The URL can be used to link to this page

Home My WebLink About04. Vail Signage ConceptVAIL SIGNAGE CONCEPT SIGNAGE - CONCEPT • Idea: • Create iconic, well-located, well-designed VAIL sign • Goals: • Drive greater marketing awareness for TOV as recognizable location • Establish social media posting opportunity • Enhance guest engagement with memorable and fun photo location • Capture iconic Vail location along with signage to promote TOV • Rationale: • Vail has recognizable locations but only if one is familiar with sites • Mountain destinations lack recognizable visual tags • Photo ops including wedding, bachelorette, holiday gathering, etc with VAIL signage • Vail with “I” allows for individual person positioning in photo next to sign • Ability to integrate seasonal “add-ons” next to sign • Result: • Perpetual, widespread, and free advertising shows VAIL in social media posts • Enhance VLMDAC efforts to promote Vail, by letting our visitors promote Vail SIGNAGE –EXISTING/POTENTIAL VS Existing Sign - Current TOV sign lacks imagination, rarely posts on social media SIGNAGE – EXAMPLE Sample Concept Sign – Stone, natural, environmentally sensitive, inexpensive, durable SIGNAGE – LOCATIONS Potential Locations – Golden Peak, Lionshead, Transportation Center, Vail Village Estimate- Town of Vail estimate V1 11/21/2022 Prepared For: Todd Hoffman 4970 Service Dr Winona, MN 55987 Prepared By: Jeremy Gross Special event coordinator Town of Vail jgross@vailgov.com tel:19704452025 507-961-6784Phone: E-Mail:todd@your-type.com 4970 Service Dr. Winona, MN 55987 507-961-6784 Description: Option 1...6ft tall for Purchase ‘VAIL’ QTY-1 set of 6ft tall Arail font, 24in deep for Purchase All aluminum construction, Powder coat finish all other sides Indoor/Outdoor durable. Modular, moves within minutes. Safe from spread of contagions with metal powder coated finish. TotalDelivered to Vail, CO Production is running 10-12 weeks from placing order. Delvery within 2 weeks from finished production. If order placed by Dec 1, Delivery can take place by 12/23Rates vary based on current fuel charges etc..$2,800.00-$3,550.00 Transforming the Photo Opp Experience! Description: Option 2...8ft tall for Purchase ‘VAIL’ QTY-1 set of 8ft tall Arial font, 27in deep for Purchase All aluminum construction, Powder coat finish all other sides Indoor/Outdoor durable. Modular, moves within minutes. Safe from spread of contagions with metal powder coated finish. Description: Option 3...6ft tall for Purchase ‘VAIL’ QTY-1 set of 6ft standard font, 24in deep for Purchase All aluminum construction, Powder coat finish all other sides Indoor/Outdoor durable. Modular, moves within minutes. Safe from spread of contagions with metal powder coated finish. Total:$10,080.00 +tax 2nd add on color option (sides/back):$1,100.00 +tax Total:$13,440.00 +tax 2nd add on color option (sides/back):$1,400.00 +tax Total:$7,200.00 +tax 2nd add on color option (sides/back):$750.00 +tax Total:$9,600.00 +tax 2nd add on color option (sides/back):$960.00 +tax Description: Option 4...8ft tall for Purchase ‘VAIL’ QTY-1 8ft tall standard font letter, 24in deep for Purchase All aluminum construction, Powder coat finish all other sides Indoor/Outdoor durable. Modular, moves within minutes. Safe from spread of contagions with metal powder coated finish. Payment in full in advance for all custom orders. Rentals require 75% deposit in advance and balance due 2 weeks prior to event date(s) Current lead time for completed production is 10-12 weeks. Delivery to be scheduled after production complete. Estimate valid for 7 days Other size &/or design options are available. Our Industry leading engineered fabrication process is unmatched in the market. The depth (21”) of the letters are so that they are freestandng without additional support while having the option to add weight inside &/or mechanically fasten to the ground offers complete freedom to use virtually anywhere you can place them. The depth can be made to any dimension but 21” offers the most support to stand free of additional support, other sizes can be requested. Asymmetrical letters, F/P etc, require weight added on inside to make stand upright... *NOTE*...The raw material for construction of these are Aluminum. Aluminum prices change frequently with current markets. When placing your order, if the quote is older than 7 days, it will have to be requoted to adjust for any current market price changes accordingly. Colors can be decided at a later date without changing prices. It is MOST IMPORTANT to commit to an order as soon as possible after receiving this quote to not have the price go up with material costs...Thank you. 6ft 13ft +- 6ft 18ft 4in +- 8ft 24ft 4in +- 8ft 17ft 4in +- SIGNAGE – ACTION ITEMS Cost/Budget: • Determine funding source - town budget, private donations, corporate sponsor • Consider sign consultant with cost varying upon materials, size, placement, etc. Materials/Design: • Establish design committee • Evaluate material - durability, timelessness, environmental impact, color, lighting • Consider letter and platform size to accommodate iconic view and # people Location Considerations: • Establish placement committee to consider: • Traffic, land ownership, TOV art, retail/residential issues, environmental impact • Transportation Center (CO Ski Museum), Golden Peak, Lionshead, Vail Village SIGNAGE - CONCLUSION Conclusion: • Low Cost • High Standard of Quality Consistent with Town of Vail • Perpetual • Visitor Engagement, Photo Opportunity • Free Widespread Social Media Distribution Identifying Vail