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January 28, 2012
The December Vail Business Review breaks down the four percent sales tax collected for
December and the year.
Overall December sales tax increased 6.4% with Retail increasing .03%, Lodging increased
17.2%, Food and Beverage increased 11.1% and Utilities/Other (which is mainly utilities but also
includes taxable services and rentals) decreased 17.6%. The Out of Town category continues to
be greatly affected by interior design firms and furniture stores delivering in to Vail. Excluding the
Out of Town category, sales tax for the month of December is up 9%.
The year resulted in a 10.5% increase overall with Retail increasing 6.2%, Lodging increased
16.1%, Food and Beverage increased 15.6% and Utilities decreased 1.1%. Excluding the Out of
Town category, sales tax for the year is up 13%.
Town of Vail sales tax forms, the Vail Business Review and the sales tax worksheet are available
on www.vailgov.com. You can subscribe to have the Vail Business Review and the sales tax
worksheet e-mailed to you automatically from www.vailgov.com.
Please remember when reading the Vail Business Review that it is produced from sales tax
collections, as opposed to actual gross sales.
If you have any questions or comments please feel free to call me at (970) 479-2125 or Judy
Camp at (970) 479-2119.
Sincerely,
Sally Lorton
Sales Tax Administrator
DECEMBER 2011
VAIL BUSINESS REVIEW
December 2011 Sales Tax
VAIL VILLAGE
December December December
2010 2011 %
Collections Collections Change
Retail 522,074 528,599 1.2%
Lodging 437,960 555,490 26.8%
Food &
Beverage 409,658 479,238 17.0%
Other 12,777 15,846 24.0%
Total 1,382,469 1,579,173 14.2%
LIONSHEAD
December December December
2010 2011 %
Collections Collections Change
.
Retail 227,375 232,133 2.1%
Lodging 341,835 380,763 11.4%
Food &
Beverage 126,866 120,852 -4.7%
Other 5,339 2,716 -49.1%
Total 701,415 736,464 5.0%
December 2011 Sales Tax
CASCADE VILLAGE/EAST VAIL/SANDSTONE/WEST VAIL
December December December
2010 2011 %
Collections Collections Change
Retail 291,772 293,145 0.5%
Lodging 164,561 165,668 0.7%
Food &
Beverage 55,337 57,932 4.7%
Other 6,625 6,264 -5.4%
Total 518,295 523,009 0.9%
OUT OF TOWN
December December December
2010 2011 %
Collections Collections Change
Retail 83,611 71,263 -14.8%
Lodging 39,787 51,588 29.7%
Food &
Beverage 2,011 1,908 -5.1%
Utilities & 240,272 193,488 -19.5%
Other
Total 365,681 318,247 -13.0%
December 2011 Sales Tax
TOTAL
December December December
2010 2011 %
Collections Collections Change
Retail 1,124,832 1,125,140 0.0%
Lodging 984,143 1,153,509 17.2%
Food &
Beverage 593,872 659,930 11.1%
Utilities & 265,013 218,314 -17.6%
Other
Total 2,967,860 3,156,893 6.4%
RETAIL SUMMARY
December December December
2010 2011 %
Collections Collections Change
FOOD 204,161 207,545 1.7%
LIQUOR 65,225 70,361 7.9%
APPAREL 129,201 143,507 11.1%
SPORT 530,634 506,957 -4.5%
JEWELRY 48,055 63,512 32.2%
GIFT 15,859 14,968 -5.6%
GALLERY 9,176 7,996 -12.9%
OTHER 121,995 109,940 -9.9%
HOME
OCCUPATION
526 354 -32.7%
TOTAL 1,124,832 1,125,140
.03%
YTD December 2011
VAIL VILLAGE
YTD YTD YTD
2010 2011 %
Collections Collections Change
Retail 2,414,873 2,671,728 10.6%
Lodging 2,283,711 2,877,076 26.0%
Food &
Beverage 2,628,417 3,197,784 21.7%
Other 80,549 83,543 3.7%
Total 7,407,550 8,830,131 19.2%
LIONSHEAD
YTD YTD YTD
2010 2011 %
Collections Collections Change
.
Retail 1,123,967 1,213,735 8.0%
Lodging 1,891,645 2,077,851 9.8%
Food &
Beverage 888,174 915,870 3.1%
Other 57,265 48,671 -15.0%
Total 3,961,051 4,256,127 7.4%
YTD December 2011
CASCADE VILLAGE/EAST VAIL/SANDSTONE/WEST VAIL
YTD YTD YTD
2010 2011 %
Collections Collections Change
Retail 1,775,631 1,830,982 3.1%
Lodging 1,025,314 1,087,707 6.1%
Food &
Beverage 573,292 617,128 7.6%
Other 61,744 69,395 12.4%
Total 3,435,981 3,605,212 4.9%
OUT OF TOWN
YTD YTD YTD
2010 2011 %
Collections Collections Change
Retail 702,864 673,340 -4.2%
Lodging 208,139 236,714 13.7%
Food &
Beverage 12,373 12,310 -0.5%
Utilities & 1,961,146 1,936,095 -1.3%
Other
Total 2,884,522 2,858,459 -0.9%
YTD December 2011
TOTAL
YTD YTD YTD
2010 2011 %
Collections Collections Change
Retail 6,017,335 6,389,785 6.2%
Lodging 5,408,809 6,279,348 16.1%
Food &
Beverage 4,102,256 4,743,092 15.6%
Utilities & 2,160,704 2,137,704 -1.1%
Other
Total 17,689,104 19,549,929 10.5%
RETAIL SUMMARY
YTD YTD YTD
2010 2011 %
Collections Collections Change
FOOD 1,285,798 1,341,056 4.3%
LIQUOR 394,628 427,216 8.3%
APPAREL 754,811 803,413 6.4%
SPORT 2,229,987 2,437,545 9.3%
JEWELRY 208,586 250,350 20.0%
GIFT 93,143 96,856 4.0%
GALLERY 57,593 55,860 -3.0%
OTHER 987,137
971,903 -1.5%
HOME
OCCUPATION
5,652
5,586 -1.2%
TOTAL 6,017,335 6,389,785 6.2%