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04. Profit & Loss Report through 2021-02-28
Annual MTD YTD Budget Less % of Prior YearBudget Amount Actual Amount Actual Amount YTD Actual Budget Total Actual2,500,000.00 391,953.04 391,953.04 2,108,046.96 16 3,033,767.27.00 .00 .00 .00 +++ 208,765.131,000.00 14.33 27.75 972.25 3 271.87.00 .00 2,970.00 (2,970.00) +++ 3,173.94$2,501,000.00 $391,967.37 $394,950.79 $2,106,049.21 16% $3,245,978.21$2,501,000.00 $391,967.37 $394,950.79 $2,106,049.21 16% $3,245,978.2148,000.00 .00 .00 48,000.00 0 13,499.3575,000.00 .00 .00 75,000.00 0 79,872.0025,000.00 .00 .00 25,000.00 0 25,000.00132,500.00 .00 .00 132,500.00 0 120,500.00146,000.00 3,700.00 18,450.00 127,550.00 13 79,125.0050,000.00 5,394.97 5,394.97 44,605.03 11 48,697.16.00 .00 .00 .00 +++ 1,000.00290,700.00 37,636.30 37,636.30 253,063.70 13 150,924.52360.00 .00 .00 360.00 0 5,564.8192,000.00 15,333.34 15,333.34 76,666.66 17 102,199.9863,000.00 .00 .00 63,000.00 0 62,454.0048,200.00 2,134.00 2,134.00 46,066.00 4 144,229.67153,000.00 12,500.00 12,500.00 140,500.00 8 305,157.6950,100.00 1,250.00 1,250.00 48,850.00 2 41,414.778,000.00 35.00 70.00 7,930.00 1 3,259.51$1,181,860.00 $77,983.61 $92,768.61 $1,089,091.39 8% $1,182,898.46.00 .00 .00 .00 +++ 628,703.34209,692.00 250.00 250.00 209,442.00 0 .0010,000.00 250.00 250.00 9,750.00 3 15,576.2555.21 LMD Website55.15 LMD International55.03 LMD Digital55.2555.22 LMD Branding and Production Income StatementThrough 02/28/202155.18 LMD Public Relations- Direct55.20 LMD Photography55.00 LMD Traditional 33.00Account Account DescriptionFund 600 - Vail Local Marketing DistrictREVENUEDepartment 0000 - Revenue 31016.00 Lodging Tax31016.10Social33.20 Accounting Fees33.56 Public Relations Services Fees33.21 VLMD Marketing Coordination VVP / TOV33.50 Advertising Agent Fees55.05 Database Systems55.13 LMD Email MarketingLodging Tax- Prior Year31610.00 Interest73.00 MiscellaneousProfessional Fees33.11 Research31931.00 MiscellaneousDepartment 0000 - Revenue TotalsREVENUE TOTALSEXPENSEDepartment 6300 - Marketing Department 6300 - Marketing TotalsDepartment 6301 - VLMD Destination55.00 LMD Traditional Page 1 of 2 Annual MTD YTD Budget Less % of Prior YearBudget Amount Actual Amount Actual Amount YTD Actual Budget Total ActualIncome StatementThrough 02/28/2021Account Account Description.00 .00 .00 .00 +++ 1,628.00$219,692.00 $500.00 $500.00 $219,192.00 0% $645,907.59.00 .00 .00 .00 +++ 10,000.00507,472.00 250.00 250.00 507,222.00 0 170,121.55$507,472.00 $250.00 $250.00 $507,222.00 0% $180,121.5518,285.00 .00 .00 18,285.00 0 8,529.0045,000.00 .00 .00 45,000.00 0 29,848.94150,000.00 .00 12,500.00 137,500.00 8 401,105.0515,000.00 .00 .00 15,000.00 0 50,999.171,715.00 .00 695.00 1,020.00 41 4,479.005,000.00 .00 .00 5,000.00 0 4,116.2115,000.00 .00 .00 15,000.00 0 5,000.00$250,000.00 $0.00 $13,195.00 $236,805.00 5% $504,077.3725,000.00 .00 .00 25,000.00 0 25,000.00$25,000.00 $0.00 $0.00 $25,000.00 0% $25,000.00$2,184,024.00 $78,733.61 $106,713.61 $2,077,310.39 5% $2,538,004.972,501,000.00 391,967.37 394,950.79 2,106,049.21 16% 3,245,978.212,184,024.00 78,733.61 106,713.61 2,077,310.39 5% 2,538,004.97$316,976.00 $313,233.76 $288,237.18 ($28,738.82) 91% $707,973.24Beginning Fund Balance2,058,081 2,058,081 1,350,108 Ending Fund Balance2,375,057 2,346,318 2,058,081 %age of Normal Annual Revenues66% 65% 57%LMD Marketing55.42 LMD Familiarization Trips55.17 LMD Direct Sales55.40 LMD Travel55.41 LMD Memberships55.30 LMD Partnerships55.03 LMD Digital55.1055.50 LMD Event RecruitingEXPENSE TOTALSLMD Event LiasonDepartment 6304 - VLMD Special Events TotalsEXPENSE TOTALSFund 600 - Vail Local Marketing District TotalsREVENUE TOTALSFund 600 - Vail Local Marketing District Net Gain (Loss)Department 6301 - VLMD Destination TotalsDepartment 6302 - VLMD Front Range55.00 LMD Traditional Department 6302 - VLMD Front Range TotalsDepartment 6303 - VLMD Group Sales55.01 LMD Print AdvertisingDepartment 6303 - VLMD Group Sales TotalsDepartment 6304 - VLMD Special Events55.54Page 2 of 2