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HomeMy WebLinkAboutVLMD Group Sales Update Jan 2020 97 Main Street, Suite E-201, Edwards, CO 81632 VailValleyPartnership.com To: Vail Local Marketing District Advisory Council From: Chris Romer, Vail Valley Partnership Re: January 2020 Group Sales Dashboard Key Performance Indicators: New leads generated: 39 Last year: 17 YTD leads generated: 39 Last year: 17 Groups booked YTD: 9 Last year: 1 Room nights in system: 11,561 Last year: 8,393 Leads in system: 57 Last year: 44 Future Pipeline: 32,141 Room Nights on-the-books (current year): 8,310 Room Nights on-the-books (next year): 3,251 What’s Next (February): No Tradeshows or Events Scheduled in February Executive Summary: January was a very strong month for both lead generation and groups booked. University of Colorado Medical booked programs for the next four years (2020-2024) and two additional programs. VVP attended/exhibited at 1 meeting industry tradeshows: 96 Meeting Planner Attendees 21 One-on-one Sales Appointments VVP hosted 2 site and 0 FAM tours to drive group business to Vail 2 Meeting Planner Attendees VVP hosted 0 client events in January 0 Meeting Planner Attendees VVP attended/exhibited at 1 meeting industry tradeshows: 96 Meeting Planner Attendees 21 One-on-one Sales Appointments VVP hosted 2 site and 0 FAM tours to drive group business to Vail 1 Meeting Planner Attendees VVP hosted 0 client events 0 Meeting Planner Attendees