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04. 210331 P&L
Annual MTD YTD Budget Less % of Prior YearBudget Amount Actual Amount Actual Amount YTD Actual Budget Total Actual2,500,000.00 429,978.01 801,202.261,698,797.74 32 3,041,116.06.00 .00 .00 .00 +++ 222,145.131,000.00 20.34 48.09 951.91 5 271.87.00 .00 2,970.00 (2,970.00) +++ 3,173.94$2,501,000.00 $429,998.35 $804,220.35$1,696,779.65 32% $3,266,707.00$2,501,000.00 $429,998.35 $804,220.35$1,696,779.65 32% $3,266,707.0048,000.00 .00 .00 48,000.00 0 13,499.3575,000.00 1,250.00 1,250.00 73,750.00 2 79,872.0025,000.00 .00 .00 25,000.00 0 25,000.00132,500.00 9,375.00 9,375.00 123,125.00 7 120,500.00186,000.00 .00 18,450.00 167,550.00 10 79,125.0050,000.00 6,293.14 11,688.11 38,311.89 23 48,697.16.00 .00 .00 .00 +++ 1,000.00435,600.00 11,531.25 49,167.55 386,432.45 11 150,924.5220,110.00 .00 .00 20,110.00 0 5,564.8196,000.00 7,666.67 23,000.01 72,999.99 24 102,199.9863,000.00 .00 .00 63,000.00 0 62,454.00193,018.00 .00 2,134.00 190,884.00 1 144,229.67533,000.00 .00 12,500.00 520,500.00 2 305,157.6956,532.00 .00 .00 56,532.00 0 .0050,100.00 625.00 1,875.00 48,225.00 4 41,414.778,000.00 35.00 105.00 7,895.00 1 3,259.51$1,971,860.00 $36,776.06 $129,544.67$1,842,315.33 7% $1,182,898.46180,000.00 .00 .00 180,000.00 0 628,703.34603,692.00 .00 250.00 603,442.00 0 .0073.00 MiscellaneousDepartment 6300 - Marketing TotalsDepartment 6301 - VLMD Destination55.21 LMD Website55.03 LMD Digital55.00 LMD Traditional 55.2355.22 LMD Branding and Production Income StatementThrough 03/31/202155.18 LMD Public Relations- Direct55.20 LMD Photography55.00 LMD Traditional 33.00Account Account DescriptionFund 600 - Vail Local Marketing DistrictREVENUEDepartment 0000 - Revenue 31016.00 Lodging Tax31016.10LMD Contingency33.20 Accounting Fees33.56 Public Relations Services Fees33.21 VLMD Marketing Coordination VVP / TOV33.50 Advertising Agent Fees55.05 Database Systems55.13 LMD Email MarketingLodging Tax- Prior Year31610.00 Interest55.25 SocialProfessional Fees33.11 Research31931.00 MiscellaneousDepartment 0000 - Revenue TotalsREVENUE TOTALSEXPENSEDepartment 6300 - Marketing Page 1 of 2 Annual MTD YTD Budget Less % of Prior YearBudget Amount Actual Amount Actual Amount YTD Actual Budget Total ActualIncome StatementThrough 03/31/2021Account Account Description10,000.00 125.00 375.00 9,625.00 4 15,576.25.00 .00 .00 .00 +++ 1,628.00$793,692.00 $125.00 $625.00 $793,067.00 0% $645,907.59.00 .00 .00 .00 +++ 10,000.00613,472.00 .00 250.00 613,222.00 0 170,121.55$613,472.00 $0.00 $250.00 $613,222.00 0% $180,121.5518,285.00 1,600.00 1,600.00 16,685.00 9 8,529.0045,000.00 26,107.17 26,107.17 18,892.83 58 29,848.94150,000.00 25,000.00 37,500.00 112,500.00 25 401,105.0515,000.00 .00 .00 15,000.00 0 50,999.171,715.00 .00 695.00 1,020.00 41 4,479.005,000.00 .00 .00 5,000.00 0 4,116.2115,000.00 .00 .00 15,000.00 0 5,000.00$250,000.00 $52,707.17 $65,902.17 $184,097.83 26% $504,077.3725,000.00 .00 .00 25,000.00 0 25,000.00$25,000.00 $0.00 $0.00 $25,000.00 0% $25,000.00$3,654,024.00 $89,608.23 $196,321.84$3,457,702.16 5% $2,538,004.972,501,000.00 429,998.35 804,220.351,696,779.65 32% 3,266,707.003,654,024.00 89,608.23 196,321.843,457,702.16 5% 2,538,004.97($1,153,024.00) $340,390.12 $607,898.51$1,760,922.51 (53%) $728,702.03Beginning Fund Balance2,078,810 2,078,810 1,350,108 Ending Fund Balance925,786 2,686,709 2,078,810 %age of Normal Annual Revenues26% 75% 58%EXPENSE TOTALSFund 600 - Vail Local Marketing District Net Gain (Loss)55.50 LMD Event RecruitingDepartment 6303 - VLMD Group Sales TotalsDepartment 6304 - VLMD Special Events55.54 LMD Event LiasonLMD Print Advertising55.30 LMD PartnershipsDepartment 6301 - VLMD Destination TotalsDepartment 6302 - VLMD Front Range55.03 LMD DigitalDepartment 6302 - VLMD Front Range TotalsDepartment 6303 - VLMD Group Sales55.41 LMD Memberships55.10 LMD Marketing55.17 LMD Direct Sales55.40 LMD Travel55.15 LMD International55.00 LMD Traditional 55.0155.42 LMD Familiarization TripsREVENUE TOTALSDepartment 6304 - VLMD Special Events TotalsEXPENSE TOTALSFund 600 - Vail Local Marketing District TotalsPage 2 of 2