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Home My WebLink About2012 CSE RFP GranFondo VailGran Fondo USA presentation to the Commission on Special Events; Town of Vail NAME OF EVENT PROPOSED DATE(S) AMOUNT OF CASH FUNDING REQUESTED PRODUCING ENTITY: Website Yearʼs in Business Mission Statement Tax Status Does the event beneﬁt Charity? EVENT DESCRIPTION: 1.Brief description of the event and its activities 2.Where will the event be located within the Town of Vail? 3.Will any portion of the event take place outside of the Town of Vail? If yes, please explain. 4.Will additional in-kind services be required from the Town of Vail?If yes, please explain, including a description of anticipated impacts on Town of Vail services: i.e. bus service, parking, trafﬁc control, street closures, police services, etc. GRAN FONDO WORLD: VAIL AUGUST 18/19 OR 25/26 $50,000.00 STAR EVENTS USA LLC Matteo Gerevini, Managing Director Star Events USA, PO box 212, Pineville, PA 18946 SKYPE: matteogerevini mg@granfondousa.com www.grandfondousa.com 3 Years Organize high quality mass participant cycling events For Proﬁt A Local Charity will be named as Beneﬁciary GranFondo is Italian for “Big Ride” meaning it is a mass particpant bike ride, with a common start / ﬁnish line in midtown. Their will be two/three distances for a maximum of 100/110 miles, the event also hosts a 2 day expo that will highlight the cycling community as well as highlight the Italian inﬂuence on the event. Ideally the host location will be along Vail Valley Dr. in Vail Village or alternately in Ford Park. Please see attached for a draft course design Yes, with the largest course measuring 100 to 110 miles much of the cycling will be done outside of Vail. The host location for the start, ﬁnish, expo, and parking will need to be donated. The expo will run Saturday morning until Sunday late afternoon, with around 50 to 60 exhibitors, along with the athlete bag distribution, and ﬁnish line pasta party and VIP area. The start of the event will also require the ﬁrst few miles the course be closed to trafﬁc for the cyclists roll out. This will require cones and other trafﬁc control devises as well as police support. The roll out will take place at 7AM and last roughly one hour. 5.Is this an existing event? 6.People: a.Number of participants anticipated b.Number of volunteers c.Total Number of spectators/attendees d.Number of event staff e.% Local, % In-state(non- local), % Out of State 7.Brief description of potential beneﬁts to the Town of Vail, including an estimated # of incremental room nights and increased spending generated. 8.What return on investment should the Town of Vail expect? TOV/CSE BUDGET: 1.Please attach a complete and detailed event budget, including anticipated revenues and expenses. 2.What % of the total event budget is the CSE being asked to fund? 3.Describe brieﬂy how you will use the funds that you are requesting from the CSE. 4.Should the CSE decide not to support this event, will it still occur? New to Vail. Gran Fondo USA currently produces highly successful event similar to scope in San Diego, Los Angeles, Philadelphia, and Miami People: a.1,000 to 1,300 Participants b.150 to 200 Volunteers c.2,500 to 3,000 Spectators d.20 - 25 Event Staff e.25% Local, 50% In-State, 25% Out of State The event is part of an international cycling amateur series named Gran Fondo World, that include some of the biggest and most famous events in the world, from Cape Town to St, Tropez, Beverly Hills, San Diego, Cortina, Alpe dʼHuez, for around 70.000 total participants to the series. We estimate around 700/800 nights in the Hotels, plus beneﬁt for restaurants and local business. Estimated ROI will be roughly $200,000.00 in year one with continuing year to year growth. ROI from the town of Vail will also be seen outside the Economic Impact of the athletes, vendors, and spectators and through the use of many local businesses used to produce the event (please see the attached budget for details). BUDGET: Attached as requested 15% These funds will be used to cover the structural expenses of producing the event Gran Fondo Vail will not take place without funding from the Town of Vail 5.What is the $ amount of sponsorships from alternative sources reﬂected in the event budget? 6.What % of the total event budget do you expect the event itself to generate? (i.e.ticket sales, merchandise, food and alcohol sales, etc.) 7.If possible, would you intend to host the event in Vail beyond 2012? If yes, for how many years beyond 2012? 8.Do you anticipate requesting funding from the CSE next year? If yes, given that the CSE encourages the development of additional sponsors in order to leverage their own investments, and anticipates that as events become established they will become less reliant on public funds, what %, if any, of the total event budget do you anticipate requesting next year? Roughly $150,000.00 Estimated as $125,000.00 The goal is to create a long lasting annual event that is established as one of the top cycling events in the Nation as well as world wide within the cycling community Yes we anticipate requesting funding next year. It is our goal to request 50% less of the budget in year two than in year one. ADDITIONAL REQUIRED ATTACHMENTS: 1.Explanation of how you will direct prospective attendees to book lodging within the Town of Vail and a description of how you will track the number of lodging nights generated 2.Marketing plan and detailed explanation of potential for sponsorships and media exposure 3. Previous year's event evaluation, including income and expense statement (if existing event) 4.Past or projected demographics of event attendees and spending 5.Organization rosters naming: a.All ofﬁcers and respective positions b.Board of Directors and positions 6. The event has a mass start early in the morning. Almost all participants want to stay close to the start and ﬁnish area for this reason. We also want to work the Town of Vail and The Vail Valley Partnership to create special offers for participants to reserve rooms online. Hotel opportunities will then be marketed to our data base as well as to the athletes upon registering for the event. Please see the attached Gran Fondo World presentation. This attachment highlights a portion of the world wide exposure Gran Fondo World will receive through branding, as well as through on-site exposure at all other events, as well as through data base correspondence, social media and more. Gran Fondo Vail will also implement a local grass roots campaign with in the Rocky Mountain region promoting the event in state. Inaugural Event Inaugural Event Ofﬁcers and Positions, Global Gran Fondo USA Matteo Gerevini, Managing Director Star Events Georg Hochegger, CEO Laurent Gauthier, President Oliver Tim Rott, CFO Olivier Castelli, COO Independent Endurance Sports Chris Laskey, Local Liaison and Race Director Suggested Gran Fondo Vail Route Suggested Gran Fondo Vail Route IncomeIncomeIncome BudgetSubtotals Rider Registra+on (1.200 riders/120 $ reg fee)$ 144,000.00 Sponsorship$ 150,000.00 Expo Sales$ 20,000.00 Merchandize Sales$ 10,000.00 Total IncomeTotal Income$ 324,000.00 ExpensesExpensesExpenses BudgetSubtotals Municipal Services and permits Various services$ 15,000.00 Permits$ 5,000.00 Subtotal$ 20,000.00 Course/Rider Services Awards/Prizes$ 1,000.00 Barricades, Staging & Truss$ 5,000.00 Bib Numbers$ 2,000.00 Bike Rack Rental$ 1,000.00 Communica+ons$ 1,000.00 Feed Zone Food$ 8,000.00 Electrical Generators$ 500.00 Finisher's Medals$ 3,000.00 Goody Bag & Items$ 3,000.00 Ice$ 850.00 Jerseys$ 25,000.00 Portalets & sinks$ 3,500.00 Route & Venue Signs & Supplies$ 2,000.00 Sound System$ 2,000.00 Timing Services$ 8,000.00 Truss Signage$ 500.00 Subtotal $ 66,350.00 Hospitality Bike Valet$ 2,000.00 BoZled Water$ 3,000.00 Catering$ 26,000.00 Catering Equipment Rental$ 5,000.00 Catering Staff$ 1,500.00 Charity Func+on (Lunch/Dinner)$ 8,000.00 Entertainment$ 8,000.00 Hospitality Rental (Tents, Tables, Chairs, permits)$ 10,000.00 Parking Fees$ 1,500.00 Staff Hotel Room$ 5,000.00 Staff Meals/Per Die$ 2,000.00 VIP Dinner$ 8,000.00 Subtotal $ 80,000.00 MarkeIng Adver+zing$ 25,000.00 Email Campaigns$ 5,000.00 Photographer/Videographer$ 2,000.00 Post Cards$ 5,000.00 Posters$ 3,000.00 Social Media Services$ 5,000.00 Subtotal $ 45,000.00 Tech Staf Admin/Reg$ 500.00 Announcer$ 1,000.00 Communica+ons/Dispatch$ 750.00 Comm Asst.$ 2,000.00 Tech Dir/Course Boss$ 4,000.00 Foreman (Finish)$ 600.00 Foreman (Start)$ 600.00 Ice Truck Driver$ 150.00 Rest Stop Coord$ 500.00 Rest Stop Drivers $ 1,200.00 Rou+ng $ 1,800.00 Timing Asst./Driver$ 150.00 Volunteer Coord$ 1,500.00 Race Director$ 15,000.00 Subtotal $ 29,750.00 Staffing (othe Expo Manager$ 2,500.00 Marke+ng/PR$ 5,000.00 VIP Coordiantor$ 2,000.00 Other Staf$ 5,000.00 Staff Shirt$ 1,000.00 Volunteer Food (Saturday)$ 500.00 Volunteer T-Shirts$ 2,100.00 Subtotal $ 18,100.00 Vehicles Fuel$ 1,000.00 Pick-up Truck Rental (rou+ng)$ 1,500.00 Rest Stop Trucks$ 800.00 SAG Vehicle Rental (minivan)$ 2,000.00 Start/Finish Truck Rental$ 1,200.00 Timer's Vehicle$ 250.00 Subtotal $ 6,750.00 Other Star Events fee$ 15,000.00 Charity Contribu+ons$ 15,000.00 Insurance$ 5,000.00 Office Supplies & Servic$ 1,000.00 Security (Saturday Night)$ 1,000.00 Shipping & Receiving$ 5,000.00 Sponsorship Fulfillmen$ 1,500.00 Storage$ 3,000.00 Travel & Transporta+on$ 5,000.00 Miscellaneous$ 1,500.00 Subtotal $ 53,000.00 Total ExpensesTotal Expenses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