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HomeMy WebLinkAbout06. VVP Group Sales Dashboard, May 2023 To: Vail Local Marketing District Advisory Council From: Kim Brussow Date: June 2, 2023 Re: May 2023 Group Sales Dashboard 2023 Key Performance Indicators 2022 2022 Description Monthly YTD 2023 Monthly Comparison YTD Comparison New Group Leads Generated 26 148 49 179 Total Leads Generated 33 175 52 191 Active Leads in Pipeline 98 98 110 110 Room Nights Booked 3,214 10,206 1,750 7,586 Room Revenue Converted $1,389,795 $3,269,754 $399,454 $2,281,604 Cancelled & Lost Business 22 129 30 137 Site Visits 1 10 3 13 Cvent Production Monthly YTD 2023 Monthly 2021 VVP – Total RFP’s 19 100 26 122 VVP – Total RFP Room Nights 6,985 29,320 9,336 40,493 VVP – Total RFP Value $2,603,872 $10,765,295 $3,694,540 $14,764,865 Vail – Total RFP’s 86 365 86 404 Vail – Total Room Nights 27,787 105,324 25,057 107,584 Vail – Contracted RFP’s 19 60 10 38 Vail – Contracted RN’s 3,050 12,713 1,790 6,856 Vail – Contracted Value $1,808,479 $5,952,564 $916,165 $2,990,546 Member/Lodging Partner Engagement:  Monthly Lead Status Update to Lodging Partners  Two meetings with Vail Resorts & Hythe re: Interski 2027  VLMD Board Meeting  Facilitate Monthly DOS Advisory Council Meeting & Distribute Minutes Tradeshow/Marketing/Media Efforts:  N/A Executive Summary/What’s Next for June:  Finalize and distribute Site Tour Agenda for Wedding FAM/Site for July 18-21, 2023  Work with Vail properties to put together bid for Destination CO Client Appreciation Event  Monthly DOS Advisory Council Meeting  Site Tour 6/10 and Stakeholder Presentation for Interski 2027 on 6/20  Monthly Lodging Liaison Meeting with TOV