HomeMy WebLinkAbout01. VLMDAC October Special Meeting Presentation - MEETING CANCELLEDVLMDAC BOARD MEETING
OCTOBER 6, 2022
Agenda
I. INFORMATION & DISCUSSION UPDATES
•2022 Budget Updates & Shift, (5 minutes), BAAG
•2022 Budget Updates & Shift, (5 minutes), Cactus
•2022 Winter Campaign (30 minutes), Cactus
BUDGET UPDATES & SHIFTS
BAAG Budget Request
Requesting $30k incremental BAAG budget for 2022 from contingency
•will allow us to continue roadmap progress at current pace to fund these items:
If additional budget is not approved: BAAG will reduce pace for the remainder of 2022 and the above items will be addressed in 2023
Need for incremental budget is caused by BAAG cost ~10% over budget pace through Q3 2022.
This 10% overage has been primarily driven by:
Cactus 2022 Marketing Budget Shifts
Now that annual plans have been implemented we have reconciled budgets with the following
implications:
•Reduced Influencer consultation - reduced due to fewer than expected influencer contracts
and better tools through MYPR.
•Reduced budget for community toolkit - reduced due removal of planned community roll
out.
•Increase campaign production - added budget to support the multiple phases and
deliverables for 2022.
WINTER CAMPAIGN UPDATES
Thank you!
Upcoming Meetings:
VLMDAC Monthly Meeting, October 20, 2022;
Grand View Room