HomeMy WebLinkAbout01. VEAC Review of Steward Vail Plan Components 10112022October 11, 2022Steward Vail Plan Framework
Vail Economic Advisory Council Review
Vision Statement
The Steward Vail Vision
The premier sustainable mountain resort experience
delivering a thriving economy, high quality of life for the community,
and benefits for climate, land, water, and wildlife.
What Vail's regenerative tourism economy will achieve by the Net-Zero Year of 2030:
5 Strategic Pillars
1)Do Better Together.
Embrace local and regional collaboration and public and private partnerships.
2) Reinvent Vail’s ‘World-Class Experience.’
Enhance the Vail experience through emerging ways to optimize use of key assets.
3) Reinvigorate Vail’s Spirit.
Restore and rebuild a sense of community.
4)Advance Vail Stewardship as a Global Model.
Show and uphold Vail's commitment to environmental stewardship, lead local action,
and be an inspirational example for others worldwide.
5) Energize Vail's Brand as the Premier Sustainable Mountain Resort.
Realign Vail marketing to reflect shared community values and amplify its standing as a
sustainable destination.
6 Proposed
‘Legacy’ Objectives
THE BIG-TICKET ITEMS
Create a regenerating housing strategy by pooling
contributions from state and local governments,
business partners, and nonprofits to finance one
sustainably designed, deed-restricted development
after another.
Legacy Objective 1
Pillar: Do Better Together
Embrace technology to deliver an end-to-end,
frictionless trip experience for Vail visitors.
Legacy Objective 2
Pillar: Reinvent Vail’s World-Class Experience
Bury I-70 to create more Vail.
Legacy Objective 3
Pillar: Reinvigorate Vail’s Spirit
Develop a multi-purpose community and cultural
center to enliven the Vail lifestyle.
Legacy Objective 4
Pillar: Reinvigorate Vail’s Spirit
Advance Vail's quest toward Net Zero in 2030
by adopting clean-energy technologies to
operate a carbon-free snow-melt system.
Legacy Objective 5
Pillar: Steward Vail as a Global Model
Found an iconic thought leadership event to
advance world tourism sustainability and
create solutions.
Legacy Objective 6
Pillar: Energize Vail's Brand as the Premier Sustainable
Mountain Resort
Thank you
Questions?