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HomeMy WebLinkAbout09. Vail_Production_Notes_06-15-2021Copyright (c) 2021, Sterling Valley Systems All Rights Reserved. Confidential Information not for reproduction and protected by law. Communications@Inntopia.com www.Inntopia.com Data as of: 06/15/2021 Vail Production Notes DOR PRODUCTION NOTES: General DOR Notes: ➢ Average Daily Performance for the current month and upcoming 6, June 1st, 2021 to December 31st, 2021 has increased since last report, and is currently up +16.2% (+1.5% last report) compared to last year ➢ Room Nights Booked (RNB) for the current month and upcoming 6, June 1st, 2021 to December 31st, 2021 total 171,038, and are currently up +91,401, or +114.8%, (+88,406 or +116.0% last report) compared to last year at this time (79,637) ➢ Since the last report (05/31), bookings activity for June 1st through November 30th, 2021 has yielded a net of +13,788 or 13,788 new bookings. This level of net booking activity has decreased -42.2% (+45.1% last report) from the last report (+23,840) o *It is important to consider that when we observe net statistics these numbers take into account a summation of both bookings and cancellations as both types of activity were noted since the last report. o **We cannot account for the net change to bookings for the month of December as this month is newly on the books and therefore has no change from the prior report ➢ New booking’s arrival date distribution of the total 13,788 (23,840 last report) added since last report: o June: +3,067 (+5,959 last report) or +22.2% (+25.0% last report) o July: +3,867 (+7,577 last report) or +28.0% (+31.8% last report) o August: +2,781 (+4,484 last report) or +20.3% (+18.8% last report) o September: +3,115 (+2,160 last report) or +22.6% (+9.6% last report) o October: +471 (+907 last report) or +3.4% (+3.8% last report) o November: +487 (+186 last report) or +3.5% (+.7% last report) ➢ Since the last report, 05/31, there has been a decrease (-42.2%) in net new bookings volume following an increase (+45.1%) last report. July experienced the largest decrease in net new bookings volume as -49.0% less bookings were noted for the month. Though the decrease didn’t keep July from being the consumer choice this report as +3,867 or +28.0% of the total net new bookings made were attributed to the month. September and November were the only two months to experience an increase in net new bookings volume since last report, September up +955 net new bookings or +44.2% and November +301 net new bookings or +161.8%. September slightly beat June in the race to capture the second most net new bookings since last report, as +3,115 were reported for September, and +3,067 for June. October continues to add small amounts of net new bookings, though it retains a year over year outperformance in average daily performance and should experience large increases in net new bookings as the month draws closer and less public-health-centered ambiguity surrounds the fall. As this summer season shapes up to bring in much more business and stability than last, there stands an increased chance for short-lead bookings to further bolster performance in the coming months. Copyright (c) 2021, Sterling Valley Systems All Rights Reserved. Confidential Information not for reproduction and protected by law. Communications@Inntopia.com www.Inntopia.com June ➢ Since the last report, June has experienced a decrease in the amount of net new bookings, and as short-lead bookings filled in last year at this time, year-over-year bookings outperformance has decreased, leading to a decrease in average daily performance to +30.9% (+31.1% last report) o There are +24,004 (+25,085 last report) more bookings than last year at this time o Since the last report, there have been net +3,067 (+5,959 last report) bookings for the month o The largest net addition in bookings, since the last report, occurred on the 14th, with +233 bookings added o No days experienced a net reduction in bookings o The largest outperformance is on the 26th, up +45.8% (+52.7% last report) over last year at this time o No days are underperforming last year at this time o Inventory is higher than last year at this time July ➢ July has also experienced a significant decrease in the amount of net new bookings since last report, though the year over year bookings outperformance continues to climb, leading to an increase in average daily performance to +34.8% (+32.6% last report) o There are +28,188 (+27,187 last report) more bookings than last year at this time o Since the last report, there have been net +3,867 (+7,577 last report) bookings for the month o The 4th of July is up +38.6% (+36.4% last report) with +1,009 (+980 last report) more bookings than last year at this time and has added +160 (+254 last report) bookings since the last report o The largest net addition in bookings, since the last report, occurred on the 28th, with +194 bookings added o No days experienced a net reduction in bookings o The largest outperformance was on the 6th, up +25.6% (+45.6% last report), and has now shifted to the 17th, up +44.2% over last year at this time o There are no days underperforming last year at this time o Inventory is higher than last year at this time August ➢ While August has experienced a decrease in net new bookings since last report, year over year bookings outperformance is growing steadily as average daily performance made a large increase to +25.6% (+20.9% last report) o There are +20,627 (+17,458 last report) more bookings than last year at this time o Since the last report, there have been net +2,781 (+4,484 last report) bookings for the month o The largest net addition in bookings, since the last report, occurred on the 10th, with +168 bookings added o The largest net reduction in bookings, since the last report, occurred on the 16th, with -77 cancellations o The largest outperformance is on the 1st, up +41.8% (+42.1% last report) over last year at this time o There are no days underperforming last year at this time o Inventory is higher than last year at this time Copyright (c) 2021, Sterling Valley Systems All Rights Reserved. Confidential Information not for reproduction and protected by law. Communications@Inntopia.com www.Inntopia.com September ➢ September has again experienced an increase in net new bookings as consumer attention is being drawn towards the latter half of the summer, and with the net bookings increase, average daily performance has largely increased to +10.2% (+4.4% last report) o There are +8,226 (+3,893 last report) more bookings than last year at this time o Since the last report, there have been net +3,115 (+2,160 last report) bookings for the month o The largest net addition in bookings, since the last report, occurred on the 15th, with +207 bookings added o The largest net reduction in bookings, since the last report, occurred on the 29th, with -95 cancellations o The largest outperformance is on the 3rd, up +25.3% (+17.7% last report) over last year at this time o The largest underperformance was on the 23rd, down -2.7% (-6.8% last report), and has shifted to the 22nd, down -2.9% over last year at this time o Inventory is higher than last year at this time October ➢ October has experienced a decrease in net new bookings since the last report, though far smaller in scale compared to other months, but due to a continual increase in year over year bookings outperformance, average daily performance has increased to +4.7% (+3.6% last report) o There are +3,833 (+3,005 last report) more bookings than last year at this time o Since the last report, there have been net +471 (+907 last report) bookings for the month o The largest outperformance is on the 4th, up +13.2% (+13.9% last report) over last year at this time o The largest underperformance is on the 25th, down -0.8% (-0.8% last report) over last year at this time o The largest net addition in bookings, since the last report, occurred on the 19th, with +160 bookings added o The largest net reduction in bookings, since the last report, occurred on the 8th, with -109 cancellation o Inventory is higher than last year at this time November ➢ November continues to experience small increases in net new bookings, and has only a slight outperformance compared to last year at this time as average daily performance is currently +1.5% (+0.9% last report) o There are +1,237 (+781 last report) more bookings than last year at this time o Since the last report, there have been net +487 (+186 last report) bookings for the month o The largest net addition in bookings, since the last report, occurred on the 8th, with +65 bookings added o The largest net reduction in bookings, since the last report, occurred on the 3rd, with -29 cancellations o The largest outperformance was on the 26th, up +2.8% (+2.4% last report), and has now shifted to the 20th, up +3.6% over last year at this time o The largest underperformance was on the 16th, down -1.4% (-1.6% last report), and has shifted to the 30th, down -1.8% over last year at this time o Inventory is higher than last year at this time Copyright (c) 2021, Sterling Valley Systems All Rights Reserved. Confidential Information not for reproduction and protected by law. Communications@Inntopia.com www.Inntopia.com December ➢ December is newly on the books showing a strong average daily performance of +5.4% o There are +4,539 more bookings than last year at this time o The largest outperformance is on the 28th, up +13.9% over last year at this time o The largest underperformance is on the 3rd, down -1.8% over last year at this time o Inventory is higher than last year at this time