k Demos 6 Tuesdays, May 17 -June 21 $2,000 $5,300 415 $1,786 $2,214 $0 $0 Santa's Workshop (incorporated in Holiday event funding) 4 weekly events in December $4,000 $4,000 412 $2,283 $2,783 $0 $0 >Gay Ski Week Feb 9 -13 N/A $65,630 409 $8,429 $11,714 $0 $0 >Vail Automotive Classic: Wheels &Wings Show Sunday, Sept 11 N/A $10,000 406 $1,000 $1,357 $0 $0 >The Snow Ball March 3 -6 N/A $75,000 356 $6,429 $15,714 $0 $0 South of the Border Fiesta June 11 $10,000 $16,000 352 $4,333 $5,000 $10,000 $10,000 Ambient Street Entertainment June 24- Septembers $20,000 $68,500 283 $8,571 $10,000 $0 $0 Participatory Sports Group (PSFG) N/A $15,000 $20,000 254 $8,857 $7,571 $0 $0 >Rockthe Box Field Hockey Tournament (send to PSFG) May 28 -29 /Memorial Day N/A $15,000 238 $1,143 $2,571 $0 $0 Vail Ski & Snowboard Swap Oct 28 -30 N/A $10,000 183 $0 $0 $0 $0 >Quizoo's Pro Challenge* August 22 -28 N/A $75,000 $75,000 $0 $75,000 IFSC World Cup Climbing* June 2 -5 $45,000 $45,000 $45,000 $45,000 $45,000 $45,000 Total Direct Event Funding: $853,000 $1,645,352 $837,821 $842,905 $834,000 $834,000 Administrative Budget: $2,810 $2,810 $2,810 $2,810 $2,810 $2,810 Total CSE Expenses: $1,648,162 $840,631 $845,715 $836,810 $836,810 CSE Funds Remaining: ($811,352) - $3,821 - $8,905 $0 $0 ** Estimated pending final approval of the budget by the Town Council on November 16 *funding directed by the Vail Town Council > 1st time CSE requester 11/16/2010 5 -1 -1 ITL1 Oil VAIL TOWN COUNCIL AGENDA MEMO MEETING DATE: November 16, 2010 ITEM /TOPIC: Council asked staff to provide information on how the TOV's benefits compare to other agencies. Similar to our compensation analysis, we use other Colorado mountain communities when evaluating the competitiveness of our benefits. Our benefits philosophy matches our compensation philosophy of being competitive in our chosen market. Attached is a chart showing the two major and most costly benefits (healthcare and retirement) for the TOV as compared to our comparison group. Additionally, council requested a review of benefits as a percentage of salary. Since each agency has it's own way of tracking and comparing benefits, there is no standard for what is included. Making sure that an apples -to- apples comparison is done can be extremely time consuming, so we have requested information from Eagle County and Avon. The TOV has an overall benefits rate of 36 %, which is favorable to both the comparison agencies. Avon's overall percentage is 36.8% for 2009, and Eagle County has an overall figure of 44.8% (not including unemployment). PRESENTER(S): John Power ATTACHMENTS: Benefits Comparison Chart 2010 11/16/2010 Town of Vail Benefits Comparison Retirement, Health Care Individual Health Entity Pension, SS Contributions by Care Deductible ( by employer) Employee Vail 16.15% $200 /month $750 - $1,500 Avon 11% FREE $1,000 Aspen 13.2% $207 — $367 /month $500 Eagle County 12.2% $120 /month $600 EC Ambulance 18% FREE Steamboat 12.2? $200 /month $400 Summit County 14.45% $178 /month $1,000 Pitkin County 14% $355 /month $1,000 Breckenridge 15.2% $197 /month $500 State of CO 13.85 — 16.55% $230 /month *All entities provide full -time employees with: life insurance, disability, employee assistance counseling, vacation & sick time accrual (or PTO), section 125 flex plans, tuition assistance programs, etc. * Most of the employers provide: employee recognition bonus programs, recreation or ski pass benefits, transportation benefits, and housing loans. 11/16/2010 6 -1 -1 ITL1 Oil VAIL TOWN COUNCIL AGENDA MEMO MEETING DATE: November 16, 2010 ITEM /TOPIC: Information Update: Wildland Fire Update - Mark Miller West Vail Fire Station Roof Update - Mark Miller Vail Economic Advisory Council Minutes from October 12, 2010 - Kelli McDonald Lionshead Transit Center Phase I Update - Greg Hall PRESENTER(S): Mark Miller; Kelli McDonald; Greg Hall ATTACHMENTS: Wildland Crew Summary 2010 Vail Economic Advisory Lionshead Transit Center memo 111610 11/16/2010 To: TOV Council; Stan Zemler, TOV Manager From: Mark Miller, Fire Chief; Tom Talbot, Wildland Coordinator Date: 11/11/2010 Re: 2010 Wildland Fire and Fuels Mitigation Crew Summary The Vail Fire and Emergency Services Wildland Fire and Fuels Mitigation Crew completed its 4 th year of mitigation work on October 28 As in the past, the role of the mitigation crew is to create and improve defensible space in and around the Town of Vail. In addition, they play an essential role in first response to local and regional Wildland Fires. The 6 person crew worked 7 days a week providing fuels mitigation, hazard tree removal on town owned land, Wildland property assessments, free chipping of trees for TOV property owners, hazard tree assessments, and Wildland Fire protection and Suppression Services. In addition the crew supported public education, Teva Games, sand bagging during the spring flooding incident, tree removal from severe weather events, the 4 th of July fireworks safety plan, and Interagency projects. Tree cutting /mitigation work was completed in the following areas: • East Vail Twin Bridges Project/ With USFS • Snowshoe Lane Water Tank • Bighorn Power Lines /Holy Cross Electric • Vail Memorial Gardens • East Vail Bike Path • Vail Golf Course • Vail Nature Center • Gore Creek Stream Bed • The Valley /Buffer Creek • Tahoe Water Tank • Matterhorn Power Lines/ Holy Cross Electric • Intermountain Power Lines /Holy Cross • North Trail at Davos and Red Sandstone • Eagles Nest Communication Site /Vail P D 11/16/2010 7 -1 -I • Hidden Jems Wilderness Project 2010 Summary: VFES Wildland Crews cut over 1175 trees this year, totaling nearly 100,000 board feet of timber on over 150 acres of land. Including chipping operations for approximately 350 trees for TOV property owners and another 150 trees on TOV owned land. Over 800 slash piles were burned this spring, and another 155 piles were assembled for burning this fall. 15 home property assessments were conducted and crews responded to six (6) Wildland Fires. Future projects (2011) include: • Spraddle Creek, Gore Creek • Walking path from Ford Park to Matterhorn • Matterhorn Hill side • Gore Creek Trail at Golden Peak, Middle Creek, and the Dowd Junction Repeater site. Due to losing two crew members to injuries early in the season, not all the hazard assessments were completed, and we will continue assessments as time allows throughout the fall /winter. However, despite a smaller crew, it was a productive, successful year and the number of hazards mitigated increased from 2009. With a "leaner /meaner" budget in 2011, we look forward to another productive year in Wildland hazard mitigation for the TOV. Thank You for the privilege /opportunity to serve the community in this on -going effort. 11/16/2010 7 -1 -2 VAIL ECONOMIC ADVISORY COUNCIL (VEAC) October 12, 2010 MEETING NOTES -VEAC Members Present: Laurie Mullen; Rayla Kundolf; Michael Kurz; Rob Levine; Tori Franks; Greg Moffet; Mike Ortiz; Brett Schoenfield; Alan Kosloff; Steve Rosenthal; Bob Boselli; Joe McHugh; Steve Kaufman; Mark Gordon; Pam Stenmark; Andy Daly; Mia Vlaar; Matt Morgan; Kristin Williams - Others present: Lauren Glendenning; Adam Sutner; Steven Long -TOV Staff Present: Town Manager Stan Zemler and Economic Development Manager Kelli McDonald - Vail Mountain Winter Marketing Plan 2010/11 Vail Mountain Marketing Director Adam Sutner presented highlights for the winter effort which included driving more overall destination visits for both out -of -state and international guests; maintaining Front Range visits; continuing to shift more media to online; increasing investment and expansion of events to help fill challenging calendar; maintaining pulsing cadence and flexibility; commitment to achieving NPS objectives; elevating social /digital scope; establishing Vail's brand as an industry leader; continuing to align winter and summer brand positioning. There will be an event to announce the US Ski Team training in Vail on November 6. and VEAC members will spread the word to the business community. - Financial Reports Revenue highlights were presented from August 2010. Sales tax collections for the month are expected to be $1,135,166 up 7.9 percent from budget and 6.3 percent from last year. Year -to -date sales tax collections are expected to be up 3.7 percent from budget and up 2.1 percent from last year. Use tax collections as of September 30, 2010 total $870,692 as compared with $642,274 at this time last year and $497,000 budgeted. Year -to -date use tax collections have already exceeded the full year budget of $600,000. Construction permit fee revenue through September 30, 2010 totals $516,180, down 26 percent from last year. RETT collections through September 28, 2010 total $5,258,386 compared with $2,894,000 budgeted and $1,775,000 at this time last year. The full year budget for RETT is $4,283,000 and we have surpassed that by nearly $1 million. Across all funds and revenue accounts through August 31, 2010, total revenue of $37.1 million is up 14.3 percent year -to -date from this time last year and up 10.4 percent from the budget. More details on financial reports can be found on the Sales Tax page of www.vailgov.com - Lodging Occupancy Lodging occupancy was presented as of August 31, 2010. August occupancy was 46% vs. 45% last year, beating the industry average by 10 %. September occupancy is pacing at 29% vs. 23% last year at the same time, ahead of the industry average by 13 %. More details on lodging occupancy can be found on the Economic Development page of www.vailgov.com 11/16/2010 7 -2 -1 -Other Business VEAC gave input on the proposed parking communications from Suzanne Silverthorn. A question for the finance department was raised whether or not movie tickets were taxed. It was suggested that an agenda item be put on the December 16 meeting to get member input on the Conference Center Fund Reallocation. -Ritz Carlton Tour -Next Meeting Tuesday, November 9, 8:00 — 10:00 a.m. at The Antlers Topics will include: • Vail Valley Foundation Updates • Winter Service at Eagle Airport • VLMD Summer Intercept Research Results • Financial Reports • Lodging Occupancy Reports 11/16/2010 7 -2 -2 MEMORANDUM TO: Town Council FROM: Town Staff DATE: November 16 2010 SUBJECT: Lionshead Transit Center Phase I Construction Update Phase I of the Lionshead Transit Center Project is currently scheduled to meet the following completion dates; South West Stairway Access: Open to Public by end of work day on 11/18 New Passenger Drop -off: Open to the Public by end of work day on 11/24. An additional closure will be required to occur around the second week of December for the installation of overhead metal panels, this work is anticipated to occur during a Mon - Thursday time period. Transit Building and ECO Bus Stop: Open to the Public by 2/15/11. ECO buses will continue to stop at their existing location at Concert Hall Plaza until the new Transit Building is ready. This portion of the project has been significantly delayed due to utility issues and relocations ( -45 days), and soil conditions ( -30 days). 1 1/16/2010 7 -3 -1 ITL1 Oil VAIL TOWN COUNCIL AGENDA MEMO MEETING DATE: November 16, 2010 ITEM /TOPIC: Matters from Mayor and Council 11/16/2010 ITL1 Oil VAIL TOWN COUNCIL AGENDA MEMO MEETING DATE: November 16, 2010 ITEM /TOPIC: Executive Session, pursuant to: 1) C.R.S. §24- 6- 402(4)(b)- to receive legal advice on specific legal questions. PRESENTER(S): Matt Mire 11/16/2010