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Minutes
Town of Vail: Commission on Special Events Meeting
Vail Town Council Chambers
Wednesday, March 3, 2010 @ 9:00 a.m.
CSE Members Present:
Bobby Bank
Jenn Bruno
Dave Chapin
Meggen Kirkham
Rayla Kundolf
Bob McKown
Heather Trub
TOV Staff Present:
Kelli McDonald, Vail Economic Development Manager
Corey Swisher. Executive Assistant to the Town Manager
Sybill Navas, Special Events Coordinator
Others Present:
Todd DeJong, Lone Star Security
Katie Richardson, Vail Mountain Marketing
Chad Young, Vail Recreation District, Youth Services
Jamie Gunion, Vail Recreation District
Jessica Stevens, Vail Valley Partnership
Billy Suarez, Vail Chamber and Business Association
Laurie Asmussen, Eagle Valley Events
Tara Lane, Skating Club of Vail
Chairman Dave Chapin called the meeting to order at 9:05 a.m.
Administrative Items: (5 minutes)
Motion to approve the minutes of the meeting of February 3, 2010, as presented.
M/S/P: McKown, Bank, Unanimous
Coordinator Report:
Financial Report and Contract Status: no issues were raised
Navas read the email from Ilene Rapkin into the record, updating the CSE on the status of Vail Restaurant Month.
Navas reported that Rich tenBraak was unable to attend the meeting due to a previous commitment but that, in light of the downsizing at the organization, he requested she assure the
CSE that the VCBA is moving forward with plans to produce both BBQ Bonanza and South of the Border Fiesta as planned.
Introduction: Todd DeJong, the new owner of Lone Star Security, introduced himself to the CSE members and described his commitment to be an active participant in the
community. He detailed a number of measures that he intends to implement that are designed to improve their service to the event organizers and to the business community, including direct
phone line access to individual events and hiring trained EMT’s and retired police officers to staff the event security needs.
CSE members approved the following proposed agenda items for the joint meeting w/VLMDAC on March 18:
Discussion of the CSE’s criteria for determining event funding allocations and how it aligns with the VLMD’s strategies.
Overview of the events receiving funding in 2010
In what ways can the VLMD help to market special events?
Finalize Special Event Funding Allocations for 2010 Holiday Events:
Event proposals eligible for consideration were discussed and funds were allocated as follows:
Eagle Valley Events: Holidays in Vail/requesting $75,000
Motion to allocate $50,000 to Eagle Valley Events for the 2010 Holidays in Vail Event. M/S/P: McKown/Bank/Unanimous
Highline Sports and Entertainment: Snow Daze/requesting $100,000
Motion to allocate $53,000 to Highline Sports and Entertainment for Snow Daze 2010. M/S/P: McKown/Bank/Unanimous
Skating Club of Vail: Holiday Skating Show/requesting $7,000
Motion to allocate $5,000 to the Skating Club of Vail for the 2010 Holiday Skating Show. M/S/P: McKown/Bank/Unanimous
Vail Chamber and Business Association:
Savor the Season/requesting $3,950 No funding granted.
Santa’s Workshops (in collaboration with the Vail Recreation District)/requesting $7,875 Motion to allocate $4,000 to the Vail Recreation District to produce 4 Santa’s Workshops in 2010.
M/S/P: McKown/Bank/Unanimous
Holiday Gift Wrapping/ requesting $4,450 No funding granted.
New Business: (5 minutes)
CSE Members agreed by consensus to issue an RFP for Intercept Surveys at Special Events in order to determine the financial feasibility of implementing a program that would provide objective,
3rd party data on publicly funded special events and that would allow for an apple to apples comparison of these events. The RFP will ask for bids based on three options:
Intercept surveys, in a statistically valid number, for all events receiving more than $20,000 in public funds
Intercept surveys, in a statistically valid number, for 10 events selected by the CSE as being of particular interest.
Responders may also include a 3rd “other” option if they so choose.
Responses will be discussed at the next CSE meeting on Wednesday, April 7.
Bank suggested that the CSE consider multi-year funding agreements with allocations that diminish annually for events that request funding that reflects a “realistic” need. Navas clarified
that there is a precedent for this concept with the Vail Lacrosse Shootout, but that
the agreement must be contingent on annual budget approval, in compliance with Colorado State Law.
Motion to adjourn at 10:25 a.m.
M/S/P: McKown/Kundolf/Unanimous
Next Meeting:
Joint Meeting with the VLMDAC: Thursday, March 18
CSE: Wednesday, April 7, 2010 @ 9:00 a.m.