HomeMy WebLinkAbout01. CSE Minutes 101212020COMMISSION ON SPECIAL EVENTS MEETING
Virtual Meeting
(Info at the bottom of the page)
Wednesday, October 21, 2020 @ 8:00a.m-2:00p.m.
MINUTES
Meeting materials can be accessed at the following link
https://vailgovrecords.com/WebLink/Browse.aspx?id=655670&dbid=0&repo=TownofVail
Laserfiche
CSE Attendance (all present): Alison Wadey, Barry Davis, Jill Lau, Kim Rediker, Marco
Valenti, Mark Gordon, Sam Biszantz
Public in Attendance via Zoom: Alan Himelfarb, Angela Mueller, Beth Pantzer, Chris
Huntington, Corey Brydal, Dieter Drake, Hellen Mattison, Scott Rednor, Jackie
Christiansen, Kristen Horpedahl, Mark Bergman, Matt Soran, Nanette
Public in Attendance in Person: Joel Bistzantz
Town of Vail Staff: Jeremy Gross, Mia Vlaar, Liz Gladitsch
8:00a.m.:
All event producers that are requesting funds from the Commission on Special Events
for 2021 were given time to present the proposal that was submitted based on the RFP
published in August 2020. The below decisions are based upon the CSE review of their
presentation on October 14 and their submitted RFP
Discussion prior to funding allocation:
- Should we develop some guidelines for canceled events due to COVID-19?
- How do we get a date threshold to put into contract so we receive money back?
- Add a preview of an event to monthly meetings.
o 60 days out: CDC guidelines and COVID-19 status
E&E Funding
Event Producer Event Name – Funding Amount - Notes
Mikayla Curtis
Mountain Youth Family Education
- $3,000 requested
- $3,000 Funded
Kat Haber
TEDxVail COUNTDOWN
- $5,000 requested
- Rediker: With kids struggling this year, this is a great
leadership opportunity so I fully funded
- $4,000 Funded
Karah Maloley
Community Leadership Academy
- $6,000 requested
- Wadey: They have money coming from other places so
didn’t want to fund at full.
- $4,000 Funded
Carol Johnson
"A Matter of Laugh and Death"- Men's Mental Health
Awareness Event
- $7,500 requested
- Gordon: wasn’t sure it would be overly impactful and
freed up budget elsewhere
- Wadey: Liked idea of comedian and part of fee was to
do smaller events that day so not just one event
- Biszantz: Be sure it happens when the mountain is still
open to get mountain/younger workers
- $7,000 Funded
Jackie Christiansen
"Night of Heroes" - Eagle County 8th Annual Public Safety
Awards
- $10,000 Requested
- All: If it’s not in person, funding needs to be reassessed.
- $5,000 funded – same funding as 2020
Lauren Ciarallo
Startup to Scaleup Business Planning Workshop
- $10,000
- Lau: attended and was very beneficial and saw a lot of
NW Colorado in attendance
- $6,500 Funded
Louise Duncan
Jonny Moseley's SKI for MS: Vertical Challenge
- $12,000 Requested
- Davis: They didn’t seem to have a COVID plan in place
so funded much less and don’t see how it’s viable in
2021
- $4,300 Funded
Lauren Merrill
Town of Vail's Art Series
- $15,000 Requested
- $14,000 Funded
Jen Mason
Through the Lens
- $10,000 Requested
- Last year was funded at the Ski Museum for $7,000
- $7,000 Funded
Becca Aliber
Vail Veterans Program: Winter Family Program, Winter
Mountain Adventure Program, and Summer Family
Program
- $25,000 Requested
- Davis: Dealing with people with less risk tolerance but
they would have ability to individualize and spread it out.
- $20,000 Funded
Nanette Kuich Plants Are an Answer
- $30,000 Funded
- Rediker: Alpine Garden has always been #1 attraction in
Vail and in a COVID world they are suited to do this.
- $22,000 Funded
Kris Sabel
Vail Symposium - 2021 Seasons Winter and Summer
- $35,000 Requested
- $31,000 Funded
Beth Pantzer
Bravo: Education & Engagement Programs
- $40,000
- Gordon: Community Events at Chapel are standing
room only
- Biszantz: They did it without our funding in the past
which gives me confidence they can do it successfully
and better with our funding
- $26,730 Funded
9:13am: Motion to approve E&E funding for 2021 at the following levels. Mountain
Youth $3,000, TedXVail $4,000, Community Leadership Academy $4,000, A Matter of
Laugh and Death $7,000, Public Safety awards $5,000, Small Business Planning
Workshop $6,500, Ski For MS $4,300, Town of Vail Art Series $14,000, Through the
Lens $7,000, Vail Veterans Program $20,000, Betty Ford Alpine Garden Plants are an
Answer $22,000, Vail Symposium $31,000, Bravo! Vail $26,730.
M/S/P
Valenti/Rediker/Unanimous
9:23am: CRC Funding discussion begins
CRC Funding:
Beth Pappas
Vail Whitewater Series
- $7,000 Requested
- $6,202 Funded
Laurie Asmussen
Vail Arts Festival
- $8,000 Requested
- $7,088 Funded
Trista Sutter
Vail Mountaineer Hockey Club's Avalanche Alumni
Weekend
- $10,000 Requested
- Davis/Gordon/Bistzantz: Seems like a year that players
may sit out due to COVID
- $0 Funded
Corey (Carl) Bryndal
LetsGO Vail – Volleyball Tournament
- $10,000 Requested
- Davis/Lau: Seems like a great producer but worried
about 2 V-ball tournaments with funding. Gordon same
about trying something new
- Rabinowitz: This one seems like more boutique with 178
players/day. Works well with COVID
- Wadey: gave half to give changc to new vendor
- Rediker: Sports events are good ROI and a good time of
year
- $4,330 Funded
Trista Sutter
42nd Annual Vail Sportsmanship Tournament (2021)
- $10,000 Requested
- General Consensus - In for full because we didn’t fund
Alumni Wknd.
- $8,860 Funded
Kristen Cooley
Vail Lacrosse Tournament 2021
- $10,000 Requested
- $4,430 Funded
Danielle Salinsky
Vail Classic Invitational
- $10,000 Requested
- What is viability of this tournament? With Two sets of
equipment it seems it’s Viable.
- $7,088 Funded
Thomas Davenport
49th Annual Vail "King of the Mountain" Open
- $15,000 Requested
- Excited to see new promoter do this tourney
- $8,860 Funded
Brian Hall
Vail Family Fun Fest 2021
- $15,000 Requested
- $ 13,290 Funded
Denise Cheng
$20.21 Vail-Beaver Creek Restaurant Week
- $20,000 Requested
- Look into reimagining the program a bit.
- CSE is okay with producer putting on one seasonal
event in the spring for half the funding instead of spring
and fall
- $11,075 Funded
Mark Bergman
Vail Automotive Classic
- $20,000 Requested
- Feedback from being in Lionshead: Some offices had
issues with the promoter in requests to promote and
asks from CSE
- Isn’t this Oktoberfest weekend? Producer will need to be
flexible on date
- Can’t lean on staff of local businesses for operational or
marketing support
- $4,430 Funded
Kerri Thelen
Cindy Eskwith Memorial Soccer Tournament 2021
- $20,000 Requested
- $8,860 Funded
Connie Streich
Vail Lacrosse Shootout
- $20,000 Requested
- Valenti: Not a need time period for visitation in terms of
a COVID world.
- Rediker: Not fair to say their dates aren’t good if they
were the ones who started bringing people during 4th of
July to begin with.
- Rabinowitz: This year 8 day tournament leading up to 4th
of July
- Bistzantz: We should fund them flat YOY being the
successful event it is
- $12,404 Funded
Dieter Drake
Tour of Vail Cycling Weekend
- $25,000 Requested
- Davis: A competitive time and we already have another
cycling event
- Wadey: Would they be open to changing their date?
- Gordon/Rediker: We have successful events we fund so
would encourage him to apply for 2022 when our budget
is higher. Good audience for future year.
- $0 Funded
Michael McCormack
The North American Van Show 2021
- $25,000 Requested
- Davis: Seems like a great new concept. This is our
active young family demographic and COVID accessible
event and want to go higher
- Davis/Rediker: This is the direction travel is going until
COVID is gone.
- $13,290 Funded
Michael McCormack
Outlier Offroad Festival 2021
- $25,000 Requested
- Requires more partnership from Vail Resorts that may
not be available this year
- NOTE: Could we jointly fund Outlier and Van show so
the producer could shift money from one to another as
needed? Can discuss this down the road
- Be clear that goal of event is for participants to stay in
hotels, not in Vans.
- $13,290 Funded
Mike Hix
Kick It 3v3 Soccer - 2021 Summer National Championships
- $35,000 Requested
- Rabinowitz: Good ROI and can happen successfully in a
COVID world
- Rediker: Puts heads in beds
- $17,720 Funded
Helene Mattison Kids Adventure Games
- $40,000 Requested
- Rediker: Will lend itself to be a smaller event and don’t
think it will be able to be the size they think it will be so
less funding will likely be able to make it happen with
smaller budget
- $26,580 Funded
Jennifer Barbour
The Triple Bypass Bicycle Ride
- $40,000 Requested
- Vlaar: Friday had a meeting with producer. They have
been on same date since 1988 and with our
encouragement they changed dates to August 21
- Gordon: Can see it stopping in Vail for next 30 years if
we start now
- $17,720 Funded
Roxanne Marati
Bourbon and Bacon Fest Vail
- $50,000 Requested
- Wadey: Good new unique event and there is a market
for this. We felt strongly about this last year and they
deserve a chance to host.
- Not sure their dates work well.
- Valenti: Pushed budget to other F&B events based upon
budget we have to work with
- Bis: Need to discuss other events during this time period
- What about Early December?
- $0 Funded
Corinne Hara
2021 Vail Film Festival
- $50,000 Requested
- Gordon: Fills a niche we don’t have
- Valenti: Not sure how this would be scalable in a COVID
world, while it does have potential. They’ve lost 4
screens, including Cinebistro
- Wadey: Struggle with execution in COVID world
- Davis: We need to fund it higher or don’t fund it at all.
- $0 Funded
Brian Hall
Vail Astronomy Nights 2021
- $52,000 Requested
- Love the event but based on budget had to lower it.
- Consistency is important for lodges to spread the word
- Excited to see event grow so want to increase funding.
Maybe don’t attempt summer events and focus on
winter
- $3.3k/event
- $17,720 Funded
Chris Huntington
Vail Yeti Hockey
- $60,000 Requested
- Davis: Big fan but don’t see how this will work in COVID.
This product isn’t something people will be compelled to
watch unless in person.
- Wadey: If we don’t fund them and skip a year will they
come back in a year? If restrictions are lifted and they
aren’t funded it would be detrimental
- Rediker: Part of funding is to put other teams up in
hotels. Don’t know town should be paying for another
team to stay. This could be a year to change that
mindset
- Vlaar: It’s up to them to determine what they can do with
the funding allocated.
- $15,948 Funded
-
Ryan Slater
Vail Oktoberfest
- $60,000 Requested
- One 3-day weekend in multiple locations
- NOTE: Lower bench is not in play so consider other
locations.
- 2 hours isn’t long enough for people to enjoy event
- Bistzantz: Liked ideas of 3 events going on at the same
time to spread out crowds
- $0 Funded
Myriah Blair
Vail Oktoberfest
- $85,000 Requested
- Rediker: having produced a small oktoberfest at the
antlers, I have to give credit to Highline. They have it
dialed.
- Oktoberfest could help us learn a lot about the future of
events and getting really creative to adapting to covid
- $53,160 Funded
Austin Gavlak
Oktoberfest
- $50,000 Requested
- $0 Funded
Ryan Slater
Wine Classic at Vail
- $60,000 Requested
- Davis and Biszantz - Like the idea of the fall wine
festival but would only fund 1 wine event during this
period. It’s either this or taste of vail fall.
- Wadey – overall it was a great event but would want to
more attention to detail to production level.
- Rediker – not sure we don’t have room for summer wine
event and fall wine event.
- Wadey – Supportive of keeping the august dates.
- $35,440
Ryan Slater Vail Craft Beer Classic
- $60,000 Requested
- Valenti – confirming that the burger element is not
included any more.
- Rediker – despite burger coming out I would keep
funding flat, invite food trucks for sale and make the time
sessions longer. We have been looking to replace big
beers Belgians and barley wines.
- Wadey – the vendor and beer lineup was impressive
- $44,300 Funded
Angela Mueller
Vail Farmers' Market & Art Show
- $65,000 Requested
- $53,160 funded
Angela Mueller
Taste of Vail, Spring
- $65,000 Requested
- $46,8000 awarded last year
- Rediker: Reduction in funding only had to do with
assumption this will need to be a smaller event
- $36,326 Funded
Angela Mueller
Vail Farmers' Market Farm-to-Table Dinner Series
- $25,000 Requested
- 5 dinners at full funding
- Valenti: Could she increase ticket pricing to supplement
what we fund. This clientele would be willing to spend
more per ticket.
- Davis: Great event
- Rediker: Value of this event is public relations – to get
into foodie/farm to table PR from this but would not go
more than flat
- $13,290 Funded
Angela Mueller
Taste of Vail, Fall Food and Wine Classic
- $30,000 Requested
- $2,500 paid in 2020 to cover lost marketing/pr expenses
- One of these weekends are Oktoberfest. Rediker – ok
with having it on the same weekend as Oktoberfest to
provide a different experience for those not interested in
Oktoberfest
- Bistzantz: Don’t think there is a need for a fall Taste of
Vail. Love the spring event.
- Rediker: Have confidence that it will continue to grow
- $15,505 funded
Angela Mueller
The Lionshead Farmers Market
- $38,500 Requested
- Rediker/Gordon/Davis; Great concept and would be a
wonderful addition for Lionshead businesses
- Marco: Maybe better to flip back and forth between
villages each weekend. Not sold on benefit in having in
Lionshead the same day.
- Davis: Are there enough exhibits to span two villages.
Will the two events cannibalize each other? There will
be a vendor issue with their location.
- $26,580 Funded
John Scott Rednor
Shakedown Presents Winter 2021 Dobson Arena Concert
Series
- $78,000 Requested
- NYE: Do we want to fund this as part of 2021 budget? It
is always a challenge in town and they could give some
help with that. Normally this would be NYE 2021 but this
is proposed for 2020.
- Rediker: There is a conflict on March 19 and 20 with Vail
Yeti
- Gordon: Can we ask if they can do request for Jan, Feb,
March 2021 and come back to ask about 2020 NYE
- Rediker: 150 in Dobson doesn’t seem a good use of
town funding
- Bistzantz: Don’t feel comfortable committing next NYE
to them. Don’t want to give Dobson to the band that
would hopefully be playing at Shakedown in 2021
- Vlaar: We could request to set money aside for
something like this that comes up
- We will discuss in November meeting for 2020 NYE
- $0 Funded
Myriah Blair
Gourmet on Gore
- $80,000 Requested
- Wadey: Food trucks and music in streets last event was
a huge hit. Vail businesses had opportunity to make
money at tents as well
- Davis: Not sure what September is going to look like.
Programing vitality – this is a proven winner
- $35,440 Funded
Myriah Blair
Vail America Days
- $80,000 Requested
- Rediker: Don’t think this should come out of our budget
and it’s an event that HAS to happen. There are other
events we can’t fund because of this and this does
deserve the amount we fund
- Vlaar: Will take this comment up with TOV Staff to bring
to Council
- Go ahead and allocate dollars within CSE budget and
will revisit with TOV staff and Council
- $53,160 Funded
Austin Gavlak
Elevate the 80's (working title)
- $100,000 Requested
- Wadey: Don’t think this is on brand for Vail
- $0 Funded
Austin Gavlak
Powabunga Festival
- $100,000 Requested
- Gross: in 2020, $79,790 was paid in full for event that
did not occur. Payment was made that with a contract
stipulating that the event will happen in 2021 to be used
toward payment for Talent. This helped producer to
keep lineup intact to keep ticket buyers committed. Will
happen without additional funding.
- Lau: Would be willing to put money towards safety.
Seems the ask was for safety and marketing dollars and
testing. Possibility of ticket sales isn’t going to happen if
he already has 2,000 ticket holders
- Gordon: Want to ensure if it’s possible to have it, we
have it. Was a home run first year.
- Rediker: If event is unable to move forward in 2021,
what happens to the 2020 money that was already
paid? Not sure he can make a 2021 event happen due
to COVID
- Gross: Money would come back
- Biszantz: They were so close to production, don’t
understand why they tried to move money over into
2021.
- Gordon: If COVID doesn’t allow the event, the money
comes back to us.
- $39,870 Funded
Austin Gavlak
Dancing in the Streets (working title)
- $100,000 Requested
- Producer pulled this
- He should apply for RFQ that will be coming from
Council for season long ambient entertainment.
- $0 Funded
Discussion on funding and reimbursements due to COVID cancelations:
- Biszantz: Taste of Vail got money back and Powabunga didn’t but shifting those
dollars to 2021 How do we weigh their 2021 funding apples to apples?
- Valenti: Struggling with how all event producers were compensated based on
canceled events
- Gross: We did not fund all lost expenses but chose to fund talent and marketing
(unrecoverable expenses)
Overall discussion:
- Rediker: We need to have a wide variety of events so should we eliminate one of
the wine events
- Gordon: Could we cut Oktoberfest in half to fund all other events higher
- If we don’t fund Bourbon and Bacon but TOV takes over Vail America Days, CSE
could take on funding of new event
Oktoberfest Funding
- Rediker: When it comes back it will be bigger, better, stronger. We did a small
Oktoberfest at Antlers and everyone that attended loved it.
- Gordon: No funding for any this year because smaller Oktoberfest’s would be
less risky. Let the restaurants and lodges do their own like antlers did.
1:50pm: Motion to approve CRC Funding at the following amounts. Vail Whitewater
Series $6,202, Vail Arts Festival $7,088 Vail Mountaineers Hockey Club Alumni
Weekend $0, LetsGo Vail Volleyball Tournament $4,330, Vail Sportsmanship Hockey
Tournament $8,860, Vail Lacrosse Tournament $4,430, Vail Classic Invitational $7,088,
King of the Mountain $8,860, Vail Family Fun Fest $13,290, Vail Beaver Creek
Restaurant Week $11,075, Vail Automotive Classic $4,430, Cindy Eskwith Soccer
Tournament $8,860, Vail Lacrosse Shootout $12,404, Tour of Vail Cycling Weekend $0,
The North American Van Show $13,290, Vail Outlier Festival $13,290, Kick It 3v3
$17,720, Kids Adventure Games $26,580, Triple Bypass $17,720, Bourbon and Bacon
Festival $0, Vail Film Festival $0, Vail Astronomy Nights $17,720, Vail Yeti Hockey
$15,948, Vail Oktoberfest (team player productions) $0, Vail Oktoberfest Highline
$53,160, Vail Oktoberfest (Full Send Productions) $0, Wine Classic at Vail $35,440, Vail
Craft Beer Classic $44,300, Vail Farmers Market and Art Show $53,160, Taste of Vail
Spring $36,326, Vail Farmers Market Farm to Table Dinner Series $13,290, Taste of
Vail Fall Food and Wine Classic $15,505, The Lionshead Farmers Market $26,580,
Shakedown Presents Winter Dobson Concert Series $0, Gourmet on Gore $35,440,
Vail America Days $53,160, Elevate the 80's $0, Powabunga Festival $39,870, Dancing
in the Streets $0.
Davis/Valenti/Unanimous
1:52pm: Davis: Motion to adjourn Lau: Second All: Approve