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HomeMy WebLinkAbout07. Vail_Production_Notes_05-15-2021Copyright (c) 2021, Sterling Valley Systems All Rights Reserved. Confidential Information not for reproduction and protected by law. Communications@Inntopia.com www.Inntopia.com Data as of: 05/15/2021 Vail Production Notes DOR PRODUCTION NOTES: General DOR Notes: ➢ Average Daily Performance for the current month and upcoming 6, May 1st, 2021 to November 30th, 2021 has declined since last report, and is currently up +11.8% (+12.6% last report) compared to last year ➢ Room Nights Booked (RNB) for the current month and upcoming 6, May 1st, 2021 to November 30th, 2021 total 140,759, and are currently up +76,257, or +118.2%, (+72,646 or +92.9% last report) compared to last year at this time (64,502) ➢ Since the last report (04/30), bookings activity for May 1st through October 31st, 2021 has yielded a net of +16,426 or 16,426 new bookings. This level of net booking activity has decreased -26.2% (+54.9% last report) from the last report (+22,259) o *It is important to consider that when we observe net statistics these numbers take into account a summation of both bookings and cancellations as both types of activity were noted since the last report. o **We cannot account for the net change to bookings for the month of November as this month is newly on the books and therefore has no change from the prior report ➢ New booking’s arrival date distribution of the total 16,426 (22,259 last report) added since last report: o May: +3,741 (+3,073 last report) or +22.8% (+13.6% last report) o June: +2,871 (+5,736 last report) or +17.5% (+25.5% last report) o July: +3,863 (+7,421 last report) or +23.5% (+32.9% last report) o August: +3,818 (+2,876 last report) or +23.2% (+12.8% last report) o September: +1,578 (+1,054 last report) or +9.6% (+4.7% last report) o October: +555 (+369 last report) or 3.4% (+1.6% last report) ➢ Since the last report, 04/30 net new bookings volume has decreased -26.2%, following an increase in volume (+54.9%) noted last report. July (3,863) and August (3,818) share the designation of most net new bookings of all months included as there was a difference of only +45 bookings, of which July took. In a continuation from the trend noted last report, May continues to add large amounts of net new bookings as good weather and pent up demand fills in a usually quiet shoulder month. June has experienced a large decrease (-50%) in the amount of net new bookings added since last report as consumer booking attention was drawn towards July and August, and leaves room for the next reporting cycles to fill in June to levels being noticed in the surrounding months. September and October captured smaller shares of total net new bookings, 9.6% and 3.4% of the total respectively. As the summer months’ arrival dates in the next 60-90 days fill in we expect to see elevated bookings pace in September and October as compared to current. Copyright (c) 2021, Sterling Valley Systems All Rights Reserved. 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Communications@Inntopia.com www.Inntopia.com May ➢ May has yet again added an enormous amount of net new bookings as the normally quiet month continues to grow its year over year bookings outperformance, leading to an increase in average daily performance to +12.9% (+10.1% last report) o There are +10,684 (+8,067 last report) more bookings than last year at this time o Since the last report, there have been net +3,741 (+3,073 last report) bookings for the month o The largest net addition in bookings, since the last report, occurred on the 15th, with +248 bookings added o No days experienced a net reduction in bookings o The largest outperformance is on the 29th, up +36.0% (+22.6% last report) over last year at this time o No days are underperforming last year at this time o Inventory is higher than last year at this time June ➢ June added significantly less net new bookings than was reported last, though the year over year bookings outperformance continues to grow, leading in an increase in average daily performance to +27.0% (+20.7% last report) o There are +21,864 (+16,713 last report) more bookings than last year at this time o Since the last report, there have been net +2,871 (+5,736 last report) bookings for the month o The largest net addition in bookings, since the last report, occurred on the 12th, with +148 bookings added o No days experienced a net reduction in bookings o The largest outperformance was on the 12th up +44.5% (+37.0% last report), and has now shifted to the 26th, up +46.1% (+37.0% last report) over last year at this time o No days are underperforming last year at this time o Inventory is higher than last year at this time July ➢ July has experienced a large decrease in the amount of net new bookings added since last report, though the year over year bookings outperformance remains close to +10,000, as average daily performance is currently +25.4% (+16.7% last report) o There are +23,312 (+14,441 last report) more bookings than last year at this time o Since the last report, there have been net +3,863 (+7,421 last report) bookings for the month o The 4th of July is up +35.3% (+23.5% last report) with +985 (+641 last report) more bookings than last year at this time and has added +173 (+288 last report) bookings since the last report o The largest net addition in bookings, since the last report, occurred on the 3rd, with +192 bookings added o No days experienced a net reduction in bookings o The largest outperformance is on the 3rd, up +36.6% (+24.3% last report) over last year at this time o There are no days underperforming last year at this time o Inventory is higher than last year at this time Copyright (c) 2021, Sterling Valley Systems All Rights Reserved. Confidential Information not for reproduction and protected by law. Communications@Inntopia.com www.Inntopia.com August ➢ August continues to add large portions of total net new bookings, and has experienced an increase of +1,000 more than reported prior, as such average daily performance continues to climb and is currently +12.8% (+7.7% last report) o There are +13,073 (+6,900 last report) more bookings than last year at this time o Since the last report, there have been net +3,818 (+2,876 last report) bookings for the month o The largest net addition in bookings, since the last report, occurred on the 21st, with +263 bookings added o No days experienced a net reduction in bookings o The largest outperformance is on the 4th, up +26.3% (+20.7% last report) over last year at this time o The largest underperformance was on the 20th, up +4.9% (-6.2% last report), and has shifted to the 9th, down -5.7% over last year at this time o Inventory is higher than last year at this time September ➢ September has added roughly the same amount of net new bookings since last report, leading to a year over year outperformance in bookings and an increase in average daily performance to +1.0% (-0.7% last report) o There are +3,382 (-60 last report) more bookings than last year at this time o Since the last report, there have been net +1,578 (+1,054 last report) bookings for the month o The largest net addition in bookings, since the last report, occurred on the 20th, with +120 bookings added o The largest net reduction in bookings, since the last report, occurred on the 14th, with -51 cancellations o The largest outperformance was on the 16th, up +7.8% (+6.9% last report), and has shifted to the 30th, up +15.2% over last year at this time o The largest underperformance is on the 13th, down -11.3% (-4.9% last report) over last year at this time o Inventory is higher than last year at this time October ➢ October added a slightly larger amount of net new bookings than was reported last, though the change did not affect average daily performance which has held steady at +2.3% (+2.3% last report) o There are +2,867 (+1,891 last report) more bookings than last year at this time o Since the last report, there have been net +555 (+369 last report) bookings for the month o The largest outperformance is on the 4th, up +11.1% (+9.1% last report) over last year at this time o The largest underperformance was on the 9th, down -1.6% (-3.6% last report), and has now shifted to the 29th, down -2.2% over last year at this time o The largest net addition in bookings, since the last report, occurred on the 3rd, with +160 bookings added o The largest net reduction in bookings, since the last report, occurred on the 6th, with -89 cancellations o Inventory is higher than last year at this time Copyright (c) 2021, Sterling Valley Systems All Rights Reserved. Confidential Information not for reproduction and protected by law. Communications@Inntopia.com www.Inntopia.com November ➢ November is newly on the books, showing fair performance as average daily performance is +0.7% o There are +968 more bookings than last year at this time o The largest outperformance is on the 3rd, up +2.2% over last year at this time o The largest underperformance is on the 15th, down -1.8% over last year at this time o Inventory is higher than last year at this time