HomeMy WebLinkAbout2014_09_07 Vail Automotive Classic RFP+RECAP2013 EVENT RECAP
0
2014 EVENT FUNDING
APPLICATION
PART
2013 EVENT RECAP
10/17/13
Vail Automotive Classic: September 8, 2013
TOWN OF VA
Vail Automotive Classic: September 8, 2013
Vail Automotive Classic; Rich tenBraak Director, Taylor Slaugh Marketing
Rich tenBraak Taylor Slaugh
970 - 376 -5303 (970) 445 -8998
Rich @VailAutomotive Classic.com tmslaugh @yahoo.com
Townorvnn I aE 1 1210111 2
10/17/13
Vail Brand Compatibility
Standard of excellence met by:
• Continue to attract a high end target audience (car enthusiast and
collectors) to the Town of Vail.
• 4' year event that grows each year
• Exceeded number of participants then prior 3 years
• Exceeded number of attendees then prior 3 years
T..&Vaii I aE 1 12/15/11
Event Strengths & Weaknesses
Event continues to grow year over year and developing a reputation
as something people look forward to and make sure they are in town
for.
This event fits perfectly with Brand Image of Vail. High end, rare,
collectable cars... "eye - candy" decorating the streets of Vail.
Measures that could be taken for event improvement: 1) Better
sound system to allow for better crowd interaction and
communication. 2) Create a central location/booth to serve as home
base for this event that more or less runs throughout the village. A
home base will also be a source of information and allow for further
communication with the audience.
Town of Vail 16E 1 12/15/11
Event Budget
• Total event budget: $4,705.01
• CSE funds: $1,000.00
• Profit and loss: $3,705.01 Loss
• Funding utilization:
• Web development $326.60
• Advertising & Marketing $3,055.41
• Insurance $1,323.00
• In -kind sponsorship: N/A
• Cash sponsorship: N/A
Townnf Vail I aE 1 12/15111 5
Vail Automotive Classic: September 8, 2013
Attendance Numbers
• Estimated attendance:
• Non - ticketed, method you used to estimate attendees:
• Photos taken throughout the day
• Estimate 7,500 people throughout the day
• %of people in Vail specifically for event:
• Estimate 25% or 1,875 specifically for event
• % of people attended previous years: approximately the same as past years
Tawnof Vail I CSE 1 12/15/11 6
10/17/13
J
Vail Automotive Classic: September 8, 2013
• Attendees came from (local, regional, out of state, international):
• Per vehicle registration
• 2 % International
• 18% out of State
• 35% In State (out of county)
• 45% In County residents
• Average age and income bracket of attendees:
• 55 -65 Years of age with income over $175,000
Town of Will I CSE 113/15/11
7
Vail Automotive Classic: September 8, 2013
Event Attendee Estimated Spending
• Lodging:
35 °% of attendees stayed in Town of Vail
• Average amount spent on lodging/day: $175
• Estimated room nights booked due to event association: 50
• Dining: Approx: $10,500
• Shopping: Approx: $3500
• Other Activities: Approx: $500
• Based on survey results.
Town of Vail I CSE 1 13/15/11 fi
10/17/13
4
10/17/13
Estimated Return on Investment (ROI)*
Additional Town of Vail spending event generated:
• Ratio of increased revenue to amount of funding received:
• Received $1000.00
• Estimated Spending at $22,750
• Ratio of 4% funding to spending
Sales tax revenue generated by event and accrued to Town of Vail
including sales and lodging tax:" Estimated Tax Revenues of $2,220
` Based on survey results.
"The TOV collects 4% sales tax with the exception of short-term lodging which collects 5.4% after
the addition of a 1.4% local marketing district tax. For more information: hitp: //w mailgov.com/
subpage.asp?dept_id=48
Town of Vail I CSE 1 12/15/11
Visitor Intent to Return*
Satisfaction ratings:
• See attached "testimonials"
Town of Vail I CSE 1 12/15/11 10
10/17/13
Topline Marketing Efforts
• National advertising in trade publication (Sports Car Market)
promoting the idea of "Making Vail a weekend destination"
• Press Releases
• Facebook advertising and posts
• Email marketing to email list of approx: 800 names in our
database, and databases of partners IE Vail Valley Medical
Center (number unknown)
• Vail Daily and affiliate newspaper advertising (Aspen, Summit
County and Glenwood Springs)
• Local Radio interviews
• Good Morning Vail/TV 8
Town of Vall I ESEI 13/15/11 ff
Community Contribution
Impact on Vail's sense of community:
The audience in Vail continues to engage and actively participate in our
event, year after year. Some people merely walk and peruse the cars
but, the majority stop, ask questions, capture photos, and interact with
many of the car owners. During the event, the merchants and shop
owners also commented on how much they enjoy the show. A sense of
community and friendly interaction is certainly an important part of the
Vail Automotive Classic Car Show in Vail.
Town of Vail I ESE 1 12115/11 12
Sustainability Efforts
Green Measures
• N/A- No food beverages or merchandise was sold as a pert of
this event.
• Oil pans were placed under each car parked in the Vail Village.
• Reusable directional signage was used
Town of Vail 16E 1 12/15/11 13
Additional Information
Additional documents attached to presentation:
• Provide detailed budget in attachment please
Provide ROI explanation in attachment please
Tow of Vail I OE112/15/11
10/17/13
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TOWN OF
2399 North Frontage Road West
Vail, Colorado 81657
vailgov.com
September 16, 2013
Doug Landin
Vail Automotive Classic
P.O. Box 2255
Eagle, CO 81631
Re: Vail Show Sept. 8, 2013
Dear Doug,
Nice seeing you last week.
�y VNL FIR_p
Fire & Emergency Services
970.479.2250
970.479.2176 fax
'TESTI IAa'N (AOL
-a
I wanted to pass along my observations on the Vail Classic car show on Gore Creek
Drive last week.
We were in Town with the family on Sunday afternoon. We had two objectives: the
Farmer's Market and the car show. October Fest was also on the list if we had time.
We did the usual stroll through the Farmer's Market up to the Solaris and then down to
Gore Creek Drive.
The car show was fantastic! My grandson had to go visit each exhibit. My wife was
commenting on what a nice addition to the fall events, recalling the cars she saw last
year as well. I observed "guests" (and locals) interacting and discussing the exhibits
with the owners. One -on -one contact! I did not see a single car without someone
stopping, lingering, admiring and discussing the exhibit. People were posing and taking
photos in front of their favorite cars.
I also saw a fair number of people carrying ice cream cones, food, and shopping bags,
obviously a part of the fun. It was casual, not hurried, open enough to enjoy, and
fortunately the weather cooperated!
We never did get to Lionshead.
From my professional viewpoint, fire and emergency access was well maintained.
This morning, I observed the car carriers loading in front of Cascade. It is obvious the
number of room nights was enhanced by the vendors and exhibitors themselves.
CA%1.
I would encourage you to continue this event. I am of the opinion it is a good addition to
the fall entertainment line up.
Thanks for asking.
Michael McGee
PS. The family also enjoyed the event at the airport!
Town of Vail Page 2
Doug Landin <dlandin@slifer.nebB September 11, 2013 10:18 AM
To: Don Welch <dwelch1810 @hotmail.mm>, Dick Kesler <dkesler @slifer.neb, Edward Abramson <edwardjabramson@gmail.com>,
" rich @vailautomotiveclassic.com" < rich@ vailautomotiveclassic.com >, Taylor Slaugh <tmslaugh@yahoo.cam>
FW: Car Show
Last one for now.
Douglas Landin Certified Negotiation Expert
Slifer Smith and Frampton Real Estate
531 E. Lionshead Circle, Suite 11
Vail Colorado, 81657
866 -NEW VAIL (639 -8245) Toll Free
970- 479 -0242 Direct
970 - 376 -1299 Cell
866 -528 -9776 E -Fax
d l a nd i n tat s l i f e r. n et
www.LandinVaii.com
"Click above" For real estate anywhere in the Vail Valley!
2oir Chairman, Vail Board of Realtors
Director, Colorado Association of Realtors
2oi3 C.A.R. Mountain District V.P. Elect
LfANG 021
01 C MEIT&W
REAL ESTATE
COMPANIES-
eTHI""
M ® ®0
From: Lewis Kling (mailto:lkling1003 @comcast.net]
Sent: Sunday, September 08, 2013 8:34 PM
To: Doug Landin
Subject: Car Show
Doug:
8 Attachments, 26 KB
P &ST $A in
9-3
I wanted to first congratulate you and your team for another fabulous car show this weekend. The unique combination of the
auction on Friday, show on Saturday, party at Manor Vail on Saturday evening and the Vail Village display on Sunday makes
it one of the best and fun shows I have ever participated in. As a retired CEO of a Fortune 500 company, I have attended
many shows across America and consider this one of the very best. We stayed at the Four Seasons and it was excellent!
1 do have to add an area of disappointment I felt this year in the way the classes were configured. In all the shows I have
attended over the years, 1 have never seen a category that includes every AMERICA CLASSIC produced from the late 1800's
until 1961. In this show, that put an Auburn, Model A Ford, Hudson and Corvette in the same class. We even had a 1963
Corvette and 1949 Dodge RETRO -MOD in the 1961 American Classic class. I would hope that next year the team would
develop additional categories such as American Sportcars or Corvettes (defined as the only American Sportscar) and other
classes that allow the earlier great cars of the past have a chance to be recognized.
i __)
Again, thanks for putting on a super show and hope you will understand that many of us would appreciate a further
investigation into the development of fair and equitable classes.
Thanks for understanding.
Lew Kling
Lewis M. Kling
3 Elk Pointe Ln
Castle Rock, CO 80108
Home: 720 - 524 -8308
Mobile: 469 - 644 -7700
Fax: 303- 955 -4697
Please note, my new e-mail address is lewiskling@icioud.com
Dick Kesler<dkesler @slifer.neb September 1B, 2013 7:03 AM
To: Taylor Slaugh <1mslaugh @yahoo.com>, Doug Landtn <dlandin @slifer.neb, "Don Welch" <dwelch18109hotmail.com>
Fwd: CARS YOU HAVE NEVER SEEN BEFORE
A friend from Carbondale. 1st
Time attendee
Sent from my !Phone
'from: "John Shoup" cshouotlog @gmail.com>
To: "Dick Kesler" <dkesler @slifer.neb
Subject: Re: FW: CARS YOU HAVE NEVER SEEN BEFORE
Dick, I did make it up to your car show, what a really nice event. Great job on your part. I was going to hunt you down but everytime I went up to
your desk you were completely surrounded by hot and cold running women, darn it. I can see this show turning in to a major event for the western
slope. Great venue with lots of room to continue. Maybe next year I can get the Diamond T up there. I will certainly spread the word.
On Mon, Sep 16, 2013 at 9:24 AM, Dick Kesler < dkesler@ slifer .net<mailto:dkesler @slifer.net>> wrote:
Thank you,
RICHARD KESLER
Vail Automotive Classic
Director
Cell: (970) 471- 0214ctel: / 28970 % 29 % 20471 -0214>
richard @ vailautomotiveclassiccom<m ailto:richard @ vailautomohveclassiccom>
www.VailAutomotiveClassic.com< http : / /www.VailAutomotiveC[assic com>
CARS YOU HAVE NEVER SEEN BEFORE, the 20'sand the 30's had some great looking cars...
1921 Farman A613 SportTorpedo
In]
1922 Marmon 34BSpeedster
In]
1929 DuPont Model GSpeedster
1101
1930 Isotta - Fraschini 87A SSTorpedo Sport
In)
1930 Ruxton Model C Raunch and LangRoadster
In]
1931 DuPont Model H Merrimac SportPhaeton
m1
1932 RED Royale GonvertibleCoupe
Inl
1933 Hispano Siuza Jl2 DeletrenFreres Cabriolet
la]
1936 Delahaye 135 CompetiNonCourt Figom at Falaschi Coupe
I[II
1936 Delahaye 135 Figoni etFalaschi Torpedo Cabriolet
ml
1937 Delahaye 135 Figoni etFalaschi Torpedo Cabriolet
Ill]
1938 Horch 853A Erdmann &Rossi Sport Cabriolet
[m
1939 BMW<h0p!lwww bizrate com /search at assettvoe itl - -4 of creative id - -3 of id - -foo of placement id- -bar keyword bmw 328 rt
afl.html> 328
[n]
1939 Delage D8 1205 Letourneur Et Marchand AerosporlCoupe
101
1939 Delahaye 165 Figoni at FalaschiCabriolet
1947Rolls -Royce Phantom III Labourdette VutotalCabriolet
Doug Landin < doug @vailautomotiveclassic.com>B
To: 'Sue Ann Hatch "' <samhatcht @gmail.com>
Cc: "Taylor Slaugh "' <tmslaughQyahoo.mm>
RE: Your car and air show
Sue Ann,
September 13, 2013 12:26 PM
12 KB
It was the nicest Lexus we had! Lol. We are happy you enjoyed. We are always the weekend after Labor Day, September
5th 6th and 7th next year, I believe. If the Hawaiian BBQ is in the valley, yes he will be there. Please feel free to be in touch
anytime.
Regards,
Doug
Doug Landin
Chairman
Vail Automotive Classic
Cell: (970) 376 -1299
E -Mail: doug @vailautomotiveclassic.com
www.VailAutomotiveClassic.com
For Real Estate anywhere in Vail, go to:
www.LandinVaii.com
2011 Chairman, Vail Board of Realtors
From: Sue atch [mailto:samhatchl @gmail.com]
Sent: F ' y, September 13, 2013 11:35 AM
Your car and air show
0
We wanted to thank you very much for the wonderful car and air show held last weekend. Our car (1940 Chevy) had a
problem at the last moment and we were welcomed warmly when we had to bring our Lexus convertible. We didn't wa
miss the shows! /
Do you have dates yet for next year?
Thanks again,
Doug Landin < doug @vailautomotiveclassic.com>B September 11, 2013 10:14 AM
To: "Dick Kesler" <dkeslerC&slifer.neb, "Don Welch" <dwelch1810@hotmaiLcom>, "Edward Abramson" <edwardjabramson@gmail.com>,
<rich@vailautomotiveclassic.mo , "Taylor Slaugh "' dmslaugh@yahoo.com>
FW: Vail
8 K
Again
Doug Landin
Chairman
Vail Automotive Classic
Cell: (970) 376-1299
E -Mail: douaCdvailautomotiveclassic.com
www.VailAutornotiveClassic.com
For Real Estate anywhere in Vail, go to:
www.LandinVail.com
2011 Chairman, Vail Board of Realtors
District V.P.
From ahler [mailto:MGJack @aol.comj
S ,9017 Sunday, September 08, 2013 8:34 PM
o: Doug Landin
Subject: Vail
Hi Doug, Thank you for the outstanding three day Wheels and Wings event in Eagle and Vail Village. I enjoyed every
professionally organized event. Also, please express my gratitude to your entire staff and the Town of Vail.
Next year at this time I will be in Europe for the entire month of September but would be most willing to add my two cents for
years event as your planning begins.
Cheers,
Jack Kahler
Chairman MG
North American
MMM Register
5260 South Zinnia Court
Littleton, Colorado 80127
Sent from my Wad
Doug Landin < doug @vailautomotiveclassic.00m >B September 11, 2013 10:09 AM
To:'Dick Kesler" <dkesler@slifer.net>, "Don Welch" <dwelch1810 @hotmail.com>, "Edward Abramson" <edwardjabramson@gmail.com>,
< rich @vailautomotiveclassic.com>, "Taylor Slaugh "' <tmslaugh @yahoo.com>
FW:
More
Doug Landin
Chairman
Vail Automotive Classic
Cell: (970) 376 -1299
E -Mail: dougPvailautomotiveclassic com
www.VailAutomotiveClassic.com
For Real Estate anywhere in Vail, go to:
www.LandinVail.com
2011 Chairman, Vail Board of Realtors
2013 C.A.R. Mountain District V.P.
W OMessage---- -
om: Darcy Perry (mailto:darcydperry@gmail.comj
Sent: Monday, September 09, 2013 9:04 AM
To: doug @vailautomotiveclassic.com
Subject:
IMAWIVTL
U_
1 Attachment, 8 KB
Doug just wanted to let you know I appreciate the invite to your show.It was very professionally done and wow what a lot of great
people.) will try to get more Grand Junction people to come along next year.The only concern I see is the dogs at the downtown
show made me a little nervous around the cars,short of that it was flawless.
Sent from my Wad
Doug Landin < doug @vailautomotiveclassic.00m>B September 11, 2013 10:08 AM
To: "Dick Kesler" <dkesler@slifer.neb, "Don Welch" <dwelch1810@hotmail.com>, < rich @vailautomotiveclassic.com>, "Edward
Abramson" <edwardiabramson@gmail.00m >, "'Taylor Slaugh "' <tmslaugh @yahoo.com>
FW: Thanks for a great weekend
Another FYI
Doug Landin
Chairman
Vail Automotive Classic
Cell: (970) 376 -1299
E -Mail: dougOvailautomotiveclassic.com
www.VailAutomotiveClassic.com
For Real Estate anywhere in Vail, go to:
www.LandinVaii.com
2011 Chairman, Vail Board of Realtors
2013 C.A.R. Mountain District V.P.
From: Patrick Browning ( mailto:pbrowning1450 @gmail.com]
Sent: Monday, September 09, 2013 10:19 AM
To: Doug Landin
Subject: Thanks for a great weekend
IWVSTI M D N' Ko
*010
1 Attachment, 8 KB
I sincerely appreciate the work you and your great crew of volunteers put into the weekend. The volunteers were very
gracious and dedicated. And, of course the venues were spectacular.
I attended Saturday and Sunday, showing my 1973 Ford Maverick... believe it or not, the only Maverick in the show!
Please permit me make a few comments for your consideration in future events. 1. KEEP DOING THIS. IT'S A GREAT
END -OF- SUMMER EVENT! The property on Saturday easily handled all the cars, aircraft, vendors, and mob of spectators.
2. The music was wonderful, thanks for not playing 60s hits all day. 3. It was good to have the empty hangar for some
shade. 4. Your announcements thanking sponsors were very professional and nicely paced.
Change this if you think it's appropriate: I arrived early on Saturday, approximately 8:15 am. I was directed to park in the
first row next to the hangar, with my car facing the huge wall. I think your first row should face away from the hangar wall,
with the front of those spectacular vehicles pointed toward the meandering crowd, not at that wall.
Sunday was spectacular. A wonderful venue for a car show. Greatjob ordering the beautiful weather. We do not live in
Vail, so we enjoyed the opportunity to wander around and visit the shops and restaurants. (We had dinner at Lancelots on
Saturday evening, it was very nice.)
Sunday's crowd was splendid. My car display is designed to make people smile and engage them in fun conversation - and
your visitors were a great bunch of people from all over the country and the world ... just as I would expect when visiting Vail,
Colorado. We had a lot of laughs around the Maverati, reminiscing about old cars and skiing in the 70s.
&K16
Do your track the spectacular ballots that are collected on Saturday and Sunday? I absolutely NEVER expect to win a prize
at a car show, but it would be nice to receive an email listing of winners and the chronological votes cast for each vehicle in
the categories. I think many owners - especially those who have invested time and money in their rides - would like to know
where they stood in the eyes of the spectators.
Thanks, again, for a great weekend. See you next year.
Patrick Browning
Steamboat Springs, CO
970 846 5834
Doug Landin < doug @vailautomotiveclassic.com >B
To: "Don Welch" <dwelch18109hotmail.com>, "Dick Kesler" <dkesler @slifer.neb, < rich @vailautomotiveclassic.com>,
Abramson" <edwardjabramson @gmaiLooni "'Taylor Slaugh "' <tmslaugh @yahoo.com>
FW: Wheels and Wings car show
FYI
Doug Landin
Chairman
Vail Automotive Classic
Cell: (970) 376 -1299
E -Mail: doue@vailautomotiveclassic.com
www.VailAutomotiveClassic.com
For Real Estate anywhere in Vail, go to:
www.LandinVaii.com
2011 Chairman, Vail Board of Realtors
2013 C.A.R. Mountain District V.P.
- - - -- Original Message---- -
From: Dan Carr [mailto:dcarr454 @comcast.net)
Sent: Wednesday, September 11, 2013 2:13 AM
To: Doug Landin
Subject: Wheels and Wings car show
Hello Doug,
Thanks for rescuing my blue tub of car cleaning supplies.
September 11, 2013 10:07 AM
"Edward
Ar
1 Attachment, 8 KB
I enjoyed this year's event and everything went smoothly at the shows (except that my transmission blew out on the return trip and
we had to limp home to Loveland using only 1st and 2nd gears).
I like that the show attracts higher -end unusual cars that are not seen very often at most of the Denver -area shows.
The hotel accommodations at the Vail Manor Lodge were excellent.
We had a suite with two bedrooms - one for my wife and I, the other for my daughter and her friend.
My only complaint about the weekend (other than the transmission failure) is that the meals we had at various Vail restaurants
were not that great.
However, the food vendors at the Airport show were excellent, and I did like the Farmer's Market.
Daniel Carr
(Red 1969 Buick Sport-Wagon 400)
PS:
Two years ago I attended the show with my maroon /black 1968 Buick GS- Colorado, and we had a good time then as well.
Next year perhaps I will bring one of my 1971 GMC Sprints:
htti)://designscornouted.com/cars/
Doug Landin <dlandin @sIder.nebB September 13, 2013 11:03 AM
To: Taylor Slaugh <tmslaugh@yahoo.com>, Dick Kesler <dkesler @slifer.neb, "Don Welch" <dwelchl810 @hotmail.com>, Ed Abramson
<edwardjabramson @gmail.com>,' rich @vailautomofiveclassic.com" < rich @vailautomotiveclassic.com>
FW: Thank you
This is a great letter. See below.
Douglas Landin Certified Negotiation Expert
Slifer Smith and Frampton Real Estate
531 E. Lionshead Circle, Suite it
Vail Colorado, 81657
970 - 479 -0242 Direct
970- 376 -1299 Cell
www.LandinVaii.com
"Click above" For real estate anywhere in the Vail Valleyl
eon Past Chairman, Vail Board of Realtors
Director, Colorado Association of Realtors
2014 C.A.R. Mountain District Vice President
From: Michael De r [mailto:mdetwiler @r
Sent: FridaySirptember 13, 2013 10:46 AM
To: Douai6ndin
you
"�T) MDNi
4 Attachments, 12 KB
f want to thank you for pulling together another successful show. I was able to bring my 63 Falcon and 2 motorcycles and had a
great time. My wife and I came and stayed at Vail Manor with another couple. The accommodations were great. We spent a lot of
money on wine and food in Vail and wow what a town. We really enjoyed it.
look forward to next year and am going to try and get more of my friends to come to this wonderful event.
Mike
Michael Detwiler
Chief Executive Officer
O 303.991.8313
C 303.887.8313
E 303.790.9784
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I% M M&%fAr cv M w V4tl Uo ly to X I � �,k pa(x ors
SEPT. 6, 2013 1 4PM -8PM I VAIL VALLEY JET CENTER
Over 20 Cars Available for Auction
including:
A 1985 XJ6 Jaguar Vanden Plas
<""
- will sell at any price -
Cash bar, food & live music
tr,
Free admission. ,-
Whee'Il& Wings Show
September 7, 2013 1 10:00am- 2:30pm
Vail Valley Jet Center
• The region's most comprehensive auto, aircraft and motorcycle show
• NEW Pitts /Stearman Aerobatics Show at 1 lam
•
All-inclusive 'First Class Club' viewing area for the Aerobatics Show
• Warbird Flyovers
• Children's activities... and morel
Event Admission: Adults - $15, Children - $5 (Ages 5 & under free)
'First Class Club': $55 /seat, $70 Includes event admission
Seats are limited I Ages 21 and over only I Call 970.524.7700 to reserve your spot
W W W.VAILAUTOMOTIVECLASSIC.COM
� a
I y tomft—M
Friday, September 6, 2013 • Vail Valley Jet Center
871 COOLEY MESA ROAD, GYPSUM, CO 81637, W W W.VVJC.COM
Now accepting vehicle consignments. Reserve and non - reserve vehicles welcome.
Donate a vehicle to sell to benefit a local Vail Valley charity.
$200 auction fee for all vehicles + 5% seller premium fee for reserve,
3 %seller premium fee for non - reserve.
_ r
www.vailautomotiveclassic.com
970.376.1299
richard @vailautomotiveclassic.com
4
i
Y, LOCAL... Only
E
•
� atr ND
TheWheels andWings Show
returns to Eagle County for
a weekend of the world's
sexiest autos, planes
k and motorcycles
'BRINGING COMMUNITIES TOGETHER
SUNDAY, 9 • 8 • 13 I VAILDAILY.COM I FREE
Vail construction busy, steady
In addition to several notable projects, there are several
homes being built, too. A3
1rINH WaVQ1 I spE toTE DMY
Aerobatics show pilot Buck Roetman performs his breathtaking- ribbon cuC trick at the fourth annual Wheels 8 Wings show,
at OH!Vail Valleyle[Center.
While flying upside down in his biplane, the front mounted propeller cuts through a ribbon suspended only 2e feet above the runway.
WEATHER COMMENTARY INSIDE
EMILY VILLALOBOS l y}•. � •Franklin's back - handed compliment HICHIPE Bl
lone Creek Elementary 35NEW endorsed the Constitution as a fa ulty WRWORID AR
P Snm A13
late thunderstorms Classified ads human effort, which needed refining to meet TOWN TAO( AID
High 67; low 48; weather ,C23 Inmdaysedidon.a 9 9
emer in national needs." lA[R VAN ENS, AS vxm0.BVeea
Hi
TRAVEL I HOME &GARDEN I WELLNESS I FOOD &WINE I TRAVEL I MUSIC
r
Derek Franz
cifrau@eagkvalkyen[egxhecwa
EAGLE COUNTY — If cars and airplanes spark your en-
gam, the Vail Automotive Classic has events in Gypsum and
Vail this weekend that are sure to get your motor roaring.
The fourth annual Wings & Wheels show gets rolling with
a car auction from 4 to 8 p.m. on Friday night at the Vail
Valley let Center and really takes off on Saturday with an
aerobatics show from 11 am to noon.
Meanwhile on Saturday, the public will be able to check
out about 200 cats and a variety of aircraft, including vin-
tage war birds from World War II, from 10 am to 3 p.m
Awards for the car showwill be announced from 12:30 to 2
p.m.
'The collection of cats in the Vail Valley is very impres-
sive - them am some million -dollar cars that live hem; said
Doug Landin, chairman of the Vail Automotive Classic.
'These cars are really art on wheels."
Plenty of other bigh -dollar cars will be at the show, too,
and more are coming from out of state every year.
"It's unique to have European and American cats, motor-
cycles and an air show in one event: Iandin said.
On Saturday evening, the show moves to Vail and kicks
off with a select car showing and VIP cocktails at the Manor
Vail Lodge from 5:30 to 8 p.m. The Vail Village Car Show
is from 9 am. to 3 p.m. on Sunday, with the People's Choice
Award Ceremony at 1 p.m. (See the information bares for
VEClattolHEDAnr
The wide variety of vehicles at the Vail Automotive Classic
makes the event unique from other car shows.
p �,f
F (�t
I ART I
Saturday's Gary Rower Vintage Airshow at the Vail Valley Jet Center features these bip
Air Force F -16 fighterjet insmoor who now works as a commercial airline captain and
his Stearman biplane.
ticket details and a full schedule of
events.)
CHARITY
"Overriding the entire event is rais-
ing the money for charity," Landin said.
'The car auction is starting m getsome
legs, and that's abig thing. We hope W
see it raise sic figures at some point°
Fridays auction features a cash bar
and bath reserve and non - reserve
cars. Non - reserve vehicles will sell m
the highest bidder, regardless of the
price. Proceeds from the auction go to
charity — Jack's Place and Eagle Valley
Senior Life Ina In 2012, the auctions
fast year, the Vail Automotive Classic
donated $13,000 to Jack's Place and
$2,000 te Senior rife.
STARTING LINE
The idea for the Vail Automotive
Classic was sparked five years ago,
after a loosely organized group ofear
lovers got some unexpected attention.
IF YOU GO...
What: Wheels& Wings.
Where: Vail Valley Jet Center and Vail Village.
When: Friday through Sunday.
Cost: Tickets to Saturdays Wheels & Wings ev
Children 6 to 12 and kids 5 and younger are fit
admission to the car show, Meer, wine, food ar
More information: Contact Allissa Hollis at 9
reserve a VIP seat. For more information, visit
'Dan Welch is the godfather of this
dmv
event' aru in said.
thot
Welch said be started a group called
'Go!
Cars and Coffee five years ago.
firll-
"I knew them were a bunch ofpeople
Tl
in the valley who had nice ears — cars
Chas
you dont normally we and wouldn't
wits
know they are around: he said. 'We
som
started meeting early on Sunday mom-
Whi
ings at different places"
IN
For the grand finale of that season,
"We
the group met at Smrbucks in Vail Vfl-
so m
lage. There were about 25 cars.
new
"We didn't get permission, we
just did it," Welch said. "It ended up
When You Book Before I I a.m. or After 6 p.m., Monday thfu Friday
Please call the Sonnenalp Spa at 970 - 479 -5404
Eagle Valley Enterpfl e I TF
High in the sky
Aerobatie rule in a Stearman biplane gives reporter of i:st -hand sample ofSaturday's airsha
Derek Frame
dharsoeagWaleyenrerpdse ran
A childhood dream came
true for me last week at the
Vail Valley Jet Center - I
got to ride in a modified
Stear aim biplane piloted
by former fighter jet in-
structor Gary Rower.
'I'll take you fora loop
and a barrel roll ifyou)m up
for it, Rower said. -
'Yes' I said.
'OR, fast 1 need you to
put this parachute on -
have you ever wom, a para-
chute before?'
My heart skipped. Things
just got real I was about to
go upside down in an, open
cockpit and there is always
a chance things won't go as
planned.
"If we need to get out of
the plane right away, IT
say,'Bailout! Bailoutl Ball -
out!' Rower said. "If you're
still in the plane after the
thhd'Bafloue the plane is
yours because I'm already
gone.
Just those words got my
blood pumping.
'Now, to get out, you'll
have to undo the seat belt,
climb onto the wing and
dive between the wing and
the tail,' Rower continued.
'Be sure to count m'three
potato' before you pull the
D -ring, which they call the
'rip cord' in the movies. It's
really important not to pull
the D -ring too soon or the
parachute might get caught
up in the tail'
As much 7 it spiked my
adrenaline, was still game
They don't call it a'ride' for
nothing. I reasoned 1 was in
steady hands.
Rower was awarded Top
Gun as an F -16 Fighting
Falcon pilot for the U.S. Air
Force. The odds of him los-
ing control on a simple loop
and barrel roll were practi-
cally niL
Besides, I'd just watched
him rehearse much scarier
aerobatics with his part-
ner, Buck Boatman, who
Ries a Pitts Special, which
is a smaller biplane. The
rehearsal was for Saturdays
airshow at the Wheels and
Wings event
PRO PILOTS
During rehearsal, Rower
and Boatman looped, rolled
and stalled, pulling maneu-
veiswith names lflre'ham-
mcrhead' and 'Cuban eight'
Atone point, Roetman
flew under a ribbon that
was held across the runway
In fv„tnff the vmnnd.
'It was perfect conditions
-no wind, Rower said.
OPEN COCKPIT
At last it was my turn
to sample the air. Rower
put me in a parachute and
strapped me into the front
seat.
'Prop clear ?' he asked the
ground crew.
The 950- horse power en-
gine roared tolife. My hair
blew bark and the cockpit
rumbled as the 9 -foot pro-
peller got up to speed.
"One cylinder on that
engine is basically equiva-
lent to the power of
small car; amember of the
ground support crew told
me earlier.
The same crew mem-
her_ Bob F.van, alto told
'Here we go!" Rower
cracked over my headset
radio.
I watched the needle
on the speedometer as we
went down the runway: 80
... 90 ... too mph. The tail
lifted off the ground, level-
ing the plane out, allowing
us to see "straight ahead,
and then we were free.
I imagined thesensa-
tion athousand times but
that didn't prepare me for
the Rood of emotiowas I
watched the ground recede,
thewindlicldngmyface. '
I held on tightly to the -
camem and tried snapping
pictures from the confined
cockpit
We flew north over the
Eagle River and Interstate
70. eainine altitude_
on the headset but I caught
the gisL I gave him a
thumbs up.
The nose of the plane
rose and then went into a
dive, gaining speed for the
Imp.
Fora second I was
weightless. I've had the
feeling on roller coasters
but this was scarier - there
was no track in front of me.
In the plane it was just air,
air and more air all around
and mountains below.
Through the windshield
the ground evaporated and
we shot into empty blue
sky.
Now instead of weight-
lessness, the g- forces -
pressed me into the seat
The sun tame into view and
fe11 away as we went ..side
(uRDtFRANZ
Then Rower ruddered
left and went into a bar-
rel roll 1 tried to keep my
hands and feet out of the
way ofthe control stick
and rudder pedals as they
moved amund in front of
me.
In the barrel roll I finall
felt comfortable enough t
tilt my bead hack and loo)
at the ground as the plan,
pitched around.
'Woo -Hoot'
That's the mg., wav to
PART II
2014 EVENT FUNDING
APPLICATION
VAIL COMMISSION ON SPECIAL EVENTS
2014 EVENT FUNDING APPLICATION
Please describe in space below or attach additional documents if space provided is not
adequate.
➢ NAME OF EVENT: Vail Automotive Classic
➢ PROPOSED DATE(S) : September 7, 2014
➢ AMOUNT OF CASH FUNDING REQUESTED: $2500.00
➢ PRODUCING ENTITY:
1. President or Executive Director's Name: Doug Landin
2. Name and Title of Person Completing the Application:
Richard tenBraak
3. Business Address:
• Physical Address:
• Mailing Address: P.O. Box 2255 Eagle Colorado 81631
4. Contact Info:
• Telephone: Main:
• Cell: 970 - 376 -5303
• Fax:
• E -Mail Address: rich @vailautomotiveclassic.com
5. Event and /or Organization WEBSITE: vailautoshow.com
6. Number of years your organization has been in business: This is our 5th Year
7. Mission Statement:
We strive to present our passion for the art of the machine through exceptional automotive,
CuEvrts ber%'tt ;n.1 +k, .Wcx13Cu %. tie WT CIL% try UV#-- V -'on.c„nd.Rt7 o
8. Organization's tax status: For Profit or Non - Profit* /Not- for - Profit'
• E]Non- Profit (501C -3), or ❑Not- for - Profit (501C -6) organization
CSE/TOV RFP for 2014 Special Events Page 5
If applicable, please attach current State Department of Revenue Certificate
with this application.
• Does the Event benefit a charity? 9 If yes, please name the beneficiary:
EVENT DESCRIPTION:
(Contact information that may be useful is provided in "Attachment D ")
1. Detailed description of the event and its activities. If the event will have a culinary
component, please include feedback from the Vail Restaurant Group.
A one day auto show in Vail Village along Bridge Street and Gore Creek Drive
WN1^ P ?t'VW- 6S-Cars
2. Where will the event be located within the Town of Vail? Please list the specific venues
that you plan to utilize, including dates and times, and whether or not you have
contacted them to confirm availability. The Event Producer is responsible for booking
and securing any necessary venues.
Gore Creek Drive, Bridge Street and Mountain Plaza
3. Will any portion of the event take place outside of the Town of Vail? If yes, please explain.
This event is part of the Wheels & Wings efforts a day prior at the Eagle Airport
4. Are additional in -kind services being requested from the Town of Vail? If yes,
please explain, including a description of anticipated impacts on Town of Vail services:
i.e. bus service, parking (both for event production support vehicles and attendees), traffic
control, street closures, police services, etc. (The event promoter will be charged for all
labor, materials and equipment unless such services are specifically exempted and
approved as part of the Special Event Permit.)
None at this time
5. Is this a new or existing event? If existing, please describe the location(s) of the event in
previous years and the number of years it has been produced.
Existing event that will be in it's 5th year
CSE/TOV RFP for 2014 Special Events Page 6
- Number of participants (athletes, artists, exhibitors, etc.) anticipated: 65 cars
Number of volunteers needed: 6 people
- Number of event staff: 6 people
- Total Number of spectators/attendees anticipated and estimate:
% Local: 45 %
- % In -state (non - local): 35 %
% out of state: 18 %
% International: 2 %
7. Description of potential benefits to the Town of Vail, including an estimated # of
incremental room nights and increased spending generated. What return on investment
(ROI) should the Town of Vail expect?
Approx 50 room nights or 35% of VAC vehicle owners stayed in Vail over the weekend
➢ BUDGET:
1. Please attach a complete and detailed event budget, including anticipated revenues and
expenses, as well as the amount to be dedicated to marketing efforts.
2. What % of the total event budget is the CSE being asked to fund?
approximately 35% of the day of event direct expenses
3. Describe briefly how you will use the funds that you are requesting from the CSE.
To meet Town of Vail insurance requirements, green initiatives, sound and signage
4. Should the CSE decide not to support this event, will it still occur?
Most likely, but funding will help
5. What is the $ amount of sponsorships from alternative sources reflected in the event
budget?
With the Vail Automotive Classic, none. With Wheels & Wings approx $27,500
6. What % of the total event budget do you expect the event itself to generate? (i.e.
ticket sales, merchandise, food and alcohol sales, etc.)
None: No sales or admission fees for the Vail Automotive Classic car show
CSE/TOV RFP for 2014 Special Events Page 7
7. If possible, would you intend to host the event in Vail beyond 2014? If yes, for how many
years beyond 2014?
Yes, most definitely, as long as the Town of Vail will allow us!
8. Do you anticipate requesting funding from the CSE next year? 0 If yes, given that the
CSE encourages the development of additional sponsors in order to leverage their
o w n investments, and anticipates that as events become established they will
become less reliant on public funds, please explain how you intend to grow the event
and indicate what %, if any, of the total event budget you anticipate requesting next
year.
Yes; anticipate around 25 %; possible conflict with Town of Vail vehicle sponsorship
➢ MARKETING:
1. Please provide a detailed description of your marketing plan and indicate how the
budget will support the program.
Local Radio, newspaper and TV ads. Out of town in CO Paper and trade magazines
2. Explanation of potential for sponsorships and media exposure.
Auto dealers and manufactures. Looking at a relationship with Fortune Magazine
3. Specify any marketing support you are requesting.
Just a listing on the Vail calendar of events at this time
4. Name, telephone number and email addresses of your PR and marketing contacts.
Taylor Slaugh (970) 445 -8998 tmslaugh @yahoo.com
CSE /TOV RFP for 2014 Special Events Page 8
➢ REQUIRED ATTACHMENTS:
vjlY 1. References and/or referrals from other communities are required if you do not have a
prior history of producing events in Vail.
�? Explanation of how you will direct prospective attendees to book lodging within the Town
of Vail and a description of how you will track the number of lodging nights generated.
4 Previous year's event evaluation, including income and expense statement (if existing
event).
G4 Past or projected demographics of event attendees and estimated spending.
Organization rosters naming:
• All officers and respective positions
• Board of Directors and positions
The CSE appreciates the inclusion, in electronic format please, of any additional support
materials such as DVD's, programs, news articles or other printed materials.
CSE /TOV RFP for 2014 Special Events Page 9
2014 Board Members
Doug Landin, President
(970) 376 —1299
dlandin(d,)slifer.net
Ed Abramson, Board Director
(914) 471 -5260
edwardi abramson(&gm ail.com
Richard (Dick) Kesler, Board Director
(970) 471 -0214
dkesler slifer.net
Richard tenBraak, Board Director
(970) 376 -5303
rich(&vailautomotiveclassic.com
Don Welch, Board Director
(970) 471 -1417
Dwelch 1810(7a,hotmail.com
Marketing & Event Coordination
Taylor Slaugh
(970) 445 -8998
tmslaugh()yahoo.com
Sponsorship Sales
Jay Ivison
(970) 331 -0889
jayivison(&gmail.com
Vail Automotive Classic 1 P.O. Box 2255 1 Eagle, CO 816311 970.376.1299 1 w .voilautomotiveclassic.com
Vail Automotive Classic
Wheels & Wings
Sunday September 7, 2014
Vail Village, Vail Colorado
Income
Ticket Sales
Participant Vehicle fees **
OM O riy
�O
J 0
Q D
J N
y
$0.00
$0.00
CSE Funding Request $2,500.00
Total Income $2,500.00
Expenses
Town of Vail Permit Application
Town of Vail Banner Application
Event Insurance * **
Bridge Street Banner
Volunteer Meals (12)
Volunteer t -shirts (12)
Directional / Pedestrian Signage
Security
People's Choice Awards
Award sound system
Advertising
Public Relations
Net Income / Loss
15.00 $
18.50 $
50.00
50.00
1,800.00
1,200.00
180.00
222.00
600.00
2,500.00
150.00
$ 400.00
$0.00 Paid by VAC and partners
$0.00 Paid by VAC and partners
Total Expenses $ 7,152.00
($4,652.00)
* there are no tickets for event, open to the general public
** No participant fees to display vehicles in Vail Village
* ** $2 million general aggregate plus a $2 million umbrella event insurance policy (as required for holding an event in Vail)
The Vail Village, Vail Automotive Classic car display is a free event for the general public.
In return, the VAC asks for the Town of Vail to help offset some of the direct expenses associated with the event.
The Vail Automotive Classic will be responsible for all promotion, advertising and event execution.
The CSE is being asked to support 35% of the direct expenses of this event
It has not been determined if the event will take place without CSE Funding
It is our intent to host this event every year in Vail village
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