HomeMy WebLinkAbout5. Vail Centre Discussion PointsMountain
Des9na9on
Learning
En99es
Aspen
Ins9tute
• Invite
only
culture
• Sage
of
Stage
speaking
format
• 90%
of
Staff
based
in
Washing
D.C.
• Public
Policy
focused
Banff
Centre
• Government
funded
• Resident
ar9st
based
• World
class
facili9es
• 2
Hours
from
Calgary
Vail
Centre
• Community
“all-‐inclusive
environment”
• Aligned
with
State
economic
goals
• Vail
provides
a
rich
history
of
business
people
and
their
collec9ve
experience
• 2
Hours
from
Denver
Intellectual Events at the
Vail Centre
1. The Vail Symposium
Community gatherings to promote the topics of
the four learning Centres, and build a culture of
learning.
2. TEDxVail
Curating topics from the four learning Centres and
real world executives from Vail to enhance the
learning experience.
Economic Impact
“The
Vail
Centre
brings
5
people
to
town”
Sample
the
Valley
Commit
to
the
Valley
Grow
the
Valley
It
starts
with
ONE
person’s
Love
for
Vail
What
if
Vail
was
more
inten9onal
with
targe9ng
highly
educated
people?
Engage the Matriarch/Patriarch
Life+me
spend
in
Vail
=
$6.9
Million
2,500
A]endees
Per
Year
A_er
5
Years
=
$17,250,000,000
*In
life9me
value
20%
Conversion
=
500
People/Yr.
Engage the Millennial
• The “right” Millennial
• Values driven & looking for
impact
• Curious & connected
• Constantly re-training for the
next job
• Embraces the Vail Centre “Lens”
• Less about consumption, but
willing to pay for experiences
Bring the Community
“up-valley”
1. High levels of wealth in Arrowhead,
Bachelor Gulch, Beaver Creek, Red
Sky, Cordillera, and Singletree
need additional reasons to frequent
Vail.
2. What would the economics for Vail
retailers look like if 60,000 high net
worth 2nd homeowners & guests
made 3 more visits a year to Vail
Village?
*This annual activity is the equivalent
of the 2015 World Championships.
What Could Vail’s Campus Include?
Performing
arts
Classrooms
Co-‐working
A
place
to
tell
Entrepreneuria
l
S
t
o
r
y
Sustainabilit
y
p
r
a
c
9
c
e
s
Medical
research
Film
Cultural
Center
Commu
n
i
t
y
f
i
t
n
e
s
s
Community
leadership
Space
vs.
Strategy?
The Banff Centre has
capitalized on facilities
Vail Centre Build Out Phase 1 (5 Years)
Program
Planning
Phase
Program
Launch
Program
Growth
Facility
Design
Phase
Construc9on
Phase
Doors
Open
2016
2017
2020
2018-‐2019
2016-‐2018
2015